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Sales Books sorted by Average customer review: high to low .

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A Lonely Kind of War: Forward Air Controller, Vietnam
Published in Hardcover by Random House Value Publishing (1991-07-01)
Author: Marshall Harrison
List price: $3.99

Average review score:

Closeup in the cockpit
Helpful Votes: 0 out of 0 total.
Review Date: 2008-11-15
From the jump, you are in the action in this book. However, if you don't know military acronyms or can't pick them up quickly, you'll be lost. If you do or can, you are in for adrenalized enjoyment.
The now-obsolete hazardous task of airborne Forward Air Controller is material for a thrill ride of a read. Harrison's memoir exploits the material, but in a good way.
He opens in the action; he's flying a routine mission, putting in air strikes in a spot where the enemy probably isn't to be found. You are right in the cockpit with him when a stray bomb suddenly ignites a major battle. His failure to conclude this combat is a nice simile for the inconclusiveness of military action in Vietnam.
The next section, where Harrison pulls you back into the run-up to the battle, spares us the childhood stuff with his dog, parents, school, ad nauseam. By taking us instead through FAC training, it settles into the Air Force culture of pilotdom and quickly accomplishes the dual tasks of accustoming us to his viewpoint and pulling us quickly back to Vietnam.
Along the way, Harrison shows us both the camaraderie among pilots and the decisions he has to make as a commander managing the pilots and men who work for him.
He segues into flying covert operations for the CIA. When I came to this part, I expected these espionage missions into Cambodia to be comparable to the Raven FAC missions in Laos. Much to my surprise, they were more like the Jedburgh agent deliveries of World War II.
The book ends inconclusively with the loss of his wedding band while boarding his airplane home. It left me wondering if he had received a Dear John.
While this book has no blinding revelations, it is a good-humored modest account of his service with a knack for vivid phrases. Let me give two examples:
On his way home, a clerk exclaims that Harrison has a Silver Star, two Distinguished Flying Crosses, and a raft of smaller decorations. Harrison's reply is, Hurry up with the paperwork that gets me home.
Vivid phrases: try "Shell holes dotted the base camp like pimples on a teenager."
All in all, a good book. Also, if you enjoy this sort of tale, you might try In the Black by Joe Lerner.

Brilliant
Helpful Votes: 0 out of 0 total.
Review Date: 2008-04-04
If you are in any way interested in FAC's Forward Air Controllers, LRP's, Air Cav, and Vietnam... BUY THIS BOOK. Superb.

REQUIRED READING
Helpful Votes: 0 out of 0 total.
Review Date: 2006-07-11
If you are remotely interested in aviation (military or otherwise
you simpy must read this book.
I've read it twice and I am still struck by the courage and bravery
of the author and his compatriots.
I've read practically every first person account of pilots flying
in Vietnam that I can get my hands on and this one remains my absolute
favourite.

Marshall Harrison, my hat off to you sir. You are a true hero.

Excellent read !
Helpful Votes: 1 out of 1 total.
Review Date: 2005-11-30
Very exciting and spellbinding account of an Air Force OV10 pilot and his experiences in Viet Nam. Historically accurate, yet very entertaining style of writing. If you want to know what it was like to fly the OV10 in combat, read this book. it takes you there.

Felt like I was right there in the plane with him ...
Helpful Votes: 2 out of 2 total.
Review Date: 2002-11-05
This has to be the best written book on the subject matter. Throughout the book I felt as though I was living his experience and now when I remember the book sometimes I can't remember if it was part of a movie or the book, that's how good the visuals were while reading it. I highly recommend it and hope that the author brings more out into print

Sales
The Mary Kay Way: Timeless Principles from America's Greatest Woman Entrepreneur
Published in Hardcover by Wiley (2008-07-08)
Author: Mary Kay Ash
List price: $21.95
New price: $12.24
Used price: $12.43
Collectible price: $75.00

Average review score:

Just good business
Helpful Votes: 0 out of 0 total.
Review Date: 2008-09-20
If every business in America operated under the Mary Kay principles the country would be in a better place.

A woman I would have loved to know
Helpful Votes: 0 out of 0 total.
Review Date: 2008-09-02
Mary Kay is a very inspiring woman and the book is a great book about the lady who made a mutimillion dollar company what it is today. With love and honesty and a great believe in God first family second and career third. The insight in this book will inspire and give women the gift of being beautiful and special. If you are an independant beauty consultant it will help you in so many ways. Great Book for anyone to read.

Awesome book!
Helpful Votes: 0 out of 0 total.
Review Date: 2008-09-01
What a great tribute to the woman who changed business! This is a great book for anybody, not just sales force and employees of Mary Kay, Inc. I highly recommend this book!


The Mary Kay Way: Timeless Principles from America's Greatest Woman Entrepreneur

The Mary Kay Way
Helpful Votes: 1 out of 1 total.
Review Date: 2008-09-15
This book is excellent for helping one understand how to provide excellent customer service. It speaks to women who are starting their own businesses on how to help your business stand out in a saturated market.

The Mary Kay Way
Helpful Votes: 1 out of 1 total.
Review Date: 2008-09-11
The Mary Kay Way: Timeless Principles from America's Greatest Woman Entrepreneur This is great reading. Every Manager, Executive and all people should read this fantastic Management plan.

Sales
One of Each
Published in Paperback by Scholastic Inc (1998)
Author: Mary Ann Hoberman
List price:
New price: $0.01
Used price: $0.01
Collectible price: $10.00

Average review score:

Another winner!
Helpful Votes: 0 out of 0 total.
Review Date: 2008-06-20
I've said it in other reviews and I'll say it again--I love everything by Mary Ann Hoberman that I've read. This book is great for reading aloud, is fun and engaging, and has a great message for children (and adults, for that matter)!

One Of Each
Helpful Votes: 0 out of 0 total.
Review Date: 2008-03-28
My daughter is 14 yr. and this is still her all time favorite book from her childhood. It is beautifully written. When read aloud, the rhymes are truly lyrical. I also love the underlying message re. the life enriching qualities of friendship and sharing. Illustrations are gorgeous, unique and really hold a child's attention. I just ordered three copies to give to friends with younger children.

My son is obsessed
Helpful Votes: 1 out of 1 total.
Review Date: 2006-08-27
I got this book from the library for my 2 year old and he absolutely adores it. He asks me to read it all of the time! I have to force him to pick a different book to read (for my sanity). The illustrations are very colorful and just grab his attention. There is a nice rhyme to the story that makes is pleasant to read aloud. This is one that we will definitely be purchasing!

Really sweet story with wonderful illustrations
Helpful Votes: 1 out of 1 total.
Review Date: 2004-02-11
The illustrations are what really sold me on this book and the story is wonderful too. It is one of those rare kids books (much like Maria Kalmans) that combines beautiful art with a sweet story. It is quirky and dear.

One Of Each ~ MAry Ann Hoberman
Helpful Votes: 2 out of 2 total.
Review Date: 2003-03-17
This is a great book for children. It teaches sharing and how to make friends. I like this book becuase Oliver learns about how to treat others. He doesn't know what life is like, becuase he has always lived by himself and never talks to any of the people in his town. He has one of everything in his house. He doesn't know that his house was only made for one person until he makes a friend and invites her to his home. Peggoty Small tells Oliver that his home was made for one person and she couldn't live with him.
My favorite character was Peggoty Small. I like her becuase she told Oliver Toliver what she tought. She wasn't afriad to tell him about her feelings, she just told him flat out what she thought. Even though she hurt Oliver's feelings, she old him anyways because she thought he should know the truth. This book teaches kids how to make friends, and how to share what you have with others.

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Oscar Wilde
Published in Hardcover by Knopf (1988-01-12)
Author: Richard Ellmann
List price: $24.95
New price: $6.49
Used price: $0.01
Collectible price: $24.95

Average review score:

Extensive
Helpful Votes: 1 out of 1 total.
Review Date: 2008-06-07
I couldn't believe the depths Ellmann takes the reader in his biography of Oscar Wilde. Everything; every aspect of Wilde's life is thoroughly explored. The best single word review of this book would be just that; thorough.

On the other hand, the text is very dry at times, and you may find yourself frusterated. It always seems that, too often, biographies fall victim of the "dry writer."

TO KNOW WILDE, KNOW HIS MOTHER
Helpful Votes: 1 out of 2 total.
Review Date: 2006-08-11
Just as to know James Joyce, discover his daughter, the spark of his own genius.

Lady Wilde was a writer and Irish revolutionary who raised her son to infiltrate the highest ranks of the empire and expose their foibles, faults, cruelties and hidden shames, which he so fully did through his theatre work and other writings. He was investigating the widespread homosexuality of the British aristocracy when he was arested for his prying and blamed for that which he himself investigated and reported. He was silenced through breaking imprisonment (read his post-prison poetry, and the uneven yet revelatory De Profundis written from prison) which debilitated, discouraged and killed him a few short years after his release.

TO know Wilde, know his mother: Speranza, Lady Wilde, whose wonderful works of Irish history and legends are now available on amazon.com only in Spanish translation. Several good biographies are also available at unattainable price.

Know alos his son. Wilde was a loving family man who wrote wonderful bedtime stories for his own beloved children. What broke him in prison was losing them, as he writes in De Profundis.

Ellman's is a fine biography. Find out far more about Wilde than the popular and shallow slander urgently promoted by the Empire

Outstanding!
Helpful Votes: 4 out of 4 total.
Review Date: 2008-04-15
Imagine the challenges facing a Wilde biographer: the contradictions of an outrageous, larger-than-life subject whose brittle public persona masked his inner torments; Wilde's enormous drive, which led to success and acclaim, but also set in motion his ultimate fall from grace. Worse: so much already written, including Wilde's own glittering one-liners - what could anyone presume to add to the already crowded record?

Professor Ellmann, who worked for almost twenty years on this book, doesn't fail to deliver. In what will clearly be the definitive biography, he lays out details of Wilde's life, illuminates the work, and cuts through the brilliant and brittle public persona to show us Wilde's soul. All of this is accomplished with wit, intelligence and compassion -- this book confirmed Ellmann's status as the English professor I always wished I'd had. Professor Ellmann doesn't make a single misstep in this astonishing biography.

His final assessment of Wilde:

"He belongs to our world more than to Victoria's. Now, beyond the reach of scandal, his best writings validated by time, he comes before us still, a towering figure, laughing and weeping, with parables and paradoxes, so generous, so amusing, and so right."

If I may be forgiven a paraphrase of Ellmann's own words, this biography is also "generous, amusing, and so right."

scholarly yet stimulating
Helpful Votes: 6 out of 8 total.
Review Date: 2004-07-09
I remember reading this book when I was 16 and being blown away by the erudition. Even to this day it's probably the most erudite biography I've ever read. The scholarly weight and depth of this book is tremendous. It is amazingly comprehensive. This is the kind of book that takes 20 years to write and must be a labor of love for the writer--the writer must really love his subject, in this case, Wilde. And one has every indication from the book that Richard Ellman did. His portrait of Wilde is no less sympathetic as it is complete. This must be the definitive biography which all other Wilde bios should be measured against. A superlative achievement.

David Rehak
author of "A Young Girl's Crimes"

Utterly Moving
Helpful Votes: 6 out of 7 total.
Review Date: 2004-02-05
I had just finished this book ten minutes ago and I am completely in love with the man. His life was one of both tragedy and creativity. I felt so sad for him in the last part of his life. He was an amazing soul and this bio accented it. A must read!

Sales
There's a Customer Born Every Minute: P.T. Barnum's Secrets to Business Success
Published in Paperback by AMACOM (1998-01-30)
Author: Joe Vitale
List price: $17.95
New price: $118.64
Used price: $9.92
Collectible price: $26.93

Average review score:

This way to the Egress....
Helpful Votes: 1 out of 1 total.
Review Date: 2007-12-03
"There's a customer born every minute" is a fascinating look into the life and business practices of Americas Greatest Showman, P.T. Barnum. The creativity he showed is a recipe for success and happiness every person should strive to attain. Some ideas he had were going bigger than anyone else, creating a buzz, and utilizing the media for publicity. I learned many intrersting things through Mr. Vitales research into this fascinating man. This book was put together nicely, easy to follow, and packed with great information on some many aspects of life and business through the eyes of Barnum. Well Done!

Every marketer should read
Helpful Votes: 1 out of 1 total.
Review Date: 2001-08-20
I bought copies of this book for myself and my entire business team.

Hey Joe, print some more I have more customers for you!

Want to be outstanding amongst competitors?
Helpful Votes: 2 out of 4 total.
Review Date: 2003-02-17
In todays world there is so much of competition in business and its becoming harder and harder for people to carve their niche in the market area. But by applying the 10 rings of power in your business, you can become more recognizable and increase your profits. These 10 rings of power helped P.T. Barnum earn millions of dollars in the world of no technology. And these 10 rings of power can make you a rich person too. By this book now and read it. But dont stop there. Be sure to apply the 'rings of power' in your business and see your company grow.

"Incredible, engaging and very well written!"
Helpful Votes: 3 out of 6 total.
Review Date: 2002-01-07
I found this book to be entirely fascinating and engaging. I couldn't put the book down. Joe Vitale has done a supurb job of of conveying the essence of P.T. Barnum and then translating the information into a way we can all use to further our marketing expertise. Run do not walk to get this book and all of Joe's other books! Cody Horton - Author of "Consciously Creating Wealth" & "The High Magic of India".

Joe's a proactive marketer who brought Barnum's wisdom to us
Helpful Votes: 5 out of 10 total.
Review Date: 2001-04-30
Once you've read any of Joe Vitale's marketing books, you are hooked - AND - they are all worth it. I started out as an engineer, so marketing doesn't come easy. But Joe "Mr. Fire" Vitale is helping me to think like a marketer. His proactive style really mixes well with mine; I think he has a knack for writer to each person as if you happen to be the one he intended the book for.

Needless to say There's a Customer Born Every Minute has played a huge role in helping me to be a successful businessman. Ever since reading the first book of Joe's, I have considered him to be a success mentor. His wisdom is easy to follow - but more than that, it is right on! I guarantee that if you read this book, you will have tons of business and marketing ideas - it's that incredible.

In his books and tapes, Joe always covers all of the proactive bases: smart thinking, system thinking, futuristic thinking, and positive thinking. If you are truly seeking the kind of success and abundance that makes your life 100% livable - you must read this book. Some of the ideas Joe promotes are found in SUCCESS BOUND, another book built on learning how to live a proactive life that is God centered and fulfilling.

Joe's research of P.T. Barnum is fantastic! He seems to cover every aspect of the great P.T. Barnum's business acumen, plus a lot of what made him such a great person. I hope that I might be as well read and thorough some day.

My recommendation to you is, take a few minutes each day and ponder the wisdom and truths of this book and let them seep deep into your subconscious mind. Then, move out confidently towards fulfilling your dreams and goals, knowing you are one with the Creator and are truly success bound.

Best wishes for a successful and proactive future!

Sales
This Hallowed Ground: The Story of the Union Side of the Civil War
Published in Hardcover by Book Sales (2002-08)
Author: Bruce Catton
List price: $9.99
New price: $49.99
Used price: $8.05
Collectible price: $150.00

Average review score:

Good overview of the civil war
Helpful Votes: 0 out of 0 total.
Review Date: 2008-03-26
I was half way through the first volume of Foote's epic 3 volume "The Civil War: a narrative" when I paused for a breather and read Catton's Hallowed Ground.

So, compared to Foote's 3 volume The Civil War, Catton's Hallowed Ground provides a good overview of all the major battles in the Civil War. He had also included quotes from letters soldiers had written to family which I thought was a nice touch as it provided a different view of the civil war and illustrated how tough things were for them. What I also liked about Catton is that he had referenced the quotes and pointed to other books if you were interested in that particular regiment or battle.

For someone new to the civil war, I would definitely recommend reading Catton's Hallowed Ground first then refer to Foote for more detailed description of the more interesting battles. However, as another reviewer here points out, there is a hint of bias in favour of the confederacy in Foote.

Review - This Hallowed Ground
Helpful Votes: 1 out of 1 total.
Review Date: 2006-08-07
Bruce Catton is one of the best history writers of the Civil War. He writes in a fashion that is easy to read yet leaves no doubt what he is saying. Very good way to enjoy history. It is almost like reading a novel.

Rather Misleading Subtitle
Helpful Votes: 2 out of 2 total.
Review Date: 2007-01-14
I have been a reader of Bruce Catton's Civil War histories for years (I own 10 of them). I agree with the reviewers about Catton's vast talent as a storyteller and as a narrator of events. It was through reading his works that I first became aware of some of the lesser known colorful characters of the time, such as Gen. Phillip Kearney, Gen. D.H. Hill, and Robert Toombs. In fact, it was the writing of Bruce Catton that first turned me into a Civil War buff.

I have a rather strong objection to the subtitle of this work, which the late historian would never have approved were he alive today. This book is not "the Union side" of the Civil War; it gives BOTH sides. In fact, the author is more sympathetic to men like Gen. Robert E. Lee and Jefferson Davis than I would have been. For many years, some influential historians have sought to label any history that seems to hint that the right side won the Civil War as biased. (Over four score and seven years, actually.) This work is a balanced account, and one of the best one-volume histories of the war ever written, both on the battle front and at the home fronts. It deserves to be thought of as such.

Excellent Title and Narrative
Helpful Votes: 3 out of 3 total.
Review Date: 2004-10-06
If you're interested in the Civil War enough to browse this book, go ahead and snag it. To get a grasp on this period of our history, you must read Catton. He tells the overall story in the style almost of a novel. He is accurate and factual. Never fear. But this isn't reading history as you might remember. Catton will get your attention, draw you in and help you to feel some of the myriad of emotions that coursed through our ancestors on both sides of this conflict. He made me understand that wherever they trod was indeed hallowed ground after their passing.

Romance and Realism in the Civil War
Helpful Votes: 8 out of 9 total.
Review Date: 2005-09-05
Of all the heartbreaking, sacrificial, and exhausting wars that the United States has encountered, the Civil War is the most upsetting of all. Bruce Catton, part of the last wave of a generation of romantic historians, paints a vivid portrait of the Union side of the conflict. Like all war historians, he is impressed by the elements that are found in the crucible of a long fight: the pageantry, brilliant tactical moves, feats of individual courage, and the inexhaustible source of stories. But on the other, he has enough judgment to temper his own writing with accounts of casualty lists and useless battles.

Catton's main thesis is that although the war did not begin over slavery, it became so through the force of the war's tide, and that the tide only became inexorable after a series of poor decisions on the Union side. He is especially adept at tracing the threads of the various campaigns - the Army of the Potomac's stalemated situation in Virginia, for instance, is contrasted with Grant's quick thinking out west with the Army of the Tennessee. As the title would imply, the book focuses on the to and fro movements of the Union side. Lincoln, Lee, and the particularities of the situation prior to the war are not dealt with in any depth.

Nor is this is a book with a list of laundry items for the typical soldier and a slew of footnotes, although it is well-researched and thorough. Catton is more interested in quickly sketching an army as they march through the heat of the Mississippi and the lush countryside of Georgia. He unabashedly plays favorites with his "cast of characters" - Grant and Lincoln are praised, McClellan is not - but in most cases his biases are justified.

One could argue Catton's taste for drama and humorous anecdote overrides his ability to assess rationally the Civil War, but perhaps his romantic/realistic view of history is more in keeping with the age it is describing. The Civil War was fought by stubborn men who refused to cede a tenet long past its due date - and that in itself is the true tragedy.

Sales
Total Strength Training for Women
Published in Spiral-bound by Thunder Bay Press (CA) (2004-06)
Author: Amazin Lethi
List price: $19.98
New price: $33.00
Used price: $9.94
Collectible price: $189.95

Average review score:

Very thorough!
Helpful Votes: 1 out of 5 total.
Review Date: 2006-11-05
I bought this and reviewed it, and it appeared quite thorough. My friend's daughter was getting into weight lifting and wanted to learn more about it. I lent her this book and she is very happy with it.

Extremely Thorough
Helpful Votes: 2 out of 2 total.
Review Date: 2007-04-09
Illustrations of working muscle groups coordinate with in-depth analysis of critical exercises to help you build a more complete routine.

I Need Strength Training Just to Carry This Book!
Helpful Votes: 2 out of 12 total.
Review Date: 2007-02-21
I just got my copy of this book today. From what I've looked at so far, it seems to be very clear, thorough and well-illustrated. My only complaint is that this book is oversized and heavy. It's not the kind of thing that will fit in my gym bag so I can refer to it while working out. I think it needs a better format.

Equipment Oriented
Helpful Votes: 32 out of 32 total.
Review Date: 2006-11-21
This book is heavily weighted toward the use of exercise machines. If you have access to them at home or in a gym, then it's an excellent book for toning and strength building. If you don't, you'll discover that, aside from the sturdy spiral format, it has little to offer the at-home exerciser interested in using handheld, wrist, or ankle weights and the Thera Band system. If the latter is more your speed, try Joan Pagano's excellent book: "Strength Training for Women."

Very Complete
Helpful Votes: 8 out of 8 total.
Review Date: 2007-01-10
I was surprised at the depth of and introduction to some critical exercises that even the best strength training books do not even attempt to address: things like wrist strength, pronation movements, and so forth. I felt this book really rounded out my exercises and it pictured the muscles I use so that I could build a more complete routine around all of the muscle groups I wanted to target or had been neglecting. Great book, spiral with pix, easy to take to gym.

Sales
Why People Buy
Published in Hardcover by Oxford University Press, USA (1987-06-04)
Author: John O'Shaughnessy
List price: $24.00
New price: $15.76
Used price: $5.27

Average review score:

Excellent Sales Book
Helpful Votes: 0 out of 0 total.
Review Date: 2002-08-05
This book gave me a good over view of the sales process and specifics on how to relate to the buyer. I have read many sales books, but this one hits the mark. I would recommend anyone who is either a professional sales person or striving to be one read this book. It goes way beyond basic sales training and gets into the mind of the buyer and the seller. Great Job.

A Great Book for those willing to appreciate it
Helpful Votes: 1 out of 2 total.
Review Date: 2002-07-22
An excellent book. Guy has managed to capture the essence of the buying process. This book is purely for those who can appreciate the fine principles to be applied during the sales process. It is not meant to be specific. However if applied properly, it will do justice for both the buyer and the seller. It's a guide for ethical and effective selling and how we as sellers can make selling so easy and effortless! Kudos to Guy!

Very nearly worthless
Helpful Votes: 1 out of 3 total.
Review Date: 2002-07-16
If the redundancy were eliminated, this book would shrink to fifty pages. I kept waiting for the author to share something worthwhile with me, but finally gave up halfway through out of sheer boredom. Anyone looking for a better book need look no further than Brian Tracey.

Learning to sell
Helpful Votes: 1 out of 1 total.
Review Date: 2001-10-23
I don't usually like how to books - because they don't really tell you anything. But this book is different. I learned more about selling from this book than any other sales training class I have ever taken. This book deliniates the essence of selling. The author's understanding of sales psychology is uncanny and intutitive. I would highly recommend this book for any person who is starting in sales or has been in sales for a long time. It is worth studying.

Could Be Invaluable If You Commit the Time and Energy
Helpful Votes: 5 out of 5 total.
Review Date: 2004-02-20
There are hundreds (thousands?) of books now in print which offer information and counsel concerning the sales process. In essence, that process involves cultivation and then solicitation but first an important decision must be made: Whom to cultivate? (In retail sales, obviously, anyone who walks in the door is a prospect.) When conducting workshops for salespersons, I strongly recommend that participants formulate criteria which describe what they consider to be their ideal customer. This profile should direct them to prospects which most closely match up with the criteria. Next I point out that the ideal customers they now have can -- and should -- comprise an extended sales force, serving as referral sources to generate leads. My point is that, except in retail sales, those who sell should select their prospects...not the other war around.

Baker's background is in financial services which presumably require extensive education to understand the specific products and services to be offered prior to the identification, cultivation, and solicitation of prospective buyers of those products and services. The title of his book suggests that understanding motivation (i.e. "hot buttons') is an essential part of the salesperson's preparation and indeed it is. He takes a direct and personal approach to his reader as if he has been retained to provide to the reader a combination of mentoring and coaching services. He carefully organizes his material within 12 chapters, skillfully "Tying It All Together" in the final chapter.

This book be most valuable to those who are new to sales or now considering a career in sales; also to sales managers, especially those who supervise others who are relatively inexperienced. To the former, Baker offers sound basics with a rationale for each; to the latter, Baker offers reminders of basics. (Working as I frequently do with sales managers, I am astonished by the fact that so many of them do not have a sufficient understanding of those basics.) I also recommend this book to another group which Baker may not have had in mind when writing it: Those in executive (non sales) positions who are frequently required to persuade others to support an idea or course of action. By now I am convinced that almost everyone involved in business is constantly selling, themselves if nothing else...and most do it ineffectively. Almost all of the strategies and tactics which Baker recommends can be as beneficial to those not in sales as to those who are.

Individual salespersons as well as organizations need a business plan which is cohesive and comprehensive; also one which prudently allocates resources, especially time and energy, where they will generate the greatest ROI. Given the complexity of the general subject of salesmanship, the art and science of ethical persuasion, it makes sense to consult several different sources (including Baker's book) and then cherry-pick whatever is most appropriate to your own specific circumstances (needs, interests, weaknesses, goals, etc.). Here are some other excellent sources: Dick Canada's The 24 Sales Traps and How to Avoid Them, Linda Richardson's Stop Telling, Start Selling, Paco Underhill's Why We buy, and Gerald Zaltman's How Customers Think.

Sales
The Zen of Selling: The Way to Profit from Life's Everyday Lessons
Published in Hardcover by AMACOM (1998-07-24)
Author: Stan Adler
List price: $16.95
New price: $4.14
Used price: $3.09
Collectible price: $35.00

Average review score:

It's okay--just very little Zen
Helpful Votes: 0 out of 0 total.
Review Date: 2005-04-18
There's not much Zen in this book, and all the Zen that is in this book is in the 4-page introduction.

This book talks about Stan's imaginary friend, Victor, who knows everything, everyone, and has done everything. In addition to that, Victor is a great salesman, who has made all the mistakes earlier on so he now knows everything. So, Victor is the guy who you learn all of the sales lessons from.

It's pretty good with the sales concepts. It focuses on relationship selling, and I thought it gave some good lessons and examples.

It's written in a fictional and narrative style, so it's easier to digest than a sales "textbook."

One of the best
Helpful Votes: 0 out of 0 total.
Review Date: 2000-08-23
it is a very good book to read. every time you will find something new, and you will not board. this book is not looks like any selling books it is easy to read, understand and remmebers so have fun. sayed omar - AUC - Egypt

A romantic read with the Zen of Selling
Helpful Votes: 0 out of 0 total.
Review Date: 1999-04-22
The Zen of Selling filled me not only with the spirit of how to accomplish life goals but it gave me a solid feel to improve my selling. I remember last summer reading the stories aloud to a friend. Me and my friend were enjoying the day taking a boat ride in Central park. As I breathed in the day the clarity Stan gave me made my day complete. A day that I will never forget. Thank you, you are talented man 17.

A book that should be in every salesperson's briefcase
Helpful Votes: 0 out of 0 total.
Review Date: 1999-04-08
I am completely captivated by this gentle little book, and I urge you to look past the sometimes-dirty word "selling" in the title. Look instead to the subtitle for the real substance you'll get from reading The Zen of Selling.

Stan Adler tells a number of tales, often introduced and always given meaning by Stan's friend and wise man, Victor. From lessons on balance, appearance, situational ethics and perseverance we learn that the sales process is not a checklist, but a metaphor for living life in the service of others. Adler brings a sense of mild irony to many of his stories; I'm a sucker for a good ironic tale.

As a talk show host, I've been treated amazingly well by the salespeople who knew my name and my occupation. For those salespeople who didn't know what they were doing and treated me poorly, I've never made it a point to say anything bad about them on the air. What I am doing for them these days is admonishing them to get this book and learn their craft, not simply appear at their station. The Zen of Selling is worth ten times the sales price - buy it now before the rest of your competitors do.

THE ZEN OF SELLING is a masterpiece of practical philosophy.
Helpful Votes: 1 out of 1 total.
Review Date: 1999-03-22
Stan Adler's THE ZEN OF SELLING is a masterpiece of practical philosophy. Yes, it's a book about sales techniques, but it's also a book about being a good person. Typical of the philosopher's approach is Adler's maxim: "When you are doing something for someone else, you are always at your best. . .and that certainly includes people who sell." Plato, Aristotle, and Confucius would agree.

Good people are, by nature, good sales representatives. They understand that selling is not an adversarial relationship, but a cooperative one. "Forget the selling," says Adler. "Let the customer do the buying." In short, the salesperson is the guide, the director, the facilitator--not the marketing hero. A successful sales campaign is really an affirmation of values that the buyer and seller hold in common.

THE ZEN OF SELLING breaks new ground in the commercial world. As such, Adler's book is not a sales primer, but a meditation on sales. In a fascinating collection of stories, maxims, and anecdotes, Adler reminds us that effective salespeople are well versed in the art of "understanding customers as people."

In Adler's world, "Victor" is the protypical sales success. He is a diplomat, a philosopher, and a friend. He understands that "sales" is really another word for "affirmation." Victor is the voice of understanding, the voice of patience, the voice of reason in an overly competitve business climate. Victor's message is clear: People who help others will also be successful. The same rule applies in sales.

Stan Adler's THE ZEN OF SELLING is an important contribution--a book that is both inspirational and practical. But when you visit your local bookstore, do not assume that THE ZEN OF SELLING is shelved with other books on sales. Look around. You just might find Adler's book in the Philosophy section.

--Dr. Thomas Nash, Senior Professor of Ethics and Philosophy, Churchill Honors Program, Southern Oregon University

Sales
Absolute Truths
Published in Hardcover by Random House Value Publishing (1996-08-14)
Author: Susan Howatch
List price: $7.99
Used price: $79.98
Collectible price: $45.00

Average review score:

Absolute Truths
Helpful Votes: 1 out of 1 total.
Review Date: 2006-02-25
Interesting last novel in the Starbridge series by Susan Howatch. Would recommend it to anyone but particuarly to those who have read the previous five novels in series. Helps if you are an Anglican,Episcopalian or Roman Catholic. Starbridge series is both emotional and theological. Starbridge series is set in mid-twentieth century in southern England when theology was going thru some changes and allowing some more High Church thinking into general circulation, but with many battles on the subject. The series had mostly to do with Anglican clergy attempting to work out some theological/emotional conflicts.
Linda Sheean

Absolutely satisfying
Helpful Votes: 5 out of 5 total.
Review Date: 2001-12-08
Although this is the last book in the Starbridge series it is actually set in time before its immediate prequel, Mystical Paths. Howatch obviously had good reasons for doing this; no other book could have rounded up the series so perfectly, and certainly it was a delight to return to Chares Ashworh as narrator, who began the whole series. This time Charles is at the evening of his life. He has been the Bishop of Salisbury for some years.. Some of those nearest and dearest to him have passed away and he has to come to terms not only with the sense of loss, doubt and lack of direction, but also with his wayward Dean, Neville Ayesgarth, who still insists on going off on a tangent in affairs of the Cathedral. As in Scandalous Risks, scandal seems only around the corner and Charles has to develop very strong spiritual muscles in order to bring matters to an outcome worthy of a Christian.
I must not forget to mention that in this novel Starbridge Cathedral itself - in the other books merely a background stat - becomes a major character, and a star player during the Grande Finale The climax of this book is not only deeply moving, it is also absolutely perfect. As is the entire series.

Beautiful and deeply moving
Helpful Votes: 5 out of 6 total.
Review Date: 2001-03-25
Knowing that those likely to read this review may well already share my love for the series as a whole, I shall begin by saying that Susan's gift for characterisation, with a great honesty and much room for grace to do its work, is always superb, and here at a new peak. My general approach to her main figures in the series is to see Jonathan Darrow as someone I'd love to hear preach but might be nervous to meet (even if he tends to compress 40 years worth of direction into a week's retreat) - Neville Aysgarth as someone I'd like to shake by the shoulders - Nicholas Darrow as one I'd closet with a library of the first fifteen centuries of Christian thought before he'd be allowed out - and Charles Ashworth as the ultimate Christian intellectual with whom I'd love to share weekly four-hour lunches with the best claret on the table. In this volume, Charles is once again the key character, and the reader finds, as he himself gradually learns, that the old glittering image is still much alive and as troublesome as ever.

Watching this character struggle with bereavement and grief of all varieties, and finally face the long-hidden "demons" which lurked in shadows to affect his relationship with his children and with his old nemesis Aysgarth, is incredibly moving and insightful. Dramatic though the plot becomes, it is a marvellous work wherein a seasoned bishop comes to new self-knowledge, humility, compassion ... and, while I'll not give the ending away, ultimately a specific setting of happiness which some readers will have thought he should have snatched 30 years before.

the best view we can get of absolute truths
Helpful Votes: 6 out of 7 total.
Review Date: 2004-05-22
I listened to what I wanted from a work called "Absolute Truths"-I who am desperately conservative in Christianity and most things. After Charles Ashworth's triumph in "Glittering Images," and his overall positive portrayal in the books between that and this, I didn't want to find out that the truth I thought he had found, and that Howatch suggested he had found, was a lie, another of the tragic misconceptions that Howatch regularly and regretfully demolishes in her characters ("Anti-Sex Ashworth" toppled by doubt and lust stronger than his convictions-what a depressing concept).

It wasn't. But in the interim between "Glittering Images" and "Absolute Truths," Ashworth's grip on the truth had shifted until he had become a false man holding a true thing, or, to put it another way, Ashworth had grown as much as he could during "Glittering Images," but he still had far to grow, and "Absolute Truths" pushed him farther.

Thus Howatch, as in the rest of this Starbridge series, follows a plot sequence of strength debilitating into weakness, then supernaturally resolved into strength (or truth to lies to truth, or any number of other ways may describe this spiritual falling and rising pattern). We cannot however assume that the characters will live happily ever after, that their lives are "solved," or even that the weakness resolved in the novel will never return in later years. Howatch's cruces do not involve perfect or perfectible people, but perfect moments of grace that make the rest of lives better or in some way bearable. In a sort of backhanded optimism, Ashworth writes in the midst of his revelations, "Dimly I realised that this state of companionable hell could be classified as a form of survival." At the end of "Absolute Truths," Howatch permits Ashworth an idyllically happy old age and a platform for reminiscence, a sort of sop to him and to her for six dramatically painful novels in the series, but we must not forget that after "Glittering Images" Ashworth needed "Absolute Truths" to correct him further. After receiving revelation that revolutionised his life, he needed more revelation. As such, these novels are some of the most true-to-life of any fiction I've read portraying the Christian way of living. They give hope, not for all things to turn out alright, but for all things to "intermingle," as Ashworth insists, for good-and for there to be moments, rising above the doubt and pain, in which we may see God and absolute truths as clearly as our eyes can function. We may live a long time, decades, in the strength vouchsafed by these moments. Then we may need another, as Ashworth did.

Very Satisfying Conclusion To 6 Book Series
Helpful Votes: 6 out of 6 total.
Review Date: 2001-01-22
When we started out in Book #1, the narrator, Charles Ashworth, was still fairly young. In this novel, he is again the narrator but he is elderly and the bishop of Starbridge. Being this age, he can wind up everyone's story. There is his whole generation of people and their families in the Anglican Church plus his childrens' generation of people. Of all the books, I'd say this one you better read as #6 and not out of order. There are simply too many stories which are wrapped up here that won't have the same impact on you if you haven't read books 1-5. This novel has its share of worldly problems with: gay priests (2), the ghost of Jardine appearing in the cathederal, an exorcism of the cathedral, a possible embezzlement by Dean Aysgarth from cathedral funds, a suicide, death of a spouse and finding another spouse. It also has combined therapeutic-spiritual sessions again with Jon Darrow as spiritual director for both Ashworth and Aysgarth. Once I started any of the 6 books, I couldn't stop reading till the end and this one was no exception.


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