Sales Books
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The best book I have ever readReview Date: 2008-11-25
Not only History - but a great Business BookReview Date: 2008-11-16
However, it is a powerful book on organization skill. How do you bring in new cultures/learnings to an established environment. How do you manage your executives and the staff.
Was able to learn much.
There is much to digest, as it is long and has hundreds of characters. But a worthy work.
I regret that I am unable to find the NBC mini-series for purchase, As I have heard that it is just as well done.
The best history book everReview Date: 2008-10-01
A masterpiece of Russian historyReview Date: 2008-08-27
A Detailed but Infinitely Readable Biography of a fascinating Man.Review Date: 2008-07-21


Lots of tips, lots of typos, lots of contradictionsReview Date: 2005-08-12
Two things bother me about the book:
- It has numerous typos and grammatical errors. Sometimes I've had to re-read sections to understand what he meant to say.
- There are several contradictions. One example is on page 25. He says: "If they don't return your call, wait two days before calling back." But then 2 sentences later says that you should leave a voice mail stating: "If I don't hear back from you by the end of the day, I'll try back before I leave the office."
Personally, I don't want to buy from a sales person that doesn't do what they say they are going to do, so this is a really poor suggestion and really poor customer service (especially if the person you are calling really does want to talk to you)!
Excellent BookReview Date: 2004-08-08
Whether you're setting appointments or closing the deal by phone it really doesn't matter. This is a hard hitting book.
I like the authors no nonsense approach to selling. They're either a high probability prospect or not.
The book teaches you how to get in and out of calls quickly and find the buyers today. The best on phone sales I've ever read.
Winning on the PhoneReview Date: 2008-02-23
Here's a little secret you may not know. Telemarketing doesn't suck; it's the pending feeling of rejection that sucks! As a new insurance agent you should expect to be rejected a minimum of 100 times a week, and that's if you're doing real well.
I'm a naturally motivated type of guy. You tell me something negative and I'm immediately thinking how I can turn it into a positive. Joe takes a similar approach to how he handles himself on the phone by:
"Averaging 100+ calls per day since 1985 and hearing over 350,000 No's."
Throughout the book Joe provides real life stories (my favorite) and examples about how to write an effective opening; answer objections without sounding superfluous or ignorant; techniques to find hot leads and steal accounts (another one of my favorites), while laying a strong foundation by asking the right question and ASKING for the order when the time is right.
His thoughts about time management and techniques to increase the effectiveness of listening were entertaining and insightful.
"The customer should be talking 75% of the time...NEVER interrupt a person while they're talking."
Raise your hand if you've ever interrupted another person when they were in the middle of talking. Did you feel that awkward moment where you both wait about 2 seconds and speak at the same time? Next time, keep the mouth shut and if you do happen to interrupt, count to 5 in your head.
The material in his book does come off very strong, but I've noticed an increased level of confidence and control after implementing some of this strategies.
In conclusion, some of the material is not worth reading if you cannot control the pricing of your products, nor negotiate said product. However, I do give this book 5 stars and highly recommend you pick up a copy, grab a highlighter and implement some of the material IMMEDIATELY!
The Most Helpful Book I Have EVER BoughtReview Date: 2007-09-18
He even goes over how to answer the phone, what to say when someone is out to lunch, and how to get past gatekeepers when making outgoing calls.
It's an easy read, almost a page-turner and interesting too. I want to memorize it and anyone in sales/marketing should... Even a seasoned salesperson.
Don't buy another book about telesales until you have read this one. Trust, it is the only one you will need.
Tested salesmanship methodsReview Date: 2004-04-07
1. It teaches you when to say "No" to suspects. I learned from it to be more discerning with whom I am talking. This book tells you how to determine, in minimum of time, if you are talking to someone who can buy from you (even if the other party won't admit that he's not interested or that he doesn't have the authority to buy). Like they say on Wall Street: "fill or kill".
2. It gives you tips to help you establish your authority early in the call. How to deal with various brushoffs (more or less graciously).... When it's better to be direct, or even blunt... It's not just one style of selling, but rather a mix of hard- and soft-sell techniques that can be adapted to the situation.
3. It gives you specific expressions to use. Short sentences that sound natural and go past the initial indifference and suspicion of people... I'm studying it to learn how to keep the flow of conversation so that it doesn't seem contrived, and how to go from one idea to another in a natural way so that I don't sound like a telemarketer.
4. There's indeed no filler. Just lots of ideas about prospecting, presentation and closing. Some may not apply to your work, but you can extract the priciples. I've read this book two times and I open it almost every day. You must read it - now!

I re-read this book every year while I'm on vacation! It's my most favorite book of all time!Review Date: 2008-09-09
The bestReview Date: 2008-08-23
Revenge, feminist styleReview Date: 2008-06-26
Butterfly is a revenge story, yes, but it's placed in a radical feminist context. Danny is the principle antagonist, but he is only epresentative of an overallpatriarchal system that is hostile and subjegating toward women. The theme arises over and over, involving, to varying degrees, nearly every female character in the book. Also woven throughout the pages are the radical feminist themes of sexual segregation and sexual liberation, presented in what I consider the proper manner of denouncing the patriarchal system without denouncing individual men. The fates of the individual women reflect just as individually on how a male-dominated society has impacted them. Also interesting is the concept of power, how Danny sees it as coming from control and the Beverly, the protagonist, exceeds him by acquiring it through cooperation.
The characters seem real in both motive and reaction. There are two elements of a plot that I adore: interweaving several subplots so that they come together seamlessly at the end, and sudden twists and turns. This novel has both. It is compelling and absorbing.
** POSSIBLE SPOILER **
The ending is resolved completely and deeply satisfying.
My wife, though she did finish it years ago, plans to read it again. I don't blame her. I surely will someday myself. This is one of those books that stand out.
Great Book much more than the covers suggestReview Date: 2008-05-30
I can't remember where I heard about this book, but it was just recently and can't imagine why I just heard about it since it was originally published some time ago. I absolutely loved it this book and can't wait to read Stars and Private Entrance. I wasn't able to find any of these three at any used book stores but of course found them here on Amazon. This one was worth every penny, is a keeper and will stand the test of time. I honestly don't know what "tag" this would fall into. Maybe I hadn't noticed it before since it doesn't easily go into a category, IMHO.
A must read!Review Date: 2008-02-28

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How I Raised Myself from Failure to Success in Selling Review Date: 2008-12-01
Superb Book!Review Date: 2008-11-10
The original KISS method!Review Date: 2008-09-22
2 thumbs up Mr. Bettger...2 elated thumbs up!
Timeless sales wisdom is available to you if you just apply it!Review Date: 2008-05-29
Bettger gives practical timeless advice on improving your salesmanship. Simple things like listen more than you speak, continue your education, act with integrity, think of your customers needs more than your own may sound old fashioned, but they still work wonders.
I read Bettger every year and I never fail to pick up something new and valuable.
Highest Recommendation!
Cheers!
How I Raised Myself From Failure to Success in SellingReview Date: 2008-04-20
I have read this book over 15 times in the past 10 years, because it is the BEST book on selling that I've ever read. It is common sense and real world in its approach. It has been in print since 1947, and that speaks volumes.

Five Star Book!Review Date: 2008-09-08
A Book You'll Use ForeverReview Date: 2008-01-23
The yoga practice he teaches here is:
1) easy to do for anyone, regardless of fitness level or age.
2) presented in simple, daily, DO-able sequences.
3) nicely illustrated with photographs that show exactly how to do the postures.
4) supplemented with daily "yogic wisdom" that teaches what yoga practice can do for you.
5) finished with practice routines that you can use, well, forever.
In short, this is one of the best beginner yoga books out there. One that you'll use for a lifetime.
Yoga for HealthReview Date: 2008-01-08
This is the third time I have purchased this book. The first copy fell apart after many years of use. The second was a gift to a friend and this last one is for my husband and myself.
As you can see I am very partial to this book. I like the fact that there is the 28 day plan which you can do at your own pace and a schedule you can follow after you have completed this plan, which incorporates all the exercises you have previously learned. I have seen other yoga books, but this is my favorite because it stresses the importance of yoga being "concerned with the health and beauty of the organism as a unified whole," rather than just self-improvement for the body.
An excellent way to be introduced to Yoga!Review Date: 2007-11-04
Excellent BookReview Date: 2007-09-06

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Wonderful, charming, memorableReview Date: 2008-12-04
Luv it!Review Date: 2008-11-18
Great bedtime bookReview Date: 2008-09-15
just the best!Review Date: 2008-08-27
Not a favorite of my sonsReview Date: 2008-07-15

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Great techniques and a morale boosterReview Date: 2008-10-18
Vincent Dabosville, hunting for a CFO position.
The 800-Pound Gorilla of Job Search BooksReview Date: 2008-09-27
Marvelous Book Very HelpfulReview Date: 2008-09-08
Guerilla Marketing for Job Hunter's stand's out in the thousands of books that you can get in help with a new job. This book gives you ideas to have the edge over every other job seeker out their. In today's tough economy this needs to be done.
great ideas to jumpstart your job searchReview Date: 2008-09-15
Unique information and insights, not found elsewhere readily ...Review Date: 2008-09-12
Just to whet your appetite for the contents ... David points out the skills that won't be 'outsourced,' -- a word we're all familiar with as a cause for much job loss. They are:
- leadership skills,
- project management skills,
- people skills,
- communication skills, and
- sales skills.
And, he's identified jobs he believes won't (or cannot) be outsourced ... jobs in
- energy,
- preventative health care,
- security,
- the military,
- government,
- insurance,
- consumer financial services,
- agriculture, and
- biotech/pharma.
And, he talks about skills employers buy:
- leadership skills
- communication skills
- a bias toward action
- passion for the work
- and a cultural compatibility.
He goes into more detail with more examples of what employers value (e.g., the creation of intellectual wealth, high energy, enduring performance, etc.), and whether or not you agree with this, you'll find what he says to be thought-provoking.
The Value-Based Resume
Although you would expect a review of typical job-hunting venues and tactics -- networking, targeted marketing, newspaper classifieds, job boards, newsgroups, executive search firms, headhunters, temp agencies, friend, neighbors, associates, self-promotion techniques, the use of electronic job alerts, and the use of personal Web sites and/or Blogs, creating a Linked In account ... the use of company information sources and competitive intelligence sources ... and the push to get a clear sense of your goals and transferrable, marketable, relevant skills ... what stood out for me are the examples of 'value-based' resumes. You can do an Internet search with the keywords "value-based resume" and find some fair examples. Just taking the time, after seeing David's examples, to put one together for myself allowed me to rethink how I present myself and what contributions I am making.
In the value-based resume (business values), you focus on your accomplishments or contributions to:
1) increased revenues/profit, or
2) cost savings (direct or indirect), or
3) improved productivity (aka, increased efficiencies).
You might think a values-based focus is a stretch for you and your position, but I recommend you do your best to find something for one of those three. If you can't, you might rethink how you are contributing to the firm today, so you can strengthen your chances of keeping your job tomorrow. These are the three basic values business leaders consider in making changes to improve their companies, and you need to show your contribution or risk layoff. David provides some useful resume examples to help you along.
In addition, I found myself easily writing the more pointed cover letters (as David illustrates in the book), ones that mention my contributions in these value areas and as they relate to the targeted organization that I researched. I have felt more confident, more powerful, and more connected to the purpose of the job opportunity I've pursued, since I know more clearly what I can contribute to the firm, and I've given them what they need to make an objective decision. Obviously, there are other factors to hiring -- or not hiring, or delayed hiring, such as a change of mind due to business downturn, employee referral provided a needed replacement, etc. -- that affect the outcome, but I've felt confident that I've presented myself in the best light, in the meantime.
The other benefit of knowing in detail what you have contributed in any of those three business value areas comes in your face-to-face interviews; you have examples and stories to illustrate your contributions. That make for a more useful and convincing interview. David guides us in the creation of our own storybook(s) that illustrate how we rose to the challenge of a relevant job situation, that we can lead under pressure, can execute a strategy in response, and can be both a team leader and a team captain, as needed.
David also offers and explains in detail 13 (interesting) creative ways to find a job, which are worth considering, such as writing an email chain letter, calling your targeted firm's HR person to get the name of the screening firm they use, writing a case study of the targeted firm within its current industry situation, preparing a competitive analysis of the firm, etc.
If all that I've outlined doesn't stir your interest in getting a hold of this book, I don't know what will ... or perhaps you are independently wealthy and don't need a job.

Wow, why didn't I think of that?Review Date: 2008-11-16
Just What We Needed!Review Date: 2008-10-31
My husband gave me the task of reading up on things, because I'm a very fast and focused reader, and we needed the help a.s.a.p! I finished the book today, and have started reading it again to take notes and make summaries to keep on hand. I have already put some of the lessons into practice and notice the difference already. For example, arguments are easily diffused because feelings are validated. I've also stopped "positive comparison", after I read, with horror, the potential harm it can do.
This book may be a bit of a shock for parents who are used to saying, "because I said so!" or who use physical punishment. However, for us, it is another step forward in the journey of being the liberal parents we consider ourselves to be.
Awesome Reading!Review Date: 2008-09-23
It Works!Review Date: 2008-09-17
Easy read with tons of great tipsReview Date: 2008-07-31

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I love it.Review Date: 2008-07-31
Over all I'd give the material a 3, but if you like this guy's stuff then this is the purchase for you.
It's easy to fly, just jump at the ground and miss.Review Date: 2008-10-31
Douglas Adams was a true visionary. To me sci-fi books about space travel were always a bit too clean and perfect, think "Federation." Adams, however, has created a bizarre and often ridiculous universe where literally anything can happen. This series is one I have read several times and I would recommend it to anyone who enjoys comedy, sci-fi, or fantasy. In a world of writers, Douglas Adams will be sorely missed by his fans.
Great Collection!!!Review Date: 2008-09-30
HIGHLY RECOMMEND IF YOU LIKE TO LAUGH!!!!
Great Book for All AgesReview Date: 2008-09-15
Physically, as I'm sure you've all read, it is in a leather (probably pseudo-leather) binding. The sides of the paper are golden. There is a page holder which has frayed quite a bit from very little use. Obviously, it was designed to look like a Bible, possibly adding to the humor or representing a Bible-esque theme to the ultimate collection of the Hitchhiker's Guide.
OUTSTANDING!!!!!Review Date: 2008-07-25
Buy this and you will not be sorry.

Me and my 2.5 year old son love this bookReview Date: 2008-08-30
love this bookReview Date: 2008-08-30
Rutgers University Project on Economics and ChildrenReview Date: 2008-08-15
This classic story, reissued in a new hardcover edition, does not grow old with its humor, ingenuity, and charm. Underlying the story is an important set of economics concepts related to buyers and sellers in the goods market. If the demand for caps had been a little stronger, the peddler may have been able to avoid this whole predicament, but therein lies the book's merriment. Caps for Sale gets top marks for delivering a story with substantive content that children will enjoy and remember.
Childhood favorite is now my child's favoriteReview Date: 2008-08-03
As much song as story. Review Date: 2008-06-18
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