Society Books


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Society Books sorted by Average customer review: high to low .

Society
Meditations on Everything Under the Sun
Published in Paperback by New Society Publishers (2001-06-01)
Authors: Margo Adair and Angeles Arrien
List price: $21.95
New price: $25.35
Used price: $18.00

Average review score:

If you have to pack one book.......
Helpful Votes: 2 out of 2 total.
Review Date: 2003-10-18
Teaching English last year in Japan was a fascinating, challenging and stressful experience. In packing our bags for the year in a foreign culture, I decided to include Margo Adair's book because it seemed to cover all the emotional and spiritual bases a person might need! Indeed, it became my Bible, a touchstone that I read almost everyday. It kept me grounded, resilient and joyful during some strange, alien and demanding circumstances. Margo isn't a flashy flavour-of-the-month mantra mamma - she's been inspiring and assisting people and groups for decades. This book speaks to anyone who wants to get in better touch with themselves and learn from the wisdom within us all.

Fabulous!
Helpful Votes: 3 out of 4 total.
Review Date: 2002-04-10
Buy two copies. One to lend out and one to keep. One of the best books I've read.

Meditations Beyond The Mind
Helpful Votes: 4 out of 4 total.
Review Date: 2002-01-10
This book is sooo great it should come in a small size to carry around in your pocket! It can be a reference book for a moment, a day or your life. It's enthralling, simple, straightforward and totally useful for transformation! Margo brings the power of meditation to a working high that can be applied directly to our daily walk. Read it! It can change your life!

A Great Resource
Helpful Votes: 5 out of 5 total.
Review Date: 2001-12-26
In this volume, Margo Adair demonstrates with quiet brilliance the intelligence of intuition, imagination and emotion. Not only does she teach her readers about Active and Receptive imagination, and the observing Witness, she does so in a voice that comes from her own deep intuitive knowledge.

Adair carefully draws out the links between imagination, intuition and psychic ability. She shows how to contact, learn to trust, and work with this knowledge.

The heart of this book lies in the 157 meditations. Each meditation is carefully considered, and exhibits a deep respect for those who work with them. Her words are warm and comforting, even when dark or painful material is being pursued.

Whether being used for yourself, with clients or with a group, the meditations provided in this invaluable volume are a terrific resource - to be used as written, or as Adair suggests, to be intuitively altered as needed.

Accessible Meditation
Helpful Votes: 6 out of 6 total.
Review Date: 2002-05-09
I have tried different types of meditation over the years with limited success. Basically, I either get bored, tired or spaced out. That is, until I picked up a copy of "Meditations on Everything Under the Sun" and read about apllied meditation.
Applied Meditation?
It is a meditation based on getting what you need based on tapping your unconscious and listening to it/changing it through this kind of meditation. I found it personally transformative working on my own issues of anger and relationships and my relationships to illness. But really, whatever is bugging you, there is a meditation for you. Basically you relax and then read (aloud or to yourself) the meditation that most interests you, be it based on social justice, stress or getting unstuck.
For me, it truly works, and truly shows me what I can change within myself.
Another aspect of the book I truly enjoyed was the beginning discussion on consciousness and spirituality. Ms. Adair makes a good case for an interconnectedness between all people and the planet, and speaks eloquently about tapping into those connections in a beneficial way for yourself and the world.
All in all, it is a great resource book and a transformative read.

Society
Moral Man and Immoral Society: A Study of Ethics and Politics (Library of Theological Ethics)
Published in Paperback by Westminster John Knox Press (2002-01)
Author: Reinhold Niebuhr
List price: $24.95
New price: $15.65
Used price: $12.00

Average review score:

A Must-Read
Helpful Votes: 0 out of 0 total.
Review Date: 2008-07-19
Absolutely tremendous book. For anyone interested in politics, philosophy, theology, or ethics, I cannot recommend this book enough.

Excellent, But Save It For Winter
Helpful Votes: 0 out of 0 total.
Review Date: 2008-07-15
A great book, but one you'll want to dig into for long stretches. It's a bit dense (every other sentence seems like a premise for another book), but worth it.

Even though recent history makes Niebuhr's high regard for the United Nations and Marxism seem pretty dated, several of his insights are arrestingly prescient.

Toolbox for American Civil Rights
Helpful Votes: 12 out of 15 total.
Review Date: 2006-03-15
Niebuhr's answer to the question, "What then should we do?" influenced MLK's thinking and found its way into the action plan of the American civil rights movement. This work is well thought out and, decades later, remains truly readable to those of us who are not trained in psychology, theology or sociology. If you feel powerlessly subjected to the tyranny of the majority and want to do something about it -- read this book.

Some Sun Through Clouds of Self-Interest
Helpful Votes: 30 out of 34 total.
Review Date: 2006-02-09
At first glance, Reinhold Niebuhr's (1892-1971) book "Moral Man and Immoral Society" (New York:Scribners, 1932, 1960), still relevant today, could seem to breed a cynical future "from the perspective of those who will stand in the credo of the nineteenth century," ". . . enmeshed in the illusion and sentimentalities of the Age of Reason." (xxiv) Niebuhr was a professor at Union Theological Seminary in New York City, and previously pastor during the Great Depression of a small congregation in or near Dearborn, Michigan, many of whose parishioners worked for Ford Motor Company's factories. Niebuhr, having lived through the frustrations and hypocrisy of the Victorian era and economic depression and two World Wars, assessed people in group types of church denominations, nations, privileged classes, the middle class, blue-collar working classes, and mobs. He lamented the necessary time restraints that representative democracy requires and that permit self-interest to misuse information and lapse into greed.


The theme of Niebuhr's text is that sometimes more or less those persons who look and act morally, quickly revert to immoral behavior in the face of the crowd. This is a special, powerful, deceptive influence of emotional "contagion." He expands upon Lord John Acton's (1834-1902) famous sentence, "Power tends to corrupt and absolute power corrupts absolutely." (Letter to Bishop Creighton, April 5, 1887; Niebuhr, 6) "The Liberal Movement both religious and secular seemed to be unconscious of the basic difference between the morality of individuals and the morality of collectives, whether races, classes or nations." (ix, xi, xxv, 257f., 262, 1960 edition) He elaborates on the crowd's collective original sin powerful to influence others.


Religious insights, Niebuhr wrote, powerfully make people "conscious of their preoccupation with self." (54) "The disrepute in which modern religion is held by large numbers of ethically sensitive individuals, springs much more from its difficulties in dealing with those complexities [--ethics and politics (257) and economics (5, 15, 142)--] than from its tardiness in adjusting itself to the spirit of modern culture." (63, 75f.)


And about psychology, "There is nothing, that modern psychologists have discovered about the persistence of ego-centricity in [hu]man[ity], which has not been anticipated in the insights of the great mystics of the classical periods of religion." (54)


Niebuhr's ten chapters then continue to illustrate and explore his theme as basic to human nature, in a rich multiplicity of historical events: religion, politics, socialism, justice, wars, hypocrisy, and so on. Niebuhr cautions about blind belief in governments: "The creeds and institutions of democracy have never been fully divorced from the special interests of the commercial classes who conceived and developed them." (14) "Perhaps the most significant moral characteristic of a nation is its hypocrisy. We have noted that self-deception and hypocrisy is an unvarying element in the moral life of all human beings. It is the tribute which morality pays to immorality . . . ." (95, 117, 141, 177f.) Sinclair Lewis's (1885-1951) novel "Babbitt" (New York:Harcourt, Brace Co., 1922) reflects the history in Niebuhr's theme. So also does the historico-religious work of J. B. Noss's (and his brother David in later editions) "Man's Religions" (New York:Macmillan, 1964). Collective emotions, especially anger masked as justice, are exploited to their maximum.


Though Niebuhr wrestled with the basic polarization of authoritarianism versus true democracy and with human nature's compulsion of action-reaction, he does not reflect further upon and explore the phenomena that the majority consists of collections of minorities which control their leadership and polarization. (4, 5) Nevertheless, his perception of the historical human predicament is alarmingly accurate.


Niebuhr sees no comprehensive solution to this dilemma--the individual motivated by love and society by justice--though he hopes for groups of individuals that may bring about more of it. "Love must strive for something purer than justice if it would attain justice." (xxiv, 226, 264-266, 273f., 277)


The Rev. Dr. Charles G. Yopst, D.Min., D.T.R.
Mount Prospect, Illinois, NW of Chicago
cmpssn2000@aol.com

Poli-sci major?
Helpful Votes: 9 out of 11 total.
Review Date: 2006-05-25
The principles in this book are as pertinent today as it was 75 years ago. "The individual or the group which organizes society, however social its intentions or pretension, arrogates an inordinate portion of social privilege to itself."

The author warns against religious patriotism because the natural impulse of christians is to love their fellow man, but the patriot nationalist leads them to selfishness and love of country more than people.

Every page has something of value. Anyone with even a passing interest in political science, or sociology for that matter would view him important.

"Social intelligence may prompt disillusionment without the immediate lesson of complete disinheritance. But the degree of anti-nationalism among workers will always depend somewhat upon the measure of social injustice from which they suffer.

Society
Mystic Christianity,: Or, The inner teachings of the Master
Published in Unknown Binding by Yogi Publication Society (1908)
Author: Ramacharaka
List price:
Used price: $10.00
Collectible price: $36.50

Average review score:

Anyone interested in Esoteric Christianity will love this book!
Helpful Votes: 1 out of 2 total.
Review Date: 2005-09-26
A deeply thoughtful and lovingly written exploration into the mysteries of Christianity and the true beauty of this spiritual path.

Not Orthodox
Helpful Votes: 13 out of 15 total.
Review Date: 2003-01-30
Although I am faithful in attending church and in studying Christianity through ordinary instructional materials, I feel strongly that something is radically missing in my own understanding and experience of the Christian Mysteries. As I began reading this book, my prejudice was that it would probably be [bad]---more or less. In seeking better understanding, I am willing to look down different dead end streets. After reading the book, I cannot reasonably say it is a dead end.

One strong departure of the author's understanding from Orthodox teachings (here, I don't mean the Eastern Orthodox religions, but more populous, American versions of Christianity) is "physicality." Both the Virgin Birth and the Resurrection are ordinarily understood as physical events. This author understands neither as a physical event. However, in his approach or understanding, the non-physicality of these events does not actually make them "less real." Certainly, the numerous theologians from my church will object to that.

According to the author, most of us receive only the "outer" teachings of Christianity. These are not substantially complete. The more fully developed understanding was made available only to an Inner Circle of believers, originally consisting mainly of The Twelve (apostles). The inner circle experienced greater teaching, both in a theoretical sense and in an experiential or transformational sense. From ancient times to the present, these inner teachings have been brought forward continuously, but only to a restricted audience of Occultists of the tradition. That is the view propounded here. While outlines of the deeper teaching are stated or at least hinted in the text, it does not really give them in a very direct or explicit way (not as in a textbook). Many convincing scriptural citations and citations from the Fathers of the Church are provided to support the thesis that the message itself is carried mainly in elite secret societies. In a sense, the author sounds almost like a Mason in his writing.

For more details or "how to" the reader is refered to the author's book on Gnani yoga and others of the author's writings. On the one hand, the author writes in a credible and mostly self-consistent way and supports a creditable, if quite alternative, view of Christian history. On the other hand, I'm not sure that it is very useful. For the practical-minded reader, it does relatively little good to have the "real" teaching locked away in some secret society somewhere (of course, somewhere secret). If we can't learn it, too, isn't something unsatisfactory or something missing? For me, it is. To be entirely satisfactory, the reader should have a good way to get in on the good stuff, too. Christianity is not a spectator sport.

Very Enlightening
Helpful Votes: 13 out of 14 total.
Review Date: 2000-03-01
This book explains Christianity as it was in its early days, before teachings were added or removed. "Mystic Christianity" was passed down from generation to generation of occult teachers & helps to explain why the teachings of modern Christianity are contradictory. It is a very powerful book.

This book is a real eye opener to the being we call Christ.
Helpful Votes: 19 out of 20 total.
Review Date: 1999-07-08
I first read this book 15 years ago and have just finished reading it for the nth time(lost track). This is one of those books that you will want to read over and over because each time your eyes will be opened in new ways. Mystic Christianity will give you a new vision to the concepts and misconceptions taught about the Christ. If your are someone who believes there is more to Christianity than they teach you, if you want to see "the bigger picture" then this book is a must.

A challenging read.
Helpful Votes: 5 out of 7 total.
Review Date: 2002-01-23
This book fundamentally changed my viewpoint on Christianity. I would recommend it to any who are truly interested on learning more about the life and spiritual development of Christ. It will help you on your spiritual journey. However, I didn't agree with every theory put forth. Nonetheless, it is a good read.

To try and describe the content of the book is futile. You have to read and re-read it several times to get the full impact.

God Bless.

Society
Multigrid Tutorial
Published in Paperback by Society for Industrial & Applied (1987-06)
Author: William L. Briggs
List price: $21.50
Used price: $13.13

Average review score:

A very good introductory book on multigrid
Helpful Votes: 1 out of 1 total.
Review Date: 2007-11-16
This book is a very good introductory text on multigrid method. After reading the book, I not only gained a basic understanding of the method, also could implement the method on my current projects. This is a great book for students or engineers who are new to multigrid, not for readers who need more detailed and deep discussion of the method.

Most Accessible Treatment of Multigrid Out There
Helpful Votes: 2 out of 2 total.
Review Date: 2007-12-03
A Multigrid Tutorial is concise, engaging, and clearly written. Steve McCormick is the only guy I know that can pull off teaching in spandex. Just make sure you sit in the back row.

Excellent basic multigrid theory
Helpful Votes: 2 out of 13 total.
Review Date: 1996-12-02
This is a great book. Clearly written, well organized.

An Accessible Multigrid Introduction...No, Really, I Mean It
Helpful Votes: 6 out of 6 total.
Review Date: 2005-04-28
Mathematicians who write well are a rare commodity. Briggs is one of them. He has the ability to break down complex numerics with understandable prose making concepts accessible to non-specialists. He operates under the rare assumption that his readers weren't born knowing this stuff. This multigrid primer written with Henson and McCormick is no exception. Expository discussions are lucid, compact and informative; examples and plots are helpful and well selected; and pseudo code is well documented with corresponding outputs to verify understanding. If you are embarking on Multigrid from scratch this short (if somewhat pricy) primer is worth the time and money.

Good introduction to Multigrid
Helpful Votes: 8 out of 8 total.
Review Date: 2002-04-05
Anyone with some background in applied mathmatics should find this book accessible. It is well laid-out and focuses on algorithms as opposed to mathematical proofs. It is ideal for someone interested in multigrid methods but who doesn't want to get lost in lots of mathematical theory. It doesn't cover cell centered methods, which is somewhat limiting, but other than that it was useful and informative.

Society
National Audubon Society North American Birdfeeder Handbook
Published in Hardcover by DK ADULT (1992-03-15)
Author: Robert Burton
List price: $22.95
New price: $0.81
Used price: $0.01
Collectible price: $22.95

Average review score:

Beautiful Photos, Great Info
Helpful Votes: 1 out of 1 total.
Review Date: 2001-11-25
I am a beginner backyard bird watcher and I really enjoyed this book. It has some great pictures to help you identify birds, or even just to look at. The book doesn't stop there, however, it gives you nice detailed information of bird behavior, sounds, nests and habitat. I recommend this book to beginner or intermediate bird watchers.

Well Worth Having
Helpful Votes: 10 out of 10 total.
Review Date: 1999-11-27
This book is a really nice reference book for the backyard birdfeeder. It's not just a bird identifier book, it has chapters on bird survival and behavior. I'm glad to have it my small bird library and refer to it often.

Made Me Coo With Joy...
Helpful Votes: 5 out of 5 total.
Review Date: 2002-06-07
...to receive this fine book! Trying to identify the birds visiting my backyard feeder with old field guide books was not working. They simply had too much information geared for experts. This book is nicely laid out and clear, offering tips for attracting, feeding, watering and identifying the birds visiting your backyard, as well as instructions for building bird houses, feeders, and so on. I put several of the ideas to use immediately! If you are an amateur backyard birder, this is the book for you!!

bring nature into your yard
Helpful Votes: 7 out of 7 total.
Review Date: 2003-11-30
This lovely DK (Dorling Kindersley) has the trademark vivid photographs on every page. Detailed information on discouraging squirrels, plans for making your own feeders of different types and lists of various birds you can attract using various methods.

Each bird page has a detailed photo of the bird, a map of the United States showing where and when you can see the bird, behavior and description of sounds and songs, nesting habits, and the best kind of food to attract and benefit the birds you want.

Information on bird baths and nesting boxes is also provided.

A great resource for those who love to have God's creatures in their yard, but don't know the best way to attract them.

a good supplement to any backyard birder's library
Helpful Votes: 8 out of 8 total.
Review Date: 1997-09-08
This revised edtion will make an excellent gift for the beginning or intermediate backyard birder. Photographic plates thoughout serve as good visual aids. Photos are exquisite in detail despite the size of some color plates. This book also contains plans for feeders of various types. Overall, a good addition for any birding enthusiast.

Society
National Geographic Book of Mammals (National Geographic)
Published in Hardcover by National Geographic Children's Books (1998-03-01)
Author: National Geographic Society
List price: $34.95
New price: $57.25
Used price: $4.10

Average review score:

Perfect for my animal-loving son!
Helpful Votes: 4 out of 6 total.
Review Date: 2002-07-31
Bought this for my son's 6th birthday after reading all the reviews. I am definitely impressed. It has beautiful pictures - to be expected from National Geographic. It also provides a map highlighting the habitat for each animal and a pronunciation key as well. The text is interesting but not too technical for younger readers and each animal gets more than just a paragraph or two. It will grow well with him. I highly recommend it.

Excellent Book for your Kids
Helpful Votes: 5 out of 6 total.
Review Date: 2001-07-22
My son loves animals and received this book for Christmas two years ago. He continues to read this book every day. He is now six and this book have been his passion. He reads it to find out where each mammal lives and what he or she eats. What I found very good with this book was the fact that this was the book that helped him to start to read as well as got him interested in geography - "Dad, I didn't know that lemurs lived in Madagascar!" - What's a lemur and where is Madagascar?

I have bought a number of other mammal's books for him, but he always comes back to this book, even with the scotch-taped pages and duct taped cover. I recommend this book to anyone.

Wonderful pictures!
Helpful Votes: 5 out of 6 total.
Review Date: 2000-03-04
I bought this book for my 4 year old grandson, who just loves animals. He shows the pictures to his 2 year old brother, and teaches him the names of the animals. They both love this book, and have spent many hours looking at it.

great book with wonderful pictures
Helpful Votes: 7 out of 7 total.
Review Date: 1999-11-05
the pictures in the book were wonderful and the animals seemed to pop out right onto your lap. it has every imaginable animal on the planet with a detailed description to go with it

Instructive reference book on mammals for 3rd grade and up.
Helpful Votes: 7 out of 8 total.
Review Date: 1998-10-31
This book is an excellent encyclopedic reference on mammals for children and adults alike. It has the high quality photographs that one would expect of National Geographic. The information on each mammal is detailed enough to hold interest, yet no so long as to become tedious.

Best of all, it is readable by many precocious 3rd graders! Adults, however, should not be turned away. This is a great book for animal lovers of all ages.

Society
National Geographic Road Atlas 1998: United States Canada Mexico
Published in Paperback by Natl Geographic Society (1997-09)
Author: National Geographic
List price: $14.95
New price: $0.95
Used price: $0.50

Average review score:

The best for all the vacations needs!!!
Helpful Votes: 0 out of 0 total.
Review Date: 1998-09-25
NG Road Atlas 1998 is been tested for 40 days from Florida to California.... well! I have found much more clear and useful the above Road Atlad than local maps!! I think is a very good buy for every vacations types in the USA.

Clear, sharp graphics and intelligent layout
Helpful Votes: 0 out of 0 total.
Review Date: 1998-07-10
Very impressed with this roadmap. Lay-flat design not revolutionary, but a plus for using while driving and unique in roadmaps of this price range. Believe map graphics to be sharper and more clear than venerable Rand map. Two modest negatives: 1)hole punches for binding are a little too close to spirals at front of map, making page detachment a possibility, 2)there is a fold-over flap at the back that lacks real functionality.

Highest quality Atlas available by ANYONE!
Helpful Votes: 0 out of 0 total.
Review Date: 1997-10-01
If you travel or plan trips, this is the ONLY Atlas you'll need! The level of detail and use of color is a godsend to those of us who have nearly divorced over map navigation on roadmaps rife with omissions. You will NOT get lost - their maps are superb, as we would expect with "National Geographic" in the name. The cover and pages are extra tuff and sturdy -- resisting coffee spills, kids' sticky fingers and being tossed under the front seat. There's a fold-out flap that can wrap around the page you're on - so you can find it quickly when your spouse suddenly panics about that last turn. The spiral lays FLAT - doesn't keep trying to flip closed and won't let heavily used pages pull out. MY favorite feature? I can READ it - without those anNOYING reading glasses I can NEVER find!!!

simply superb and THE BEST
Helpful Votes: 1 out of 1 total.
Review Date: 1998-11-11
This is the best Road Map i have ever seen. I love this map and would never go out without this map.

I would recommend you all to buy.

Thanks Ananth

Better than the competition
Helpful Votes: 2 out of 2 total.
Review Date: 2000-08-17
A nice atlas for long trips or general reference. A little clearer and more detailed than the similar Rand McNally version. The spiral binding is nice, too.

Society
Quinnipiac College: An educational leader in business, health and liberal arts (Newcomen publication)
Published in Unknown Binding by Newcomen Society of the United States (1991)
Author: John L Lahey
List price:
Used price: $36.09

Average review score:

Ignis Is a great read.
Helpful Votes: 1 out of 1 total.
Review Date: 2004-04-13
I have read this book and really enjoyed it. I have also read this book to a grade 1 class and they really enjoyed it. I feel that this book is great for all ages. I love the story-line and the fabulous illustrations. This will be a great addition to any collection.

Breathtaking illustrations
Helpful Votes: 1 out of 1 total.
Review Date: 2002-01-29
One of the most delightful books I have ever come across!

No other book I have ever seen has illustrations that bring dragons to life like this one. As an artist, I had searched everywhere to find examples of expresive, interesting dragons that had a benevolent and inquisitive nature, and at the same time retained their reptilian appearance. The fact that the drawings are accompanied by such a well written story is a bonus!

Great Picture Book, Inspiring Story + Amazing Images You Will Want To Explore Time and Again
Helpful Votes: 2 out of 2 total.
Review Date: 2007-03-24
I wandered through the kid's section of a book store and stumbled upon this book. It was the beautiful imagery on the cover that first caught my eye. I flipped through to see that these wonderful images are carried throughout as well. I turned back to the beginning and read the tale of Ignis as he tries to find himself and his flame and fell in love with this little dragon. His journey to find his flame is fun to read and fitting for the age this book targets (4-8). Simply put, I found the tale endearing and the artwork captivating to explore. Very enjoyable indeed!

Best Children's book
Helpful Votes: 3 out of 3 total.
Review Date: 2002-07-24
This is my daughter's most-requested book, and it is so enjoyable I truly don't mind reading it five days in a row. I can't say that for any other book we own. The illustrations are beautiful, the text is very inspired, and I like the theme of perseverance. Ignis's personality seems so real, as does the little girl Cara's. With two children, I've bought or borrowed countless children's books, and this goes at the top of my favorites list. I wish Gina Wilson and P.J. Lynch would team up for another story.

For the Dragon Lover in All of Us--Children and Adults
Helpful Votes: 6 out of 6 total.
Review Date: 2002-10-27
"Ignis" is fabulous dragon book. The inspirational story is all the better due to the enchanting, beautifully drawn illustrations on each page. I love reading this book to my 5-year old son as much as he loves to hear it. This is a must read and must have book for all dragon lovers: both young and old. I highly recommend the purchase.

Society
The Noble Society: Adult Fairy Tales from Another Dimension (Noble Society)
Published in Turtleback by Thoughtmill Press (2002-09)
Authors: Melissa Henry and M. Burroughs
List price: $24.50
New price: $12.95
Used price: $11.06

Average review score:

NEW YORK REVIEW OF BOOKS
Helpful Votes: 1 out of 2 total.
Review Date: 2003-05-21
TASTE A HAPPIER REALITY
The Utopian fantasy is reinvented for the 21st Century
in this dazzling
collection of short stories detailing
the eternal life and times of the
denizens of Bullford, a place beyond our recycled human psyche
filled with laughter, hope, and eccentric wisdom.
Written and brilliantly illustrated
by international artist Melissa Henry.
A generous portion of food for hungry minds.

"A remarkable and revealing piece
of work."
(Professor Ronald Comer,
Princeton University).

I simply adore this book
Helpful Votes: 1 out of 1 total.
Review Date: 2003-03-06
Just have to say: I adore "THE NOBLE SOCIETY". These very unusual stories put me in a wonderful funny mood.

Something different!!!
Helpful Votes: 1 out of 1 total.
Review Date: 2003-01-15
These "adult fairy tales from another dimention " have a quality characteristics of the best literature: they shimmer.You will get something different from them upon each new reading.

The Noble Society
Helpful Votes: 1 out of 1 total.
Review Date: 2003-01-15
A wonderful exploration of human and social behavior. By brilliantly setting her stories in an imaginary place inhabited by unusual people, Melissa Henry provides readers with an endless stream of provocative insights about the potential and limitations of the human psyche. A remarkable and revealing piece of work.

What a Charming Book!
Helpful Votes: 5 out of 5 total.
Review Date: 2002-12-06
This was a real surprise. I bought this because of the beautiful cover and the interior art plates, but the stories -- they really are "Adult fairy tales from another dimension!" -- totally captivated me. Set in a society that seems to exist in an altogether different time and space from our reality, the stories that comprise "The Noble Society" offer entertaining, amusing and beautifully written little parables about money, war, eternal youth and other contemporary obsessions. It's a little bit science fiction, a little bit fantasy, some sociology and a dollop of satire. Tasty indeed!

Society
OBD: Obsessive Branding Disorder: The Illusion of Business and the Business of Illusion
Published in Hardcover by PublicAffairs (2008-06-02)
Author: Lucas Conley
List price: $22.95
New price: $11.30
Used price: $11.49

Average review score:

a very talented Author doing his thing
Helpful Votes: 10 out of 11 total.
Review Date: 2008-06-18
Conley has done well in providing overdue business and cultural criticism for our quick fix, near-sighted economy. He cleverly points out that, over the last decade, business has become obsessed with branding their products with imagery, lifestyles, and experiences in an effort to fool consumers into loyalty and irrational buying habits. This obsession has sacrificed a company's attention to innovation and for a product's quality improvement.

To sell your product, it isn't about making something useful or effective anymore. Companies are convinced that the storylines, ideology, and the lifestyle they invent for their product will do the selling. If these methods become ineffective, the company ignores the need to improve the product or create something more advanced as it's far easier to just "rebrand" the lifestyle and the experiences that the product is supposed to bring you. All this is done in an attempt to overwhelm emotion and discourage reason.

Conley has framed a vibrant discourse for the zero-sum game playing out between branding and innovation, emotion versus reason, and the quick fix versus long-term solutions. He thoroughly outlines the branding disorder by providing plenty of convincing examples from the business world of Proctor Gamble to the cityscapes of New Orleans and Cincinnati. A persuasive criticism develops as we find out that it's not just business that loses but the consumer and the public at large as well.

The book encourages further thought and discussion as it branches into complicated issues including the nature of buying and selling, globalization, and our "just saying it makes it true" culture. A must read for the business tycoon or just the economic well-wisher, reading the book produces an immediate 'brand' new awareness of the ads and economy around us.

It's a Brand World
Helpful Votes: 2 out of 2 total.
Review Date: 2008-07-03
And Lucas Conley is none too happy about it as he warns us in OBD. Less R and D is being spent on improving a product. Why spend the do-re-mi when you can just change the shape,say, of the bottle it comes in, making it cooler but not better.Exploit emotion. The brain thinks 3,000 times faster with an emotional charge than a logical one. Go to an Apple store and you'll see his point. Or quoting Daniel Gilbert, "Experiences don't hang around long enough to disappoint you. What you have left(after a visit) are wonderful memories."(Or look at the testing done showing that people love Pepsi, in a blind taste test but when it is mano a mano(can to can), the visual of the Coke can actually lights up a part of our brains.) But the book really excels when he talks about what sounds like a vast conspiracy. Smells emanating from the shelves of grocery stores? Yes, put there to get you worked up. And smells for kids on put on the shelf consistent with a child's height. And P and G has organizations that give free samples to regular, next door folks in exchange for them hitting you up on the value of pampers or the sparkle to be found only in a certain toothpaste.Like a sci-fi movie. Now, if you'll excuse me, I must drive home in the Ultimate Driving Machine, fire up the Viking Range, get out the Gordon Ramsey cookbook, and get ready for the Fourth.

entertaining commentary on what we have become
Helpful Votes: 3 out of 3 total.
Review Date: 2008-07-01
As someone who travels often, I require reading material that distracts m from the boredom of the airport drone. This book is poignant, funny and revealing. It held my attention throughout. The author, Lucas Conley has done an excellent job of pointing out how we have deviated from a society of quality seeking individuals to a mass of the product obsessed. It is all around us, on the subways of New York City where everyone is plugged into the latest i-gadget, to the streets of Bangkok where booths are jammed with fake goods. All this is clearly a reflection of our obsession with the appearance and perceived coolness of the brand rather than the caliber of the product itself.
Conley does an excellent job of calling our attention to the error of our ways, and does so in a humourous and captivating manner. I would highly recommend his book to anyone.

Why DID you buy that?
Helpful Votes: 4 out of 5 total.
Review Date: 2008-07-05
I had to chuckle at the title of this book "Obsessive Branding Disorder." This sounds like the latest mental disease to make the rounds of television talk shows, but the author is pointing up a marketing "disease" in business. In the absence of an original idea of worth, in a world awash with me-too products, marketing tries desperately to grab a few milliseconds of our attention to influence our buying decisions. Does it work?

In the case of youths, certainly it does. For someone my age (who had to sew her own wardrobe for school), the idea that the "wrong" shoes, jacket, jeans would lead to social ostracism in high school (as opposed to honestly getting there by being a nerd) is something nightmarish to me. But marketeers springboard off that desperate herding instinct of kids not to be different (so as not to be singled out) and to belong by engineering marketing efforts using blogging, Youtube and word of mouth. Since word of mouth is one of the cheapest and most powerful means of generating sales, marketing efforts have been concentrating on harnessing the power of multitudes of advocates. Even though word of mouth is difficult to control marketeers have been trying to seed the population and generate buzz by free samples, small payments and other inducements. That's just one type of branding strategy.

The author gives example after example of how brand placement, a new strategy in marketing, is used by companies in place of innovation and the risky business of introducing a new product. He also discusses the extremes of brand loyalty (theft and mugging over popular brands of clothing) to branding campaigns for entire cities, to promote tourism. He discusses product placement "creep", where product logos appear on stadiums, in films and other unexpected places, in order to seep into the unconscious and sway your opinion.

There is no doubt that marketing "noise" (the din of similar products competing for attention in this media-saturated world) is a huge problem for marketing. Any surface upon which your eye dwells for more than a second is a place to put an ad (example, the tray table in airplane seats and the handle of a gas pump.) The author exhorts us to avoid being herded into brand loyalties that offer no real benefit or differential by being aware of marketing ploys, by avoiding "loyalty beyond reason" and by fighting what is in many cases, an illusion. This is a short but excellent book to make you aware of tricks being played on you to extract your money from your pocket unwittingly for diminishing value, for paying a premium for absolutely nothing, not a promise of superior quality or performance or any benefit beyond what a similar product could provide to you. Excellent, fascinating reading. I really recommend you read this.

Conley's little book on the use and abuse of branding to sell products and services.
Helpful Votes: 4 out of 4 total.
Review Date: 2008-07-04

This was a great book. It was short (only 200 pages), but the type was small and the margins were reasonable. It's an investigative piece. The author is not a marketing expert or a writer trying to promote a marketing firm or whatever. This is a simple book that explores the status of marketing today. It questions whether the US culture has become obsessed with brands rather than quality products and new improved products.

The author says at some point that he was thoroughly amused by the extreme examples of branding he saw. And he believes the world is cheapened when EVERYONE sees it with a marketer's eye. I agree. But this book is good because it points out that branding is used AND ABUSED as a tool to sell goods and services today. A lot more use and a lot less abuse would be good!

This book informs us that successful marketers today create loyal customers who are lazy minded and don't think much before they buy. They just stick to the brand that they have learned to trust and believe in. Once a company creates a successful brand, then they milk it for all it's worth.

This book has an introduction and 9 chapters. Examine the Search Inside material provided by Amazon to see the chapter titles. I thought the book was written well and well outlined. 5 stars!


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