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Services Books sorted by Average customer review: high to low .

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Living, Studying, and Working in Italy: Everything You Need to Know to Live La Dolce Vita
Published in Paperback by Holt Paperbacks (2003-01-10)
Authors: Monica Larner and Travis Neighbor Ward
List price: $17.00
New price: $9.74
Used price: $7.11

Average review score:

Italy made easy
Helpful Votes: 14 out of 14 total.
Review Date: 2006-01-30
To those who are either considering moving to Italy or just going for vacation, this is the book for you. It provides not only the basic information, but also answers questions that you would not normally consider or even think of. It also provides valuable information about embassies/consulates, education, and every day life. Even as a seasoned traveler, I found this book very useful, as I plan my relocation to Italy. It is an asset to any traveler's library.

Very thorough and helpful
Helpful Votes: 17 out of 17 total.
Review Date: 2004-12-17
This book is great because it gives you things from an American perspective. I've lived in Italy before on a study abroad program, so I was familiar with some things, but the lists of contact information alone are enough reason to buy this book. It covers everything from student visas to getting dual citizenship and from teaching ESL to starting your own business. A must read for anyone thinking about moving to Italy.

The Guru
Helpful Votes: 4 out of 4 total.
Review Date: 2007-04-19
This book arrived today, and I have read most of it already-- absolutely wonderful! It addresses answers to 98% of my questions, as well as issues I hadn't even thought about. There are also useful addresses and resources, as well as basic, but necessary tips, including how to convert measurements (for butter, sugar and clothing!), saints' days, and everyday etiquette (don't walk around your hosts' house barefoot!). How can someone who doesn't speak much Italian find a job? Which visa is actually right for you and what's the process? How do you prepare for your Italian job interview/write your resume? What's the garbage tax? What if you need emergency medical care? How do you get covered by Italy's public health care system? What is the proper way to go shopping in Italy? I've spent several months living/studying/traveling in Europe before, and I wish I had access to this book earlier. Full of tips, tricks, and tools to make you a successful individual in Italy (and beyond). Go eat some pasta and read up!

Only Brushes the Surface
Helpful Votes: 7 out of 8 total.
Review Date: 2007-06-01
I moved to Italy to live, study and work, taking with me this book as the ultimate resource for an American looking to make a life there. Unfortunately, I did not find it to be the exhaustive guide I had hoped.
Not only did it brush the surface on important questions any American moving abroad would have (such as those addressing legal requirements, getting proper paperwork and visas to stay, finding work, etc.), I found it to actually contradict itself in the discussion of some important subjects.

I am afraid that whole-heartedly trusting this book to help you navigate through some of the legal implications of moving to Italy may result in much frustration. I also found the helpful lists (compilations of schools and universities, English-speaking organizations, etc.) to be less-than-comprehensive. These lists mainly focus on the big cities and American-draws (Rome, Florence and Milan).

This book is fine as a starter guide to help you to begin to plan, but it is not "everything you need to know."

What great ideas! Maybe I won't be homeless after all...
Helpful Votes: 8 out of 17 total.
Review Date: 2003-07-25
This book is literally a goldmine of useful information. I had no idea that the university system began at different times then the university system in the States... no wonder I didn't meet any cute Italian boys until two months into my stay! Hehe. But beyond that, I would recommend this book to anyone who, like myself, dreams of one day calling Italia home. I went through some of the avenues listed in the book (i.e., post-graduate study abroad, mingling with the locals, etc.) before even knowing this book existed, so the authors must be doing something right!

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Mountain Rescue Doctor
Published in Kindle Edition by St. Martin's Press (2007-11-13)
Author: Christopher Van Tilburg
List price: $24.95
New price: $9.99

Average review score:

Moutain Resue Doctor
Helpful Votes: 0 out of 0 total.
Review Date: 2008-11-14
Great message
Anyone that has set foot in the outdoors needs to read this book. I find it refreshing today that there are people, like Doc Tilburg and the Crag Rats, that are willing to risk their lives for the bennifit of others without being highly compensated. The book is very enlightening by exposing us to real life situations and it is a book that you will read cover to cover in one sitting. For entertainment and the human tales the book is worth twice the price

Thanks For The Inspiration
Helpful Votes: 0 out of 0 total.
Review Date: 2008-11-03
"Mountain Rescue Doctor" is the perfect addition to any outdoor enthusiast's book shelf. The harrowing accounts of rescue in a multitude of environments leaves the reader captivated throughout the story. The mix of adrenaline pumping high angle rescues and true personal accounts of such a lifestyle add depth to this incredible novel.

As a Ski Patroller and aspiring physician, this book was too good to put down. I highly recommend this account of life as a search and rescue doctor to any wilderness junkie or rocking chair adventurist. Van Tilburg truly inspires you to chase your dreams and get outside!

A thrilling page-turner!
Helpful Votes: 0 out of 0 total.
Review Date: 2008-10-21
A cannot-put-down book for all including the non-outdoor enthusiasts and/or non-health care providers. Dr. Van Tilburg vividly describes as only a particpant can the different, current scenarios & their outcomes. The reader feels as if we too are on these incredible rescues in one of the most spectacular natural settings in North America: Mount Hood & the Hood River Valley. A book,its valiant heroes & heroines plus unforgettable stories that the reader can never forget.

Very informative
Helpful Votes: 0 out of 0 total.
Review Date: 2008-10-17
This book is good for many types of people with a variety of interests. I'm an outdoor enthusiast in medical school, currently applying to emergency medicine programs - so really, this book covered all bases for me. Dr. Van Tilburg took a somewhat unconventional path through his medical training. As someone who is also taking an unconventional route through medical training, it is helpful to read about Dr. Van Tilburg's path and how he found his way to a medical career about which he is passionate and in which he has found great success.

However, don't be tricked into thinking this book is for medical professionals only. In fact, everybody from the casual hiker to the active mountain enthusiast should read this book. It provides great insight into mountain and wilderness safety, and the precautions we should all take before starting our hike up the mountain.

Couldn't put it down!
Helpful Votes: 0 out of 0 total.
Review Date: 2008-10-16
As a physician and member of the Montrose Search and Rescue Team in Southern California, it was with great anticipation that I picked up a copy of Dr. Van Tilburg's "Mountain Rescue Doctor." Little did I know that I wouldn't be able to put the book down! His vignettes of exciting and harrowing rescues are undoubtedly great reading. However, it was reading about the "human side" of rescues, the personal feelings, the camaraderie amoung rescuers, and the affect on rescuers and family alike, that really took his stories to a whole new level. On some level, it was just like being a part of a great rescue: excitement, mixed together with some very personal emotional responses. Thanks to Dr. Van Tilburg for putting down in ink what so many of us in the rescue business struggle with regularly.

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NYPD Battles Crime: Innovative Strategies in Policing
Published in Library Binding by Northeastern (1999-06-10)
Author: Eli B. Silverman
List price: $50.00
New price: $50.00
Used price: $35.21

Average review score:

Good Management and Government Join Forces!
Helpful Votes: 1 out of 1 total.
Review Date: 2008-06-06
During the mid-1990s NYC experienced a dramatic drop in crimes. "NYPD Battles Crime" begins by examining several alternative (non-police) explanations for this improvement. One alleged that the number of youths 14-17 had declined - actually it increased slightly. Simultaneously, the prison population did increase at an annual rate of 7.8%, and the unemployment rate rose. Another "explanation" is that crime was declining across the U.S. - however, the author shows that NYC represented about 80% of that national decline. Thus, Silverman is convinced that improved management is the key factor in NYC's improvement - the essential ingredient being that management no longer tacitly accepted an ever-growing crime rate, and now believes crime can be fought and beaten back.

Chief Bratton, the individual most credited with the improvements, began office benefiting from 3,500 (of an eventual 6,000) new cops already on the street courtesy of his predecessor's efforts. His first month brought the replacement of 7 top-ranking officers, and the first year led to replacing over two-thirds of 76 precinct commanders. Everyone at the top now bought into the possibility of double-digit crime reduction.

Follow-up on gun seizures became an early priority. Those arrested with weapons were aggressively questioned regarding the source of the weapons, and the sources (and their sources) also pursued. A second priority was locating and returning truants to school - reducing their contribution to crime. A third was reporting major crimes on a weekly basis (had taken 3-6 months), using mapping and showing trends, and identifying areas with greatest and least improvement. Day of the week, time of day, and arrests/individual (named) officers) were also reported.

Probably the biggest contributor, however, was Comstat - weekly meetings between precinct commanders and top brass where detailed and challenging questions were posed regarding the latest results; minutes were also taken, and followed up.

Compstat also facilitated gathering criminal activity data for nuisance complaints - allowing closing down eg. drug and prostitution locations, instead of just periodic sweeps and arrests. "Johns" began having their cars seized, reducing the demand for prostitution as well. Bar owners were "persuaded" to stop underage drinking (police showed them how to detect fake IDs), reducing loud outside crowds and neighborhood drag-racing. Cars playing loud music were confiscated, aided by the Dept. of Environment Protection's measuring sound levels.

Nuisance Abatement Laws were a particularly effective deterrent because advance notice was not required for temporary (up to one year) closing orders and $1,000/day public nuisance fines. Fire, health, and occupancy codes were also used as crime-reduction tools. (Store and apartment closings served to also reduce any perception that the NYPD was "on the take.")

Eventually Compstat was also used to focus on reducing drug dealing - the origin of numerous habit-supporting crimes. Cooperation and delegation among police and between other agencies also improved via Compstat.

Bottom Line: Silverman presents a solid case that replacing old thinking (eg. fast police response, and "time-in-grade" were key to crime control and promotion) with the new action-based approach brought about NYC's 50+% crime reduction.

Its NOT about getting along, its about getting the job done!
Helpful Votes: 2 out of 3 total.
Review Date: 2005-04-13
NYPD Battles Crime recognizes that by admitting things are not "all right", that there are problems waiting for solution, we can move onto what may be reasonable and realistic remedies to the crisis at hand. "It was hard to argue that averting crime, even nuisance crime or incivility, before it erupts is better than reacting to ongoing, more violent criminal activity." Pp 79-80.

The three main objectives for an Intelligence Led campaign in law enforcement where a serious or increasing degree of criminal threat is perceived, which is what Compstat is really all about are as follows.

Government officials must begin by eliminating perceived injustices. Previously, and even more so today, the inequalities of cultures must be studied, and understood within the context of the indigenous perspective i.e., avoid mirror imaging. It is vital that western democratic policymakers have adequate intelligence so as not to underestimate security challenges. The disparity between Western material and technological advantages with those of opposing cultures defines the crises.

"The NYPD and organizations emulating its successes are undergoing a revolutionary change - a new way of relating to their environment." P 186.

Law Enforcement Intelligence must also focus on the emerging domestic threat generated, and propelled by the multicultural mentality that renders logical decisions impossible. This particular `group-think' mentality espouses inexplicable virtue on non-Western societies whom proudly profess a real threat. It is the essence for fostering unconventional warfare, terrorism, and globally organized crime.

Prior to Compstat ..."An assemblage of field soldiers and officers, as in the first act of Aida, would deliver on the top command's promise to dramatically reduce crime. But the stumbling of previous reform administrations on a stage replete with bureaucratic land mines and social `snafus' had shown the need for more deftness and sophistication in reconfiguring the NYPD bureaucracy." P 82.

Almost simultaneously, the government must obtain support of the local citizenry, separating the criminal threat from the general population, as much as possible, both physically and psychologically.

Strategic policy should consider when implementing a counterinsurgency campaign against criminality and incivility that personnel develop a sincere empathy for the public they serve. When forces are scattered among, and living with, the population, they need not be told any longer that they have to win their support. Being more vulnerable, they realize instinctively that their own safety depends on good relations with the local people. Civil, respectful behavior will come about naturally on their part.

Finally, law enforcement must develop the necessary intelligence to establish a policy whereby future criminality will not threaten the newly established civility. There are plausible reasons to believe that the majority of citizens support or are at least sympathetic to the counterinsurgent forces. However, the residents in a high crime/combat area usually avoid contact with them. The barrier between the lawful citizen and the counterinsurgent must be broken. Fostering a sense of self-preservation should dissolve the separation between the counterinsurgent and law abiding citizen. Too often residents fear reprisals from the criminal element and with good reason doubt there is adequate defense from counterinsurgent forces. Only when the tables are turned; when the counterinsurgents hold the upper hand on controlling violence, and only after the local resident has been adequately enabled to control his own safety will there be open communication between the counterinsurgents and citizens.

This work with its historical depiction of how Compstat was developed is very helpful in studying and understanding Intelligence Led Policing.

Good but Misleading
Helpful Votes: 4 out of 6 total.
Review Date: 2002-03-20
Dr. Silverman's book is an excellent description of the organizational change process orchestrated by the NYPD. Unfortunately, he failed to grasp the old saying that if something is too good to be true, it probably isn't true. The amount of crime and number of murders did drop substantially in New York as Silverman attests. What he fails to mention is that crime in Los Angeles, Boston, and San Francisco (to name a few cities) experienced nearly identical drops in crime during the same time frame and they did not implement NYPD's innovations. The NYPD was merely the beneficiaries of a trend (which actually started in 1991--before the innovations were implemented), rather than the trend's architect. Sometimes it is better to be lucky than to be good.

In-depth Perspective of The NYPD
Helpful Votes: 6 out of 6 total.
Review Date: 2000-10-03
Mr. Silverman does a wonderful job here. The author makes a very complicated subject easy to understand and read. Silverman brings you right into the workings of the NYPD. The breakdown of the strategies that the NYPD implemented to combat crime was remarkable. Silverman explains Compstat so that the reader can fully understand its meaning and usefulness. This book was not written just for the police world but, for the communities that they serve. If you want to see how the real boys in blue catch the bad guys this book is a must.

Everyone should read this book
Helpful Votes: 6 out of 6 total.
Review Date: 2000-09-13
I envy the students of Law, Criminal Justice etc. who will be using Dr. Silverman's book as a text book. It is a very well written, exciting account of how the largest police departement in the world used enlightened management techiques and a sophisticated computer system to drastically reduce crime in New York City. Business students and corporate managers can benefit from reading the book as well.The Deming-like management techniques used by the NYPD would benefit any organization.This book is for anyone who wants to be well informed.

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Saying Yes to Japan: How Outsiders are Reviving a Trillion Dollar Services Market
Published in Paperback by Vertical (2005-05-25)
Authors: Tim Clark and Carl Kay
List price: $14.95
New price: $8.47
Used price: $5.56

Average review score:

Whatever your skin color, you can make it in Japan!
Helpful Votes: 0 out of 0 total.
Review Date: 2007-11-22
I have found most books concerning "foreigners" or "foreigners running businesses" in Japan to be either overly pedagogical, overly repetitive, or downright depressing. Kudos to Carl Kay, Tim Clark and the editors. They have done a marvelous job putting together a fast-paced book, rich with facts and unique insights on real "gaijin" success stories. And, it's not about the typical white, Anglo-Saxon corporate raider from New York City. We hear feel-good stories of Chinese and Indian entrepreneurs, too. I couldn't put the book down. Order it now and you'll end up recommending it to your friends, as I have.

Trillion Dollar Treasure
Helpful Votes: 0 out of 0 total.
Review Date: 2007-11-19
The authors accurately portrayed how foreigners living in Japan can become successful entrepreneurs and address the country's unmet needs in financial, real estate, IT and health care services. Shortcomings in the market have been corrected by persistent foreigners who don't take "no" for an answer.

Although this 2005 book was intended for non-Japanese readers, it contained so much insight (which was not available in Japanese publications) that it had to be translated into Japanese.

A Big YES to Saying Yes to Japan
Helpful Votes: 1 out of 1 total.
Review Date: 2008-08-13
In the 1980s, Japan was seen as an unstoppable economic juggernaut, a tsunami that would wash over the entire world. Then, suddenly, everything went wrong. Japan went through a decade of correction for its sudden rise. China and India stepped up on the stage as Japan faded into the background. An entire sub-industry of knowledge - that of the so-called "Japan expert" - has mostly disappeared. The general consensus seems to be that Japan rose rapidly, stumbled, and is now quickly on its way back to global irrelevance.

But then Carl Kay and Tim Clark produced this small book. It essentially says, "wait a second, there's a lot of opportunity in Japan. In fact, now might be a better time than ever!" It is a message that is absolutely correct, and one that the outside world still seems to be ignoring. Outsiders seem to get caught up on the macro issues in Japan; the aging and shrinking population, the looming national debt, the general national malaise, the long and prestigious list of foreign multinationals that have gone to Japan and failed. What Carl and Tim's book advises us to do is to understand and embrace what is still there. Japan is still the world's second largest economy in nominal terms. Even after the "lost decade," Japan's economy is still larger than China's and India's combined. There is a shortage of workers, and a shortage of new ideas. Japan doesn't need foreign multinationals to come in and swallow up her domestic companies. Japan needs entrepreneurs! Japan needs thinkers and builders! And unlike China or India, foreign entrepreneurs won't face hundreds or thousands of domestic entrepreneurial competitors.

Carl Kay and Tim Clark interviewed dozens of entrepreneurs in Japan, many foreign born, some Japanese, all of whom succeeded because they "thought different." It is a testament to Carl and Tim's skills as writers that each story is clear, engrossing, and illustrative. It is the best book on Japanese business or economics I have read in at least two decades. Read this book, become inspired, then move to Japan and make your dream reality.

Some Good Ideas in a Cheap Book
Helpful Votes: 3 out of 4 total.
Review Date: 2005-12-11
This book is good value for money. In accepting the end of Japan Inc, it shows how and where opportunities are opening up in a range of service related areas from healthcare to shopping malls. The economics behind the book is that Japan neglected services and frills when it was playing economic catch up with the West. The business potential stemming from that is immense; while the Japanese excelled at making electronic gadgets, they lagged in a range of other areas. Instead of clobbering us over the head with a dense academic treatise, the authors give us plenty of examples where huge gaps in the market are creating lucrative market niches for a range of foreign players. If you are interested in running a service business in Japan, this small book will give you quite a few hints and a lot of hope. Definitely worth a read: so much so that I gave my copy away to some fashion designers who are making headway here.

Layman's Opinion
Helpful Votes: 5 out of 5 total.
Review Date: 2006-01-03
As a layman who is neither well versed in Japanese business practices nor inordinately interested in Japanese culture, I found this book to provide fascinating insights into Japanese culture. The book is easily accessible for the non-MBA type and for those who are not intimately associated with the nuances of Japanese culture. Very interesting read and I would highly recommend it.

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Should I Be Tested for Cancer?: Maybe Not and Here's Why
Published in Paperback by University of California Press (2006-03-06)
Author: H. Gilbert Welch M.D. M.P.H.
List price: $14.95
New price: $8.89
Used price: $6.89

Average review score:

courageous and insightful
Helpful Votes: 0 out of 0 total.
Review Date: 2007-04-03
This is a great book!!! I encourage all adults who want to be more informed about the health care industry to read it. You will be able to make better decisions about your own treatment. A great challenge to the conventional wisdom about routine testing.

Cancer screening probably does more harm than good
Helpful Votes: 1 out of 1 total.
Review Date: 2007-09-28
This is a great little book. In a little over 200 pages Welch reviews the science and data about cancer screening and concludes that it is not worth doing it. Cancer after cancer (prostate, skin, breast...) he shows that screening has very little benefit if at all in terms of life expectancy (I recently saw a scientific article defending mammography on the basis that it added 3 days of life to women having one regularly...) .
The main justification for cancer screening is the belief that a cancer caught early is not lethal. The problem is that a lethal cancer is in general not caught early. A lethal cancer is usually very aggressive and by screening time it has already spread (unless as Welch points out you are willing to be screened every other day...).
What screening is very good at is catch cancers (and Welch explains that the definition of cancer is not clear cut) that are growing slowly if at all and will probably never kill you... Have you noticed the epidemic of breast cancers or is it just me?
The only thing missing from the book is the broader implication of generalizing cancer screening. By devoting so much money to an irrational health policy the general population is deprived of many services that could really impact its health and improve the sorry health statistics of the United States.

A Real Eye Opener!
Helpful Votes: 4 out of 4 total.
Review Date: 2008-03-07
This book is truly an eye opener. Millions of people are being screened for cancer every year, but is it really necessary? Is it really making a difference? Are people harmed by these tests in anyway?

Dr. Welch explains brilliantly, in my opinion, what these cancer screenings really mean. He argues that we are taking healthy symptom-free individuals and looking for cancer.

What most people do not know and I did not before reading his book is that:

1-There is no evidence that these screenings have actually saved lives. In fact despite increased detection of early stages of prostate cancer and breast cancer, the death rate for prostate cancer has stayed the same and the rate of late stage breast cancer has increased over a 25 year period.

2-Autopsies of people who have NOT died from cancer have shown cancer in the lungs, thyroid, kidney, etc. This means millions of people are living with cancer and die of other causes and not even know they had cancer.

3-If the screening finds cancer, it does not necessarily mean that it is the type that will grow rapidly.
a-It could regress on its own as our immune system eliminated abnormal cells, including cancers regularly.
b-It may stay the same for many years and never cause a problem
c-It may grow so slowly that cause no health problems and the person dies of something else before it does

4-Studies conducted by John Hopkins, Harvard, and others have shown that different pathologist give different diagnosis for the same tissues. They may look at the same tissue and some think it is cancer while others think it is not. Especially when it comes to the a few abnormal tissues found from screening a healthy individual.

5-Also between screenings it is possible to develop a fast growing cancer. So how often do we need to do mammograms and colonoscopies?

6-The statistics, such as the five year survival rate, are not always reliable and maybe calculated in a misleading manner.

So you have a mammogram, PSA test, colonoscopy, fecal occult test, etc done. This is what may happen:

1-You end up with a false positive, depending on the test, 10 percent false positive is the average.
2-You get the cancer scare unnecessarily.
3-This can begin a cycle of retesting, biopsies and other tests. Some can be very unpleasant and have side effects.
4-If they find an abnormal tissue, what does it mean it mean? May the pathologist made a mistake; maybe it has been there for many years; maybe it is a slow growing one; maybe it will go away on its own; maybe it is a fast growing one! Of course, your doctor can't take a chance with your health, and also does not want to get sued for malpractice, so most likely she recommends the most safest (which could be the most aggressive) course of action!

Here you were living a relatively healthy symptom-free life and now you are told you need surgery, radiation, and/or chemotherapy.

BUT once you or I know about they have found cancer, it is hard to know what to do, not to speak of the emotional toll. That's why Dr. Welch believes sometimes it is better not to know. However, as Dr. Welch cautions: If you have any unusual symptoms and your doctor recommends screening for cancer, make sure you are screened.

After reading the book I decided I do not need any screening. As long as I am symptom free and healthy, why put myself through tests that may or may not extend or save my life. I think as long as we don't do anything to harm our immune system, such as smoking, and do the things that enhance the immune system, such as exercise, there is no need to become a patient.

We all need to make the decision for cancer screening based on our priorities, family history of cancer, and other factors. Perhaps a good course of action is to read the book and consult your doctor for best options.

Thank you Dr.Welch for an excellent expose: Well researched and well written.

A different idea about cancer testing
Helpful Votes: 4 out of 4 total.
Review Date: 2007-05-26
Before reading this book, it had never occured to me that there were pros and cons re cancer testing. Welch has excellent credentials.He is on the staff of Dartmouth Medical College and writes articles for JAMA. In this book (which was also favorably reviewed in JAMA) Welch succinctly explains the perils of cancer testing in asymptomatic patients. He provides ample numerical data to support his contentions.The book is short and interesting and easy to read.

Buy this today!
Helpful Votes: 5 out of 6 total.
Review Date: 2007-04-08
If I could give this book 10 stars, I would. This is possibly the most valuable book you will ever read regarding your health. Dr. Welch has impeccable bona fides, and his arguments are well-reasoned and well documented. He is a wonderful writer who makes sense of complicated, nuanced statistical analysis for the rest of us.

Of particular importance to this 53 year old woman is his detailed analysis of mammography and breast cancer. He completely debunks the hysterical coercion of women to have this test, and points out why declining to have one is a completely reasonable decision. This is of particular importance now in light of Elizabeth Edwards doing public penance for "letting down" the country and her family by skipping a mammogram! Elizabeth, honey, read this book! It is doubtful that mammography would have made any difference in your outcome.

Welch's dicsussion of DCIS, which is probably the most horribly overtreated fake "disease" in the history of modern medicine should be required reading for every woman over the age of 20.
Just buy it - I plan to give a copy to every person I love. It's that good.

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Strategic Database Marketing
Published in Hardcover by McGraw-Hill (2005-08-26)
Author: Arthur Middleton Hughes
List price: $49.95
New price: $18.99
Used price: $14.92

Average review score:

Excellent how to and reference
Helpful Votes: 0 out of 0 total.
Review Date: 2008-11-10
I am halfway through strategic database marketing, and so far it is quite excellent. The author explains concepts very clearly, and gives fairly specific info on how to implement, without being technical in terms of IT.

Database Guru
Helpful Votes: 0 out of 1 total.
Review Date: 2008-02-09
Arthur Hughes is a database guru. This books teaches you how to start and develop a customer database and how to use is it as your most powerful marketing tool. The author is world-renowned and has created concepts such as "lifetime value" which is essential to any business owner. This book is the database marketing bible.

Practical & technical enough for instant application
Helpful Votes: 0 out of 0 total.
Review Date: 2006-01-22
I love this book. Working as a data analyst in the CRM department, this book teaches me all the practical caculation/ideas for my work.

So far, this is the only book on the market that view database marketing from a quantitative point of view. On the other hand, it also instills the relationship marketing mind-set to the readers. For the rest of books avaliable in the markertplace on CRM/Database marketing, either it's too theoretical or IT. This is the best I read so far.

Fantastic Updated 3rd Edition
Helpful Votes: 3 out of 4 total.
Review Date: 2005-10-23
My approach to marketing was totally changed by reading this book; I was able to refine a jumble of thoughts into a clear, cohesive strategy. If you are at all exposed to marketing at work, Hughes will give you the ability to prioritize what is most important in your job.

Hughes has just released a new edition of this classic. It is thoroughly updated to include developments of the last half decade (the failure of CRM in many applications, advancements in Web and e-mail marketing, etc). Every marketer and entrepreneur should read this book to learn how and why lifetime value is so important and how to build your company's strategy around it.

The best thing about this book is that it covers the technical details adequately, but is still readable enough that you do not need an MBA to understand it.

Useful content, but not well written
Helpful Votes: 4 out of 4 total.
Review Date: 2007-08-01
For anyone who's looking for a well-written reflection on state-of-the-art direct marketing, this is not the right book. Yet, Arthur Hughes' 'Strategic Database Marketing' still has its merits.

It's a straight-forward introductory text that covers many aspects of direct marketing - mostly from an old-economy point of view. The good thing about this approach is that Hughes explains many procedures in detail that have proved to be useful over many years of practice (as he lets the reader know on many occasions, he has worked in direct marketing for a long time). And while the dull writing-style occasionally makes the content of the book seem dated, most of the ideas discussed in the book still apply. For example, Hughes does a good job explaining lifetime-value calculations, the Recency-Frequency-Monetary approach, regression analysis and other useful tools for anyone involved in direct marketing.

Unfortunately, it's not an enjoyable book. The biggest drawback is that Hughes doesn't come across as an agile intellect. He's good at explaining procedure, but rather clumsy in discussing ideas. Adding to that is his over-reliance on examples taken from his own private life (you'll learn many things about his wife that you never wanted to know) and his strange need to praise the superiority of the American economy whenever possible. If you can look past that, 'Strategic Database Marketing' may well be worth reading for any professional marketeer.

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Times Square Rabbi: Finding the Hope in Lost Kids' Lives
Published in Paperback by Hazelden (1997-05-01)
Author: Yehudah Fine
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Discovering the Light
Helpful Votes: 0 out of 0 total.
Review Date: 2006-05-29
Had I not fallen, I would not have risen
had I not sat in darkness,
God would not have been a light for me.
~Midrash Tehillim Socher Tov, Psalm 5

Yehudah Fine is The Times Square Rabbi who can now be found spreading his message of hope on radio shows and in nationwide seminars. He works as a family therapist and lecturer and continues to share his wisdom with parents and teens across the country.

Finding the Hope in Lost Kids' Lives is the story of eight kids involved in the street culture in New York City's Times Square. Through the example of eight lives, he explores eight steps towards spiritual renewal. These stories can be read by anyone to encourage their own awakening and to give a pathway to hope for anyone trying to climb out of their own painful situation.

"While change at a profound level is rare on the street, nevertheless it does happen. And when you witness such a change, first was darkness and then came the light." ~pg. 4

You don't need to live on the street to hit an all time low in your life but the gritty lifestyles these kids lead exposes them to a world of danger and vulnerability. The first step in this book begins when the pain of life has become unbearable. An analysis of action follows along with a renewal in self-esteem. As the stories progress we witness a separation from an old way of living in order to embrace a new life. There are sad and happy endings, but all have a profound message of love and compassion.

~The Rebecca Review

Caring can produce profound transformation
Helpful Votes: 1 out of 1 total.
Review Date: 1999-10-07
The message Yehudah Fine brings to parents and teens in his book is that even when a teenager's life is in crisis, caring can produce profound transformation. The author's unique street experiences opened up a window into the world of disconnected teens. Fine's message should resonate in every home.

MOVIE RIGHT SIGNED FOR BOOK
Helpful Votes: 3 out of 3 total.
Review Date: 2000-10-01
Special News: For all of you who have enjoyed reading Yehudah's book, Times Square Rabbi-Finding The Hope In Lost Kids' Lives (Hazelden) there is some exciting news. Yehudah just signed a movie/tv rights contract for his book. Pamela Hayden, one of the voice stars of the TV show, the Simpsons, purchased the rights to his book.

Every parent should read this!
Helpful Votes: 5 out of 5 total.
Review Date: 2002-09-11
"Religion is for people who wish to avoid going to hell. Spirituality is for people who have been there." So wrote Abraham Twerski, founder of Gateway Rehabilitation Center, in his cover blub for Yehudah Fine's book, "Time Square Rabbi." Rabbi Fine (who prefers to be called "Yehudah") has that rare balance of religion and spirituality, combined with a down-to-earth love of sports, music, and life itself, that enables him to reach lost teenagers on the mean streets of New York.

His writing style is clear and poignant, combining good descriptive details with well-written dialogues. Each story illustrates one of the 8 steps in a recovery program that Yehudah has developed, based on the writings of Maimonides. Although the characters and stories are composites (to protect the kids' privacy), they are so well done that they virtually leap off the page.

Every parent should read this book. Yehudah pulls no punches about how these kids ended up on the streets. For many, it was an escape from unbearable home situations. In other cases, the parents kicked their kids out of the house with no idea what would happen to them out there. In still other cases, kids from "good homes" set out with high hopes and unrealistic fantasies, only to be victimized by the predators that roam "The Way Beyond." That's Yehudah's name for the street culture that exists in the same physical space as up-scale Manhattan, but in a different world entirely. Like real life, some of these stories have happy endings, others do not. But all of them will make you think. As the subtitle says, this is a book about finding hope.

A Hidden Treasure
Helpful Votes: 6 out of 6 total.
Review Date: 2000-08-01
I never thought I would read a heart pounding thriller based on a real life rabbi and gripping inspirational tales from the street. Want to learn about life after midnight in NYC, then read this book.It reads like a novel and yet is a true tale of NYC street life. Why this book is not a bestseller is beyond me. This is a powerful book that features true to life stories of teens caught in the web of drugs, prostitution, family violence and world that does not care. In that world walks Yehudah Fine, a real time hero whose human side is so real and vivid you feel after reading the stories in his book that you know him and the kids who he loves and cares about.This is a one of a kind read that will give you hope springing from the darkness forever. It will inspire you and make you cry.

Services
The best of Robert Service (Apollo editions)
Published in Unknown Binding by Dodd, Mead (1953)
Author: Robert W Service
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Robert Service: a handsome, easy to read edition
Helpful Votes: 0 out of 0 total.
Review Date: 2008-10-06
I ordered this edition of the collected poems of Robert Service to read ont0 tape, his poems for our grandson and grandaughters. I received a handsome, easy to read edition that was more beautifully edited and presented than I had expected. I may keep this and obtain another for them. Thank you.

The Best of Robert Service
Helpful Votes: 0 out of 0 total.
Review Date: 2008-07-08
I was actually very disappointed with the condition of this book when I received it. It had been packed in an envelope that was close to being too small, and the jacket was torn in several places. I purchased this book among others, as a 45 year anniversary gift to my wife. Robert Service had been a particular favorite of her father, and I knew she would treasure the book. I will just have to tell her that I meant well, but it didn't turn out so well.

A great book of Photos and Poetry
Helpful Votes: 0 out of 0 total.
Review Date: 2008-01-07
I am very happy with this book. It combines a lot of Service's greatest poems with great Photos of the land and people he wrote about. It is a lovely book that you can be proud to have in your collection.

Great Poems from the heart of the land...
Helpful Votes: 0 out of 0 total.
Review Date: 2008-01-06
I love Robert Service's raw tones and poems. He tells them with a grit that is true to heart and really just gives you a feel for what is going on and what it was like to be in the real wilderness days. I have heard he described as crude and if that's how you want to view it...go ahead but these poems aren't crude...they tell the true spirit of the classic days with great detail and life.

A Poet for the People
Helpful Votes: 0 out of 0 total.
Review Date: 2007-12-12
I first stumbled upon Robert W. Service when I found a small volume of his poetry from before and during World War One in an antique shop in Maine. I hungered for more, searched the internet, and was thrilled to find this book available, as well as others. Service's poetry is what poetry should be, at least in my mind. It flows evenly, it rhymes, it tells stories about human beings' lives, feelings, and struggles. Plus, he deals with people, places, and times in history that interest me, especially World War One, northern North America, Europe, etc. This is an excellent, excellent collection of his works.

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The Captain from Connecticut
Published in Hardcover by The Sun Dial Press (1945)
Author: C. S Forester
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Loved it!
Helpful Votes: 0 out of 0 total.
Review Date: 2007-05-13
I thought this book was great. If your a fan of Forester, or just like naval stories, read it!

A wonderful tale of Yankee grit. A great sea story!
Helpful Votes: 12 out of 12 total.
Review Date: 2004-01-04
This is a fine novel by CS Forester, the author of the magnificent Hornblower series of novels. It tells the story of a fictional American naval sea captain during the War of 1812, one Captain Josiah Peabody--an American charged with the mission of breaking the British blocade of the fledgling United States and wreaking havoc with the British sea lanes. This, he understands, will give America leverage against Britain and perhaps help motivate it to make peace.

As Forester explains, America had failed to prepare adequately for the possibility of war, had not built up much of a Navy, and paid a thousandfold for this folly. Although Peabody is a fictional character, real life American captains like him did exist, and in fact the American Navy won glory against England in the War of 1812 in numerous ship actions that pitted a plucky but weak United States against the world's most powerful sea power.

The story is very well-told, and Forester's insightful portrayal of Captain Peabody is a fine examination of the American character as it is often perceived by Britons. As always, Forester spins a great sea yarn, with all of the technical details perfect (I'm taking other people's word for this, but I know it is true!) and you can practically smell the salt water and hear the waves.

An enjoyable yarn that ranks with the very best stories of naval adventure.

An American Hornblower
Helpful Votes: 2 out of 2 total.
Review Date: 2007-02-26

Cecil Scott Forester is, of course, best known as the creator of the Horatio Hornblower adventures in the era of fighting sail. The majority of the heroes of C.S. Forester's books, not just Hornblower, were British fighting men.

However, he also wrote several stories, of which this was the first, with Americans as the central figure. So "The Captain from Connecticut," Josiah Peabody of the U.S. Frigate Delaware, is by no means alone in being an American: however, he is the only hero of a Forester book who actually has to fight the Royal Navy.

The book is set during the war of 1812: the first challenge which faces Peabody and the Delaware is to escape the Royal Navy's blockade of Long Island in terrible weather. Then Peabody has to deal with pirates, a traitor very close to home, and a British squadron which outnumbers him three to one and is commanded by a very dangerous opponent.

Peabody also encounters, and nearly accidentally attacks, a Royalist French governor appointed by Louis XVIII after Napoleon's first downfall. The governor has a ticklish sense of French honour and neutrality, and is accompanied by his attractive sister and beautiful daughter.

Although this isn't quite up to the standard of the best of Forester's Hornblower books, it is an entertaining and exciting story of war at sea in the era of sail, which holds your attention right up to the surprise ending and the twist on the last page.

Great historical fiction
Helpful Votes: 2 out of 3 total.
Review Date: 2006-03-20
This is a good piece of writing. Too bad Forester only wrote this and the Hornblower series for he was great in this genre. A good book to read in the dreary days of winter. I'd recommend it to anyone.

a minority view--not of the caliber of the Hornblower novels
Helpful Votes: 6 out of 7 total.
Review Date: 2005-09-11
I respectfully disagree with the other reviewers who say this is just as good or even better than Forester's Hornblower novels. It's pretty clear Forester was having an off year in his writing. First, the research is atypically flawed: The American captain Peabody knows Long Island Sound well because he served in the "Coastguard Service," something that did not exist at the time (there was a Revenue service, but a "Coast Guard"--two words, not one in British style--didn't exist until 1915). Second, the writing is just clunkier than in the Hornblower novels; at one point Forester uses "fathoms" as a unit of distance rather than depth. Third, Peabody is mildly interesting as a character but is a long way from being as fascinating as Hornblower was even in his first appearance. Whereas Hornblower is constantly in turmoil over his shortcomings, Peabody is a rather predictable fatalist (and the many and annoying references to Providence underscore Forester's own personal disdain for religion).

Still, I found the novel entertaining and worth a read. Just don't expect 'an American Hornblower.'

Services
Army Officer's Guide
Published in Hardcover by Stackpole Books (2005-09-10)
Author: Keith E. Bonn
List price: $39.95
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Average review score:

Great Information
Helpful Votes: 0 out of 0 total.
Review Date: 2008-04-28
This book gives a detailed overview on what to expect once you get the butter bars pinned on you. It delves into a considerable amount of detail into topics such as army customs to obey, UCMJ laws that you should already know (but can't hurt to refresh upon) and other topics. If you are currently in OCS or are thinking about becoming an officer there is also a guide to the different branch opportunities that are available to Army officers such as aviation, infantry, intel, ect. Overall a great book that is definitely written and geared for current or aspiring officers.

Essential
Helpful Votes: 0 out of 0 total.
Review Date: 2008-01-25
Every Army officer whould have a copy of this book, both as a reference and as a guide to many aspects of Army life. Its never been superceded except by new editions because it is the definitive guide.

Great Reference
Helpful Votes: 0 out of 0 total.
Review Date: 2007-07-03
I'm currently serving as a Captain in the Air Force with Space Command. There's a possibility I might transfer to the Army through Blue to Green. Since I wouldn't be attending any type of OCS, I have to learn as much as I can on my own. This book has described all the branches, career paths, promotions, etc. It's been an invaluable tool and helped me make my decision an where to go in the Army - Military Police Corps.

Great Resource
Helpful Votes: 0 out of 1 total.
Review Date: 2007-02-18
This reference will tell you everything you need to know and more about being an Army officer.

Must have resource for new officers
Helpful Votes: 0 out of 0 total.
Review Date: 2007-01-10
I read this before Basic, and it made my life a lot easier. It's full of "somebody should have told me" information. I bought an older version than is currently available, which doesn't have the ACUs or beret, but much of the information is a hundred years old and still relevant.


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