Future Books
Related Subjects: Projects Predictions Millennialism Utopias Catastrophes News and Media
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These messages have given a tangible impetus to my spirit.Review Date: 1999-10-10
There is not a more important book in my library.Review Date: 1999-10-10
The work of the angels in this book is unparalleled.Review Date: 1999-10-10

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Evolution is the Only BusinessReview Date: 2000-03-22
1. Evolution is the only business
2. Life is the only customer
3. Community is the only profit
4. Love is the only future
Kudos to Jaccaci and Gault. Heart felt and extraordinary.
Evolution is the Only BusinessReview Date: 2000-03-22
1. Evolution is the only business
2. Life is the only customer
3. Community is the only profit
4. Love is the only future
Kudos to Jaccaci and Gault. Heart felt and extraordinary.
A compassionate view of the future.Review Date: 1999-09-11
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Ahead of the times but part of them as wellReview Date: 2008-07-29
You will be surprised by some of the predictions, the accuracy of some and the inaccuracy of others, but you won't be bored. Each page made me eager to read more. This author is not simply spouting opinions.
The limits on resources are examined comprehensively, not just those most commonly found such as iron ore and coal but even the more unusual ones such as magnesium. The author makes no apology for advocating population control through birth control by looking at man's situation from the standpoint of a biological population that will be controlled by nature if the species does not act to control itself. His estimate of world population for the year 2000 is about a billion less than it has turned out to be. Brown wrote before anyone knew of the possibilities opened up by genetic engineering, so his concerns about the physical degradation of humanity from the failure of natural selection are, I believe, moot, when it looks like genetic problems will at some point be "curable" or eliminated through genetic modification.
Environmental degradation is mentioned but by no means emphasized. In the discussion of food supplies it is suggested that carbon dioxide might be deliberately increased in the atmosphere (to the point of doubling it) in order to increase the growth of plants! The greenhouse effect is never mentioned. Interestingly, Brown speaks of the amount of coal that would have to be burned to double atmospheric carbon dioxide as an astronomical figure of 500 billion tons, "more than man has consumed up to now". I checked current statistics on coal consumption and the world is now using 1% of that amount every year. What irony that we are unintentionally doing what those in the past thought might be a good idea but that we now know is not.
Solar energy is mentioned as a future hope. Since only thermocouples are brought up, photovoltaic solar cells appear to be a later development. Wind power is only mentioned in passing. Nuclear power is said to offer potential but as no commercial nuclear power plants were built at the time, the assessment is encouraging but speaks mainly in terms of the availability of uranium ore.
Nuclear war was a serious prospect in those early days of Soviet - American confrontation. The author feels that the odds are in favor of an agrarian civilization in the future due to advanced civilization succumbing to devastating war. Again, this book came before the concept of nuclear winter was developed which questions the ability of agriculture to continue after a war with atomic weapons.
A few charts and graphs are provided, one of which shows that the United States was far more the leader of consumption in the world of the 1950's than it is now. The point can easily be made that Americans have used a substantial portion of the resources of the earth, something to be kept in mind when the argument is heard that the United States should do nothing to conserve until other nations do too.
As an elementary school pupil just after this book was written, I recall a mention of resource limits in a textbook. But since that time until relatively recently the whole subject seemed to drop beneath notice. This book is proof that there were thoughtful folks decades ago who recognized many of the challenges that were to come in the basic problem of resource consumption and population. Brown's book is by no means hysterical or even excited; he simply tries to look at known facts and project them into the future, something that unfortunately has been little practiced in the years that followed.
Looking back on the book now, it's clear that steps could have been taken to ease the situation that presses upon us now. Unfortunately, little happened with the general public. Though business has pursued efficiency of production as a matter of course, we still have ended up waiting for high prices to force an issue that foresight could have helped us avoid. Harrison Brown made the effort to inform the public with this excellent book.
as Albert (who?) Einstein lauded this book....Review Date: 2003-03-21
A vision of the bigger pictureReview Date: 2005-03-02
(You can read all his conclusions in the last 15 pages)

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Everyone who wants to set up a firm in China should read!Review Date: 2002-07-02
China's Futures : A ReviewReview Date: 2000-12-07
The authors claim no special knowledge of China but apply general scenario techniques to the situation and come up with sensible and understandable alternative futures.
As a side benefit, the book contains a lot of socio-economic data.
My only complaint..I find the conclusions slightly pessimistic but can't fault the logic of reaching them
Scenario Planning at Work on ChinaReview Date: 2000-07-31
In this book, Ogilvy and Schwartz draw on a range of studies conducted for companies anxious to understand the future consequences of the decisions they're making today with respect to China. They present three versions of what China's future might look like and what that will mean for the governments and companies that will be doing business with or in China. Their scenarios are in an absorbing narrative form, like histories written twenty years from now. They explain the predetermined elements, assumptions, and variables that underlie each scenario. They also draw implications and make suggestions about how companies can use each scenario to plan business strategy.
The insights into China's future provided in this book will help global business managers, strategists, diplomats and government policy makers prepare for what many predict will be the Asian Century.
James A. Ogilvy and Peter Schwartz (1946- ) are partners in Global Business Network, a consulting and research firm. They are responsible for the widespread use of scenario planning in business, a process-blending research, trend analysis and well-tutored imagination-that they pioneered in the early 1990s and which Schwartz made popular through his book The Art of the Long View. Joe Flower is a professional writer in San Francisco.
See also my review of THE NEW SILK ROAD: Secrets of Doing Business in China Today by John B. Stuttard.
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Predictions which Came True from a Lost American GeniusReview Date: 2000-07-20
As Mr. Kerwick saysReview Date: 2000-08-21
Mr. Kerwick has said it better than I can. If the book is out of print, try looking in zShops, there is a copy of it there now.
Timeless Look at How the Future Economy and Life Will ChangeReview Date: 2000-12-06
Well, was I in for a surprise!
When I first read the book, I was overwhelmed by its optimism . . . coming on the heels the "Stagflation" following the Oil Shock in the 1970s. At that time, the stock market was about to make a major bottom, having fallen well below the highs of both 1966 and 1973. Treasury bonds were yielding 15 percent. Inflation was romping, and the economy wasn't. President Reagan had just been elected and taxes had been cut, but it hadn't seemed to help yet.
Since then, we have enjoyed an unprecedented prosperity with only one brief recession in 18 years. Yes, Mr. Kahn got it right.
But what was astonishing was to read his specific predictions. For example, his description of future computer networks matches what we do on the Internet today very well. His descriptions of a worldwide plunge in adult female fertility in economically advanced countries were right on. His thoughts about government policy, how to fight inflation, and social adjustments that would help reduce inflation were all highly accurate.
How did he do this? Well, he used a combination of examining long-term trends (usually over centuries), determining the causes of these trends, and then considering scenarios for areas where individual action could make a difference. Most impressive.
For those who like Harry S. Dent, Jr.'s work (and I count myself among that group), Herman Kahn's book will be an important extension of that thinking.
Since Kahn used so many long-term causes in his thinking, the observations stand today. You just have to extend them a little more into the future on your own, now that Mr. Kahn is no longer with us.
I hope that his publishers will consider having someone do a new edition of this book that puts the track record beside the original, and thoughtfully extends the book into the next 20 years. It would be a most valuable resource.
Where else do we miss the big picture by looking at the ripples on the lake rather than the lake itself?
Identify and go with the irresistible forces!

The Community College PresidencyReview Date: 2002-06-05
well written, concise and prag,matic. Very useful.
Useful Community College InsightsReview Date: 2003-06-04
What are the characteristics of a good president? How do they monitor themselves? Are they born leaders or do they train themselves. What are the main demographic characteristics of presidents? What majors did most college presidents pursue in college? What is the average compensation and term of office? What role do their spouses assume at the college? Finally what does a panel of successful presidents see happening in the years ahead?
All of these questions and more are answered in this clearly written book. It is a useful resource for those interested in a career in administration, in learning more about college presidents or just in being better informed.
The Community College PresidencyReview Date: 2002-06-03
What do presidents do, how did they become presidents? etc. What implicit advice can one glean?
Also has a useful section on the future of community colleges and their presidents as seen by successful presidents.
Sound academic research but presented in layperson terms.

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A fundamental contribution to organizational designReview Date: 2003-04-15
A readable, useful reference for improving performanceReview Date: 1999-06-12
I recommend Critical SHIFT to those who want to hit the ground running. No one subject takes forever to read. I can grab what I need and move on. I have already used pieces of Lori's value management approach in our strategic planning process. I plan to use more.
Quality isn't dead, it's multidimensionally shiftingReview Date: 1999-05-26

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A insightful bookReview Date: 2006-02-24
What Tough concerns most with future is human civilization-- a process of "diversity of cultures, organizations, beliefs, world views, values, music, architecture, environments, capacities, and lift-styles (p. 1)," which he assumes to be a shared anthropocentric consensus and based on what majority of human beings would construct their meaning and purposes. He points out that human civilization encompasses simultaneously positive forces toward happy flourishes and negative forces toward total catastrophes. Even more, "at this peculiar moment in human history, our two extreme potentials ... may both be vaster then at any time during the past 10,000 years (p.1)." Tough believes by rethinking carefully of what we think is most important of all and looking four decades ahead, people can effective avoid a myopic perspective and reorient ourselves toward importance of continued flourishing of human civilization. However, there is an array of micro and macro forces which has caused the society as a whole to choose priorities and actions that reduce the chance for a positive future (p. 25-31). The development of human civilization has been destructively threatened. For example, some countries rather expend military spending than on their nationals; people look for immediate interests and never realize what they do will greatly affect the next 40 years; and merchants consider their own benefits better than anything else. Some people destroy environment and destruct nature of human civilization at any cost only for profit gaining. Why there are so many such people around the world? Tough's answer is people rarely think about future or do not care about future.
If uncontrolled, Tough argues, these forces can lead to the total vanish of human species but also other forms of life on the planet. However, instead of being determined, Tough believes human beings do have the capacity to reduce or offset destructive forces. Therefore, he encourages us to increase awareness and understanding of what actually we can do to prevent catastrophes and enhance well-being. In other words, he tends to think the future of human civilization is more a matter of choice and a continuation of titanic struggle. What outcomes would actually happen will be determined more by what human being would prioritize to be achieved and by what strategies and actions they would eventually take. For example, in order to create a positive and sustainable developed future, he also proposes ten long-term priority goals for human civilization which include: increasing proportion of the population having adequate basic necessities, ensuring care of children, increasing knowledge of the universe, increasing learning opportunities and wisdom, widespread freedoms, eliminate second-class citizens, improvements in human well-being, developed ethical and moral principles, maximize gains from new technologies, and achieving contact with other intelligent life (p. 65-66).
Tough considers enlightened knowledge, awareness, and actions are critical not only to the sustainability and further development of human civilization but also an integrated cosmos project of the continuing development of intelligent life and culture. Tough argues that this is a project that everyone can contribute to. He encourages each of us to face our inner personal process (inner work) and see what we can do (outer work) by clarifying values and setting priorities. He outlines five priorities to achieve a satisfactory future: (1) expand knowledge and ideas about problems, solutions, and the future; (2)help people care the future and make changes; (3) improve planning and governance, and adopt long-term perspective; (4) avoid catastrophes; and (5) foster positive improvements (p. 50-64).
Basically, I agree with what Tough has outlined in his book. While some has criticized Tough for being over-anthropocentric, I tend to consider he rightfully point out what the responsibilities human being have for the future not only of their own but also of other species. In today's world, many people are looking only for immediate interests, lack foresight for the future, and never realize what their behavior will greatly affect the next generation and, not to mention, other species. In a world of trivializing, Tough's book reorients us to rethink carefully of what are most important at all and provides scientific foundations for positive social changes. In sum, this book makes a significant contribution to the development of a blueprint for a positive future.
Crucial Questions About the FutureReview Date: 2000-05-18
Cogent, engaging, and informative.Review Date: 1999-01-23

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1986 novel portends -and perhaps explains- 9/11 attacksReview Date: 2003-10-26
After doubts emerged about the official story about the 9/11 attacks, I realized that Dr. Campbell's novel perhaps foretold how something like 9/11 could happen -in spite of the Strategic Air Command and other hi-tech protections against such things.
Dr. Campbell novel doesn't just dissect how things like this can happen, it suggests how citizens can assert control over their govenment so that they can't. From the original book jacket:
"Frightened and outraged by nuclear terrorists, Americans demand harsh action. REPUBLICANS AND DEMOCRATS FOR A STRONG AMERICA becomes the dominant political party by promising to root out every enemy.
"But who controls the Party? And what are their plans for the U.S. once they control the media and the Government?
"Noel is too caught up in his loves and ambitions to pay much attention to the ominous changes, until they threaten his family. A woman and a network of neighborhoods hold the keys that may save them from the sinister powers behind the Strong America Party."
I highly recommend this book!
1986 novel portends -and perhaps explains- 9/11 attacksReview Date: 2003-10-26
After doubts emerged about the official story about the 9/11 attacks, I realized that Dr. Campbell's novel perhaps foretold how something like 9/11 could happen -in spite of the Strategic Air Command and other hi-tech protections against such things.
Dr. Campbell novel doesn't just dissect how things like this can happen, it suggests how citizens can assert control over their govenment so that they can't. From the original book jacket:
"Frightened and outraged by nuclear terrorists, Americans demand harsh action. REPUBLICANS AND DEMOCRATS FOR A STRONG AMERICA becomes the dominant political party by promising to root out every enemy.
"But who controls the Party? And what are their plans for the U.S. once they control the media and the Government?
"Noel is too caught up in his loves and ambitions to pay much attention to the ominous changes, until they threaten his family. A woman and a network of neighborhoods hold the keys that may save them from the sinister powers behind the Strong America Party."
I highly recommend this book!
Captivating BookReview Date: 2004-03-12

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Depression Proof Your FutureReview Date: 2003-04-28
A Good Primer for the General Public.Review Date: 2003-06-05
Depression Proof Your FutureReview Date: 2003-04-23
I strongly urge reading of this powerful survival manual for the common man.
Related Subjects: Projects Predictions Millennialism Utopias Catastrophes News and Media
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