X Books

Marude X is the story of two friends and their search for meaning, love and happiness. It is also a look at the strange world of literary sucess and failure, as well as a cautionary tale of relationships in the latter part of the 20th century. If you like your fiction fast and lite... DONT buy this book... but if you enjoy a well written, thought provoking, complex tale of love, lust, and the tragedies that can befall us all then this book is for you. Marude X is the Author's first novel and is likely to NOT be his last.

The book is a fantastic story about what it was like growing up in the eighties and trying to find your way in the nineties. It is an amazing book.

This book captures a uniquely 80s and 90s what-the-hell mood that stems from a mixture of impotent helplessness and decadent abundance. Bartone's figures seem trapped by their search for meaning and truth in an age where even cynicism seems cliche and dated. Marude acts as merely a sun around which these hapless, lifeless planets revolve. Certainly not a "feel-good", light read, but oddly sobering and, dare I say, almost uplifting. Be prepared to laugh in spite of yourself.

Wow, what can I say. The entire book is a roller coaster of fun and debauchery; it is both a cautionary tale and a Hunter Thompson-esque romp, filled with delicious wordplay, keen observation, and wicked silliness. A wonderful first effort; I can't wait for Mr. Bartone to surpass it with future tales.

I strongly recommend it. Be prepared to laugh out loud, while simultaneously cheering and pitying the characters.

Jeff Bartone's first novel is a worthy journey through the post college days of the late 1980's and early 90's in which this cast of zany characters tries to get something going, something of their own, something real. Bartone uses his wordsmithing gifts to help illuminate the lives of this small group; each trying to have life on their own terms, regardless of convention or social acceptability. Farcical in tone, but with a strong recognition of the human spirit, Bartone will make you laugh, especially if you get his high powered, high culture jabs at the "gonzo" unpredictability of life. Marude X gives us the lives of those living on the edge of success and failure, sanity and madness, and love and infatuation.

Bartone's triumph is his ability to take the decadent existence of these characters to heights of humor, loss and irreverence, while still feeling for them as people. A remarkable first effort, I can't wait for our next offering from Mr. Bartone.

It was a new book, so the condition were perfect!
It looks like Im getting an A on my class...

This book helped me to get an A in Microeconomics since my professor didn't have a formal textbook just a Power Point presentation that I couldn't refer to when I needed it. The book is not only great but they have a website to take quizzes or review the material. I recommend it!

This book is the standard for Microeconomics. Simple, good graphs and charts. I've seen other books and they just don't compare.

The author makes concepts that have historically been over mystified highly accessable to the reader. The use of current economic scenarios helps cement concepts and brings life to essential economic theories.

This book is a pretty good, straightforward, intro to microeconomics. It is sort of simplistic, yet the main points are crystal clear, and chapters are easy to read.

This is a great book and highly recommended for anyone interested in marketing or in Generation X and Y and how they view the world. The book is also full of interesting companies that have successfully marketed to these generations that I hadn't heard of before :)

I actually saw Lisa speak at a Ladies Who Launch Live event and thought she was dynamic. I immediately bought her book but did not read until recently. I have gone back through and reread several chapters. This book has some great information on marketing. Lisa does not just tell you to do this or that she gives real stories of companies and what they did for marketing that worked. I think this book really hits the target.

This great book is a fecund breeding ground for your innovative ideas. Find out what underlies the 10 cravings of the connected generation, why these things are important and how to maximise your use of them. Understand the new consumer and their environment and they will reward your business by.... building your business!

If you need to understand how young people make purchasing decisions, this book will put you way ahead of the competition. Even my young, technically savvy friends have learned new things from reading this book.

I loved this book, it is one of the best that I've read this year.

This is an important book because it gives you a clear, step by step roadmap for influencing and persuading one of the most fickle (and over marketed) consumer groups of our era, those consumers between 18 - 40.

The author goes into exacting detail about how this market consumes information and how you can create messages that resonate with them and stick. She also tells you what doesn't work (I cringed several times as I recognized mistakes that I made).

If you are in this age range you'll find this book one of the most refreshing you've ever read because it will describe you and how you consume information (I know it did for me) and it will help you make the transition between the kind of marketer you are today and one that can be even more effective.

This book is a guidebook, a roadmap and a manifesto. Grab this book today, even if your market it older, one of the things that the author didn't cover is how much more like 18 - 40 year olds older generations are becoming in their consumption of information and their resistance to advertising. Most of the information in this book applies to anyone who is active in today's world regardless of their age.

I wish I could give this book more than 5 stars.

Dave Lakhani
Author: Persuasion: The Art of Getting What You Want and The Power of an Hour: Business and Life Mastery in One Hour a Week

We are first introduced to Miranda Perry, a young woman with a 6 year old son, who has all ready tasted the agony life can bring when she suffered the death of her husband before the birth of her son. Her life is about to change once more.
Miranda has worked hard to make her way in the world of culinary in San Francisco. Close now to owning her own restaurant, again life gets in the way as her father dies and she must return to Oregon and face the prospects of what to do with his winery, and the beautiful vineyards that have been in her family for years. She has worked hard at her new life in San Francisco, yet her heart seems to be drawing her to her heritage.
We are also introduced to her friend Bridie, a fiery young woman , independent and strong in the beginning, but soon becoming dependent, despondent and discouraged after a terrible sled-dog accident.
As fate would have it, these two women are drawn together at Miranda's fathers home where they must face the changes that life has given to them.
The book has many facets to it that I found very good. One was the rich characters and their true life struggles against immense odds. I love how the author showed the raw emotions in each one. She also added some slices of romance to a couple that you did not think would ever taste of it. Very good.
Ms. Kafka brought to life the world of wine making and the problems they face; I found that to be very interesting and I love the way she added the often hard living that the migrant workers endure day to day.
This was a great read. Life's battles played out and raw emotions dealt with all wrapped up in a very good storyline. I recommend this book; I believe you will truly enjoy this read.
Shirley Johnson

I couldn't put this book down. It features great characters (and a great love story), a fascinating setting, and wonderful food and drink. I've already recommended the novel to two book groups because Kimberly Kafka makes everything come alive in these pages. She knows a lot about sled dogs and restaurants and vineyards and migrant workers, and she puts it all together in an irresistible story. A terrific book! Can't wait for her next one.

I got the chance to meet the author at a reading in Oak Park, IL...she was awesome. I could not set the book down. I am using this as me book club selection of the month. Everyone should read this wonderful, moving book.

I am drawn to books that blend a sense of place (environmental and/or social) along with rich relationships and colorful people (and animals). Katfka's writing bought me into such a place in the Oregon Vineyards on a vacation, and I did not want to leave. I knew nothing about the winemaking process, and now feel a sense of what it must be like. This book makes me want to go buy a bottle of Oregon wine and visit a winery! A combination of excellent writing, imagery, and character development, I was disappointed when the book ended. I have interests in multiple areas and I think that is one reason this book appeals to me - organic wine growing, immigrant issues, cooking, iditarid, etc. I want to meet the characters and have a good discussion over a platter of goat cheese and fruit!!

Kimberly Kafka's new novel is so well woven. If you like close friendships, canine friendships, the workings of vineyards including some of the migrants' problems who work them and the trials of a good crop of both grapes and children you'll thoroughly enjoy this in-depth look at the above and more. I wouldn't spoil this great read by giving away too much of the clever plot. I've bought many extra copies to share with friends and family.

it waz amazing, it changed my life. other bioz didn't do it for me, but here autobio touched right here. after i read it i went out and changed my foolish wayz. No more gangz for me and no mo' shootin'. Now thez dayz I give all my billz to the poor and try to share the book of nadia to all my pepz

wonderfully wonderful in the totality of evolutionality of variablistic monostereotypism

I LOVE this book. I am probably Nadia's biggest fan! It gave me inspiration as a gymnast and as a person. It is a real treat because it is from Nadia's viewpoint. There is also a movie based on her book, called " Nadia". I am currently looking for my own copy of this book and movie. They were great!

I've got 34 books on Nadia cause I'm a gymnast myself and I chose to read about her cause shes by far the best!And this book was the first I read about her and I got more Info and excitement out of this book than any of my Nadia books!!!I loved it!i recommend it for someone writing a report and is a fan!

I owned a copy of this book since 1981, right after it was release in England, and until today, this inspiration book placed the most unique place in my heart.

Many people has found the movie 'Nadia' inspiration, but none can compare to this book, more closer to the real Nadia's own story. This book told you the courage and brave and clever little girl who went through the most important growth time of her life. Her thoughts, her struggles, her love and total dedication for her sports were so unique, which made Nadia Comaneci until today an unreplaceable icon in gymnastics. She is the person who was selected to be the Greatest Gymnast and one of the greatest athlete in 20th Century.

After 26 years of her innovative Comaneci Salto in bars event, was rated as the ultimate most difficult movement in the year 2001 Gymnastics New Code Of Point. Today, only a number of gymnasts got to do it, and we can see that how advance technically she was of not only her time but today as well. Her 14 years old of winning the Montreal Olympics All Around title, with the world first perfect ten that even the electronic scoreboard was not ready for it. Her 3 consecutive European All round title, through her physical growing period is a record until today no one came close. Her dedication to technical superiority and artistics expression in gymnstics, that set a new trend in modern gymnastics until today. She held records that are not able to be written off, and influent in the sports beyond imaginations.

Yet, beyond all the glories and fames, you can find this book, the most honest, caring and humble nature that made this lady to be unique of all. You will find her consistant to her words until today. You can find her present involvement in gymnastics, charities and youth motivation came from thoughts years ago. Her words in the book live up to the expectation of the real person she is today. Her words in this book will keep you inspire and aim for the impossible, I am one of the person who truly inspired by her words in the book. I would like to expressed that it is a book that you must have and share with others who wanted to be motivated.

Best Wishes.

Paw Valley is one of the best books I've ever read! I can't wait for the next book so we can find out what happens to Sprinkle. I hope every kid in the world gets to read this book!

I am an adult, but I loved this fun book. Getting lost in the fantasy world of Paw Valley was great. I think kids of all ages would love pretending to be part of Paw Valley's intrigue and excitement.

I read this book to my five-year-old son and he loved it from start to finish. I really enjoyed reading the creative storyline and about the wonderfully imaginative "paw valley." We will be looking for Joanne's next book.

A captivating tale of good and evil. A facinating read for all ages. A welcome addition to our family library. Loooking forward to reading about the future in Paw Valley.

I read this book the first day I got it. I loved every second that I spent reading it. If you are looking for a book to read to your children or just to read a good fantisy book this is the book to buy. I read a lot of good books that aren't ment for my age group because supposeble the words are too hard. I don't usually like books for my age group but this is one of the few exeptions to my rule. I loved it

Very useful for someone who wants to learn to use Unix on the Mac and has prior knowledge of command line languages.

Mark G. Sobell and Peter Seebach's A PRACTICAL GUIDE TO UNIX FOR MAC OX S USERS is a reference the UNIX/Mac user simply must have at hand: nearly a thousand pages of reference material on everything from basic and advanced shell programming to Mac's OS X filesystem and utilities modules make this the best reference on the market for users who seek either a step-by-step tutorial or a basic browser's reference for problem-solving. Exercises to test knowledge boxed highlights of information make it easy to either refer to for at-a-glance troubleshooting or sit down and study for step-by-step methodology.

This is the book I've been looking for. Not just 'OS X for Unix Geeks' or 'OS X in a Nutshell', I wanted more. As much as possible, in one resource. 1000+ pages signaled a big yes.

I have yet to read it all the way through, but so far this is a very good guide for those who want not only to learn the general 'Unix way' of computing, but dive under the surface of OS X and examine its specificities in the command line interface, aka the Terminal (/Applications/Utilities/Terminal)

No, this isn't a 'hacks' book, and there's no mention of rsync, for example, but you'll find ample documentation of the underside of OS X--there's a lot more to it than just a GUI, folks.

Educational, yes. Hence 'Practical Guide'; you'll learn a good deal, in almost textbook fashion. Recommended to enhance the power and fun of your OS X experience!

I have several of Mark Sobell's Unix based books and this one is as good as the others which are all excellent. You don't nessecarily need all of them but they are truly tailored to the platform and are a quick way to get to what's important when a new platform presents itself.

If you want to know the underlying MAC, this is for you.

I got this book as someone who had used UNIX before, but this was many years ago, and I had forgotten a lot. This book is great for picking up the functionalities of various UNIX tools - the explanations are clear and concise. It also works very well as a quick reference. The bulk of the book is devoted to bringing you up from a potentially zero-experience user to someone who can work with ease with editors, shells, and more. Simple examples are included throughout. The back of the book has a 250-page command reference section for quickly looking up how to use a particular command. You could read the whole book and progressively work with UNIX as a self-taught course, or just reference the sections you need.

What an excellent book! If I had to choose just one cook book to have in my collection, it would be this. Hands down.

This is the best cookbook I have ever seen!

No wonder this book had to be self-published: most of the menus provided require hours, if not days, of planning and work, the majority are not especially cheap (though many are quite reasonable), and no effort has been made to convert these exquisite dishes into low-fat monstrosities. This is true four-star cooking. While there are some very fine books on gourmet cooking within time and budget constraints, most cookbooks these days aim to let us believe we can produce first-rate food fast, cheap, and without calories. Yeah, sure. That's not the kind of cooking that dominates food-star menus!

I just love this book. Though I will never make some of the more extravagant dishes, I've made at least a dozen of these recipes, and every one has been, in the Brits' sense of the term, well brilliant.

And the writing: The author's personality shines through, and I don't know how anyone can help liking this guy. How can anyone who moves in such highfallutin' circles, someone who has trained in some of the finest restaurants in the world--and still drops in as a guest chef--be so down-to-earth and likeable? Amazing. He thanks a "ghost editor" in his preface, but the voice is of a piece with the author's whole approach to food.

Whether or not you have any interest in becoming a four star chef in general, you will find some recipes here that you'll love, that you can serve with pride and joy on special occasions.

Besides, the book is just great "food porn." Sometimes I just read the thing and salivate over the beautiful dishes.

I must own at least three dozen cookbooks, and this is probably the most fun of them all. I can heartily say that if you really love food, you ought to buy this book.

I enjoyed the stories Joe shared in his book. I have tried some of the recipes and I cannot believe I actually made the dish. Great stuff. I have thrown a multitude of parties and Joe has been part of some of them. I would start out with the basic and all of a sudden it was transformed to a breathtaking event. People would ask, how did you do that? I just smiled.

After reading Joe's book, I began to understand that you have to have a love of food and people to accomplish what he does. He is a true artist at work.

Enjoyed the stories of where the recipes originated.

I love to cook, but am often searching for the perfect menu to serve at a dinner party. I want my guests to feel special and comfortable, but as the host I also want to be able to enjoy the festivities, rather than stressing about the preparation and scrambling to organize the meal. This cookbook offers everything I need to entertain.
First, Joe has designed meals. Traditionally in other cookbooks, we find a main entree that sounds delicious, but then are left searching for the appetizers, side dishes, and desserts to compliment the dish. Joe has taken this confusion out of the equation. Each element of the meal compliments one another. Furthermore, Joe's meals range from extravagant to casual. Whether you want to throw an intimate dinner for four or a late Sunday brunch for 12, Joe offers wonderful ideas. Additionally, once you have chosen your meal, Joe helps you organize: his "Menu Progression" gives step-by-step instructions for preparation. He explains what you need to do a week before, a day before, hours before, and during the meal. It's fantastic.
This book is also a great reference. Joe explains some of the chemistry behind cooking, including an explanation of the differences between salts and why it is important to use cold water when brewing coffee. He also gives Internet resources for buying kitchen supplies, spices, and even meat.
Finally, I enjoy reading this book. Accompanying each menu is a personal story. It is clear that Joe is passionate about "haute cuisine" and believes everyone has the ability to find their own passion in the kitchen. This book is inspiring and should be in every home cook's library.

This book is the one that should have been written for Java Media Framework, if only that API had ever lived up to its expectations. If you want to add media to your application, and you are using Java, Quicktime is your best bet. However, note that if the Quicktime for Java API doesn't seem very Java-like or object-oriented at first glance, then that's probably because it's not. That is because with Quicktime for Java you are not working with pure Java. Instead, you're invoking a flat C API to create and manipulate C or Pascal data structures using a thin Java wrapper. If you can live with that and you still want to use Quicktime for Java, this book is the essential guide and tutorial you need to get up and running. The book does not waste your time with API printouts or a Java programming language tutorial. Instead, like all books in the Developer's Notebook series, it gets down to business quickly by demonstrating working Java code for a number of useful tasks when working with media.

First, it tutors you on how to set up Quicktime for Java on a Windows machine. This task is more complex than you would think, and this book hits the mark on the subject. Next, it shows you how to play movies and audio files from your Java program. Next, the book tackles the editing of movies from a Java application. This includes topics such as cutting, pasting, going to specific frames of a movie, and "flattening" a movie. In Chapter four, the programmer is introduced to working with Java components and importing and exporting graphics. In chapter five, the user is introduced to working with QuickDraw, the Apple-originated drawing API. This is essential, since QuickDraw is what is used to work with captured images. Thus in this chapter the reader is taught how to transfer data between images and a movie. Next, the art of capturing both video and audio is explored, including capturing audio and video to the same file. The chapter is rounded out with the code for a motion detector. Chapter seven is devoted entirely to audio media. There are particularly timely topics here, such as how to read information from MP3 and from iTunes AAC files, how to provide basic audio controls, and how to build an audio track from raw samples. Similar information is provided in a separate chapter for information specific to video media.The final chapter discusses the effects available in Quicktime for Java, as well as how to add text captions and timecodes to your media.

All in all, I think the Developer Notebook format works well for this subject. At the beginning of each chapter there is an outline of the topics to be covered. For each topic there is a "How Do I Do That?" section that includes a short piece of Java code that performs the specified task. There is also a sample of the output you would expect to see on the screen that should result from executing the code. Next there is a paragraph entitled "What Just Happened?" that explains the code just shown, and finally each topic usually ends with a "What about.." section that answers common questions you may have about extending the code just shown. All code in the book can be downloaded from the book's website at O'Reilly and Associates.

This book is essential reading for anybody who needs to understand how to code with Quicktime for Java, and it is far better than any other publication on the subject that I have encountered. Amazon does not show the table of contents for this book, so I do so for the purpose of completeness:
Chapter 1. GETTING UP AND RUNNING WITH QUICKTIME FOR JAVA
Setting Up QTJ on Windows
Embedding QuickTime in HTML
Preflighting a QTJ Installation
Compiling QTJ Code
Opening and Closing the QuickTime Session
Playing an Audio File from the Command Line
Chapter 2. PLAYING MOVIES
Building a Simple Movie Player
Adding a Controller
Getting a Movie-Playing JComponent
Controlling a Movie Programmatically
Showing a Movie's Current Time
Listening for Movie State-Changes
Moving Frame by Frame
Playing Movies from URLs
Preventing "Tasking" Problems
Chapter 3. EDITING MOVIES
Copying and Pasting
Performing "Low-Level" Edits
Undoing an Edit
Undoing and Redoing Multiple Edits
Saving a Movie to a File
Flattening a Movie
Saving a Movie with Dependencies
Editing Tracks
Chapter 4. WORKING WITH COMPONENTS
Specifying a Component's Type
Exporting Movies
Exporting Movies to Any Installed Format
Importing and Exporting Graphics
Discovering All Installed Components
Chapter 5. WORKING WITH QUICKDRAW
Getting and Saving Picts
Getting a Pict from a Movie
Converting a Movie Image to a Java Image
A Better Movie-to-Java Image Converter
Drawing with Graphics Primitives
Getting a Screen Capture
Matrix-Based Drawing
Compositing Graphics
Chapter 6. CAPTURE
Capturing and Previewing Audio
Selecting Audio Inputs
Capturing Audio to Disk
Capturing Video to Disk
Capturing Audio and Video to the Same File
Making a Motion Detector
Chapter 7. AUDIO MEDIA
Reading Information from MP3 Files
Reading Information from iTunes AAC Files
Providing Basic Audio Controls
Providing a Level Meter
Building an Audio Track from Raw Samples
Chapter 8. VIDEO MEDIA
Combining Video Tracks
Overlaying Video Tracks
Building a Video Track from Raw Samples
Chapter 9. MISCELLANEOUS MEDIA
Creating Captions with Text Media
Creating Links with HREF Tracks
Adding Timecodes
Creating Zero-Source Effects
Creating One-Source Effects (Filters)
Creating Two-Source Effects (Transitions)

This book is great!

This notebook makes all the QuickTime supported formats available to a Java developer. Like all the books in the notebook series, plenty of code, plenty of information to get up and running.

I really liked the information on reading the tag info from MP3s and AAC files, very useful.

Multimedia and Java made simple.

While at first I thought O'Reilly's new "developer's notebook" series seemed a bit hokey, this book is extremely useful. It's concise and to the point, but full of good examples and information. A plus of the small size is that it's more to-the-point and cheaper than a typical O'Reilly book (which very often seem to ramble on and on about marginally useful information, seemingly in order to justify their $45+ price tags).

With this type of walkthrough book I usually expect to see just the basic features of the technology explored. This book goes surprisingly in-depth, covering topics like adding effects to playback, transforming movies during playback, overlays, and a wide variety of topics.

All that is crammed into a trim 200 page frame. This is achieved by concentrating mainly on the code, and effectively using a minimum of images. That's a trick given the graphics intensive nature of the topic.

This is not a book for beginners, it's a fast-paced walkthrough for experience developers who want something less referential than the JavaDocs.

With Apple changing QuickTime for Java so anything you made when
use QTJava under MacOSX Java1.3 no longer worked under Java1.4 these required changes to most of your older QTJava code- if you wanted to have your code now run under Java1.4. Apple also moved classes to a new packages so to make the developers nightmare complete. BUT DONT WORRY! This book will show you workarounds for them missing classes (sequence grabbing is back! what a gem). Also covers all your needs as a new developer to the powers of QTJava. Time to make your very own QuickTime player in a few hours! You won't believe the stuff QuickTime can do under the hood. This books covers just more and more stuff as you go though it.

For me this QuickTime for Java book will be sitting next to the older most excellent book from Bill Stewart. I hope all books become as clear and well written as this one from Chris Adamson- top work. Sample code all over the shop; step by step stuff. Cuts to the tasks you will have to tackle without lengthy messing around. Brilliant buy if you want to do cool hardcore design media in java. Or just play a nice sound track in the background of your killer application - maybe u want to make the next video editing studio app, or your own media player, or a streaming server, or a image editor, or or or; you want ta take a ride?

Then again don't buy it! I wont have a job to go to in the morning! :).

This was a wonderfully written book that will help anyone who is in charge of a sales force, from a retail store to a cafe to car sales. I am teaching Small Business classes, and this is a new "must read" for any sales manager. If you are currently a salesperson who wants to manage, read this book and sell the concept to your company!

SALES MANAGEMENT DEMYSTIFIED is a step-by-step how to book on sales management. This book is especially handy for a newly promoted sales manager. Each chapter has sub chapters pertaining to the overall topic. The author even includes examples of how to write a job description and what to look for in a resume or a candidate profile.
New sales managers need to know what to look for in applicants. This book offers all that needs to be included. The book covers more then just hiring employees, author Robert Calvin also covers topics for any situation you could encounter.
He covers selling tips, how to make an idea a successful habit, and future planning for the company. Overall, this book is a complete guide to successful sales management.

As a successful sales executive for a Fortune 500 company, I was glad a friend recommended this book.
Although I have been managing a large sales staff for years, I found the book enlightening and useful. It reminded me of some basic principles that are so important to good sales management as well as providing some new ideas that are easy to implement and very practical.

I now keep this book on my bookshelf for frequent reference. I often refer to the chapter on hiring for effect (Hiring the best; terminating the rest)as well as the chapters on Training for results and the one on motivating salespeople. In fact, I have used some of the techniques descibed in motivating salespeople with excellent results.

Consequently, I would definitely recommend this book even if you are a seasoned sales manager. It is an easy read and an excellent reference tool you can go back to time and time again.


Jon Rubin
New York

Finally, a book that tells the reader how to effectively implement proven methods of sales management.

This book gets to the point, quickly detailing how to make substantial improvements in sales force management.

This is a soup to nuts, down to earth, manual on how to:

Pick the right sales people,

Focus them on effective selling, and

Keep them motivated.

I highly recommend this book for anyone who has and interest in boosting sales and getting the most out of every marketing dollar.

Jack Ahern
President
AhernConsutling - Financial Advisors to the Healthcare Industry

Sales Management Demystified leaves no stone unturned for both newly promoted and experienced sales managers. For the newly promoted sales manager, Calvin's book is a front-to-back, comprehensive self-teaching guide to creating, hiring, training, compensating, organizing, motivating and evaluating a sales force. The experienced sales manager will find this book to be an excellent resource and reality check for any task at hand, such as planning a sales meeting, restructuring a sales channel, or dealing with sudden, unexpected turnover in the sales force.

Whether reading this book front-to-back or using it as a resource to research a particular sales problem, sales managers will appreciate Calvin's conversational tone and reader-friendly formatting. I especially liked the way each chapter's subtopic got its own distinct subheading, which made it easy to pick up the book and quickly find a discussion of any sales management problem currently at hand.

If you are only going to read one sales force management book this year, I'd strongly recommend that it should be Sales Management Demystified.

Charles M. Cohon
President
Prime Devices Corporation