Way Books
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Be Confident in Your PricingReview Date: 2008-09-25
A Gem of a Resource for Small Businesses dealing with Big BusinessReview Date: 2008-09-01
Pricing With ConfidenceReview Date: 2008-08-07
I have heard Reed Holden speak in a number of venues. I was happy to hear he was contemplating a book on the practical end of the spectrum for a selling organization. This endeavor revolves around easily understood concepts that a selling organization can apply.
Reed constantly says "Don't be a victim", apparently a phrase he learned many years ago, which ties in with the thrust of the project. Don't be satisfied with what the market place gives you. You can price your product and the services you offer at a level consistent with the value you bring. Far from just cheerleading, you must have done your homework before hand and this will give you the confidence to overcome the objections you will receive.
In the book are simple methods to organize your thoughts to understand your value, which may change with different classes of trade. You can then set your price points and defend them successfully. If you are not successful there is a unique chapter to characterize the type of buyer you are facing. Price buyers, Value buyers, Relationship buyers, and Poker Playing buyers all have different agendas and your defense of your value may be valid, but not successful with each of the above types. Just the recognition of this is valuable to the salesman and may point to different strategies or more importantly not confusing strategies.
In my organization I know the publication is making a difference when a proposed price point strategy is being justified by a thought process described in the book. The sales person in the meeting is defending his stance among his peers who can be rather harsh to test his logic.
A good read that should be placed on the shelf for extensive use as a reference book.
Pricing with ConfidenceReview Date: 2008-06-10
Setting an optimal price where company profits are maximized is one of the most difficult decisions to make when starting
a biz.Review Date: 2008-09-14
I liked this book a lot. I thought it was well outlined and well written. The book's overall message is that the small business owner should link prices to the value delivered. The reader should be able to optimize pricing for her services or products after considering the 10 rules of pricing presented in this book:
1. Generally, don't let the customer talk you down in price
2. Price your service or product at a level that a customer is willing to pay if they understand the value of your service or product
3. Know which of three pricing strategies you are using and stick to it
4. It's OK to negotiate price with customers, but make sure you win
5. It's OK to lower prices, but only in order to increase profits
6. Expand your offerings so you aren't locked into one price for one product
7. Great pricing will often force your competition to react to your pricing
8. Your company's sales force has to be expert at why and how you priced your services or products
9. Set prices based on value - not on cost-plus
10. Always keep in mind you are in business to make a profit without leaving money on the table
I loved the instruction that the author provides regarding how an owner of a small business has to be willing (and able) to fire unprofitable clients and customers. Business people who compete on price are playing a fool's game. Smart business owners understand that value is the basis for business exchange and that to be successful at business one must FULLY understand value. This book puts forth a pretty good effort to help the reader fully understand value, or at least how to go about fully understanding value after doing a little investigation and research of the market.
Pricing goods and/or services is far from simple. And setting an optimal price is one of the most difficult decisions to make when starting a business. Furthermore, as a business grows and matures pricing at an optimal level continues to be difficult. Prices never stay the same because demand never stays the same. To do this well one must know the market (competitors & customers), know the costs, know the perceived value, and know the actual value.
Getting a handle on all this is not particularly easy. This is especially true because customers are often times very hard to figure out. Some are price buyers, some are value buyers, some are relationship buyers, and some are poker-playing buyers. Knowing these four types of buyers is a heads up for the small business person. But he or she still has to read the customer and figure out which one of these four the customer is before negotiations can be performed in favor of the seller. Read this book and start on your path of being a better pricer of your services or goods. 5 stars!

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Wonderful book! Review Date: 2008-01-18
A "Must have" book.Review Date: 2007-07-26
This is a book I will refer to again and again.
Elizabeth Foss not only privides workable ideas for education in the home but words of wisdom from other mothers.
Inspiring and InformativeReview Date: 2008-01-27
Great Ideas!Review Date: 2007-08-10
Excellent!Review Date: 2007-07-03

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Gave me my life back!!!Review Date: 2008-08-27
Good informationReview Date: 2007-03-15
Good, bad, and uglyReview Date: 2008-02-18
In the end, I recommend this book for its detailed discussion of fructose intolerance and its role in bowel disease, but if you decide to take the low-fructose approach to healing, look for another list of "eat this, avoid that" foods. As for weight loss, any low carb approach will be low fructose. Find the one you can live with.
This diet works!Review Date: 2007-06-07
if you have bowel disease, you must read this bookReview Date: 2006-08-06

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Tammy: Telling it my wayReview Date: 2008-07-20
love the tammy fayeReview Date: 2008-06-21
What a story!Review Date: 2004-02-05
Tammy definately had a life worth reading about. She sheds revealing backstage light on some of the biggest names in Christianity today - Paul and Jan Crouch, Pat Robertson, Jerry Falwell, etc. etc. etc. All with a genuine spirit of forgiveness.
Tammy is definately a beautiful soul and a beautiful person who deserves to be heard. In the book she says, "I believe that truth is truth. What happened happened and is now history. I just want history to be told correctly for my children's sake and for the sake of my grandchildren and generations to come." I think that we all should hear the truth from this woman whose ENTIRE life was devoted to openly sharing with people.
Whether you agree with her religion or not (for the record I don't but I still enjoyed every word and think she's fabulous) her general love for everybody, including those that hurt and betrayed her in a colossal manner, shines!
Don't judge a book by it's cover or a televangelist by her makeup!!!
Beware of the ProfiteersReview Date: 2007-08-01
tammy fayeReview Date: 2007-07-19

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It gets easierReview Date: 2008-06-19
The answer for healthy living...Review Date: 2008-09-09
Alkaline vegan diet proves a responsible pattern for athletes and everyday peopleReview Date: 2008-08-10
So I read about Brendan Brazier, a vegan triathlete, and wanted to give his plan a try. I love his ideas and I love the fact that his food lists are based on alkaline levels, explains how eating this way can improve muscle recovery, help endurance, and just generally make you feel really good, and it is true. I LOVE the pizza recipes and have been sprouting like crazy. My husband loves them as well. This book is great for any vegan who wants to be back to basics, and develop a real love of raw food eating with some low temp baking options.
THRIVE on the food nature intended for usReview Date: 2008-04-15
We all want to Thrive in our lives, don't we? It's kinda hard to live at our highest potential if we're having a hard time getting out of bed, eh?
As an active, athletic vegan, I've worked hard to make sure I'm as healthy as I can be. That's why I was thrilled when I first met Brendan Brazier (we actually met at John Mackey, the CEO of Whole Foods' ranch). Brendan's a professional Ironman triathlete and is one of only a few professional athletes in the world whose diet is 100 percent plant-based.
Yep. Ironman. And no meat. No dairy. No refined foods. Nothing but plants.
I'll repeat: Brendan only eats plant-based foods and he's a professional athlete in what must be THE most grueling sport out there. (For those curious souls, an Ironman consists of a 2.4 mile swim followed by a 112 mile bike ride and wrapped up with a 26.2 mile marathon. The best athletes in the world do it in under 9 hours. Brendan's among that group.)
"He does THAT and he only eats plants, you say?!?"
Yep.
"But where does he get his protein?!?!"
From plants. Tragically, plants don't have quite the same marketing spend as the meat and dairy industries so you don't hear quite as much about their nutritional value but you'll learn how to best THRIVE on the food nature intended us to eat in Brendan's brilliant book, "The Thrive Diet."
A Dream Come TrueReview Date: 2008-07-17
I love the diet, love the food, love the philosophy. (I'm also an environmentalist)
I read the book cover-to-cover, excited by the philosophy but dismayed by the foreign foods that I needed to learn to locate, sprout and soak in order to start. This was just initial panic. I got over it.
I started with the smoothies and energy bars. I bought the Vega Complete Whole Food Optimizer he recommends and I found that making the smoothies was super-fast (throw my fruit, water, optimizer in a blender and go) and that while the energy bars took a little time, I could make a 2-month supply at a time, and then have a quick, easy snack always ready. I like them best frozen, so I'm not worried about spoilage. That was week one.
Week two I did my big shop (it was a bit pricey to start, but it's been very cheap ever since) which took a little to psych up for, washed and sanitized my fruits and veggies, and started sprouting. As soon as my sprouts were ready (a few days later) I took a full day and made pizza, burgers, crackers, sauces, salad dressings, etc. I basically made a little of everything. The joy was that I then could eat all week without doing anything but opening up the fridge. Since then, I've run out of things one by one, but since I've done it before, I had all of the ingredients on hand and it was no big deal to replenish; getting started was the hard part. I was glad I just bit the bullet and did it all at once.
Sprouting and soaking have become part of my routine and I actually find it kind of fun. It's very fast and I get the "farmer's joy" of seeing the first shoots every few days.
I keep Brendan's book on the table and I read part of it every day while I eat. I'll probably keep doing that until I feel like I have fully absorbed it and can really remember what nutrients are in which food.
Last night I did I bathing suit scene in my acting class and didn't think twice about stripping down in front of everyone. That's a first.
I cannot tell you how wonderful it feels to look in the mirror and feel great about my body, without having to punish myself to get the look I want. When I told my husband he said, "I never thought I'd hear you say those words." Yeah, neither did I.

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Building people before building cars!Review Date: 2008-06-27
Learning items are for example:
- what is lean culture and what is the impact on business
- how to hire/select/train people and what to train
- people and organisation as work teams, team leader. But also visual management and the role of management
- HR processes including Hoshin Kanri
and so on.
This book again cannot bring you anything unless
- you have read The Toyota Way, The Toyota Way Fieldbook, Learning to see, Kaizen (Imai) and ...
- and most important, you have to be active in finding your own lean path in your organisation for at least a couple of years.
If you only read this book in your chair within practical experience, it is all time lost.
If you read it, because you are struggling within your organisation with very real issues, then this book will become alive. This is a book (as The Toyota Way is) that will be a good friend on your journey to Lean (but this friend will also ask attention and you will have to invest time for him!).
The Toyota Culture is greatReview Date: 2008-06-05
This is a very good book for understanding. It gives you the vision and what your organization could be. Toyota has an advantage over most compnaies because their new places do not have a legacy culture that needs to change. That is a much bigger challenge than Toyota has. You need the vision and understanding of "Why they do it" and it can fule your improvement. Hat's off to Jeff and mike.
John Casey
Essential reading for safety mangers tooReview Date: 2008-05-31
Essential reading if you want to sustain Lean ImprovementsReview Date: 2008-03-07
Another great Toyota book from LikerReview Date: 2008-06-22
Toyota Culture mainly covers HR practices and related policies. It describes this as "the people value stream". How does Toyota hire and train people (the detailed training processes are described in Toyota Talent). How do they grow inside the company. How does Toyota work with the local communities.
The book is separated in five parts:
- What is Toyota Culture?
- The Quality People Value Stream
- People Supporting Process
- Organizational Supporting Processes
- Learning from Toyota
The first part is some-of an introduction. It explores what "company culture" means by referring to the work of Ed Schein. Then it introduces "the people value-stream" which the rest of the book is organized around. Part 2 is about the value stream itself while part 3 and 4 are the supporting processes of the people value stream.
Part 2 talks about how Toyota does hiring and how they grow the people within the company. It starts with the hiring and from there onto the training part (which had some duplication with Toyota Talent) and then moved into problem solving, one of the essential parts of the Toyota culture. It ends with how Toyota builds its image and works with the local communities to improve the life of its employees.
The third part starts by looking at the Toyota organizational structure, work teams and the team leader role. From there it moves to safe workplaces and how the standard problem solving is also applied to workplace safety problems. The last 2 chapters are about visual management and servant leadership. How management acts as servants and teachers to the workers, enabling the value-added work.
The fourth part looks at organizational supporting processes and especially HR processes. Toyota still want people to have a job for life, even though this is not common outside Japan. It talks about how Toyota deals with ups and downs in resourcing and moves to HR policies and rewarding policies (an very interesting chapter!). Chapter 15 is a short introduction to Hoshin Kanri.
The last part is about learning from Toyota, the "what can you do" part which many books end with. The first two chapters describes a couple of Toyota Way implementations within Toyota itself, to try to learn from that. The last chapter (probably the best) looks at lean implementations and wonders why they fail. It tries to find general change recommendations to try to learn from Toyota while creating your own company culture.
Parts of the book were extremely good and, at other times, parts of the book were somewhat long and boring. I'd give it 4.5 stars if I had that possibility and decided to go to 5 stars since I felt the last chapter was really very good.
A couple of things that I didn't like. Most of the book talks about Toyota in the US and seldom talks about the Toyota culture in Japan. It's obvious the authors are most familiar with the Toyota US situation. Also, most of the book still has a manufacturing focus. There is very little about other functions (e.g. product development) within the book itself. The culture in the different functions is probably similar, but will also have differences. Things like organizational structures and teamwork will be different in the different functions and thats not covered.
All in all, another great Toyota book. Highly recommended for people who are interested in how Toyota works and why. I wouldn't recommend it as your first Toyota book, I'd probably then start with the Toyota Way book and move to this one after that.

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Giving Hope to An Older Woman WIth Chronic IllnessReview Date: 2008-08-02
That alone is such a blessing. Because discouragement is our most potent enemy-- BK Loren delivers a stunning death blow to that block. Fell comfortable giving this book to anyone and make sure and keep a copy for yourself. Excuse me, I have a 4:30pm martial arts class I'm on my way too.
Read this book!Review Date: 2006-01-15
Great Book Bad CoverReview Date: 2004-08-15
The Way of the River...A MUST READ FOR ANYONE...Review Date: 2004-06-14
The Way of the River - Enlightening!Review Date: 2001-07-24
Martial artists and students will benefit from her insightful perspective on life and perhaps confirm or renew the spirital and philisophical core of their chosen disciplines. Non-martial artists will be equally captured by her flawless prose, lovingly-crafted descriptions, and beatifully-paced chapters. Ms. Loren has a bright future as a writer, and she will definitely join Mark Salzman's company as an author who secures mainstream popularity outside the martial arts genre.

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influenced by expectations.Review Date: 2005-10-10
A Young Karol Wojtyla Speaks to College Students!Review Date: 2008-01-31
Need a dictionaryReview Date: 2007-07-04
The Pope in personReview Date: 2005-07-28
Everyone, and Anyone Can Pray to Jesus Christ. Review Date: 2005-11-09
**another book i recommend to you is "How to avoid Hell" by Friar Schouppe."

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Review of The Way to TeaReview Date: 2008-02-15
A Beautiful WayReview Date: 2008-01-02
A MUST FOR TEA LOVERSReview Date: 2007-12-12
An eye for teaReview Date: 2008-01-14
Tea House in San FranciscoReview Date: 2007-12-11

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Our ways of connecting with God, are as diverse as we are.Review Date: 2007-06-16
I loved reading this book. It stirred me, reading about the different ways that people connect to God. In the chapter 'Ceremonial Costumes' it asks why some are drawn to costume or ceremonial clothing as a form of worship, and I loved the answer: 'Perhaps because it is a means of tangibly breaking out of everyday routine to mark, through texture and color, an entrance into sacred space.'
At the beginning of the 'Centering Prayer' chapter, there is a quote by Thomas Keating that says: 'We may think of prayer as thoughts or feelings expressed in words, but this is only one expression. Deep prayer is the laying aside of thoughts. It is the opening of mind and heart and body and feelings-our whole being-to God, the Ultimate Mystery, beyond word, thoughts and emotions.'
There are many prayer practices presented in the book and I loved reading about them and thinking about them. At the end of each chapter, there is a small section of suggestions for beginning the exploration, which gives you some things to think on or activities to try.
~Namaste~
Good overviewReview Date: 2006-12-13
I recommend this book to anyone looking for a great introduction to prayer practices, or a great personal reference tool for thier academic or personal conquests.
Useful Techniques for Sacred Living: Prayer as a Way of LifeReview Date: 2003-10-20
Several aspects of this book that really makes it especially rich include the large variety of cross cultural practices including activities and ritual which you might not have necessarily thought of before as "prayer".
Oman Shannon reminds the reader that prayer practice is best moved beyond the realm of our "juice draining" early religious training and into the world of sacred intention so that we can truly encounter the divine.
Each chapter outlines another prayer practice and includes a feature called "Suggestions for beginning the exploration." This tool is especially helpful as it continues the integration process.... I mean learning about these practices is interesting AND actually using them takes them to the next level.
I found the sections on "Chants", "Milagros", "Mastermind Groups" and "Forgiveness Practices" to be among the most beneficial... although I am sure as different scenarios appear in my life, different chapters will be applied and utilized.
Practical and Powerful Ways to PrayReview Date: 2002-05-31
I enjoyed as the quotes from different traditions included
and
learning about different cultures. The Way We Pray does a great job of giving the reader so many different ways to
be spiritual that they can never get bored and always have more paths to explore. What an inspirational book.
The Way We Pray: Prayer Practices From Around the WorldReview Date: 2003-06-13
Oman Shannon is a spiritual director, and founder of The New Story, an organization that helps people discover the deeper purpose to their lives. She's also a writer and editor, with a previous anthology of healing prayers to her credit.
Although many of us think of being on our knees with hands folded in front of us as the way to pray, practices as diverse as fasting, haiku, meditation, storytelling, and visual arts can all be a way of prayer. Oman Shannon quotes Catherine of Siena with the thought that "everything you do can be a prayer." What you physically do is of less importance than your sacred intentions. She says that prayer can become the "enfolding fabric in which we live our lives, and everything we do has the potential to be prayerful."
She describes over fifty ways of offering prayer. Each description details how that practice developed and how it has been used throughout time. Then Oman Shannon provides suggestions of how each method can be used in contemporary times, for contemporary difficulties. Each description is finished with a section containing several suggestions as to how individuals can explore that particular means of prayer to determine if it's something they can use.
An extensive resource section is provided to assist readers who want to investigate a particular practice in more depth.
Alan Jones, Dean of Grace Cathedral, has this to say in the Foreword: "The Way We Pray offers us a treasury of integrating spiritual practices [and] they all have the power to open us up to a deeper and more generous reality." Readers will find the Oman Shannon has provided an invaluable resource for discovering the power of prayer in the way best suited to meet their needs.
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Are you facing increasingly tough competition, possibly from new competitors?
And are you struggling to address cost pressures from your suppliers?
If you answered YES to one or more of these questions then you probably need some help with your pricing. Many studies show that of all marketing variables, pricing has the most impact on the bottom line. But where should you look for advice so you can make your pricing decisions with confidence? The answer: Pricing with Confidence by Reed Holden and Mark Burton. Holden and Burton have written a highly readable, practically oriented book for making pricing decisions; their 10 Rules of Pricing can vastly improve your decision-making. Think about this question: Why is pricing so hard and why do most companies mess it up? Holden and Burton pose this question in their Introduction. Could your firm be one of those they are talking about? If you believe that pricing is hard in your firm and that you don't always get it right, then pick up Pricing with Confidence; you'll be glad you did.
Noel Capon
R.C. Kopf Professor of International Marketing and Director of the Executive Program in Strategic Pricing, Columbia Business School, New York, New York.