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S Books sorted by Average customer review: high to low .

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Conversations with Animals: Cherished Messages and Memories as Told by an Animal Communicator
Published in Paperback by NewSage Press (1998-05-28)
Authors: Hiby & Weintraub and Bonnie S. Weintraub
List price: $13.95
New price: $7.85
Used price: $2.28
Collectible price: $13.95

Average review score:

Fantastic book by the genuine article
Helpful Votes: 0 out of 0 total.
Review Date: 2008-07-02
Lydia Hiby is a phenomenon. This book about her experiences and process is fascinating. As we have had past and current clients (cats) in our family, this book answers questions that we just never got around to asking...and then some. If you are cynic, this probably won't change you mind (though it should). Highly recommended.

Excellent Read
Helpful Votes: 1 out of 1 total.
Review Date: 2007-01-04
I have used Lydia's communicating services in helping my cats through behaviorial problems and even the death of a cat. I was anxious to read her book and when it arrived in the mail and I started reading it, I couldn't put it down. The stories are heartwarming and inspirational to all who love animals. I strongly recommend this book to every animal lover, who like myself, wishes to talk to animals.

A reintroduction to our first language.
Helpful Votes: 11 out of 12 total.
Review Date: 2001-07-25
What an awakening Ms Hiby's book provided me. She can help us all regain some basics from our earliest childhood. There's a whole world of communication and thought going on among the animals, and we miss most of it because we've grown up parroting what we were told..."they can't talk", "we don't really hear them". Well, fortunatly for me, Lydia Hiby in her simple, honest, and loving book, has reopened my mind and 'ears'. I DO remember talking with dogs and cats and cows and ducks and pigs when I was a little girl on my folks' farm. It was just part of life. That WAS my first language. Then I went to elementary school and all my focus was shifted to humans and what I now consider my second language...English. So, as I read her book and absorbed each additional example of the compassion, and understanding that the non-human creatures have of our limited and egocentric species, I remembered. The very simple awareness that reopens this 'hidden world' for us was pointed out by this lovely book, and generously shared by this talented author and communicator. I'm thankful and enriched.

Facinating and Awakening!
Helpful Votes: 13 out of 13 total.
Review Date: 2001-07-24
I got this book as a gift from a friend who had Lydia do a reading on her horse. I have always been facinated with anyone who can talk to the animals and was thrilled to find a section where I could learn how to do it! I had previously purchased "how to" video tapes and was very dissappointed to find that they had no instructional value and were just testimonials about the communicator. This book was a facinating read and a great guideline! My dog and I are most grateful!

A wonderful guide into the possibilities within all of us!
Helpful Votes: 6 out of 6 total.
Review Date: 2001-07-24
This book is written from the heart! The experiences are insightful and moving. It opens the mind to the potential within us to deepen our bond not only with our own companions, but with all animals on this planet. The techniques outlined are the building blocks to develop the "communicator" inside us all. Lydia and her book have opened a new world for me. She has dedicated her life to her gift and has inspired me to follow in her footsteps. Everyone has their own talent and path and none of us is perfect. It is through our humanity that we learn and grow every day. This book has made a monumental difference in my life and has taught me that all is possible if you come from a loving place in your heart!

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The Creation of the American Republic 1776-1787 (Institute of Early American History and Culture)
Published in Hardcover by University of North Carolina Press (1969-06)
Author: Gordon S. Wood
List price: $49.95
Used price: $9.99

Average review score:

Extremely Enlightening
Helpful Votes: 0 out of 0 total.
Review Date: 2008-05-23
I read the Creation of the American Republic for my U.S. Consitutional History Class. Admitedly it is very long, and it is not a book that you can skim through, but every single page has something that will make you think, I have never marked up a book as much as I did while reading this book. This book will definately influence your view on how the constitution was formed and how the the Constitution helps to shape our lives. I would recomend it to anyone and everyone, though if you are not interested in history the subjects may go over your head.

Thorough description of the events and times
Helpful Votes: 0 out of 3 total.
Review Date: 2008-01-07
I gave this book as a gift to a friend who is well versed with Williamsburg and he thought the desription of the period was excellent.

A bit of a slow read....
Helpful Votes: 1 out of 1 total.
Review Date: 2008-04-25
mostly due to the archaic language of the source material but the payoff is immense.

This survey of the literature shows how the seemingly contradictory theories of mixed government and republicanism were synthesized by our founders to form our representative system of government.

If you read this the next time someone tells you what our founding fathers intentions were you'll know exactly how accurate they're being.

Truly Great Book
Helpful Votes: 6 out of 6 total.
Review Date: 2006-06-20
I agree with the observations of all of your other reviewers, though I read this book in graduate school and didn't have trouble staying awake. I think R. Albin of Michigan comes closest to the gist of Wood's central thesis, but I would like to elaborate. The Founding Fathers were steeped in 18th century hierarchical society and resented the inherited privilege of Europe's aristocracy because they believed themselves to be the equal of the gentlemen who ruled England. A hallmark of such a society was a requirement that the elite assume the reins of government and exercise power for the benefit of everyone in society. They were required to act "Virtuously" in 18th century parlance. They did not really intend to change this hierarchy with the Revolution and they fully expected that the common men they mobilized as their ground forces would govern the country virtuously. The common man certainly being capable of governing his own affairs, Adams, Madison and the others found that the rustics who controlled the state legislatures during the Revolution and after had no inclination to govern for the larger society. They pursued their own interests and gave little thought to the greater issues at hand, such as the need for organizing a national government and integrating the economy. Because of that sour experience with "direct" democracy, the Founders created a constitution, based on what they saw as the structure of "checks and balances" implicit in the English constitution, that they hoped would restrain the common man and his lack of virtue. Wood's book is the history of their transition through, and adaptation of, highly sophisticated political theories to arrive at that result. Because of their superior understanding of politics and how to control the forces they unleashed, the US passed through its revolutionary era without the full-blown civil war that plagued both the French and Russian Revolutions.

"a true, enduring classic"
Helpful Votes: 7 out of 7 total.
Review Date: 2006-08-09
Gordon S. Wood is one of the deans of the so-called "intellectual historians" of the Revolutionary era. I just finished reading this book for the third time in the last 15 years, and I am struck by the sweeping nature of it. Wood's thesis is essentially that Americans' thinking about government and politics underwent a remarkable change in the 11 years between the writing of the Declaration of Independence and the framing of the Constitution. In short, through a series of piecemeal changes during this brief period, Americans largely put together a new mode of political thinking. The key to Wood's argument seems to be his discussion of the changes that occurred in the locus of sovereignty, and the separation of political from social authority. "The people" play the key role here. They went from traditionally being "embodied" in one branch of the gov't (the House of Commons in England, for example), to being the source of all governmental authority. This change brought with it changes in the understanding of representation and of separation of powers, and made possible Americans' unique concept of federalism, and the development of an "American science of politics". Wood uses a dazzling array of sources to support his arguments, and in doing so, shows how many hands and brains were involved in this work. The book is long and the general reader may find it a bit difficult, but anyone interested in the development of American political thought cannot neglect it.

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Crossing the Line: A Bluejacket's World War II Odyssey
Published in Audio Download by audible.com ()
Author: Alvin Kernan
List price: $29.95
New price: $15.73

Average review score:

An autobiographical treasure
Helpful Votes: 0 out of 0 total.
Review Date: 2008-05-09
Dr. Kernan's four years overseas, which encompasses the full length of the War in the Pacific during 1941-45 is an autobiographical treasure that is as true a war story as any can be. This book takes us not on a pleasure cruise, but a voyage into a long-forgotten world of young, Depression-era ranchers and shoe clerks turned aviation ordinancemen and pilots. These we meet, however briefly, snaking up the stairs in a long line at the New Congress Hotel whorehouse in old Honolulu, in a below-decks poker game on a rusting, inflammable escort carrier, or seen for a fleeting moment, unconscious in the gaping seas as the result of a slight but deadly flight miscalculation, sinking beneath the waves, impossible to save, gone. Those voices of the past, their thoughts, fears and dreams, are recorded here with a painful honesty and without much sentiment for, as the author admits, he never really intended it for general publication at first. Those of us who appreciate history poured straight up will be forever in his debt that he changed his mind.

Absolutely Wonderful
Helpful Votes: 0 out of 0 total.
Review Date: 2007-12-19
War, of course, is the antithesis of wonderful, and yet Alvin Kernan's memoir is so vividly and beautifully written that I wish to have been at his side during that time. The other reviews give a sense of Mr. Kernan's story, but I want to spend my praise on his writing: clear, direct, unadorned prose, which nevertheless conveys an absolute sense of place. If you want to learn to write well, you will read this book repeatedly. If you teach writing (not making up), consider Crossing The Line as a textbook.

Highest recommendation. You can order new copies online at Yalebooks.com.

A real page-turner!
Helpful Votes: 13 out of 13 total.
Review Date: 2005-07-25
. When you think of an east coast university professor who specializes in the humanities--Shakespearean literature, in this case--you probably won't be visualizing someone who started adulthood by engaging in vicious aerial gunnery duels with Japanese fighters and otherwise living the stressful, profane, hazardous life of an enlisted sailor on three World War II aircraft carriers, one of which was sunk while he was aboard. Such is the case, though, with retired Yale professor Alvin B. Kernan, author of "Crossing the Line," one of the most interesting and often gripping sagas of navy life that I've read.
. The book came as a surprise to me, on two counts. One, I knew that Kernan had been an aviation ordnanceman on the USS Enterprise during the Battle of Midway, and later an aerial gunner. But I had very little notion of the depth of his wartime experiences, not only as an aircrewman but also in escaping the sinking of the USS Hornet in the Guadalcanal battles and in a harrowing deployment aboard the escort carrier USS Suwanee (CVE-27). Suffice to say in this short review that Kernan earned a Navy Cross, a DFC, and five air medals from inside the turret of a TBF Avenger!
. And two, I had previously read Kernan's fictitious account of the Battle of Midway, "Love and Glory," which I thought was interesting but flawed in a number of regards (see my review on Amazon). For that reason, I was a little dubious about reading "Crossing the Line." Would this be another "interesting but flawed" piece of work that would cause me to keep my red pen handy while I read it? No. Crossing the Line is simply outstanding. Anyone with an interest in WWII naval air action will also want to read this book. I highly recommend it. Yes, there are a couple of minor nits that a very knowledgeable historian might want to pick, but they are so insignificant as to be unworthy of mentioning here. "Crossing the Line" will not disappoint you. In fact, you'll probably find it hard to put down.
. (Reviewed by R. W. Russell, Battle of Midway Roundtable, www.midway42.org)

One of The Best
Helpful Votes: 2 out of 3 total.
Review Date: 2006-02-15
Alvin Kernan has written one of the best books on WW2 I have ever read, and I've read a lot of them. His descriptions of his wartime experiences are crisp, vivid, and relevant.

If any of us are ever tempted to generalize in a negative way about sailors in the U.S. Navy, I suggest they read this book all the way to the end. What Kernan went on to do after the war is just as impressive as what he did while he served Uncle Sam.



A wonderful little book
Helpful Votes: 7 out of 7 total.
Review Date: 2005-12-30
Alvin Kernan was a 17-year-old from a poor family when he enlisted in the Navy in 1941. He was assigned to the carrier Enterprise and was aboard on Dec 7, 1941. He served aboard carriers most of the war, including a tour aboard the Hornet and he was aboard when she was sunk. He spent most of the time with the torpedo squadrons and gives a vivid account of the Battle of Midway. Most war histories are written by or about the leaders and it is unusual to find someone who was there for all the battles but who was seeing it all from the bottom up. After the war, he went to college on the GI Bill (as did I) and eventually ended his career as dean of the graduate school at Princeton. This is a vivid and knowledgeable account of the carrier war from one who was there and is a skilled writer. Anyone interested in the navy in World War II should read this book.

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The defence of Duffer's Drift
Published in Paperback by U.S. Army Command and General Staff College (1977-06-01)
Author: Ernest Dunlop Swinton
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Used price: $13.95

Average review score:

A Tactical Decision Game at it's Finest
Helpful Votes: 1 out of 1 total.
Review Date: 2007-09-11
Marine officers are often required to read this book during The Basic School (the six month infantry-focused training all lieutenants undergo after OCS or the Naval Academy). I have read that some Army schools also list it as required reading. Swinton takes a simple issue, the defense of a small swatch of land during entrusted to a young officer, and uses dream sequences to illustrate shortcomings of various tactical approaches to the problem. The officer realizes via hindsight the solutions to each problem and the reader becomes engaged in a sort of Monday-morning quarterbacking of his methods. Just when you think you have the answer, Swinton tears your theory to pieces with the next report of failure. After reading all of the scenarios, one realizes that the answer was so simple and some basic but careful analysis would yield the answer. That is the heart and core of tactics. Making a quick decision with limited information but moderate knowledge in order to come up with a 90% solution. Not only is this book a must-read, it yields new lessons every time I go back to it. It's one of those books you buy and come back to every few years. Highly recommended for the military historian, NCO or junior officer.

Enjoyable Small-Unit Leader Primer
Helpful Votes: 1 out of 2 total.
Review Date: 2005-10-11
A perfect primer for every small-unit leader and above. Learn guerilla tactics and how to counter them from the series mistakes in a series of dreams of another young Lt. The story is a fast-paced and entertaining story and provides lessons learned by real combat experience. Though the setting is the Anglo-Boer war, the lessons are universal and well thought out. An enjoyable primer on small unit leadership of counterinsurgency.

Field Primer for Combat Leaders
Helpful Votes: 2 out of 4 total.
Review Date: 2002-12-21
A timeless classic of Military instruction set forth in simple and fast reading manner. It is truly amazing how many principles never change. If you are an instructor make your students read it, if you are an NCO memorize it, if you have a new junior officer assigned to you tie him down with 100 mph tape and read it to him. Any individual who does not learn anything from this text should be reassigned to a position where they cannot influence or harm soldiers in the field.

What combat experience costs!
Helpful Votes: 7 out of 7 total.
Review Date: 2005-06-14
Hypothetical Lt Backsight Forethought has 50 men and a mission to hold a drift in South African territory during the Boer War of 1899-1902, and he starts his mission fresh from officer training and being totally unaware of the realities of combat. In the first trial he gets beaten really bad but he analyzes his faults and learn from them. He also gets beaten in his second, third, fourth and fifth trial, every time making different mistakes which the enemy does not forgive. Finally, when he has a sixth chance to re-fight the battle he puts up a splendid performance making his opponent to pay dearly and holding the drift until friendly reinforcements arrive. It is a very enjoyable little book and although it was written a hundred years ago it is still very useful for anyone who wants to learn about the core of tactical prowess in infantry battle.

Wonderful Snall Book on Tactics: Puts you in the Scenario
Helpful Votes: 7 out of 7 total.
Review Date: 2005-06-09
Swinton is a military professional with experience in the Boer War who wrote this famous short book based on a series of thoughts he had on how a infantry unit with only 50 men could defend a river crossing. A young Lieutenant has the role but you are given his perspective, the terrain features, the political situation, conflict with civilians and limits on your own military support. There is a brief history of the war with the "Dutch" and then your Lieutenant receives his assignment. With the use of maps, there are six scenarios of the Lieutenants approach to defending the crossing (drift). Each scenario is acted out and with each of the first five scenarios there are several lessons learned such as the effect of enfilading fire, the limitations of a simple trench, the use of the military crest versus being located on top of the hill, the effect the local sympathetic population may have on aiding guerrilla fighters, the effect of surprise, disguising your defense from view, proper posting of sentries and responsibilities, how to combat artillery, dealing with multiple directions of attack, using the terrain to advantage and on. As the Lieutenant in each scenario learns from his mistakes, he alters the outcome to his advantage but only incrementally. Only at the end and sixth scenario does he get it right but with realistic loss. The same map is introduced in each scenario with defense features matching the new defensive tactics. Fascinating book for all interested in basic infantry tactics, which has been used as a training manual for militaries world wide. This is a very readable book that can be read in less than 2 hours time. Applicable to any war but this book would be interesting to read with an account of Rappahannock Station, which was a spearhead position held by Confederates in advance of Lee's line on November 7, 1863 where Meade's forces overwhelmed the defenders and took almost 3,000 prisoners. Duffer's Drift would be very applicable here.

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Disturbing the Universe
Published in Hardcover by Basic Books Inc.,U.S. (1981-05-24)
Author: Freeman J. Dyson
List price:

Average review score:

"I was, and have always remained, a problem solver than a creator of ideas"
Helpful Votes: 3 out of 3 total.
Review Date: 2008-01-19
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"I have collected in this book memories extending over fifty years...I am trying in this book to describe to people who are not scientists the way the human situation looks to somebody who is a scientist. Partly I shall be describing how science looks from the inside. Partly I shall be discussing the future of technology. Partly I shall be struggling with the ethical problems of war and peace, freedom and responsibility, hope and despair, as these are affected by science...

The methodology of this book is literary rather than analytical. For insight into human affairs I turn to stories and poems. [In fact, the title of this book comes from a poem by T.S. Eliot]...A substantial part of this book is autobiographical...It is not that I consider my own life particularly significant or interesting to anybody besides myself. I write about my own experiences because I do not know much about anyone else's...To understand the nature of science and its interaction with science, one must examine the individual scientist and how he confronts the world around him."

The above comes from the beginning of this fascinating book by theoretical physicist (encompassing pure mathematics, nuclear engineering, space technology, and astronomy), author, and professor of physics at the Institute for Advanced Study at Princeton University, Freeman Dyson (born 1923). He has also been awarded a number of distinguished prizes in science.

Dyson is involved in a field of pure science, but this book clearly shows that he is a man of conscience and compassion concerned with humanity's well being.

The first two parts of this book traces his years of growing up between two world wars and his early working years. Soon thereafter, while pursuing with great success--first with scientist Hans Bethe at Cornell University and then with scientist J. Robert Oppenheimer at Princeton University (and others such as scientists Richard Feynman and Edward Teller)--his own vocation of perceiving and describing the laws that run the universe, from sub-atomic particles to galaxies, he has also been continuously involved in the moral issues affecting all of us--from disarmament to the control of recombinant DNA research.

The third and last part is concerned with Dyson's "obsession with the future" and in fact, he tells the reader that "the future is my third home." It is (at least to me) an interesting section where we get to see a glimpse of the far future through the eyes of a prominent scientist.

Finally, there is only one problem I had with this book: it has no illustrations (diagrams, sketches, and pictures)! I think these would have enhanced the book's readability. (The original hardcover version of this book has a picture of Dyson on its back cover.)

In conclusion, this is a unique book that's beautifully written giving us a snapshot into the life and mind of one of the world's greatest thinkers!!

(first published 1979; author's preface; 3 parts or 24 chapters; main narrative 260 pages; bibliographical notes; index)

<>

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Still one of my favorites
Helpful Votes: 3 out of 3 total.
Review Date: 2008-01-10
"We are scientists second and human beings first. We become politically involved because knowledge implies responsibility." -Freeman Dyson-
This phrase struck me years ago when I read Dr. Dyson's book. Then, as a new graduate student in physics, I enjoyed the collection of poetry and personal thoughts, and the anecdotes of famous physicists whom I worshipped. Then, it inspired me to continue with my work. Now, with PhD in hand, I'm combing the country for a physics job and I find DISTURBING THE UNIVERSE to be an enormously comforting companion. Freeman Dyson is a complex and highly evolved man who pondered both physical law and the higher moralities binding those who wield this knowledge. I use this book as a roadmap, giving a context in which to think about research and life. I highly recommend this book.

excelente
Helpful Votes: 3 out of 4 total.
Review Date: 2007-01-10
Excelente libro, es sorprendente simpre deleitarse con las ideas y la forma magistral de Freeman Dyson, para contranos y aconsejarnos sobre ciencia y futuro

An interesting book, but not a masterpiece
Helpful Votes: 6 out of 10 total.
Review Date: 2003-01-23
some reviewers say this book is a masterpiece,and the greatest book written by Freeman.Dyson, I really can't agree with them.
I read the book twice, I find it is an interesting book. Dyson is undoubted a successful scientist, this book ,I think it as autobiography of Dyson. of course, it is very interesting and full of stories. But just like other autobiographies, it is just a story book, not a masterpiece. for these resons, I give it four stars.
F.Dyson wrote some popular book, they are all excellent, but the greater work of Dyson is about scientific research, such as QED.
I also like his "infinite in all directions", because it give me a special viewpoint about science, society and universe.anyway, The book,and others by dyson is worth of reading.

More Truthful than Science
Helpful Votes: 7 out of 8 total.
Review Date: 2006-08-22
I was first introduced to Freeman Dyson as a colleague and sometimes other half of Richard Feynman. I regret that during our brief meetings I never got to know him for being more than a physicist. Therefore, when I started reading this book I was expecting something akin to the biographical material on Feynman. Instead, I found not only a more richly multidimensional book, but a glimpse into the soul of a thinker for the ages and a new window into timeless issues that world news thrusts upon us every day. Dyson explores topics as diverse as his early work in physics, to his work in the nuclear disarmament programs of the Kennedy-Kruschev era, to the politics of the McCarthyist efforts against Oppenheimer, to his thoughts on what it means for a one-time Brit to become an American, to gedanken experiments about colonization of the universe. Beneath each of these topics lies a set of fundamental moral imperatives. This book is an inspiration for professionals to look beyond their profession, and beyond science, to grapple with the great human questions.

The open pages of Dyson's life, as recalled here, take the concept of "laws of nature" far beyond the realm of subatomic particle physics into the space of everyday social experience. This is a book about the development of social conscience, fueled by the ethical questions of nuclear weapons development. It is perhaps predictable that the book dwells on the questions of the morality of war, but the fresh perspectives and depth of thought on this topic kept me engaged. Reaching far beyond the role of science in war, the book extrapolates this discourse into the broader question of technology's role in a conscionable future of humanity. It is one of those uncommon writings from a "science" author that we dare call literature, both in terms of its rhetoric and in terms of its universality.

There is a small bit at the end where Dyson describes what I believe to be an overly ambitious attempt to create a unifying metaphysic of subatomic behavior and human psychology, that seemed out of character with the rest of his book. But I can forgive the author that small distraction in light. And even as strange as it is, it bounces around in my head and--as is true of many ideas from this book--has been the source of numerous thoughtful discussions with colleagues.

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The winter soldiers
Published in Unknown Binding by Easton Press (1987)
Author: Richard M Ketchum
List price:
Used price: $143.75
Collectible price: $45.00

Average review score:

Superb history, superb literature, a superb read
Helpful Votes: 1 out of 2 total.
Review Date: 2007-11-05
This was the next selection for my military history book club. It's a little on the old side, originally copyrighted in `73, but it's a well written book and obviously a labor of love. The author was not a professional historian, that is to say he was not a professor of history, but in many ways this is probably a plus. What he was as a professional was a journalist, publisher, and editor. Hence the readability and quality of the book.

The notes to the chapters are somewhat modest but written in a very conversational style adding useful information about the resources used. Although many of these are actually secondary sources or collections with comments on primary sources, the author uses them judiciously and critically.

Divided into chapters simply given as Roman numerals, I found it sometimes confusing as what the topic was to be until I'd read the sections under the heading. For instance Chapter I is actually a brief characterization of central participants, mostly those on the American side of the issue, while Chapter II presents the British point of view, especially that of the King and his primary counselors. I can certainly see why the vague headings were applied, however. The story requires many back tracks to explain events as they occurred, particularly in the prodromal phase of the war. Letting go of my need to attack a book in a cut and dried fashion, I found it much easier to read and to enjoy.

The very readable narrative style of the book literally carries one from chapter to chapter like a mystery or adventure story. Without the need to categorize his material or to drive the reader from point A to point B in a pedagogical manner, the book takes on the personality of a first hand account, which makes it much more personal and intense for the reader. The people aren't just static figures performing on the stage of history, they lived on the brink of disaster for years, some of them died miserably, others lost everything they owned, others were discouraged and defected, etc. Remember, they didn't know what the outcome would be as we do.

The book is much better balanced than the traditional story one got in high school about the American Revolution. The British, while definitely myopic in the policies directed at the colonies, definitely had legitimate reason for their irritation with them. Certainly it's obvious that much might have been gained, or at least great loss of life and fortune might have been prevented, had some finesse been applied to the situation rather than the stubborn and prejudicial approaches that were. That this was impossible given the time, the culture and the history of the people on both sides is pretty obvious from the book, and the "what if they had..." approach to the history of the period is mostly 20-20 hindsight and totally impossible given the reality of the period. If nothing else, the book definitely reveals that, although the outcome was not predestined, in fact anything but, the event itself, the Revolution itself, was. Replayed, the specific events probably would not have been the same, perhaps not even with the same individual personalities or even the same outcome, but the War itself, given the critical factors of the time, probably would have.

A superb and readable volume


Wonderful description of a fascinating Campaign
Helpful Votes: 13 out of 14 total.
Review Date: 2002-09-16
While I tend to read books on military history, I have not read much about the American Revolution. Thus I picked up this book to fill in gaps in my research. I found this book to be a wonderful work describing the American Revolution from its origins through Washington's brilliant winter campaign at Trenton and Princeton.

Before covering the battles named in the title, Ketcham provides a solid summary of the origins of the war, discusses some of the politics and difficulties both sides faced. His discription of the conflict between not just the armies, but the citizenry was very interesting. The book describes the sad cycle of violence and revenge between Tory and Patriot as armies moved back and forth. For me it put the revolution in a new light.

The discussion of military operations begins with the campaign in NewYork. It is covered quickly, but in sufficient detail to understand the action. This is important because it sets the scene to understand the reasons for the titled battles, Trenton and Princeton. The book really shines in this coverage. I was entralled with the text and speed through it. It was a wonder to me that after the disasterous New York campaign Washington was able to keep his army together and perform a series of brilliant maneuvers that just completely stymied the British forces. After reading this book I have a new found respect for Washington as a military leader. He is frequently dismissed as a general, but I now think that his leadership in this campaign should rank with the greatest.

I found this book to be very memorable, and probably worth rereading at a later date. I recommend it for any one interested in learning about this period of the American Revolution, especially if you do not have a great deal of background in the subject.

Masterful
Helpful Votes: 2 out of 2 total.
Review Date: 2007-03-22
Richard Ketchum does a masterful job of capturing the details and personalities that drove the American Revolution to its sometimes inexplicable conclusion. He spends time exploring the minds and temperments of key English characters such as King George III, Lord Frederick North, Edmund Blake and takes the time to explain the rationale for the war beyond the tired adages of "No taxation withourt representation" or "The intolerable acts" etc.

His discussion of the multiple missed opportunities for reconciliation by the British authorities is revealing. His examination of Washington's continual losses during 1776 and how the Americans were pushed all the way from New York to Pennsylvania sets up the the desparate plight faced by Washington in December 1776.

Ketchum examines the personality and character strengths and flaws of Johann Rall, the Hessian commander at Trenton to help explain how the Continentals pulled off their first victory of the war. He also describes decisions by the generals and their subordinate commanders on both sides that caused the fortunes or misfortunes we are familiar with all the way from Boston to N.Y. to New Jersey during that momentous year.

Ketchum's writing style is very contemporary, entertaining, magnetic and credible. As you read you can just imagine the Hollywood movie that should be made from his version of the decisions, personalities and events of 1776. His maps add immeasurably to the understaning of events and are integral to the enjoyment of this book.

The Battles for Trenton and Princeton
Helpful Votes: 2 out of 2 total.
Review Date: 2005-10-26
Mr. Ketchum as an historian writing about the American Revolutionary War ranks among the best. His base of knowledge is broad and deep and his books read easily. If you want to learn about the major battles in New Jersy in 1776/1777, this book is a must.

Superb Narrative History
Helpful Votes: 3 out of 3 total.
Review Date: 2006-03-20
David McCullough's 1776 was excellent, but Ketchum's Winter Soldiers is even better. This is the finest kind of narrative history. The mounting tally of disappointments after New York and the near despair of the Continentals as they retreated into Pennsylvannia is expertly captured in painful detail. The later descriptions of the long, cold night marches and harrowing battles at Trenton and Princeton made me feel the extreme fatigue, but elation, those men must have felt.
This is mythic ground, but told in a straight forward manner which allows the men and their actions to show us what great accomplishments these were and helps us to understand why these stories have been treasured by generations of Americans.

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Electronic Publishing : The Definitive Guide (Electronic Publishing)
Published in Paperback by Avid Press, LLC (2000-12-15)
Author: Karen S. Wiesner
List price: $24.95
New price: $18.96

Average review score:

in-depth, well-researched, informative and must-read
Helpful Votes: 0 out of 0 total.
Review Date: 2001-04-18
http://www.writers-exchange.com/ezine/october2000-bookreview.htm Reviewed By Sandy Cummins

Karen is not exaggerating with the title of her book, the information contained within is in-depth, well-researched, informative and a must read for any person interested in the Epublishing Business - whether you are an author or publisher.

Starting with the basics, Karen defines and explains various forms of publication (vanity/subsidy, co-operative subsidy, non-subsidy, self-publishing). These definitions are not merely one-sentence overviews, they are page-long analyses of each publishing procedure.

She then goes on to explain the benefits of E-publishing and the reasons why the print world has forced this new alternative to emerge. We learn the history and origins of E-publishing, the advantages and disadvantages of this new industry and compelling reasons why we should embrace E-Publishing as the wave of the future.

Electronic Publishing is more complex than most of us realise, but thanks to this book we too can become knowledgeable about the available formats, security protocols (for copyright protection), distribution choices, hardware and technological advances in the industry.

This book dispels many of the myths and misconceptions that the average Joe has in regard to e-books. Even many authors have been fooled by bad-press and urban legend in regard to this valuable publishing tool.

Now that we know we want to be a part of this industry, Karen supplies us with a massive list of E-Publishers. She also details their mission, staff, distribution formats, royalties, submission guidelines, turnaround times, web addresses and interviews with the publishers themselves.

Probably the most useful section of the book to any e-author is the massive promotional section at the end. Starting with four philosophies of a successful attitude we then learn the successful actions of promotion. The number of ideas here for promotional activities is huge! With the kind contributions of other authors, Karen has amassed an incredible list of promotional ideas, with step-by-step instructions and any online links that might be required.

The suggested promotional activities are ingenious, innovative, practical and sure to increase your book sales!

This book should be recommended reading from all E-Publishing Organisations and I cannot endorse it heartily enough.

Rating = 9.9 out of 10

the only guide you should look to concerning...epublishing
Helpful Votes: 0 out of 0 total.
Review Date: 2001-04-18
Reviewed by: Bev Walton~Porter for Inscriptions Magazine Rating: ****

Hailed as a "...must-own resource" by Publisher's Weekly, Karen Wiesner's guide to electronic publishing is not only definitive, it's the only guide you should look to concerning the e-publishing industry. Wiesner provides in-depth exploration of the industry as well as interviews and hot links so readers can embark on further study.

In her revised version of the book, Wiesner outlines the four major divisions of publishers, as well as a frank discussion of subsidy vs. non-subsidy publishers. For those new to the whole world of publishing, and for those who are somewhat familiar, but who need more specifics about the divisions, Wiesner lists what authors can expect for free or a fee from each of these options and provides an assessment of how the author may or may not benefit from each.

In the first chapter, Wiesner tackles the current state of the publishing industry with sobering frankness. For those of us who have been writing for a while, we have heard the titterings of the shrinking mid-list for authors and the absence of publicity pushing for authors who are less than big-name literary cash cows. In stark terms that pull no punches, she successfully argues why the time for e-publishing has come.

Next, Wiesner introduces readers to the beginnings of e-publishing and then launches into a convincing list of advantages vs. disadvantages of e-publishing. Her points are intelligently made and she demonstrates how e-publishing has been birthed from an atmosphere of writer and reader distrust and blossomed into one where nearly every legitimate writer's conference offers workshops on e-publishing because the medium is building up an incredible amount of momentum.

Wiesner lists the top five author complaints with most traditional publishers and counters with how e-publishers score high marks in these same areas with authors.

For those who aren't quite up on the current hardware used to read e-books, Wiesner introduces you to the latest technology and also discusses the future of e-book reading devices with an exploration of products in development.

Finally, my favorite chapter deals with the myths of electronic publishing and what the facts really are in relation to this medium. Point by point, Wiesner simply blows away all the trite complaints of those who eschew e-publishing. In the end, the firm conclusion is that e-publishing

offers choices for readers and writers alike, and what's more, that e-publishing is destined to remain a viable and, ultimately, successful outlet for quality books.

If you're considering electronic publishing as an option for your book manuscript or poetry chapbook, you need to purchase Karen Wiesner's book. It's not only a wise investment of money and time, it's an investment in well-culled knowledge that will guide you effortlessly

and intelligently through the maze of e-publishing toward a successful and satisfactory author experience.

Platinum rating!
Helpful Votes: 0 out of 0 total.
Review Date: 2001-04-18
Reviewed by Mary Dunne BRIDGES Magazine, Nov/Dec issue Platinum This CD boasts to be the "most complete reference to non-subsidy E-publishing". I couldn't tell you if that's accurate or not, but I can say the CD contains a huge amount of information regarding electronic publishing today, From publishers to promotional websites to general information regarding the publishing world, this definitive guide is chock-full of info. A recommended resource for anyone interested in e-pubbing.

Highly Recommend!
Helpful Votes: 0 out of 0 total.
Review Date: 2001-04-18
"I highly recommend: Karen Wiesner's...Electronic Publishing: The Definitive Guide. This is just the BEST, in my opinion, for anyone who has an e-book or is a Print-On-Demand author. She delivers the 'goods.' This is an excellent energy/money out-lay to anyone." -bestselling author Lindsay McKenna from an interview, http://eppro.homestead.com/letstalk.html

...a wealth of information...
Helpful Votes: 0 out of 0 total.
Review Date: 2001-04-18
Electronic Publishing: The Definitive Guide is a wealth of information for authors who are hesitant to venture into electronic publishing. Wiesner begins with a definition of electronic publishing and then focuses on the advantages and disadvantages of epublishers, pointing out the differences between subsidy and royalty-paying epublishers. Various myths about electronic publishing are explained in addition to the benefits of the epublishing industry versus traditional print publishing. An outstanding chapter on the various epublishers and interviews conducted with them saves a new author days of searching the Internet for epublishers to submit manuscripts to.

A potpourri of additional resources for ebook promotion includes examples of a press release and press kit for a newly published ebook. Contributions from epublished authors varied from ingenious tips on how to create a promotional bookmark, excerpt pamphlets, or magnets to creatively designed recipe cards and even wrapped chocolates were used to promote their ebooks.

Overall, Electronic Publishing: The Definite Guide lives up to my expectations and I highly recommend it to all ebook authors, whether they have been epublished yet or not. Wiesner's research and efforts in producing this ebook definitely shows and the quality shines throughout. ~ Eva Almeida, http://www.ebooksnbytes.com/

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Ernie Pyle's War
Published in Kindle Edition by The Free Press (2004-01-07)
Author: James Tobin
List price: $9.99
New price: $7.99

Average review score:

amazing story, wonderful details
Helpful Votes: 0 out of 0 total.
Review Date: 2007-08-26
This is a fascinating book, and this from a reader more into fiction than historical biography - but the best fiction writer would be hard pressed to come up with a character like Ernie Pyle.

A page turning look into World War II from someone who could have been your neighbor but was far more than what you would have expected.

I have no idea why a modern rendition of this story has not hit the big screen - it seems a natural, captivating story that would educate as well as entertain.

a life-changing read
Helpful Votes: 0 out of 0 total.
Review Date: 2007-06-19
this must be THE book to read on war - what it's really like in all of its aspects - his description of the beach, after D-Day was gripping and haunting and it has stayed with me many years later -

and how he relates the everyday and ordinary in war -

and how, in any group or organization, it's often a small percentage of the people who are carrying the load - that's just one example of the many insights and truths in this book that relate to all of life, not just life in a war zone -

and it is a great book for anyone to read - a stunning life achievement for ernie pyle -

America's Link to the Front Lines of World War II
Helpful Votes: 11 out of 11 total.
Review Date: 2004-01-08
James Toban has written a stunning book in "Ernie Pyle's War: America's Eyewitness to World War II". Toban has succeeded in giving readers the rare opportunity to see the human frailties concealed within one of America's greatest and most valuable World War II correspondents.

James Toban present a picture of the complex Ernie Pyle; a man that entered the World War II carrying only a broken Remington typewriter and a deep desire to describe the life and hardships of the horrific world of the infantrymen to the American public. The reader will learn of the contradictory Ernie Pyle. The Ernie Pyle who despised war, but who could not stay away from the physical and emotional anguish of battle. The Ernie Pyle who loved his wife, but who continually left her behind to travel to the front lines. Ernie Pyle, the seemingly frail and terrified journalist who demonstrated his bravery by traveling to the front lines to be with and write about "his boys". Ernie Pyle, a genius for writing about the common soldier, but who needed constant reminding that he was the best at what he did. His articles became legendary and the hope and news link for Americans with loved ones in the front lines.

James Toban's "Ernie Pyle's War: America's Eyewitness to World War II " is a must read for World War II readers and all readers who wish to know about the human spirit and about a plain old fashion brave American.

Ernie Pyle Lives Again In This Wonderful Biography
Helpful Votes: 5 out of 5 total.
Review Date: 2003-08-17
About the only complaint I can offer about this outstanding biography is that the title is slightly misleading. Ernie Pyle's years as a war correspondent are the subject of about three-quarters of the narrative, which is appropriate. It was the period in which he did his greatest work and achieved international fame. But this is more than just the story of those pivotal years; the first 25 percent of the text is an excellent overview of Pyle's childhood on an Indiana farm and his pre-war adventures in journalism, including a six-year stint in the thirties and forties as a kind of Charles Kuralt in print. Pyle and his wife roamed across the nation in their car, and he wrote about the people he encountered along the way--ordinary people, the sort who don't usually find themselves the subject of newspaper articles.

When the war came, Pyle knew he had to answer the call to go overseas. But thankfully, he realized that he didn't need to provide the same sort of coverage every other journalist was doing. He would let them handle the stories of the grand strategy, interviewing the generals and prime ministers. He would tell the story of his average Joe, now transformed into G.I. Joe.

James Tobin has a wonderful gift for storytelling and description. He introduces us to Pyle and the key players in his life so vividly we feel that we know them as flesh-and-blood individuals. He quotes from Pyle's works liberally enough that we get a true sense of the man's unique gifts, but not so much that the flow of the story bogs down.

This is an almost perfect biography of one of the true greats of 20th century journalism.--William C. Hall

Ernie Pyle's War: Thorough and Entertaining Read
Helpful Votes: 6 out of 6 total.
Review Date: 2003-11-17
"Ernie Pyle's War" by James Tobin was a thorough read. Tobin described Pyle down to the very last detail, uncovering almost every aspect of his life. After reading this book, the reader had a clear view into Pyle's mind and was able to recognize the feelings he possessed about his professional and private life. The way Tobin intertwined Pyle's messages home with biographical details along with interviews of acquaintances, made this story an easy read. "Ernie Pyle's War" earned five "stars."
Tobin's style of writing was one reason this book was so effective. He used partial quotes from Pyle to title his chapters, which brought an immediate sense of intimacy to the story. Tobin began the book with a chronological introduction to Pyle. This style of writing, although typical for biographies, was well suited for this story and not at all cliché. Readers were able to become acquainted with Pyle as a young man and then mature along with him as he grew into an established adult. By describing Pyle as a young man, readers were able to understand more clearly why he was the way he was as an adult.
Tobin used vivid descriptions to paint a picture of Pyle in the minds of the readers. This was an important aspect because Pyle's physical demeanor was one of the main problems and/or benefits in his life. As a child and young adult, his size hindered his relationships. But, as a war correspondent, the people saw Pyle as more of a hometown boy rather than a studious journalist. This added to his success as a war correspondent.
After transitioning into Pyle's career as a war correspondent, the story line became more tedious. Pyle was in and out of combat and the surface facts of his life were boring. Tobin, understanding the paleness of biographical data, used Pyle's messages home to spice up the story. Like most people, Pyle's life was not what it seemed to be. Besides leading a "glorified" life as a war correspondent, he had major problems at home. Tobin showed the audience this by weaving together Pyle's biographical information with the messages he sent home. This gave the reader a sense of what Pyle was actually feeling. Using these messages instead of his columns allowed reader's to see the "real" Pyle.
Tobin uncovered personal feelings about his professional and personal life, which gave the reader a feeling of empathy toward Pyle. Showing that he did not feel like an outstanding reporter, let readers see Pyle was human. Tobin successfully showed the man behind the pen by opening up Pyle's mind to the audience. He did this by using Pyle's own letters and messages home that contained intimate details of his life. Without the added touch of Pyle's actual writing, the story would have failed to be as successful.

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Faded Pictures from My Backyard: A Memoir
Published in Hardcover by Ballantine Books (2005-04-26)
Author: Sue Carswell
List price: $24.95
New price: $4.84
Used price: $1.95

Average review score:

Read This Book
Helpful Votes: 0 out of 0 total.
Review Date: 2007-11-05
From December 1947 until June 1951 while I was a student at SUNY - Albany, I worked and lived at the Albany Home for Children as one of several Assistant Activities Directors. A week ago while googling "Albany Home", I came across this book and started reading it to learn more about what has happened at the home since I left. It didn't take long for me to become absorbed in the major thrust of the book as described by previous reviewers - especially Virginia Mathers. "The heartfelt story she tells of her love for her mother is so poignant that at some points it is almost painful to read - her emotions are so raw and real. The other part of the story is Ms. Carswell's amazing candor as she describes her own problems and obsessions which haunted her throughout a majority of her life. The fact that she has perservered and become a major literary success is a tribute to her strength of character."

I actually couldn't put the book down.

Although it was a minor part of the book, Ms. Carswell's descriptions of life at the home, both from her own experiences and Bob Wygant's, was right on. In fact, I learned more about the purpose and mission of the home by reading the book than I did while I was there.

I'm glad that she got to meet my boss, friend, protector, and straight shooter - Coach Huddleston.

Read this book!

Quite a Backyard....
Helpful Votes: 0 out of 0 total.
Review Date: 2007-04-04
Sue's father is the Director of a home for disturbed children. It's interesting the expertise and wisdom that he can give to other troubled children, but when it comes to his own daughter, he's in denial. Very candid and extremely well written.

Sue Carswell's Beautiful Backyard
Helpful Votes: 2 out of 3 total.
Review Date: 2006-01-06
Sue Carswell's astonishing, spectacular book is, without a doubt, the most courageous book I have ever read. Carswell opens her heart, her psyche, and her soul to the reader and the world, and does so with monumental skill, humor, and candor. When you finish this book, you feel you know the author better than anyone, other than yourself, because she has revealed herself so generously. What a comfort her struggle with her demons will be to so many people.

I laughed out loud at points and cried (something I haven't done in years while reading a book). Her voice evolves over the course of the narrative and will be in my head for a very long time, maybe forever. So sweet, so sad, so resilient. Ms. Carswell invites readers in to her wirting process in the beginning of this book, and at the end, she brings you back to her flickering computer screen. Even though much of the book is painful to experience, I didn't want it to end and so I read the Acknowledgments as if they were a part of the story and, in a way, they are.

I tried to find one thing I didn't like about this book, but the only thing I was unsure about (the lack of quote marks), I ended up loving. Their absence is liberating.

I recommend this book to absolutely everyone. Put it on the top of your list for 2006.

Beauty in the Backyard
Helpful Votes: 4 out of 5 total.
Review Date: 2005-12-01
The tender love emanating from the pages of this book touch the depths of one's soul. Whether she knows it or not, Ms. Carswell has attained spiritual greatness, although the book does not seem to be written to that end. The love she has for her mother and the empathy she holds for the orphans are the true essence of its beauty.

Reminiscent of the style in which Harper Lee wrote To Kill a Mockingbird, the author so poignantly captures the voice of a child trying to make sense of the sadness which is her backyard; while at the same time she interjects bouts of comic relief that can only come from pure childhood innocence. As she ages in the book her voice does also. It is brilliantly done.

I highly recommend this book. You will cry. You will laugh out loud. And, because Ms. Carswell reveals her heart so openly, you will love.

A Memorable Read -- Do Not Miss
Helpful Votes: 5 out of 7 total.
Review Date: 2005-06-10
Carswell's book is a tremendous, insightful read. There are so many beautiful images and her writing just flows off the pages. The story is captivating and the characters -- her family members -- are honestly drawn and with great humor.

I literally could not put this book down. Not only is the writing fantastic, her changing voice as she matures and ages is something I don't think I've ever experienced as a reader before. The stories themselves are all intertwined and her observations of her mother and her own self-reflection are devastating, moving, hilarious, wrenching, and lovely. It's a wonderfully fascinating story and for anyone who grew up in a large family in the 60s, it is especially fun.

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Firms of Endearment: How World-Class Companies Profit from Passion and Purpose
Published in Kindle Edition by Wharton School Publishing (2007-05-16)
Authors: Jagdish N. Sheth, Rajendra S. Sisodia, and David B. Wolfe
List price: $22.36
New price: $9.99

Average review score:

Be Open Minded
Helpful Votes: 0 out of 0 total.
Review Date: 2007-12-02
Much like Gary Hamel's book The Future of Management, one needs to read this book with an open mind. It is an exceptional book and one that I am giving away to my clients this coming Holiday. It is thought provoking and enlightening. Above all it stresses that companies have a need above profit. That profit is the score, not the game itself. Perhaps had the management of Enron and others of that ilk truly believed in a purpose beyond profit, corporate America would not being wearing SOX today.

Why some companies seem to have a devoted customer base...
Helpful Votes: 0 out of 0 total.
Review Date: 2007-06-20
There's a difference when you fly Southwest vs. United. You feel different shopping at Costco than you feel shopping at Wal-mart. Why? That question is explored and answered in the book Firms of Endearment: How World-Class Companies Profit from Passion and Purpose by Raj Sisodia, Jag Sheth, and David B. Wolfe. This is one of those books that will cause you to think about why you feel as you do towards certain companies, and how those feelings translate into real profits.



Contents: A Whole New World; It's Not Share of Wallet Anymore - It's Share of Heart; New Age, New Rules, New Capitalism; The Chaotic Interregnum; Employees - The Decline and Fall of Human Resources; Customers - The Power of Love; Investors - Reaping What FoEs Sow; Partners - Elegant Harmonies; Society - The Ultimate Stakeholder; Culture - The Secret Ingredient; Lessons Learned; Crossing Over to the Other Side; Acknowledgements



On Wall Street, companies are usually judged on their profit. Squeeze as much out of your business as you can, cut costs wherever possible, and make sure you meet your numbers. To be sure, plenty of companies are successful under those rules (such as Wal-mart). But when you look at their performance over the last few years on the stock market, returns have been stagnant or have trailed the field. The alternative way to run a business is as a "firm of endearment" (FoE). These companies have a passion for what they do/sell, they have a strongly defined purpose for what they want to accomplish, and they look to contribute to society in more ways than just the quarterly dividend to shareholders. These FoEs, like Costco, Whole Foods, Harley-Davidson, and others, include stakeholders to mean all parts of society that they touch... shareholders, employees, the community, etc. The focus isn't on pure profit, but instead on contributing to the well-being of all the stakeholders. That's why a company like Costco can afford to pay their employees a living wage, have low turnover, and *still* turn a substantial profit. They have captured the hearts of their customer base, and that base will go out of their way to shop at Costco whenever possible. That's also why a company like Ikea can propose a new location and have nearly universal acceptance in the community, while a new Wal-mart location brings out protesters in force. There's obviously a lot more that differentiates FoEs from their counterparts in the marketplace, but once you recognize an FoE, you'll understand why they are successful by *not* following the same formula as everyone else.



It's tempting to think that all the FoEs covered in this book can do no wrong. That's not the case. JetBlue was/is an FoE that badly damaged their reputation during the winter when storms caused massive cancellations. It even led to the resignation of the CEO. Like other business books of this genre (In Search Of Excellence, From Good To Great), only time will tell how these companies will fare over the long term. It may well be that a decade from now, the stars of this book will have all fallen to the wayside. But I would venture to guess that the companies covered here will have a much larger margin of forgiveness than would other companies that are just focused on the next quarter...



This is a book that is highly recommended for anyone running a business. It should cause you to rethink the factors of success for your company, as well as point you in directions that could lead you to become an FoE in your niche.

Excellent description of a service oriented business model
Helpful Votes: 1 out of 4 total.
Review Date: 2007-05-16
This book identifies a batch of companies that have oriented their business model to providing a superior feeling in the minds of their customers. In many cases I absolutely agree with them.

Wegman's supermarkets for instance presents an excellent shopping experience. I particularly love their cheese department where knowledge people stand ready to discuss their magnificant array of choices and even to giving you samples to taste seemingly without end or sales pressure. In turn I buy far more cheeses than I would otherwise. We both win.

But then they turn to Wal-Mart and repeat a litany of alleged problems with employees, suppliers, and communities. My own experience with Wal-Mart is limited to one store in the small town where I live. But my experience doesn't match the alleged problems. I go there, the people, from the greeter at the door to the most junor sales clerk are friendly and willing to walk halfway across the store to help me find something. I talk to people who work there (away from the store) and they universally say that it is the best job they've ever had. Does the Wal-Mart experience depend on the store? Are the alledged problems just that, allegations? And for that matter, does every Wegman's have such an excellent cheese department? And what about Microsoft? Everyone (nearly) uses their products and most people hate the company. What does this say about their future? I guess we'll just have to watch and see.

This is a book that describes one way of doing business that has worked for a lot of companies. It provides a good insight into what these companies do.

Impressive Examples of Serving the Full Gamut of Stakeholders
Helpful Votes: 1 out of 1 total.
Review Date: 2007-05-08
What is a Firm of Endearment? The authors argue that their example companies share a common set of core values, policies, and operating attributes which include:

1. aligning the interests of all stakeholder groups (customers, employees, partners, investors, and society) rather than seeking profit optimization

2. below-average executive compensation

3. open-door policies

4. employee compensation and benefits are above average for their industry

5. above-average employee training

6. empower employees to satisfy customers

7. hire employees who are passionate about the company's purpose

8. humanize customer and employee experiences

9. enjoy below-average marketing costs

10. honor the spirit as well as the letter of laws

11. focus on corporate culture as a competitive advantage

12. are often innovative in their industries

Companies identified include extensive examples drawn from Commerce Bank, Container Store, Costco, Harley-Davidson, Honda, IDEO, IKEA, jetBlue, Johnson & Johnson, Jordan's Furniture, New Balance, Patagonia, Southwest Airlines, Starbucks, Timberland, Toyota, Trader Joe's, UPS, Wegmans, and Whole Foods.

These companies are often contrasted with Wal-Mart and the Good to Great Companies identified by Jim Collins in 2001 in terms of stock price growth.

The authors argue that there is a new level of consciousness emerging that rewards those who do good while doing well. The implication is that all firms should shift to stakeholder optimization and the cultural values identified in the example companies.

While they don't make this argument, it's clear that the authors have identified many of the mindsets that lead a company to seek optimizing results for all stakeholders.

Before you assume total cause and effect, I would like to raise some issues not fully addressed in the book:

1. This is an after-the-fact evaluation. As such, (like Good to Great), we may mostly be seeing what the leaders are proud of . . . rather than what caused their success. For example, Southwest's success is focused on their corporate culture. But the company also has a better business model than almost any other airline (Ryanair's is better) and does a better job of fuel cost hedging than any other U.S. airline. Those factors aren't mentioned.

2. These companies are almost all in consumer products or services. A class of socially conscious consumers has sprung up who look hard for such firms. It's not clear that OEM and industrial buyers have evolved their preferences nearly to the same extent. So many of the lessons may only apply consumer goods and services (except for those validated by Gallup for having a motivated and effective group of people working for you).

3. Almost all of these firms are highly effective business model innovators who have gained enormous advantages over competitors who seldom innovate their business models. As a result, they can afford practices that may or may not pay off in profit without incurring any negative reaction. The next business model innovation will pay for the cost.

I was surprised that this book didn't look at the study I made from 1992-2001 that identified continuing business model innovation as the single best factor for explaining high levels of corporate performance (see The Ultimate Competitive Advantage). The books share some examples in common (including Jordan's Furniture and Timberland), but many of FoE's examples are also superior business model innovators (Amazon, BMW, CarMax, Caterpillar, Container Store, Costco, eBay, Google, Harley-Davidson, IDEO, IKEA, jetBlue, Patagonia, Starbucks, Trader Joe's, UPS, Wegmans, and Whole Food).

4. It often pays better to serve stakeholder interests than to ignore them. Why? Because ignoring stakeholders often burdens both the company and the stakeholder with costs and experiences that neither want. This economic case for stakeholder focus isn't fully developed outside of the customer arena.

5. The book emphasizes sustainability, but much of that argument is built around companies disappearing from the Fortune 500 (something that happens whenever a merger happens . . . which doesn't mean that the organization goes away, just the corporate headquarters in most cases). In the research of my students on environmental sustainability (see Hiroshi Fukushi's work, A Strategic Approach to the Environmentally Sustainable Business, for example), it's apparent that making the environment cleaner than when you touched it is economically advantaged in most situations. The idea of sustainability is based on the outmoded notion of not doing too much damage rather than finding profits in making the world better than you found it.

But it's a good book that creates more questions than it answers. This one will probably stimulate some more careful thinking in the area of where seeking to be more considerate of others is going to create better results as well as better sleep.

Why "endearing companies tend to be enduring companies"
Helpful Votes: 4 out of 4 total.
Review Date: 2007-05-16

In the Prologue, when discussing The Age of Transcendence through which the contemporary business world is now proceeding, the co-authors (Rajendra S. Sisodia, David B. Wolfe, and Jagdish N. Sheth) suggest that it is "a cultural movement in which physical (materialistic) influences that dominated culture in the twentieth-century are ebbing while metaphysical (experiential) influences become stronger. This is helping to drive a shift in the foundations of culture from an objective base to a subjective base: People are increasingly relying on their own counsel to decide what the truth is...That shift acknowledges a long-suppressed idea in a world largely guided by Newtonian certainty that chemistry Nobel laureate Ilya Prigogine says is scattering to the winds: Ultimately, everything is personal."

Thus do the authors establish a frame-of-reference for the thesis of their book: That each stakeholder in an organization tends to thrive best when all stakeholders thrive. That is, no stakeholder group is more important than any other. "It is disciplined dedication to the well-being of all stakeholders that separates firms of endearment from their competition." Stakeholder relationship management (SRM), the authors suggest, can achieve and then sustain superior business performance that, in turn, will create n a decisive competitive advantage. They are convinced that SRM business models will increasingly be seen "as the most efficacious way to achieve sustained superior business performance in years to come" but only if (huge "if") the interests of all stakeholder groups are brought into strategic alignment.

Two Questions: Are all stakeholder groups of equal importance and do they have the same interests? Also, are all members of a stakeholder group (e.g. shareholders) of equal importance and do they have the same interests? These questions occurred to me as I read the first chapter, especially the brief discussion of the "distinctive" core values, policies, and attributes that firms of endearment (FoEs) share in common. Eventually, Sisodia, Wolfe, and Sheth provide answers to these questions, answers best revealed within the narrative.

If indeed "endearing companies tend to be enduring companies," how do the 28 FoEs that "made the final cut" for this book compare with the 11 companies praised by Jim Collins in Good to Great? "Over a 10-year horizon, FoEs outperformed the Good to Great companies by 1,026 percent to 331 percent (a 3.1-to-1 ratio). Over five years, FoEs outperformed the Good to Great companies by 128 percent to 77 percent (a 1.7-to-1 ratio). Over three years, FoEs performed on par the Good to Great companies: 73 percent to 75 percent." (FYI, there are no duplicates on the two lists.) As with the exemplary companies discussed by Thomas J. Peters in Robert H. Waterman, Jr. in In Search of Excellence, not all companies on any such list continue to meet the criteria that were the basis of their initial selection.

For me, some of the most interesting material is presented in Chapter 11, "Crossing Over to the Other Side." At one point, the authors cite Oliver Wendell Holmes's observation "I would not give a fig for the simplicity this side of complexity but I would give my life for the simplicity on the other side of complexity." They then quote one of my favorite passages in James O'Toole's The Executive's Compass:

"To move beyond the confusion of complexity, executives must abandon their constant search for the immediately practice and, paradoxically, seek to understand the underlying ideas and values that have shaped the world they work in. Managers who clamor for how-to instruction are, by definition, stuck on the near side of complexity."

According to Sisodia, Wolfe, and Sheth, the big challenge of the times is to transcend the zero-sum mindset because, given the profusion of new opportunities, absolutes (by nature limiting) are found everywhere on the near side of complexity. "They emerge from people's perennial quest for pat solutions, or `silver bullets,' as they are sometimes described. This is a key point because, as Sisodia, Wolfe, and Sheth explain, a zero sum mindset leads to the conclusion that one stakeholder group can only benefit at the expense of the other stakeholder groups...However, opportunities increase by an order of magnitude when the mind breaks free of zero-sum thinking."

There are specific reasons why endearing companies tend to be enduring companies and one of the most important is their having "the ability to transcend ruthless competition and embrace the fruits of cooperation [which is] the essence of evolved humanness."

Those who share my high regard for this book are urged to check out Bill George's Authentic Leadership: Rediscovering the Secrets to Creating Lasting Value and his later book, True North: Discover Your Authentic Leadership, co-authored with Peter Sims. Also Michael Ray's The Highest Goal, Adrian J. Slywotzky's The Upside: The 7 Strategies for Turning Big Threats into Growth Breakthroughs, Enterprise Architecture As Strategy: Creating a Foundation for Business Execution by Jeanne W. Ross, Peter Weill, and David Robertson as well as Ram Charan's Know-How: The 8 Skills That Separate People Who Perform from Those Who Don't, Lynda Gratton's Hot Spots: Why Some Teams, Workplaces, and Organizations Buzz with Energy - And Others Don't, Robert J. Herbold's Seduced by Success: How the Best Companies Survive the 9 Traps of Winning, Jack Alexander's Performance Dashboards and Analysis for Value Creation, and Michael Useem's The Go Point: When It's Time to Decide--Knowing What to Do and When to Do It.


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Related Subjects: Smith Shaw Sabatini Scott Sherman Spencer Stewart Stevens Simmons Stanley Strauss Stuart Stone Shepard Sachs Sheridan
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