John Books

This book is very useful to the green Legal Nurse Consultant. Very useful and mostly relevant guidance and suggestions by the authors. My only negative comment would be it is in need of a revision to bring it up to speed with the current technology available and in use by the professional audience.

This book is a fun read, as well as a concise, comprehensive resource for the aspiring LNC.
I was amused, educated, and inspired, to continue my pursuit in this area of nursing.
After the discussion regarding the need for writing well to capture and satisfy a client, however, I was a little disappointed that, in editing, many "typos" were overlooked.
Ah, but in this new computer assisted age, that is certainly possible.
For potential buyers, though- do not let that stop you from using this book. Many thanks to the "Team Joos"!

The book was shipped right away and in excellent condition. Thank you.

Marketing for the Legal Nurse Consultant is the most valuable book in my library! The Joos' walk LNCs through the world of marketing with ease. I've been lucky enough to have met these fine people in person and attended their marketing seminars. Here again, this is a "must do" for the independent legal nurse consultant. My cards and brochures went through major overhauls with their help and my business has prospered! Thank you both, John and Betty, for all you do! I'm looking forward to purchasing your next edition.

Betty and John Joos have created THE BEST marketing book for Legal Nurse Consultants ever written! The book is an easy read packed with real-life answers to real-life marketing questions. It is a practical approach to what really works, coupled with humor. Unbeknownst to them, they have become my business partners.

This is not a book which you read through over a period of hours. In fact it is quite possible that you will never read all of the book, but yet find it invaluable.

Fox breaks the sales stage down into logical segments and provides good "plays" to make the sales process more productive. Sales segments include: Thinking, Reaching, Engaging, Keeping.

None of the plays are innovative, but they are relevant. He provides the reader with good insight and detail on "plays" such as print advertising, Linkedin, PR, Customer referrals, Customer surveys etc. He also makes an effort to cost out these plays. I did find some of his costings on the high side, but it is up to you "the player" to make sure you get your value for money.

The book is not cheap, but if you want a good reference, idea book at your fingertip, it is good value.

Marketing Playbook: The Manual for Growing Organizations is a compendium of 102 marketing strategies to meet sales goals. A football-style theme and trappings capture the reader's eye, but at its heart Marketing Playbook is all business. Tips, tricks and techniques include the basics for creating a good business card, how to create a series of "thank you" postcards with impact, using web conferencing to give a sales presentation without leaving one's chair, how to break through voicemail, and much more. A surprisingly intense amount of detail on each topic and full-color photographs on every page distinguish Marketing Playbook as a top-quality reference and resource for marketing professionals.

Over the past several years there has been an outpouring of titles dealing with the topic of effective marketing techniques that has spawned a cottage industry of thousands of books, and whose publishers rant that by purchasing their book you will invariably be led to the Promised Land.

I don't doubt that most authors of marketing books often work extra hard to find new and creative perspectives on their subject. Unfortunately, however, most fail, as very often their approach is filled with a great deal of hype, but little useful content.

Now, along comes John M. Fox's fresh and innovative approach with his manual Marketing Playbook: The Manual for Growing Organizations 102 of the Best Marketing Plays to Get Your Sales Team Across the Goal Line, where the author uses the metaphor of a football playbook to tutor his readers on how to develop an effective and winning marketing plan.

The manual organizes itself into 102 plays, each comprising one glossy page with full color images, wherein you have the following sections: a diagram, illustration or picture of the Play when correctly executed, next to the image you have the number and name of the Play, on the left hand side of the page you have the strategies and costs, while the center of the page consists of the Assignments and Coaching Points, and the bottom of the page indicates the Primary Receivers as types, their level, and who is the product or service best suited for.
In addition, Fox includes a value-added bonus by providing at the end of some of the pages a section called Extra Points, where you can download from the author's website extra information pertaining to the Play. There is even a scoreboard that rates the Play's strategic or tactical applicability.
For example, if we look at Play 35, Press Releases That Get Ink, we notice that the focus of the strategy is to get your news story in the press, what are the expected costs of a professional writer, how the marketing team and the PR agency should work together, and ends with vital coaching points.

By presenting the material in this way, devoid of technical jargon, verbiage and redundancy, fundamental principles are broken down into understandable messages that everyone can easily follow. Moreover, the book is as informative as it is fun, as the author has taken pains to be clear and concise, while keeping the tone light and approachable. Although, the author states in his notes that he has written the book from the first-person to company leaders, rookie employees and the self-employed will likewise benefit from its reading.
For those who wish to explore the various topics further, the author provides a bibliography of references, resources and additional reading that correspond to each of the Plays. There is even at the end of the manual a glossary index containing a listing of some familiar and unfamiliar terms the author uses in his presentations.

Norm Goldman, Editor Bookpleasures

This book is very engaging, in fact, hard to put down. As a seasoned marketing executive, I am often disappointed with marketing books yet this one was a pleasant surprise and loaded with useful information. John's suggestions are easy to implement and focused on helping sales make sales! Too many marketers focus on brand image to the exclusion of lead generation and customer aquisition. What good is a brand if there is no money in the bank! This book will keep new and seasoned marketers in growth companies on track with cost-effective ideas to ring the sales bell. An excellent feature is a list of sample vendors and the approximate cost of various "plays"; this alone will save new marketers research time and money and allow them to maximize tight marketing budgets for maximum results. This book is worth every penny and there is something inside that will work for every type of business.

Whether a company needs to know how to get its news in front of people who care through news distribution, or how to present it in a binder, John Fox's Marketing Playbook lays it out ... plus John gives you the names of sources who will help. It's the kind of book anybody in marketing and sales will keep and refer to often.

John Maxwell is ranked by Harvard University as America's #1 leadership expert and this book is a combination of his greatest insights and leadership application principles from several of his best selling books. If you are stranded on an island and can only take one book with you, take this one because by the time you finish reading through it, you'll have gained an MBA level of insight into practical ways to lead others with clear perspective and personal power.

Wonderful! The book was used, but I could not have asked for a better product! Book was in GREAT shape! Exactly what I needed. A+

I appreciate having the 3 books in one. I also appreciate the large font type of the books, although I am young, I often read in dim light (when babies are sleeping) and the large font really makes it easier. The books are excellent reading. Biblical leadership perspective that really is so practical for all leaders at all stages.

I have never read a book that uplifting, when I am on my worst moments for that day I pick up that book and it takes me some where else, even takes me to the bible to look up motivational readings. It has trully changed my way of thinking. I love it.

Do you want to free your mind of bad attitudes, educate other and become a positive influence? Then you must have this masterpieces. Read them, apply and you'll see the results

I found Dr. McDougall's website while surfing for vegetarian recipes with Vegetarian Times website as a starting point. It definitely sounded interesting, if not completely do-able for the average person.

A couple days ago I spotted the book in a local second-hand store, and snapped it up, to get a better idea of Dr. McDougall's research and background info. You see, I am a lifelong vegetarian (lacto-ovo, not vegan), and I am married to a doctor who is not vegetarian, and scoffs at veganism (but loves my vegetarian cooking).

I don't think I've ever come across a health book that was this hard to put down. Every chapter has a plethora of numbered references citing an amazing array of highly-respected medical journals (some of which, my husband subscribes to) to back up the sweeping and often surprising claims McDougall makes. It also offers case studies of individuals who have wrecked and/or healed their bodies through food. I, being a visual type, found the numerous lists, charts and diagrams helpful as well.

It almost inspires me to go vegan. Almost. The evidence against cage-free vegetarian eggs and organic range-fed milk is not strong. But then, in the early eighties, most people didn't have access to these. Also, the only thing he has against yogurt is that it is made of milk and has no fiber (although he gives medical evidence that it may not be as helpful in digestion as it is touted to be). Also he says pasteurized cheese is not especially harmful, except in that it's fattening. So, I'm not eliminating yogurt or cheese from my diet, or the occasional fresh egg from my friends' chicken coop.

But, it is an extremely engaging book. Reads more like a popular college nutrition lecture than a sermon, definitely. It is unprejudiced and helpful, patient, and offers a variety of options for different types of people. Recommended.

At last an honest view of diet and health. If you wish to avoid the common diseases of the western junk-food culture get this book and follow it.

I have never met a doctor more concerned with the public health than Doctor McDougall. His book is honest and backed up with decades of factual knowledge.

Do yourself a favor and read this book!

Following the McDougall plan now for 2.5 years I have never felt or looked healthier. Not to mention loosing over 100 lbs. If you are serious about improving your health, loosing weight, or just want some sound advice about going VEGAN then this book is a MUST! Dr. McDougall makes total sense and is easy to follow. Finnaly someone who understands the real road to long term health and weight loss does NOT start with eating eggs and bacon every day!

Written in the early 1980s, this book was one of the first to establish the nutritional superiority of a diet free of animal products. Dr. McDougall documents his assertions with extensive references to scientific studies and medical journals.

However, the diet as set forth in the book is not accessible to many people, due to its extremely low fat content. Dr. McDougall maintains that one "won't feel hungry" on his "health-supporting diet"; in fact, its lack of fat makes one ravenous. I myself tried for years to make it work, without success.

An instructive anecdote: the day I bought this book I was so inspired by it, I cooked myself up a batch of its Vegetable Stew, ate heartily, and--an hour later consumed half a gallon of ice cream. If you want to avoid such binges and make a vegan diet work for you, you need to adjust it to your needs. (McDougall Porridge-- oatmeal without salt and milk, with only a few raisins or currants added, equals mutiny.)

So, while I recommend this book for its scientific and nutritional information, I also suggest buying some other vegan cookbooks that contain better recipes. I also share my own adjustments to the McDougall program:

I disregard the book's cautions about high-fat plant foods, and eat them in moderation and as needed for satiety. I eat more protein-rich plant foods than are recommended by the book. I add some extra-virgin olive oil to the recipes. I add a little salt.
The diet should serve the person, not vice-versa. Good luck.

This is the first book of Dr. McDougall's that I read. I consider this book the "owners manual" to the human body. This book really helped me to understand things that I was experiancing and the relationship to the food I was eating. All the doctors I had seen, would say "we don't know what causes it, but here is a medication to help with the symtoms,"to the questions I would ask. After reading this book and begining to change to a plant based diet, symptoms started to disapear. I no longer have digestive issues. Although I have tested the system, by reverting to some of my prior diet habits from time to time, I find it doesn't take long for the symptoms to return. I think this is refered to as McDougall's revenge. The work that Dr. McDougall has done in this book, & others has helped me to be much healthier than I would otherwise have been. So far I have avoided developing the diseases that are in my family, and I have reversed all the intestinal issues that I was diagnosed with. If you really follow what he says all the way, it does work, and health is worth the effort!

This is an amazing series! I first read it in the early 70's as a fifth grader and as teacher I read it every year to my third, fourth and fifth graders. They love it.

I remembered reading these books in the 70's and got this book for my son. My "reluctant reader" fifth grader loved the entire series. A great pick for kids who are more interested in straight fiction "real" characters and plots, as opposed to fantasy/science fiction (which can confound less strong readers). I wish the entire series was in print.

The third book in the series has mighty big shoes to fill but it lives up to expectations very well.
Other reviewers have expressed concern over the lack of stories with the main character (Tom), but this book is true to it's title and deals with the younger Fitzgerald in very well.\

I applaud the author for taking time to focus on the troubles of a younger sibling when his older (and more conniving) brother is absent.

I enjoyed this book very much when I was younger, and still enjoy it now that I am an adult and father.

This series is one that I hope to share with my children as they grow up, and I hope they will get as much pleasure from the stories as I did.

I read these books as child by checking them out of a library. Now almost 20 years later, I have decided to reread them all starting from the beginning. In this book, J.D. decides that he can fill the Great Brain (T.D.)'s shoes, while T.D. is away at the Academy in Salt Lake City. It turns out to be a humbling experience, thus the title, Me and My Little Brain. While some people may tell you that this book isn't as good without the presence of the Great Brain, I found this book just as entertaining as the rest. The storytelling is as superb as the rest. You don't want to miss this book because it introduces the character, Frankie, who allows this book to still be about brothers. Towards the end of this book, we find out that J.D. can still do some amazing stuff even though he has a little brain. This book and The Great Brain at the Academy are parallel books, which describe events happening at the same time, however, you should read this book first to have things make sense.

This book presents a very nice change of pace in the Great Brain series. The Great Brain has gone off to boarding school, and J. D. thinks that he will fill the Great Brain's shoes and try to swindle the kids in town. All of J. D.'s plans backfire, and he learns that swindling people is not something that is to be admired or done. The main focus of the book is on J.D.'s family's adoption of Frankie, a little boy whose parents were killed in an accident. It's a very heartwarming portrayal of a family's acceptance of a new member, and it is not at all lacking in comic relief. Mr. Fitzgerald's humor is not at all lacking in this book, and perhaps is even better than in the rest of the series. I definitely enjoyed this book.

Overall grade: A

This is a good book for any John Mellencamp fan. He expresses himself beautifully in his paintings as well as the written essays that accompany the artwork in the book. I was lucky enough to see his paintings on display in a gallery here in the midwest and they are even more colorful and vivid up close in real life.

Words can not express the way I feel about his art work. It is just too beautiful.

John expresses himself quite well in his paintings. I have always been a big fan of his music and his paintings just complement his music and allows me to understand a little bit more about John Mellencamp, the person.

What an Artist! Lyrically, Mellencamp has the ability to make the listener FEEL what is going on in the song, and relate it to his/her own life. He carries this talent into his paintings also. I don't know all that much about painting, but I do know that I can look at the face of any of Mellencamp's characters, and FEEL their pain, sorrow, see the hope in their eyes...

The book is a must for anyone who enjoys John Mellencamp. All the proceeds are given to elementary school children for music. I think this is a great way for John to give back to his fans and to the world in general. Go get yours now!

I picked this book up in the library because it looked moderately interesting and immediately fell in love. I have since purchased five more books in this series. If possible I would recommend a new reader begin with book one since it helps the story line and builds the characters but this is not required to understand any of the books. I have also re-read this book twice; something out of the ordinary for me. I am not going to go into detail regarding plot and story line since I hope you read it for yourself.

The SPQR series is by far my favorite Roman mystery series, and this is one of the best. Roberts is tops in bringing the details of Roman life into the story without swamping the reader with too much information; he expertly brings the ancient world convincingly to life, while telling a fast-paced whodunit.

In this novel, Decius Caecilius Metellus the Younger travels to Gaul. While he solves the mystery that inevitably ensues, we are treated to a vivid description of life in a Roman military camp. I am not a fan of military history and generally find battle scenes and military details extremely boring, but Roberts make it fascinating. This is a rare example of a novel which can teach you something while entertaining you.

The SPQR series doesn't seem to have attracted as many readers as Steven Saylor and Lindsey Davis, and it's a shame, as Roberts is by far the best writer of the three. An ideal Roman mystery should tell a good tale while immersing you in the ancient world, and no one does this quite as brilliantly as John Maddox Roberts.

Oh how I love this series! I wish bookstores in Canada kept it on their shelves because I can't bear waiting for them when I order them from Amazon.ca (although Amazon is so prompt, they can't deliver within a minute)
This one has Decius Metellus at his best. He's told when he first arrives in camp, dusty and unshaven, that he should spruce up for the General, so he has Hermes shave and bathe him and goes into Caesar's tent wearing his full parade armor. Needless to say the laugh is on Metellus, since Caesar and his staff are in their informal duds.
But serious stuff is soon afoot. One of Caesar's confidents, his Primus Pilus Centurion no less, has been killed in no man's land - and not by the enemy, who are encamped too close for comfort. The accused murderer is a Metellus family client. Decius has two weeks to discover who really killed the centurion and why, or the young soldier will be executed and Decius and the Metellus family will be discredited - not a good thing for a man whose dad the senator, pro-consul, censor, etc. does not take kindly to sons and clients besmirching the family honour.

John Maddox Roberts is the pseudonym of Mark Ramsay, author of numerous works of science fiction and fantasy, in addition to his successful historical SPQR mystery series. He lives in New Mexico with his wife.

When the famous Julius Caesar arrived in Gaul, he announced "I Came, I Saw, I Conquered." When Decius Metellus arrives from Rome he that the conquered part at least, is very far from the truth, in fact the campaign seems to be stagnating.

Decius's arrival does little to placate Caesar's temper. The great general has been waiting form reinforcements promised to him. An intake of fresh blood to kick start the invasion again. Instead of that he has been sent one man ridiculously decked out in military parade frippery but very short on any military accomplishment. Decius is accompanied not by eager troops chomping at the bit to get at the enemy, but by one reluctant slave.

But of course trouble follows Decius like a bad smell and when Vinius, supposedly the most hated centurion in the army is found murdered Caesar remembers that his newest recruit has a reputation for solving mysteries.

The protagonist, Decius Caecilius Metellus, is a Senator of Rome and a newly arrived junior officer at Julius Caesar's camp at the beginning of Caesar's Gallic Wars. After a Centurion who is savagely disciplining turns up dead, Metellus must find the killers. Metellus' search is complicated by the fact that he is in a war zone with three armies massing for war, everyone thinks he is an incompetent boob, and his habit of making enemies of everyone. Metellus determine whether the assassins were Germans, Helvetii, legionaries, or Druids in a matter of days.

This book had a realism that I sometimes found missing in Saylor's Roma Sub Rosa series (the other great series of late-Republican based historical mysteries) in that Roberts' Metellus is not so shockingly moralistic as Saylor's Gordianus could be.

I stayed up past 2am two nights in a row to finish this book, it was that good. I just put the rest of this series on my wishlist.

This romance is a great stand alone story! The characters are well-rounded and the turns of phrase are amazing!

It also introduces you to all of the people who arein the Grea Brain series as well.

Excellent book I will read to my children.

I read the Great Brain series as a kid, and continue to re-read them as an adult. Recently I discovered "Papa Married a Momon" and was not disappointed by Fitzgerald's story telling. But after doing a little online research I was disappointed to find that it is only very loosley based on his life in Utah (i.e. Fitzgerald was born in 1906 and the stories take place in the 1880s-1890s and papa lived until 1937). But I would highly recommend the book, especially if you enjoyed the adventures as told in the great brain series.

This wonderful book is a perfect mix of the Little House on the Prarie and Great Brain books. What I found the most interesting was the equal treatment of Mormons, Catholics, Methodists, and even Agnostics in frontier Utah. In fact, there are both good and bad examples of each. The overall religious message of the book is that "all religions are but windows in the same church letting in the light of God," which stresses the ideas of tolerance, love, and respect for all people irregardless of their religious beliefs. I highly recommend this book for all people who are fans of Laura Ingalls Wilder and John D. Fitzgerald or even pioneer life and Utah history. Although it's out of print, you can probably find a copy in your local library. For 300 pages, it's a quick read. I have to warn you, though, it'll make you cry in the end. Even I teared up a bit, and I very rarely get emotionally involved in books. I also laughed out loud a few times, too. This book is really special.

I have loved every book by John D. Fitzgerald that I was able to get my hands on. All of his books are wonderful but perhaps the best one is Papa Married a Morman. The true story of the Fitzgerald family is uplifting, powerful, and very entertaining. I highly recommend this book to any one who loves history and who loves a good story. The other two books in this serious, Mama's Boarding House, which takes place after Papa Married a Morman, and Uncle Will and the Fitzgerald Curse, which tells the story of Uncle Will from childhood up until the time of the end of silverlode, are also great to read.

I found this book at a swap meet--took it home more from the quirky title then anything...and I discovered my favorite book! The story is an easy & non-demanding read with pictures of the family--your unable to set it down! I once lent this book to my Mom, she in turn lent, and so on. The book was returned to me 2 years later, and had visited over 25 homes!! I know of no other book that has had that wide of an appeal, regardless of religious background...a DEFINATE must have!

This dazzling book could have been called "Loving the Enemy." That is, in fact, what Nelson Mandela did to prevent a much feared bloodbath in South Africa as it passed from the hated Apartheid regime to majority rule.
"Playing the Enemy" shows how he did it - first by winning over his prison guards through forgiveness and simple human kindness then by his shrewd seduction of the white government leadership and finally by making the obsession of white South Africa, its Rugby team, the team of all South Africans - black and white.
It's The Greatest Story Ever Told for the twentieth century - and beyond!

There has been plenty written about the master statesman Nelson Mandela, but John Carlin's story about how Mandela transformed his nation by leveraging the sport of rugby is truly inspiring. This book is a must read for anyone who has ever been discouraged from creating change. Mandela's mindset and approach to liberating his country is unmatched.

Playing the Enemy is a very timely book. In these days when nations are often more divided than before, Nelson Mandela's instinct to show respect, friendliness, and common purpose with those who saw him as an enemy is a beacon that lights up the potential for all people to come together to accomplish more. John Carlin has used the Rugby World Cup imaginatively to illustrate the essence of President Mandela's approach. Mr. Carlin is a wonderful story teller, and you'll feel chills as you read the many great moments he brilliantly captures in Playing the Enemy.

Leaders have always used foreign enemies to bring their purpose together. Who realized that this could be done at the level of sport rather than through war as a way to unify a country where people were deeply suspicious (even paranoid) about one another?

I was glad to see that Mr. Carlin provided lots of background about how someone imprisoned for decades became the leader of a reconstituted nation in South Africa and went on to accomplish things that not even the most optimistic would have expected. President Mandela's story is one for the ages, and this way of telling the story makes it easier to understand for those who never saw South Africa during the Apartheid regime.

Although I had long studied and worked to help change the government in South Africa from the inside and outside, the political impact of the international boycott of the South African rugby team had been lost to me. I hope those who would like to encourage governments to behave more appropriately towards their people will remember this example.

Bravo, Mr. Carlin!

This book is an absolute masterpiece of writing, a true gem and one that will certainly melt the hearts of many. On the surface it is about a rugby match between South Africa's Springboks and New Zealand in 1995. But it is representative of much more because, as the author shows, this match helped bring together South Africa after the fall of Apartheid, healing, at least in a small way, the anger of the blacks and the fear of the whites that the new nation would reject them. This was clear when Mandela came to support the rugby team, which had been seen as a symbol of Afrikaner nationalism, wholeheartedly. The book is more than the game, it covers many important characters and their reactions on the day of the match. The author is certainly an expert on South Africa, having lived there as a journalist, and he understands the soul of many of the people of the country. He understands also the history of the Afrikaners, the tradition of the 'Bitter enders' who had fought the british to 'bitter end' in the Boer War. This is a very nice book, an important story and one that will surely inspire. Unfortunatly the story paints a perfect utopian pciture of South Africa, one that has not stood the test of time. With the murder rate the highest in the world, AIDs running wild, farm invasions and the prospect of a new president whose motto used to be 'bring me my machine gun', South Africa's 1995 rugby match may well have just been a moment of reconciliation that could not last.

Seth J. Frantzman

A marvelous book. Anyone who wants to understand the hope (and the chances for failure) in post-apartheid SA should read this book, particularly in the light of Mbeki's failure and the test that is to follow.

For a pastor, or someone who does Christian counseling, this book is a good resource.

This is an excellent resource for everyday life issues. Highly recommended for anyone who counsels others and for those who just want to be able to find scriptures quickly by subject. I absolutely love this book and have purchased it for others.

This quick reference book is a great way to help others when they come to you with questions or even for those who have questions themselves. It has helped me tremendously to find the answers in the bible to the concerns that I have and also a way to further my prayer life.

Handy, superb quick reference to the super passages, Ideal for any counselor. Even excellent for those just to study deeper into the Bible

I like the fact that this book uses scriipture references. The mental health workers in this world all need one of these. It's handy, too. It will be helpful in my bible studies.