Culkin Books

My mother bought me this book back in the 90's and i loved it! The Cover(since there's no visual image of it here) has Mac in a tux. The back of the book cover has a small picture of Mac and a full bio. The book is about 5 inches tall and has 5 chapters: Mack Attack, At Home with Mack, The Trickster, McGirls, Futuremack. This 40 page long book is a great item for any Macaulay fan, It covers his movies up to Home Alone 2 in the Mac Resume, Then it has a bunch of photos of him with co-stars and his brother(Kieran Culkin). The book even quotes Mac during awards and films and what his likes and dislike were back then. Once again as i said before this is a must have for any mack fan! This is a rare find and a collectable.

anything about macaulay culkin's gotta be goo

This book is a great textbook for any psychology student. The co-author or this book, Dr. Perrotto, was my introduction to psychology professor at Queensborough community college. Along with the easy to comprehend textbook and class instruction, I got an A in the class.

every little tid bit you needed to know ( and some you wish you didn't) about the culture of NIKE. Great reading!

A very detailed (maybe too much) and thick book (+500 pages), it is also an amazing one.

Although now somewhat old - practically twenty years have gone by since the end of the story - it doesn't at all take away the interest of this book.

In it, you will learn the story of how a sportswear empire has been built from scratch. And more important, you will discover the players behind the Swoosh (some chapters concentrate on a character, but it doesn't stop the flow of the story).

Particulary interesting:

- How Nike began as an import business
- How Knight dealt with the Japanese suppliers
- How the company morphed from distributor to owner
- How the Nike brand (worth about billions today) was created
- How they outsmarted their Japanese suppliers - soon to be competitors
- What type of marketing strategy they implemented to take on the world

Personally, I appreciated more the first 330 pages of the book (up to the successful IPO). I found the next 200 pages not as exciting, yet the first part of the book is worth the money!

This is one of the best marketing books I know of. Written by a marketing pro (and wife of Nike`s first marketing head Rob Strasser) the reader is shown the inner workings of one of the premiere marketing driven corporations of the western world.
This is not the story told by some outsider, who collected his informations from interviews with present and former managers, wrote the book under the dictate of some format guidelines from his publisher (not over 300 pages etc.) who then turned to another project.
My belief is, that J.B.Strasser put her very heart into this book to commemorate the work and achievements of her deceased husband and his work mates at Nike. So she shares with the reader the key facts and episodes, which made Nike successful.
As a marketing pro she also presents a rich picture about those key episodes and actions, which propelled Nike to success.

Great Book! It really surpassed my expectations. A must read for everyone who wants to learn more of sports brands history! great inside stories too...

Nike's story is one of the most fascinating in business, especially for those of us that grew up in Nike's prime. The authors did an incredible job of storytelling, starting with a young Phil Knight and his MBA thesis all the way to the early 90's... Lots of inside "dirt" but hardly a gossipy work. You will be amazed at the inner workings of this company.

In order to really enjoy this book you must be a big fan of Macaulay Culkins or enjoy really random thought writing. I purchased after much obsession over "Party Monster" (movie) and if you read it with that mindset (yes, I know he wasn't playing himself) you'll enjoy the book. Otherwise you might just read it and cry "nonsense".

I couldn't put this book down. Yes, I'll admitt I've been intrigued and cheering on Macaulay Culkin since I was 10. I'm now 26. My husband says I'm biased. However, I think it teaches all of us that celebrities, "Child Star's" are just like everyone else. They fall in love, get arrested, pick up bad habits, and watch too much T.V. I found this book so refreshing and honest. It allowed me inside the world of someone I thought I knew. I feel like a stronger person for having read this book.

Culkin offers a fresh look at what is a novel- hats off to the author. When the Generation Xer anthologies came out, I loved them for their short stories and off-avenues; Culkin's book is so reminiscent of this style. Hard thought not necessary and should you have any issues keeping your attention on-stream for any length of time, this book pulls you in and keeps you. Love it, read it, and keep it. Macaulay has issues with his father....

I'll give it credit in that it is original, but I'm sorry I wasted the hour-and-a-half it took me to read through it!

This book contains lots of profanity. Seems like it was written like foolish doodling on a computer and was published that way. It is original; but my opinion is that only is 10% worth reading.