Berry Books
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Used price: $0.47
Collectible price: $49.95

Based on a true story but feels surreal and scaryReview Date: 2000-11-28
Not what I hoped forReview Date: 1999-10-25
Kenneth Ellman
email:ke@kennethellman.com
If you like psychological mysteries, you will like this bookReview Date: 1999-10-03

Used price: $0.12

Return on Investment (ROI) demanded of Marketing VP'sReview Date: 2008-01-03
A= Is it Authorized?
B= Was it Budgeted?
C= Will it be Cost effective?
For too long, too many Marketing, Publicity and Advertising folks have gone to their bosses and submitted proposals as high as 50 million dollars and gotten it. Six months later, the product was pulled from the shelves and the funds had been wasted.
This book is a basic, hard school of knocks which helps a creative person establish and lay out what and how and who will be responsible for budgeting and producing results. There are no shortage of great ideas, great campaigns, great new jingles and slogans coming from top agencies, worldwide - for a hefty multi-million dollar cost.
Having worked for the largest ad and marketing company in the world (which owns almost 100 companies) there are at least a half dozen colleagues whom could care less if the CAMPAIGN produced any sales results. This book puts an end to irresponsible behavior.
You can't have your income of 400k per year anymore if you can't prove the ROI or prove sales were lifted or the P & L benefited! Just because you have a great marketing idea - doesn't mean you get your requested project budget!
YES, my own family's company that we have helped created enduring slogans that MADE MONEY FOR PEOPLE like, "When it rains it pours," for Morton Salt - "Reach out and touch someone," for Bell Telephone (my Uncle Tony Galli) and others like, "A diamond is forever." These ideas and jingles or slogans with campaigns made and make money still for clients - even after 100 years they are still being used today.
What I found in Tim Berry's and Doug Wilson's book and software program is that they are holding people accountable for their proposals. And that is a back to the basics, school desk approach that most CEO's, COO's and CFO's find refreshing. Forecasting is key but so is Actual Results for Sales.
To this day, I can't erase from my mind a senior VP at a major ad agency telling me, "the 20 million dollar campaign we handled was for delivery of an excellent campaign - we have no responsibility or interest in the financial results for the client."
In this case, the client was a Fortune 100 client...
Sunday School BookReview Date: 2002-09-30
Practical and it worked!Review Date: 2000-12-08

Used price: $10.99

Keeping it simpleReview Date: 2006-03-09
I would buy this book for a beginner knitter, particularly who doesn't feel inspired by knitting scarves. Despite the photography which really is quite minimalist and appeals to adults, I think the patterns are great for children who are learning to knit. Using garter stitch squares and some funky coloured yarn they can make baskets, cushions and even blankets.
Overall it makes a great present for a new knitter. I'm hoping to inspire the person who will recieve this book and will package it in a string basket (made from the pattern in the book) with a set of needles and a ball of string.
Simple Knits for Easy LivingReview Date: 2004-06-21
I was very disappointed in the book and thought it lacked creativity. It's definitely TOO basic for an advanced knitter. Not at all worth buying.
Functional knittingReview Date: 2007-01-10

Used price: $20.10

Good, but available online for freeReview Date: 2005-06-18
The book can be downloaded for free online.
The download version is 2nd edition, whereas this
is only the 1st addition.
Definitely worth it.Review Date: 2003-03-28
Good OverviewReview Date: 2000-05-24

Used price: $0.01

My Vacation Bible!Review Date: 2003-01-11
Not much here, I recommend Birnbaum's Disneyland instead.Review Date: 2003-02-07

IRON REVIEWReview Date: 2000-04-05
excellant idea, fair description of an impossible taskReview Date: 1999-06-26

Used price: $6.39

Masterpiece!Review Date: 2008-09-10
A great idea, a bad follow thruReview Date: 2008-05-21
After that, it all goes wrong. It is a board book, so it is meant for toddlers and preschoolers. The writing doesn't make sense. Kids aren't taught what a light house really does. And they never tie in the idea of how Jesus and his love are light a light house and how we can be a light house for others. The text rhymed, but it wasn't very good.
Now, my kids liked the lighthouse that lit up and played music, but that's just about it. The story just didn't hold their interest. Or mine!


Third Secret - ExcellentReview Date: 2008-09-29
my first berry book..Review Date: 2008-09-11
Pretty darn goodReview Date: 2008-06-17
I was a little disappointed that the third secret was revealed at the end. It won't effect the enjoyment of the book very much if you know what the third secret is. Basic the third secret is every liberal American catholic's wet dream. Birth control and abortion is OK, so is homosexuality, and presumably non-marital sex of any kind, as long as there is some kind of love in the equation, and women can be priests.
If you buy into the idea that religion doesn't need to take a moral stance, than I guess you will appreciate the third secret. personally, i think the book would have been better off without revealing what the third secret was.
Even so, it is a good read, even with a few flaws.
Intrigue in the VaticanReview Date: 2008-06-10
This is a very well-researched novel with plenty of intrigue, but I find that my suspension of disbelief does not translate to religious matters. Catholics or people with an interest in religious practices will likely find a lot of fascinating subject matter in this book, but I fear it was wasted on me. Despite this, however, the book did hold my interest, and the final third was filled with gripping suspense. One big flaw that annoyed me for most of the book, however, was that the reader was left out of the loop. This is one of my least favorite plot devices. Everyone in the story seemed to know all about the Third Secret of Fatima and why it was so shocking, but the author didn't bother to let us in on the details until near the end. That's just bad form. If the protagonist knows, I need to know. Rather than making me want to read faster so I can be caught up to speed, this tactic makes me lose interest in the story. Why should I care what's driving these people to do all the things they're doing if I don't know what it is?
Religious differences and that point aside, however, this was a pretty good book. I'm sure some would find the things I did not care for quite fascinating. Steve Berry isn't the best thriller author out there, but he's a solid writer and his books are fairly well-plotted and worth reading.
The Wrong Secret!!Review Date: 2008-06-08


well, i finished it...Review Date: 2008-10-08
that being said, i did enjoy the book and will continue with the series.
Should've been betterReview Date: 2008-09-22
Perhaps the biggest problem I had w/ the story was how the author conveniently "forgot" to reconcile the resolution of the story w/ the well described goal of Cassiopeia Vitt's desire to bring down Christianity. It was an incomplete story.
For its good points, the author did develop some suspense and did hold my attention at times. He was able to create a very intricate story line and built-in mystery.
Just okReview Date: 2008-09-17
Pretty good if you like this kind of stuffReview Date: 2008-06-17
Parts of the book, especially some of the characters, really needed some development. I found the character of the spy boss Stephenie to be completely unbelievable. She just did things you would expect a competent spy boss not to do.
The main character, Cotton, is better defined and a more believable character.
A lot of the action scenes (shooting and fighting and such) are not well thought out. It does not appear the author has a good feel for that kind of stuff.
I was a little disappointed at the end when after murdering who knows how many people, the author allowed the modern day Knights Templar to turn into good guys without having to pay the price for the many, many crimes they committed in the book.
Interesting.Review Date: 2008-08-24


Run of the MillReview Date: 2008-07-09
At the same time, treachery is afoot in the US government with the president, vice president, secretary of state, and the heads of several security departments all mistrusting each other as a web of secrets and lies is unraveled. Some find this kind of thriller gripping. Unfortunately, I find it a bit tiresome, and in this book, everything that was happening inside the government was not essential to the main plot of Cotton Malone following a quest to the lost Library of Alexandria. This is also the third Steve Berry book I've read starring an idiotic and unlikeable female lead. When Pam Malone, yet again acting stubborn and stupid, gets herself shot, I found myself wishing they'd put her down then and there. This author obviously has some issues with women. The author also seems way out of touch with children. Gary Malone was supposed to be 15 but came across as a 10-year-old in size, maturity, vocabulary, and deed.
I think they're a dime a dozen, but thrillers involving clueless protagonists doing a lot of chasing around the globe while unaware of the web of lies surrounding them as they follow a trail of clues in close proximity to the know-it-all bad guys are pretty popular. Some such books are sometimes a thrill to read, but often they miss the mark and fail to grab my interest. Since this book also contained one of my least favorite plot devices of all the characters knowing something that was kept from me until the very end, it failed to grab my interest.
Don't Let The Title Fool YouReview Date: 2008-06-24
The alexandria linkReview Date: 2008-05-30
Good story, bad writingReview Date: 2008-05-27
Entertaining, but unoriginalReview Date: 2008-04-27
Having said that, this is yet another attempt to discredit Biblical truth, both that of the Jewish faith and of Christian faith. It seems every author has to try it at one point. Yet all who have tried have succeed only in showing their ignorance and unwillingness to accept truth.
I do like this author, though, and if you are able to look beyond these shortcomings, you will probably enjoy the tale.
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Mandie explains to Cate that she was not raped, but her six-year old ?insider? Anna was raped by a low IQ person Will Forsyth. He insists he had consensual sex with an adult. Ambitious local district attorney Paul Josephson sees the case as headline news material that will give his career a tremendous boost. He goes after Forsyth with a vengeance, leaving Cate to wonder who really is the victim in this complex legal case.
MY NAME IS LEGION is an exciting complex psychological legal thriller based on a real experience author Sheila Martin Berry dealt with in Wisconsin. The complicated story line is crisp and entertaining. The charcaters, especially Mandie and her insider cohorts, and Will come across as very real. Ms. Berry packs too many emotional subplots including the tangle of Cate?s personal life into the novel. However, these sub-plots do not hinder a great main story line from providing fans of legal-medical thrillers with an insightful yet entertaining look at multiple personality disorder.
Harriet Klausner