Broadcast Books

If you own a business or are in media advertising sales (especially electronic) - this is a must for your library.

If you like the Roy Williams Trilogy "Wizard of Ads", "Secret Formulas of the Wizard of Ads", and "Magical Worlds of the Wizard of Ads" - then you'll enjoy and learn from this book.

Read it then re-read.

Franklin covers the inside and outside interests, producing the news within the context of British journalism. He allows the reader to enter the mainly confusing arena of the British Press. He covers most avenues, including the relationship between the press and the spin doctors, and takes us up to present day, to the election of Tony Blair and the history of Campbell and his aversion for the media.

Through prose, pictures and poems, this book gives one the "feel" of truely being a North Carolinian. Even if you have never visited the state, you can laugh, cry and dream as Charles Kuralt paints picture words of his home. A lovely relaxing read.

radio pirata book

Yosef Ben- Shlomo has a deep knowledge and love of the writing of Rav Kook . He shares this with his readers in a very clear and understandable way. This is a good way to begin understanding the thought of one of the great Jewish thinkers of Redemption. It should lead one into the reading of Rabbi Kook's work which are so poetically rich they may require explication of the kind given here.

I knew that this little book was an overview. I purchased it for my kids to help with their Boy Scout 'Radio' merit badge. They have read it at least 3 times each. They were very happy with the book and the information was easy for them (4th and 6th grade) to understand. I even understood all the parts since I am just learning about the subject.

With this, they are starting up a very very low power station for broadcasting. All, without any help from the "Grumps".

It also provided resources and links which helped out more.

If your expecting the everything in one inexpensive book, this is not it. It is a very good beginner book.

These Principles of Spiritual Growth are presented in a practical form. The aim of the book is to carefully bring out some of the more important principles of spiritual growth, in order to help build upon a sound biblical foundation in Christ. Once there was a philosopher's stone, and carved in its sparkling green surface was "read, reread, and do". This stone was said to change common material into gold! This book can turn an ordinary life into a santified one! Good reading!

Working in the entertainment production industry, the Producer's Masterguide gives me much needed info from pre to post production. It gives in-depth facts for the entire US and major producing countries. Could not live without. A must for producers and for those wishing to persue a career in the industry. Highly Recommended.

Hugh Slotten, a postdoctoral fellow in History at Harvard, has explored the public debates surrounding the adoption of several broadcasting technologies, including AM and FM radio and black-and-white and color television in the U.S. Federal agencies most concerned with their regulation, beginning with the Federal Radio Commission in 1927 and continuing to the Federal Communications Commission of the 1930s to the 1960s. Slotten's book explores the complex relationships between government and industry, the importance of key individuals in the government, and the influence of political ideologies as they related to policy formation at the dawn of broadcasting. Along the way, he reveals much about the creation of the "regulatory state" that that defined the communications industries in the 20th century. The book's chapters are ordered chronologically and treat key episodes in the history of broadcast regulation. Chapter one treats the formative years of the radio industry and the creation of the first federal regulatory agencies, focusing on the role of engineer and future president Herbert Hoover in the process. He then moves on to show how regulation contributed to the stunning commercial success of broadcasting and radio networks, despite the Great Depression. Some readers may be surprised to learn that television was being touted as the "next big thing" even in the 1920s, and Slotten analyzes the way TV regulatory policy emerged well before the technology itself was ready for deployment. The maturation of both the broadcasting industry and the government's regulatory and standards-setting mechanisms is detailed in a chapter on the introduction of FM broadcasting, along with an in-depth analysis of the role of technical knowledge and expertise in the policy process. By the time television re-emerged after being delayed by the Depression and World War II, the FCC had grown aware that the technical expertise needed to make informed regulatory decisions often relied on uncertain, incomplete or highly biased knowledge. This, and the fact that the agency was now less likely than ever to make decisions that would threaten entrenched commercial interests, led them to delay the introduction of UHF television, limiting its success as a competitor to VHF (channels 2-13). By about 1950, the FCC had hired its own technical expertise, and was less likely to rely on the opinions of (presumably biased) industry personnel. This was a key factor in the decision to reverse an early ruling that promoted the color TV system invented at CBS, which used a large, rotating disk fitted with optical filters to create the illusion of color. The FCC now pushed for a color standard that was more in keeping with its new face; a standard that protected entrenched interests in the black-and-white TV field (the new color standard was backward-compatible with black-and-white) while promoting what was seen as the next logical step in TV technology. The resulting color standard, while criticized today as obsolete, nonetheless stood the test of time for half a century. Slotten's work is a well-researched yet brief survey of a complex subject, and it should be closely read by those interested in the ways that federal agencies simultaneously nurture and reign in new communications technologies.

Saint Louis Post-Dispatch Sunday September 9, 2001 'JOURNALISM GUIDE IS NOT JUST FOR INSIDERS' This story was published in A&E on Sunday, September 9, 2001. By Steve Weinberg St. Louis journalist Jeff Alan, news director at KDNL-TV (Channel 30), has done something lots of journalists before him have done: written a book about his craft. What makes this one worth reviewing, besides the fact of Alan's St. Louis residency, is its approachability for journalists and nonjournalists alike. Let's take the journalists first. Some journalists receive craft training in college, some do not. Journalism, unlike law, medicine, accounting, plumbing and other licensed endeavors, lacks standard entry requirements. Anybody can call herself or himself a journalist. As a result, many journalists have gaps in their knowledge of information gathering, information presentation, ethics, relationships with audience members and more. A book like Alan's can fill those gaps. Many of you reading this review are almost surely nonjournalists. Yet you are a newspaper reader. That suggests you have some interest in how much you can trust what you see in the pages of newspapers and other print media, how much you can trust what you watch on television news and listen to on radio news. Alan's book can help you evaluate the news media you rely on for information about the world around you. Before working in St. Louis, Alan practiced journalism in Pennsylvania, Tennessee, West Virginia and Arizona. That geographic diversity has yielded examples of exemplary and questionable journalism.The book contains few St. Louis examples. One of the most interesting of those he includes is from the chapter 'Getting Involved.' The chapter title is provocative to experienced journalists, many of whom have been taught never to 'get involved' in the cities where they live. According to the conventional wisdom, if a journalist gets involved outside the newsroom in community organizations, that journalist's neutrality might be compromised while at work. Alan mostly disagrees with the conventional wisdom: 'To be a responsible journalist you must also be a responsible citizen,' he says. 'Contribute to at least one cause about which you feel strongly. Become involved in a local reading program to help illiteracy, the local humane society or helping the homeless. Pick a cause and lend your support.' That thinking led Alan to try an experiment in St. Louis. He thought, 'Let's go into the viewers' homes and ask them what's on their mind, and do it live.' Thus 'Bringing News Home' was born. Alan describes how he made the experiment happen, and what his supporters and critics said. Other chapters cover the practices and philosophies of information gathering, including the clear attribution of information to its sources, trying to remain objective, using hidden cameras and practicing investigative reporting from time to time to dig beneath the surface of meetings. Given Alan's broadcast background, the text is tilted toward television news, but that is an observation, not a criticism. Many other journalism textbooks are tilted toward print. What's important is this book's usefulness for novices without descending into condescension, as well as its nuggets for veteran journalists, whether print or broadcast.