English Books
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Technology is a competitive weapon for entrepreneursReview Date: 2005-04-06
A huge case study on the power of leveraging technologyReview Date: 2006-02-28
Consider the sneaker. Thirty years ago sneakers were just an inexpensive canvas shoe that came in a few colors and even fewer designs. Today, however, their descendants come in dozens of styles, colors, materials, and a re truly high-tech wonder shoes including those with inflatable air bladders and gel inserts. All sport functional treads and distinctive logos. No longer is the term sneaker even used replaced by "athletic shoes." Not considered just a shoe anymore, they are not considered sport equipment. Most importantly, they are no longer inexpensive. So, what happened?
Technology happened, according to the author F. Michael Hruby. What a company has and how they will use it will determine whether they stall or move forward in today's marketplace. If companies fail to find new ways to apply the latest technology, they will fall behind.
Footwear makers learned this lesson well. They not only learned new ways to apply technology, they also learned to apply diverse technologies, such as adhesives, ergonomics, foamed plastics, injection molding, industrial engineering, and material planning. They literally transformed the sneaker from shoes to a status symbol. Consider the household names that
have resulted: Nike, Reebok, and New Balance.
The author argues that any company can do this. They must first start by searching for ways to solve customers' problems. Decide which technologies are needed and how to apply them. Fully exploit all opportunities. Companies must not leave gaps open for competitors to fill. They must also learn to capitalize on their technology by, for example, licensing it. Develop complete systems instead of just single products. Find new markets. Measure success. These are just a few of the author's points in a book designed to teach one to use the power of technology.
BRAIN AND CORE TECHNOLOGYReview Date: 1999-03-20
Genuinely the Best Business Book I've ReadReview Date: 1999-03-12
Great for Mapping Out Corporate Strategy Using TechnologyReview Date: 1999-03-10

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I adore these books!Review Date: 2008-06-16
Great interactive book!Review Date: 2007-12-11
love the series, get them allReview Date: 2007-06-14
Adorable bookReview Date: 2007-01-24
That's Not My LionReview Date: 2008-07-17

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The first move of the first game...Review Date: 2008-04-16
Classic book, poor bindingReview Date: 2008-03-21
Substance wise, this is very good. The annotations aren't move-by-move for beginners, but are precise and word-oriented. The openings are often dated, but a club player can still play them, and it's really the middle and end games that count. Not all of the games are memorable, of course, which is nice, because you get a taste of all kinds of games the way chess is actually played.
Essential!!Review Date: 2004-08-26
Just a word of warning to potential buyersReview Date: 2006-12-09
Great Book, Mediocre EditionReview Date: 2004-11-04
My recommendation for all English-speaking readers: if you have any knowledge of German, go for the original edition! By the way, the same applies for Nimzovich's My System. This is, if you are interested in the prose sections at all. If you want this book merely for the games and annotations, the English edition will do, but don't say I didn't warn you!
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An intricate, sensitive and compelling portraitReview Date: 2001-05-15
Tennessee Williams' ability to place passionate and visual poetry into the mouths of the commoner and gentry alike makes his work, in my opinion the finest ever produced by an American playwright. The towering and beautiful fragile characters of his plays combined with his devotion to the utter magic the physical theatre provides, allowed America through Tennessee Williams to finally place itself rightly next to Ibsen, Strinberg, Chekov and The Bard himself.
Of course "Tom" did not develop in a vacume and what Leverich provides here in this excellent biography wrapped in the guise of a psychological thriller worthy of so great an object, is a portrait of a man often crippled by acute sensitivity who saw the writing muse as a means for survival. Leverich manages to paint the man behind the myth, bring him down into a real space and time while also managing to lift him to the angels.
This is one of the greatest biographies ever written about a theatre artist- of which Williams was a supreme being. I, and many others, eagerly await volume two.
I Love This BookReview Date: 2003-05-10
If you want to know Williams, this book is essential.Review Date: 2001-09-09
Well Written and Superbly ResearchedReview Date: 2004-09-29
The book begins with a delve into Tennessee Williams' genealogy (including a chart, which I referred to frequently while reading the book). The author goes on to describe Tennesee's formative years, home life, and young-adulthood. The book takes the reader up through Tennessee's overwhelming success with "The Glass Menagerie."
I found the book (and, therefore, Tennessee Williams) so interesting that I began researching Williams' works and also his favorite writers (Hart Crane, DH Lawrence). I call a biography a complete success that could have such an effect as it has on me.
I look forward to the next edition, though I wonder if it will ever be in print.
Interesting informationReview Date: 2005-04-02
Williams spent his childhood with his grandparents in Clarksdale, MS
Went to the U. of Missouri to study journalism
Hated his father till the end of his life when he learned his mother was actually "the villain"
Often broke
His sister was schizo, like Blanche in STREETCAR
Loved to swim
His homosexual lifestyle was pretty sordid
Met D.H. Lawrence in Taos
Laurette Taylor, star of GLASS MENAGERIE on Broadway, was ill on opening night and would be throwing up while off stage during the performance
Anyone interested in Tennessee Williams will find much to think about and be fascinated with in this biography. Recommended.


A Very Thoughtful CollectionReview Date: 2008-04-11
This is a collection of thought-provoking stories which are loosely linked, always excellent, always natural, never showy or forced, always observant, and a pure pleasure to read. He's such a gifted author that you're actually not always aware of how gifted he is.
BeautifulReview Date: 2007-01-16
Not always a fan but this book may be one of the finest collectionsReview Date: 2006-03-30
The Lockie Leonard trilogy and THE TURNING I expect have joined or will be joining our collective memories much as Blinky Bill, Ginger Meggs and Voss already have.
Australian universalityReview Date: 2005-12-27
Antics in AngelusReview Date: 2006-01-23
The tales are set in a coastal town in Western Australia. Angelus is a fishing community - often under stress from unemployment, it is a contained locale. Children grow up as neighbours, move through school together, and interact in almost wildly varying ways as they mature. There are mysteries - why was a boy left broken and battered on a beach? Who was the girl found dead in a school loo and how did she die? Who escaped the almost desolate town and how bound do they remain to it in later years? These are common situations and questions in a small town, and the economic pressures add intensity to the expected conditions we all endured in adolescence. It is a credit to Winton's outstanding prose skills that beauty emerges within this forlorn community. A coastal location always provides a sense of expanded view lacking in inland towns. Yet here, as almost everywhere in Australia, the desert looms as an ever-present menace, poorly understood and a block to escape even mountains fail to match.
Vic Lang, the character around whom these stories weave, emerges first as a young child at a beach party. His life is complex. While in school, a girl with a facial birthmark fascinates him, but that's not the girl he marries. His attachments are intense and sometimes offbeat. He takes up with "Boner" McPharlin [the term comes from his job in an abattoir], the Huckleberry Finn of his time and place. Totally without ambition, Boner's presence gives Vic a basis for comparison with his own life. It's a shaky foundation to launch into adulthood. Vic symbolises the small-town outlook with his sense of being under constant scrutiny. In "The Long, Clear View", Vic reflects on his life and how the town imposed so much of itself on his later life.
North American readers often balk at the "culture shock" of Australian conditions and language. Winton's deft touch softens the shock to what might be deemed a "culture tickle". His character portrayals and the manner in which he deals with the passage of time among what become familiar people, guide the reader effortlessly through some unfamiliar terms and conditions. What does "shoot through" mean? It has nothing to do with weapons. It means "escape" or "desertion" depending on the protagonist's viewpoint. A "jacaranda" turns out to be a tree, ugly when not blooming, but a stunning array of colour in the proper season. If a blossom falls on while walking underneath, it is said to be a sign of good luck. Does that happen in Angelus?
Winton's realistic view of people and events is at odds with much of today's literature. His voice, while grim and sometimes even bleak, doesn't overwhelm the reader with despair. His people aren't crushed by events, they remain battlers even in the most seemingly desperate circumstances. You must, however, traverse the entire sequence to understand how they accomplish that feat. While each story stands entirely on its own, like a brick-built building, they must all be taken together to perceive the entire stunning edifice. [stephen a. haines - Ottawa, Canada]

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Best book I've read since Riddle of the SandsReview Date: 2008-06-08
The only other book I've loved this much is Riddle of the Sands by Erskine Childers, in some ways the complete opposite of this book where the main character convincingly describes the skill and expertise of Davies, the owner of the small yacht Dulcibella. A J Mackinnon as a single-hander must write of his own journey himself, so to preserve modesty and to entertain the reader he presents himself as a bumbling amateur with little idea of how to row, sail or maintain his eleven foot boat, but he still gets to the Black Sea by way of rivers and canals that would challenge any experienced sailor. His self-deprecation mightn't fool me but I'm left feeling even more impressed by the journey he describes so well.
" LOTS 'O' FUN "Review Date: 2008-05-16
This book had me laughing out loud as I think our boy here bit off more then he could chew at the start . seemed like a good idea at the time I suppose : ) altho he did manage to become learned about the nautical jargon thru trial and error . buy it, borrow it ...have a laugh .
A marvellous little book - meant to be shared.Review Date: 2007-06-13
I grew to love that little boat. In turn I shared with friends and family.
personal challange at its bestReview Date: 2006-02-23
A Charming, Unique Story of a Strange Voyage in a Small BoatReview Date: 2007-09-11
This is a fascinating journey and Mackinnon is a brilliant and charming storyteller. Although his voyage involves many privations and even humiliations, he is always optimistic, happy, and carefree--well, almost always. Mackinnon's joy and love of adventure, people, and the outdoors is highly infectious. No one will come away from reading this book with anything less than a lighter heart and a brighter outlook on life and its tribulations. Jack de Crow is witty, entertaining, and edifying. It is one of the best sailing adventure books that I have ever read and I have read very many. I highly recommend this book to every reader whether or not you are a sailor or boater. You don't need to know anything about boats or sailing to fully enjoy this wonderful book.
I have one important and heavy dissatisfaction with the book that I must air. I almost broke ranks and would have been the first reviewer to give it fewer than five stars. Mackinnon from start to finish depends on the kindness of strangers to get him through tough spots. His journey, and even his life, is saved several times by other boaters or people along the shore who give him shelter, a tow, make repairs for him, etc. etc. He simply would not have gotten more than a few miles on his own. Of course, this is part, and a central part, of the whole story and journey--trusting to your luck and to the unanticipated and unpaid assistance of strangers. Mackinnon is basically a good natured and kind hearted screw-up. He really doesn't know what he is doing or how to do it, but goes on anyway. Well this makes for a good story as Mackinnon recognizes--no screw-ups, no stories.
But I favor a tradition that values self-reliance at least in things nautical. A watery voyage requires proper craft, charts, equipment in good order, and the ability to navigate and conduct the voyage on one's own. The only excuse for seeking or accepting help from others is dire and unavoidable life-threatening emergency. Mackinnon violates these basic principles of boating, often to his peril, sometimes to the peril of others. I cannot respect this. I believe that Mackinnon should not have made this voyage, that he was morally irresponsible, and that despite the wonderful book that resulted, the overall effect may be detrimental.
One other minor problem with the book is that readers should be aware that there are many many references to English children's literature and other works that are obscure and will not be familiar, and there are no notes or explanations. This comes off as a bit pretentious and puzzling and somewhat diminished my enjoyment of Jack de Crow.
Sometimes Mackinnon can be insensitive. He glows over the beauty and wealth of Vienna--Europe's greatest city (his description). Mackinnon describes with excessive enthusiasm Vienna's glorious history, but never mentions the most important event in Vienna's history--the anything but glorious Kristallnacht. I quote from Wikipedia: "Events in Austria were no less horrendous. Of the entire Kristallnacht only the pogrom in Vienna was completely successful. Most of Vienna's 94 synagogues and prayer-houses were partially or totally destroyed. People were subjected to all manner of humiliations, including being forced to scrub the pavements whilst being tormented by their fellow Austrians, some of whom had been their friends and neighbours." I find it hard to share his insensitive enthusiasm for Vienna.
But in the end I suppose that Mackinnon is some sort of genius, a genuine free spirit, and true eccentric and cannot be held to the same standards as the rest of us.

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A Slingshot, But at Least it's SomethingReview Date: 2003-07-15
Learned about this book at sprawl-busters.com, a very helpful site (Al Norman's book is great as well!).
Remember the Spanish ArmadaReview Date: 2000-01-07
The authors organize the material according to three overriding themes: change, improve, and succeed. In the 1990s, change has been the only constant. Improvement is not an option; it is an imperative. With regard to success, the co-authors leave their reader with this final statement: "Many small businesses are going to be successful competing with the giants, and we can't think of any reason why yours shouldn't be one of them."
This book was probably helpful in 1994!Review Date: 2005-01-01
A Slingshot, But at Least it's SomethingReview Date: 2003-07-15
Learned about this book at sprawl-busters.com, a very helpful site (Al Norman's book is great as well!).
An MBA in a BOOK !!!!Review Date: 2004-01-15
It is NOT about Wal-Mart - it is about being smart in operating your own business - and when you are smart - you have a much better chance of success.
Every chapter is solid with good info -- no fluff.
Try it

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This will become a classic reference for its topicReview Date: 2004-08-13
Voices worth hearingReview Date: 2000-12-15
A Present for the YearReview Date: 2000-12-16
Past Worlds for this Present DayReview Date: 2000-11-17
A Superlative WorkReview Date: 2001-01-22
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Superlative BookReview Date: 2008-07-03
Super ReaderReview Date: 2007-08-30
The Devil has a deal for him. If he can find him the Holy Grail, he can have his soul back.
ExcellentReview Date: 2004-04-27
I dont much care for Elric. So whether you like that or not, dont let that stop you in this case. I also disliked Gloriana and a couple of his other books. But this one here I would recommend to just about everyone.
Thoroughly excellent...Review Date: 2003-03-04
The Thirty Years' War was one of the singular most horrifying experiences in Europe's history (up there with WWI and WWII) and is a fitting backdrop. I will echo one of my non-fantasy-reading friend's gripes and say that the title figure equits himself much better than the devious, semi-evil character that his author first makes him out to be, and I would add that some of the more fantastical vignettes are maybe underwritten, and thus the work could have benefited from greater length in parts.
I care not much for Moorcock's heroes other than the two most 'human' and fallible ones, the man from Melnibone and von Bek. Definitely a must read for anyone interested in the best ever from the fantasy-genre, and still, a good read for those not familiar with fantasy but experienced in the pain and suffering of the real world. If you're a Moorcock fan and haven't read this yet then there is no excuse, buy ...immediately. Can't find it here try half.com
Recommended to me by the inimitable OS2 Boone during our time on the USS Chancellorsville in Japan, I didn't find it til much later but am very glad he told me about it. Certainly in my list of top ten books ever, alongside works that are much longer and traditionally thought to have much greater significance.....
Very Respectfully,
Pär L., USN
Lucifer must be out of his mind!Review Date: 2003-10-31
The basic premise is that Lucifer is not an all-knowing, all-powerful arch fiend, but merely a frustrated, desperate exile. God exiled Lucifer to earth with no instructions and no further communication. In his own words, Lucifer tells how everything that he did since then was his own idea, done on his own initiative. First, he tried to prove that he could build a world that was greater than the Creator's (he reveals that most of the world's rulers and churchmen are really "his".) However, by the 17th century, Europe is clearly dieing in unending warfare and plague INSPITE of his efforts to make a better world. Lucifer admits that his efforts have been a colossal failure and that he has no idea why. Moreover, he just wants to reconcile with God and go back home to his old position in heaven.
In desperation Lucifer sends an agent to find the Holy Grail. Grasping at straws, he believes that the legendary Grail will grant immediate union with God, and as a result the Last Judgement and an end to the World's Pain. Unfortunately, the Devil has no pure knights to search for this Grail- the closest thing he can find is Capt. Ulrich Von Bek. Von Bek is far from innocent, since as a mercenary soldier he has wilfully commited murder, torture, rape, and robbery as "part of the soldier's craft." Von Bek does have a conscience, though- he just gambled that there was no God or Devil to answer to for his crimes.
Von Bek goes forth on this hopeless quest- quite convinced that Lucifer, and quite possibly God, are both out of their minds....

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Efficiency as Pure PleasureReview Date: 2008-07-08
The efficiency of your operation is so rare these days; it's greatly admired and appreciated on this end.
Well done and keep up the good work!
Excellent bookReview Date: 2007-09-26
useful book for college student writing essayReview Date: 2007-08-05
Great source.Review Date: 2005-09-11
SpeachlessReview Date: 2003-12-29
I can hardly find the words to describe this book
Related Subjects: Class Pages Literature Reading Writing
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As an example, Hruby uses the simple sneaker. Thirty years ago sneakers were inexpensive canvas shoes that came in only a few designs and colors. Now sneakers seem to come in infinite varieties of colors, styles, and features. In fact, recently I've been reading how several sneakers are now integrated with computers to constantly adjust the shoes characteristics.
Using real-world stories from companies in dozens of industries, Technoleverage shows how wisely using technology may very well be the differentiating factor in exponential success. Technoleverage shows how to get technology under your business to literally "lift" its profits, visibility, size, and value. A technology-driven business strategy applies to all types of firms, whether they invent new technologies, manufacture technological goods, sell technological services, integrate technology for others, distribute technology -- or just plain use it.
Technology is a competitive weapon for entrepreneurs and it must be seen as exactly that - a weapon to be used to provide exceptional value to customers and reduce internal costs and inefficiencies.
Michael Davis - Editor, Byvation