Baby Books

Another great story about Lilly! This book tells about her wish to be the flower girl in her teacher's wedding and how Lilly must be satisfied to be the flower girl's ASSISTANT. That is until the "real" flower girl freezes and is unable to walk down the aisle.

My daughter loves this book and Lilly's purple purse. However I did buy the collection last year and was much cheaper than what they are charging now. It is definitely a must have.

Children's Book

Lilly's Big Day is not only a wonderful book but also a god-send for a little girl about to be a flower girl. I bought it for my granddaughter when we learned she was to be in a big wedding as a flower girl. At the time she was just 3. She loved the book and understood the story and understood the importance of being a good flower girl and practiced every day and when the time came she enjoyed the wedding hugely and helped another little girl who did not quite know what was expected. She has been in three weddings since the first and we call her the "professional". I send the book to anyone who is about to be a flower girl.

Tonight my daughter and I were out looking for a perfect gift for a party tomorrow (gift for child required) and found this book and a doll to match sitting front and center and maybe a bit sideways at the local booksellers shop.

So we opened it up to see what adventure Miss Lilly was finding herself in this time. I'm a 1st grade teacher and Lilly and her purple purse have been very important parts of my shared readings for ...ummm...more years than I think Lilly has. My daughter Syl even had a purple purse just to act out her precious purple purse story and now with her at 17 we look at these books with longing...

Lilly's a mouse for me, living life with everything she's got, not afraid of feeling and more than a little mystified by other's inability to walk in her shoes...

Henkes always takes a good look at children with their very real life...and spins a story that just has it all. And...it has everything I don't have presently in my NCLB afflicted life in an Under performing school forced into proscribed scripted curriculum teaching so presently devoid of story...I'm Sarah "one note" on this but when you read a book like this one you realize how much a book can bring to a classroom and children.

Lilly is so charming and here she is completely with her whole soul determined to be the flower girl at her teacher's wedding, but relegated by her very favorite teacher, to watch another get the honors. Just looking at the note she writes alone to convince her teacher of her worthiness is so wonderful,it's an appeal that just should have done the trick. Henkes must someday come to my Room 10 and meet my student Gabby la la . They are somehow related, Lilly and Gab. I, too, got a note mine on Friday, "Why I am the best person to be the Class Pezidents" a new position she decided to open.

There are from time to time children who are just so invigorated, alive, so vestily in this life, so carpe diem you gotta just stand away and say..."May I assist you Madame Pezident?". Such is Lilly who doesn't immediately get the flower girl position but does through the storyline save the day....and in the end doesn't it always fall to the Lilly's of the world to sweep in graciously(even when doing so after having been second placed right in front of everyone when they knew who was supposed to be in the position of flower girl) and put it all to rights and give life a kind of warmth and zest that makes us realize that sometimes you have to live and love, they come into your life and turn it all upsideover as my Gabby La La says.

My student listens with great quiet to Lilly stories and always dramatically raises her arms and says at the end, "Oh...it's so cuuttee..that's a good story teacher." Dramatic falling to the floor in giggling ball. If read with charm this story of the wedding of Lilly's teacher is guaranteed to be a hit with all children.
The book did not need another endorsement here but after reading it and picking it up tonight for our children's gift exchange I have to say it'll be read on my apple carpet in the classroom Monday with lots of fun because I'm taking in a basket of flower petals left over from a bouquet of roses from my anniversary which is rapidly fading and I saved , perfect for reenactment purposes. Enjoy a really wonderful read and you must, must get it with the Lilly doll." Too cutes" from Gab..And may I say...you only live once, so with Lilly, its wonderful to feel with every cell you have heads to toes...throw a few petals all over and practice the day you'll be called forth to walk down your aisle.

An instant classic!

Henke does it again, great book. Henke creates very real characters who grapple with emotions about as intense as I've seen for this format. In Lilly's perfect day, her teacher, Mr. Slinger, in an act of naked nepotism, elevates his own niece to the role of flower girl. This despite the inordinate amount of energy Lilly has put towards practicing for the event, the proficiency with which she has rehearsed every precocious countenance, the inestimable classroom bragging rights with which she fixates her anticipation. This mouse is due her fate, and only the venal world of adult institutions could deny her.

No one can quite bring themselves to be direct her Lilly. "Do you understand what we are trying to tell you?" they ask. How can a child honestly answer that question? How can a parent honestly interpret a child's answer to that question. My stomach was in a knot for Lilly. I knew this was a Henke book, I knew it had to have a happy ending. But how could Lilly's youthful, brittle narcissism possibly absorb the onslaught of such a sleight? I wouldn't dream of ruining the ending here, but I will provide a little hint by saying that a baby mouse dose of propanolol would have gone a long way. But even the villainous niece's feelings are spared, as Henke ties up all the strands as only he can. Thumbs up for Henkes! And go Bears!

How many parents have made such commands as "Eat your peas or you won't get dessert!"

Such is the case of the Boy in this story. He sits at the table staring at the sickening things that makes him weak in the knees. He makes a wish and a monster appears! He offers a deal. He will eat the peas and in return he gets the boys soccer ball. The monster eats the peas and where the soccer ball once laid is now a tiny pea.

The story goes on and there are more peas and eventually the monster demands Ralphie the dog!

The story line has a nice little rhyme flow to eat which makes for easy reading. Especially, at bed time.

The artwork is very good. There are things going one throughout and the monster is great! He is made of all the evil bad food that terrorized us and still terrorizes kids today. Brussels sprouts, squash, spinach, Broccoli, liver, mushrooms, and beets.

A good book overall and it's been requested several nights so far.

This book was great. My son certainly has those vegetables he will not eat he was really able to empathize with the boy in the book. It also was a story about how everything we do really does have a price. Eventually the price for the pea eating became to high and he realized that it was not a big deal anyway. A very enjoyable book and the pictures were great too. I spotted this one on the new book counter and thought it was too good to pass up. I would recommend it for ages 6-10 years.

My husband and I have read this book in our children's classrooms for years, now, and have given it as gifts to every child we know. Most picture books, today, have beautiful illustrations but are light on "text." Schnitzlein uses clever poetry that has a cadence that is fun for both the reader and the listener. We also love the message of "try it, you might like it." Looking for that fun book to read to your kid's class--buy this one.

This is a cute book that my kids have asked me to read to them over and over again.

really cute book! pictures are fun for the kids and the story line is classic. Love it!

this is a great book and i received it just like i expectd to receive it.

We have read this book repeatedly, and my first-grader enjoys it every time. Now he enjoys reading it to me. Great for beginning readers.

WHAT A JOY THIS BOOK IS. THE STORY IS FUN AND SO CUTE. ONE OF MY ALL TIME FAVORITES TO READ TO THE CHILDREN.

This is one of those that is an absolute delight to read to and with kids. A mouse, minding his own business is caught by a weasel who of coure plans to whip up a batch of Mouse Soup. Our fast talking little mouse simply talks his way out of the dinner by telling the weasel four delightful stories, thereby distracting the weasle and at the same time, teaching the weasle a good lesson. The illustrations are great the the story telling is of the highest quality. Cute is a word that is over used, but in this case I have to use it because it fits so well. This work is almost along the same lines as the famous Uncle Remus tales, but in many ways is more appealing. I liked this one and do highly recommend it. The art work alone is worth the price of the book.

I have to bow to a superior opinion in rating this book. After reading it to my 5 y.o. son, I had come to the conclusion that the subset of stories were pretty lame and uninteresting. I mean one of them is about two rocks that get lied to by a bird (or so the rocks think). And another is about a rose bush growing out of a comfy chair.

But my 5 y.o. informs me that I don't know what I am talking about. This book is great, he told me. And he convinced me that this was true by doing something his active little self seldom does: he went and got the book off his shelf and dragged his father over to the couch so that dad could listen to him read the stories. [Could have knocked me over with bookmark.]

The AR Reading level for this book is 2.4 which means that the Accelerated Reading committee, and it's software, suggests this book for Second Graders in their fourth month of school.

[The AR designation is a general "guide" that rates books on a relative scale of difficulty. Children can certainly read at levels above or below their group range, so that this number should only be used as a aid to help choose books that are appropriate and not frustrating.]

Four Stars. This book has a mouse cum Scheherazade premise: A weasel captures a poor little mouse and the mouse plots to get out of being eaten by telling stories. The stories the mouse tells didn't appeal to me, but my five y.o. son sure liked them. The AR reading level indicates the book is suitable for Second Graders.

... since this is the *definitive* book for people like me who've been through this life-changing experience. And as an avid reader who's already bought many other Preemie books, I sure don't say WOW lightly.

As other reviewers noted, I too wish I had come across this resource much much sooner. Our 30 week twins spent 8+ verrrrrry stressful weeks in the NICU. The months following their joyful homecoming was (and still is) constantly colored by awareness & vigilance re: issues related to their prematurity.

In particular, this book does a terrific job of validating & acknowledging a parent's feelings that only other families who've been through this journey are going to "get it". I felt like the book often like that song... somebody to lean on.

This book was very helpful to me and my husband. We had a long NICU stay of 9 weeks and felt like we were the only ones in the unit who wasn't in and out. This book caters to people like us who had to deal with the on-going, never-ending days of procedures, tests, emotional ups and downs, and disappointments. I was really able to prepare myself for discharge with the chapters about homecoming. The best part of this book was that we didn't feel so alone.

This book is like no other preemie book out there, because it is about the emotional aspect of having and raising a preemie and it is told not only through the authors, but in the words of parents who have lived through this experience. I found it extremely valuable even though my preemies are now 12 years old. The book is over 900 pages but don't let that intimidate you, because you can't put it down once you start to read it and you can read it in chunks.

Don't be daunted by the book's hefty size! This was without a doubt the most useful book of all that I referenced during our two months in the NICU. Other books explain all of the technology, procedures, etc., but this one covers the mental and emotional side of the NICU - handling the one-step-forward-two-steps-back preemie dance, grief at the premature birth experience, anxieties about care, worries for the future, feelings about separation and having others taking care of your child, and the hesitancy in parenting with so many barriers in the way. This book was invaulable during the hospital experience and has been such a help in the homecoming experience. Already I know that this will take us through the next few years, as it also covers topics regarding developmental issues and what to expect as our child grows. In addition to the advice in the book, there are quotes throughout from other preemie parents who have handled all of these issues. This was one book that didn't manage to have anything to scare us; rather it validated all of the feelings we've had. The health care professionals with whom we have shared this book were impressed and wanted their own copies! I can't recommend this book highly enough!

A 902-page compendium of information, Parenting Your Premature Baby And Child: The Emotional Journey by developmental psychologist Deborah L. Davis and clinical psychologist Mara Tesler Stein addresses dealing with powerful and painful emotions associated with being the parent of a premature child, physical recovery from difficult childbirth, forming bonds with one's baby when it must be kept in the neonatal intensive care unit (NICU), dealing with the difficulties of discharge, homecoming, and settling in, observing one's child for evidence of disabilities and coping with them, and also, how to deal with the loss of a child. Parenting Your Premature Baby And Child presents the wisdom of experts in no-nonsense terms for lay people and parents. An extensive index allows for quick reference, in this well-rounded and thorough compendium of vital information.

Since when has information about aging been so much fun to read? This fast paced book is chock full of useful information, the questions it answers hit the spot and most of the time you'll have a smile on your face when you're reading as well. (When you can remember where you've put the book down). It reminded me of the film in which Diane Keaton and Jack Nicholson become "older" lovers and at one point mistakenly wear each other's glasses. Except that here, the author is firmly in control! I'm going to buy a copy for all my friends...

With my 50th birthday looming large later this year I've been stockpiling books about dealing with aging parents and my own aging. None of these have been pleasure reads...until Ms. Padwa's book came along! Thanks to Lynette Padwa I'm a bit less fearful, and a lot more prepared to face mid-life armed with humor and essential information. And now I know what I'll be getting all my friends for their 50th birthday! Midlife need not be a crisis anymore and it's gals like Ms. Padwa who'll spread that message for all to hear! Thank-you!

As an avid reader its rare that a book that lands on my desk actually lives up to the title. This one does. The author literally covers hundreds of topics in a factual as well as a witty way, which makes the book a joy to read and one of those rare books one doesn't want to put down.

The authors writes about prostates, penis', what men/women really look for in a partner, finances, scents that men/women like most, face lifts, what's better coffee or wine, fitness, baldness (most women don't care), viagra, mind and stress, why do bones creak, medical tests over age 50, digestion, wills, life insurance, medicare, elderly parents and money concerns, job changes, retirement communities, cohousing, sex and dating and much much more.

When I read the table of contents of this gem of a how-to book and found that I kept flipping to page 50 for the topics I wanted, I knew I really could benefit from Lynette Padwa's advice -- as I had from her other wonderful books. I actually thought I could skim a lot Quick, Answer Me because, smarty-panties that I am, I've been 50 for some #*@$ years and have been studying and paying attention along the way. But I must have taken a lot of vacation days. If this book were a test, I'd have to go back to being 30. (I wish.) I highly recommend this book for readers on both sides of the 50. Thank you, Lynette, for giving us the answers AND the questions about what's happened before and why, what will happen next and why, and what is happening to our friends and spouses and significants and why. Thanks for making me laugh out loud about subjects that could make most future geezers cry. Thanks for making the publisher use a decent-sized typeface. You thought of everything!

Lynette Padwa's "...Everything You Need To Know About Turning 50" is the literary equivalent of a Woody Allen movie--smart, fast-paced, and omigod, is it funny. She takes on all the important issues concerning life, love, sex and aging, and still leaves us laughing. Don't miss this nugget.

My grandmother and I were recently discussing how she would read to all her grandchildren the "Thingumajig" books and how we all loved them. I am now 29 years old and still remember how vivid and wonderful they were. I just purchased them for my god sons, I hope they love them as much as I have.

Great book teaching children about manners and right from wrong. I loved this book as a child myself and know my son can enjoy it!

I love this book. I read it to my second graders on the first day of school each year as we discuss classroom rules. Throughout the year if someone is using bad manners I will hear another student say, "Don't be a Thingumajig!"
I also leave this book on my whiteboard tray and it is one of the favorites during free reading time.

This book was written and illustrated by my grandparents. They were some of the kindest people I have ever known. And the books are absolutely wonderful! You won't be disappointed with this book or any of their books.

I had this book (in a bigger version) when my 27 year old son was small. I was thrilled to find it for my grand-daughter who enjoys it as much as my son did. Manners are a hard concept for children but this book simply nails the importance of manners by showing children what not to do. It is engaging and my 3 year old grand-daughter has already learnt the rythems and can quote the book.

After my wife and I found out we were pregnant we bought half a dozen different books from Amazon about pregnancy. The two types of books we were looking for were those that track what's going on with the development of the baby and the other type was books that said what my wife's body was going to be going through. For the second book, what to expect when you're expecting has seemed to work the best, but for the one tracking the baby's development, Watch Me Grow has been our favorite. It tracks the development week by week, and short and straight to the point. Another resource we found online was a website called BabyCenter.com. We signed up for a newsletter that sends the same kind of info this book has every week to tell us about what's up with the kid.

I didn't find this book until my second pregnancy. It is very informative and the pictures are captivating. This book, along with the NOVA Miracle Months dvd, helped to explain to my older daughter (6 at the time) all about the developmental stages that her unborn sister was undergoing. I have since shared this book with many other women in my workplace. I al so keep a copy or 2 on hand to give to friends and family as soon as I hear that they are pregnant. The earlier in a pregnancy that this book is received, the more it can be enjoyed :)

The product was received in excellent condition. I was very satisfied with the delivery, and the book. I've purchased several pregnancy books over the years, but this book shows details I'd never seen before. Thanks! I would definately recommend the seller to other online shoppers. I'll definately refer others to shop online with Amazon.com as well.

This book has very good week-by-week illustrations. This is my first baby so my husband and I enjoy looking at the pictures each week and "seeing" what our baby looks like in the womb.

I live 2,000 miles from my pregnant daughter and this book helps me feel a part of her pregnancy. The information is great and not too much. The photos are unbelievable! I absolutely recommend this book!

This book is set in the time between the formation of the Negro League by Rube Foster in the 1920's and Jackie Robinson's cross over to the majors in 1947. This was the era of the Negro League's time of greatest activity and fame.
Black baseball had its own superstars. These included Oscar Charleston, Josh Gibson, Cool Papa Bell, and the great Satchel Paige. This was a period when Negro players frequently couldn't find hotels that would let them stay overnight or restaurants that would serve them. Frequently, they spent nights sleeping in their buses or in tents beside the road.
Not only is this book an intriguing account of Negro League Baseball, but Kadir Nelson's illustrative paintings are outstanding works of art.
The bind black players were caught in is illustrated by baseball's great white pitcher Walter Johnson's comment about the talented catcher Josh Gibson, "He can do everything. He hits the ball a mile. And he catches so easy he might as well be in a rocking chair....too bad this Gibson is a colored fellow." Gibson was so good that some people said Babe Ruth should have been called "the white Josh Gibson."
Nelson portrays the "triumphs and defeats on and off the field," as well as adding intriguing facts. Did you know that Satchel Paige had a wonderful singing voice? That Oscar Charleston was such a mean son-of-a-gun that he once snatched the hood off a Ku Klux Klansman? Or that Louis Armstrong owned the "Secret Nine" ball club and that Bill "Bojangles" Robinson was part-owner of the New York Black Yankees?
An especially moving part of this book deals with the exhibition and barnstorming games members of the Negro League played against white major leaguers: "I guess we beat those major leaguers as often as we did because we could out-think them. Baseball is a game of intelligence. For a long time, a lot of people thought Negroes could never play major league ball because they thought we weren't smart enough. It took them a long time to realize that nothing was further from the truth. Those major leaguers learned a lot by playing us, and we learned a lot from playing them. They learned we were men just as they were, and they would shake our hands and look us in the eye after we beat them, as did we. Maybe we did help change a few minds by playing baseball, after all."

In We Are the Ship, the story of the Negro Baseball League is told through the eyes of one who lived it. It has all the facts and figures to surely be a historical baseball book. It also has all the stories and personalities to be a very personable and emotional read. The voice of "We" tells the story from the very conception of Negro League baseball through Jackie Robinson's joining the Braves. The author takes care to describe all the important characters - building their legends with vivid language.
If this book were its story alone, it would be fascinating. But it is also filled - and I do mean filled - with paintings of the league and its players, owners, umps, and bus trips. The paintings are GORGEOUS. I don't remember any children's book that had illustrations that made me stop to study them for so long. The portraits are so intense - Nelson has most of the subjects looking right at you - THROUGH you - and I felt drawn in to look at them as hard as they were looking at me.
As a book club book, I think Negro League Baseball would be a wonderful subject to study and discuss as a club. There are many situations in this book that would be wonderful discussion - even debate - material. It would be interesting to figure out how to read it together, due to its length and the fact that it is so gripping it demands to be read straight through. It is so good I will absolutely HAVE to share it with my students.
This is sure to be at the top of the list of Newbery contenders for 2008!

Although I am far beyond young, I initially purchased this book because of striking Kadir Nelson artwork I have on a jazz cd cover, "The Heavy Hitter," by Eddie "Lockjaw" Davis, an excellent, underrated 50s sax player. The cover features a Negro League slugger belting a long one, and that was what caught my eye. The music is fine, too.
Then, last spring, Sports Illustrated featured several more examples of Nelson's artistry, and I decided I had to have this work of art. The copy, though secondary and somewhat elementary for adults, still contains solid information on the leagues and players. Most baseball fans will still learn much they did not know about these unappreciated players and their times. For younger readers, it will be an impressive introduction to a part of baseball history they should know.
The art is superb, and the large pages make it even more impressive. I highly recommended this collection for all baseball fans and art lovers. This is one I will pick up frequently just to page through, and use as a reference for Negro League information. The price is right, too.
Overall, this is a labor of love, and the love shows clearly.

Mr. Nelson's illustrations/paintings are breathtaking. This book is absolutely gorgeous and a place I go when I need some inspiration.

I heard an interview with the author on the radio a few months ago and kind of tucked this book into the back of my mind as possibly interesting. Then when I ran across it in the bookstore I had to buy it. Kadir Nelson tells the story of Negro League baseball in a wonderful way that highlights both the joys the players had in playing as well as the challenges they faced - everything from lumpy ballparks and crowded team buses to the difficulties imposed by segregation and prejudice. He tells it from the "we" perspective that gives it an atmosphere of a voice speaking from the past but also makes it sound personal. He introduces us to many of the greats, men who would have been stars in any league, like Satchel Paige, "Cool Papa" Bell, "Judy" Johnson, Josh Gibson - the "black Babe Ruth" (or was Babe the "white Josh Gibson?") - and many, many others. He includes information on those who made the Negro League possible, like Rube Foster, and some of the team owners. I also thought numbering the chapters as Innings (with "Extra Innings" for the final chapter) was a clever touch.

But the text alone isn't what makes this book so great. The artwork is stunning in this oversize book, and hardly a page goes by that doesn't have a full page painting (including one fold-out). Some are simple poses of the men on the field and a few show them getting off trains or riding on the bus, but my favorites are the ones that show the action of the game. Several would be good enough to hang on the wall (as reprints, of course, not cut from the book). It has a look and style of the old depression-era artwork that was used in murals and public places.

My little-league son and I have been reading the book and have both learned a lot. Of course, segregation is a recurrent theme, and it's embarrassing to me that this is how things used to be, but I think it's important that my children understand how it affected real people. But we both enjoy reading not only of the challenges faced, but also the joys they had in playing the game we both love and their triumphs. The forward by Hank Aaron and the part about Jackie Robinson are nice in that regard. This is a beautiful book that baseball fans of any color will enjoy.

In Accidental Branding, David profiles the leaders of several companies whose brands took off seemingly out of nowhere and succeeded in different, but amazing ways. The people he profiles include Gary Erickson of Clif Bar, Julie Clark of Baby Einstein, Roxanne Quimby of Burt's Bees, John Peterman who created the J. Peterman brand and Craig Newmark who founded Craigslist. David qualifies an Accidental Brand as one that passes three tests:

1. An individual who is not trained in marketing must create the brand.
2. This individual must experience the problem that the brand solves.
3. The individual must control the brand for at least 10 years.

The great news for all of us is we can create a great brand regardless of whether we came from a wealthy family or attended an Ivy League university. Some of the people profiled did not even go to college.

To take an idea and make something great requires determination and focused intention. The people profiled in Accidental Branding offer great examples of how anyone can, by following sound principles, create something great. I highly recommend you add Accidental Branding to your reading list.

Vinjamuri has created an informative and entertaining collection of real life success stories. His in-depth research and easy writing style makes for a good read. I learned that developing brand loyalty does not require MBA credentials. Hard work, good instincts, attention to detail and several other characteristics are identified as common denominators of these successful entrepreneurs. I'm incorporating these pearls into my business and I heartily recommend this book to anyone who has a product to take to the marketplace.

Just a great, great read that any marketer or student of branding will enjoy. Vinjamuri talks to some of the most successful brand builders out there, and their insights are invaluable. Coupled with his readable style and you've got a book that's as enjoyable as it is educational.

I'm hesitant to call this book business journalism (though it is, and a first-rate example of the genre at that),for fear that this designation may turn off potential readers looking for analysis by a branding expert, or a how-to guide to building brands from the ground up.
Read the book, however, and you will find that it covers all three bases in brilliant style. Vinjamuri writes like a pro, and his individual chapters on start-from-scratch brand pioneers read like New Yorker profiles. At base, he's a storyteller, but in the tales he tells there are profound lessons about the importance of listening to customers, of getting the relationship right, and of creating resonant brands that thrive at the heart of committed and loyal communities.
Don't expect dry and reasoned dissections of the brands Vinjamuri covers. That's not what this book is about. But you will learn by example, because the not-so-ordinary people he profiles are true experts, and because they have learned by trial-and-error and come through as winners.

Once, I was reading Accidental Branding on the subway and two twenty-ish European women sitting by me paused to check out the book. "It's an interesting title," said the brunette.

The next day I was at UPS and a 30-something mother entered with her three-year-old. She asked to see the book, as it turned out she had Thanksgiving dinner with the author.

Later, I went to The Art of Shaving. This wasn't so accidental, as the company is prominently featured in the book as one of seven "accidental brands," which means it fits three criteria, according to author David Vinjamuri:

1. It was created by someone not trained in marketing.
2. The creator must experience the problem the brand solved (eg the co-founder of Art of Shaving experienced nasty razor burn).
3. The individual must control the brand for at least 10 years.

I was so captivated by the story of Shaving founders Myriam Zaoui and Eric Malka and so troubled over my own inability to get a decent shave that, as I was finishing the book, I took the subway to the nearest Art of Shaving store on East 62nd Street, the original store they opened. As the book hadn't been released yet, the store manager Angelo wasn't aware of it, but he was excited to glance at the chapter featuring his store. Fifteen minutes later, I learned enough from Angelo to attempt to try a new way of shaving at home, spending more than I ever have in my life on skin care products in the process.

Now, that has much more to do with the brand than the book, but it also gets to what makes the book so compelling. Vinjamuri tells seven stories of accidental brands: J. Peterman, craigslist, Clif Bar, The Art of Shaving, Columbia Sportswear, Baby Einstein, and Burt's Bees. Perhaps more than any individual brand's story, I'll remember the storytelling. Each story's told with affection, and the tone shifts ever so slightly for each one, from the wilderness of Peterman to the trailblazing Clif Bar to the high class shaving to the bucolic Burt's Bees.

And then again, I'm just falling for a trap. The brand's founders are the stars of nearly every page of the book, and their personalities, as captured by Vinjamuri, shoot of this magnetism.

This is not a how-to book. Yes, there is some advice up front to tie it all together, six characteristics of accidental brands and their creators. While that's necessary in a business book and the book would feel lacking without it, one can understand why he puts it up front and keeps the afterward brief. You get your formal education out of the way, and then you get to really learn from experience - the experience of the accidental branders.

Entrepreneurs will find the most inspiration here, as will most in the marketing field. The storytelling merits an even wider audience.

You won't need this to complete your MBA or successfully run a marketing department, but you may well find some added inspiration to keep doing what you're doing, or perhaps pursue a passion of yours with more zeal than you've had before.

My 20 month old daughter loves it. I'm not sure that she connects it to her 2 month old brother, but she sure enjoys having us read it to her. She pulls it out again and again and screams along!

I read Alligator Baby. I liked this book because it has funny pictures. In the book I read that the "gorilla grabbed her mom's ear and the father's ear and they both yelled Aaaaaaahhhhhaaaaa!" This helped convince me that it was a good book.

I love Robert Munsch and this is one of his books that the kids in my 2nd grade class loved the most!

This is a good book for when bringing home baby. We bought it for our toddler as a fun way to explain that we are bringing him a baby brother from the hospital.

I really liked this book, because it was funny. Kristen's parents kept bringing home animal babies from the zoo instead of a people baby. Kristen saved the day because she went to the zoo and got the right baby from the gorilla's cage. But it was funny at the end when all the mommy animals break into the house to get their babies back