Promotion Books
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Promotion Books sorted by
Average customer review: high to low
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View from the Back: 101 Tips for Event Promoters Who Want to Dramatically Increase Back-Of-The-Room Sales
Published in Paperback by Morgan James Publishing (2006-09-01)
List price: $16.95
New price: $9.49
Used price: $4.95
Used price: $4.95
Average review score: 

Real value in first 10 pages...
Helpful Votes: 0 out of 0 total.
Review Date: 2007-05-27
Review Date: 2007-05-27
This book, while a "must-read" for seminar promoters who plan to offer back-of-the-room buying opportunities for attendees,
is also required reading for platform speakers. I've been speaking and selling from the platform for many years, and within
just the first 10 pages, got valuable tips that will help my increase my back-of-the-room sales. Very well-written (obviously
from years of real-world experience) this easy-to-digest book of 101 tips delivers tactics that will definitely increase sales.
I've purchased 100's of books from Amazon over the years - but this is only the second book I've felt compelled to write a
review over. If you're a seminar promoter OR seminar speaker who sells, you must have this book in your library. Highly Recommended.

The Visionary Package
Published in Hardcover by Palgrave Macmillan (2005-01-01)
List price: $42.95
New price: $19.06
Used price: $19.00
Used price: $19.00
Average review score: 

A SIGNIFICANT WORK...
Helpful Votes: 3 out of 3 total.
Review Date: 2004-11-28
Review Date: 2004-11-28
³THE VISIONARY PACKAGE, a book by Richard Gerstman and Herbert Meyers--two
important figures in the package design world‹is an extremely informative
and well-written account of the history of packaging design and concepts.
Even more significantly, it¹s a personal account of the marketing and design
challenges that these partners and others encountered over the years and
their responses to those challenges. It is unique in that it is written
for the industry professional as well as the total novice who knows nothing
more about packaging than what they see on their grocer¹s shelves. I
enjoyed it tremendously and would also imagine it to be a natural text for
all students of packaging and design.²
important figures in the package design world‹is an extremely informative
and well-written account of the history of packaging design and concepts.
Even more significantly, it¹s a personal account of the marketing and design
challenges that these partners and others encountered over the years and
their responses to those challenges. It is unique in that it is written
for the industry professional as well as the total novice who knows nothing
more about packaging than what they see on their grocer¹s shelves. I
enjoyed it tremendously and would also imagine it to be a natural text for
all students of packaging and design.²
Visual Merchandising & Display
Published in Hardcover by Fairchild Publications (1995-05)
List price: $49.00
New price: $48.00
Used price: $1.49
Used price: $1.49
Average review score: 

Very interesting and useful
Helpful Votes: 1 out of 3 total.
Review Date: 2007-10-17
Review Date: 2007-10-17
I like this book very much. It is full of information and useful for my business.

Wandering, Begging Monks: Spiritual Authority and the Promotion of Monasticism in Late Antiquity
Published in Hardcover by University of California Press (2002-08-05)
List price: $70.00
New price: $54.22
Used price: $54.20
Used price: $54.20
Average review score: 

Excellent Reader for Early Church Buffs
Helpful Votes: 1 out of 2 total.
Review Date: 2006-07-14
Review Date: 2006-07-14
Caner has written a superb history of the early monastic movement in the Constantinian empire. He deals at length about those
labelled "Messalians" by a church hieriarchy anxious about their own donatee status in the patronage-heavy Roman world. He
has a good blend of the anecdotal reference with the historical record, and offers insights into the complex interactions
of church politics with the sincere desire to comply with the more rigorous quotations of Jesus. I found his observations
with regards to the Christological controversies very interesting, as they were fueled to large extent by the ambitions of
itinerant monks who found economic support outside ecclesiastical circles. Ultimately, the Council of Chalcedon and subsequent
imperial proscriptions made the business of wandering, begging monks a very risky one, with the result that monks became exclusive
dwellers of static, easily-controlled, church-run monasteries. The day of the trouble-making, doctrine-spouting "Have Gospel,
Will Preach" Monk came to an end. Caner's book belongs in the bookscase of every early church history fan.

Webcasting: How to Broadcast to Your Customers over the Net
Published in Paperback by Computing Mcgraw-Hill (1997-03)
List price: $24.95
New price: $18.98
Used price: $0.47
Used price: $0.47
Average review score: 

Great insight in webcasting with technical overview
Helpful Votes: 2 out of 2 total.
Review Date: 2000-06-12
Review Date: 2000-06-12
It gives the reader a great introduction on webcasting concept, technology, theory and implementation. It is a great book
for beginners as well as for amateur technicals. A must for all people interested in webcasting.
Wellness 9 to 5: Managing Stress at Work
Published in Hardcover by MJF Books (1995-01)
List price: $9.98
New price: $3.95
Used price: $0.92
Used price: $0.92
Average review score: 

Wellniss 9 to 5: Managing Stress at Work
Helpful Votes: 5 out of 5 total.
Review Date: 1999-12-04
Review Date: 1999-12-04
What a super book! If you have stress at work, you know it can cripple your workday. As a writer-editor, this book has helped
me look stress right in the eye and get control. The author, Valerie O'Hara, Ph.D., founded the La Jolla Institute for Stress
Management. She shares her experience in training others in such stress management areas as: Conscious Breathing, Deep Relaxation,
Meditation, Office Exercises, Nutrition, Reframing Your Thinking Patterns, and much more. In this era of road rage, office
shootings, and abuse in the workplace, this is a must read. It will show you how to lower your stress, if you follow the
easy instructions.

Wellness Centers: A Guide for the Design Professional
Published in Kindle Edition by Wiley (1999-04-26)
List price: $95.00
New price: $71.28
Average review score: 

A wealth of information
Helpful Votes: 1 out of 1 total.
Review Date: 2008-06-07
Review Date: 2008-06-07
My first introduction to this book was when I met, worked with and befriended the author. It is packed full of information
on Wellness Centers but also provides a great discussion on the business case for the development of this building type.
Inspired by her mother's battle and death from breast cancer, Joan Whaley combined her training as an architect, her talent
as a writer, and her passion to teach others how to live for optimal wellness in the creation of this book. Sadly, Joan herself
lost her own personal battle with cancer last year. However, this book is a continual reminder of her positive and outgoing
energy and her enthusiam for life.

What Customers Like About You: Adding Emotional Value for Service Excellence and Competitive Advantage
Published in Paperback by Nicholas Brealey Publishing (1999-11-25)
List price: $17.95
New price: $11.79
Used price: $2.97
Used price: $2.97
Average review score: 

Making the most of potential through emotional attachment
Helpful Votes: 2 out of 3 total.
Review Date: 1998-09-13
Review Date: 1998-09-13
Having just been sent a copy of David Freemantle's latest book I can totally recommend it. David uses live examples from
many different companies across the world and it is one of those management books that you don't put down. Page after page
of common sense combined with a real understanding of the problems that organisations are having as we approach this new
age of opportunity. David explains has given many examples of organisations that can prove that by caring about people you
can be incredibly successful. A great read for any leader that wants to unleash the potential of people across the business.
We are all still learning and David's book leaves you with the feeling that with belief anything is possible.
What Every Musician Should Know About Self-Promotion: The 29 Key Principles of Independent Music Marketing
Published in Audio CD by TheBuzzFactor.com (2004-07)
List price: $11.95
New price: $11.95
Average review score: 

Another Great Title from Bob Baker!
Helpful Votes: 3 out of 3 total.
Review Date: 2004-08-26
Review Date: 2004-08-26
Got an advanced copy of this and it's great. One of the things I love about Bob is his ability to break complicated subjects
down into bite-sized pieces that are easy to grasp. "29 Key Principles" is the kind of thing you'll want to listen to with
a pen and pad in hand because the ideas you'll get from this CD could literally be life-changing for you. This CD is a real
bargain for the price and I think ANY musician (or creative person) will benefit from what it contains. By the way, if you're
not already on Bob's free newsletter, you should subcribe immediately. Really good stuff...
When My Love Returns from the Ladies Room, Will I Be Too Old To Care? (MM to TR Promotion)
Published in Paperback by Ballantine Books (1997-08-27)
List price: $11.00
Used price: $4.85
Average review score: 

Southern humor the way it should be...
Helpful Votes: 2 out of 3 total.
Review Date: 1997-07-11
Review Date: 1997-07-11
With a title this funny, how could the rest of the book not be? Lewis Grizzard delivers in this hilarious look at southern
life. Lewis at some point touches on everything from dissatisfied transplant yankees (Delta's ready when you are...), boys
with earrings (pirates, rock stars, or gay), and marriage (he's had so many wives that he can't remember their names. He
calls them all "plaintiff"). This and all of Lewis Grizzard's books should be handed out to any yankee crossing the Mason-Dixon
line. I can think of no better primer on proper southern behavior
Books-Under-Review-->Health-->Addictions-->Substance Abuse-->Tobacco-->Teen Smoking-->Promotion-->89
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