Industry Books
Related Subjects: Supporters Public Relations Promotion Lobbying Product Smuggling
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Basic businessReview Date: 2004-08-14
Great Start-up Business IdeasReview Date: 2004-03-31
Gold mine of informationReview Date: 2004-03-17
You will learn more from this book than you would if you got an MBA from Harvard.
Enjoyable and informativeReview Date: 2004-03-16
The author writes about his experiences in the closeout business and how you can start and make money in the closeout industry.
Don't start a business before you read this!Review Date: 2004-03-12
Before you spend allot of time and money on a business you should read this book since it can give you plenty of advice on real businesses that can make you a good deal of money without costing you too much money or time.

Used price: $28.95

Gann, the Trader at his best.Review Date: 2008-07-27
WD Gann Adds Volumes to the Commodity Trading WorldReview Date: 2007-05-18
This is the one !!!Review Date: 2006-10-26
Very goodReview Date: 2006-07-25
The book itself is structured in three large parts: 1) W.D. Gann's approach to markets and trader's discipline, 2) examples of trading patterns from various commodities all the way from 19th century, 3) addendum from 1951 with some more details and clarifications.
Some people complain that Gann's writing style is too monotonous and droning. It is true in the sense that he does not entertain. But he does cover more ground than all those easy-reading "Trading for Dummies" book which are typeset in triple space with large charts.
Parts of this book and interpretations of Gann's methods are available on the web - but it is still nice to have it as a book.
I think this book should rate 5 stars!?Review Date: 2004-10-04
Applying an honest effort to Gann's material, it appears that the SP500 index (SPX) should sell at 1172.50 on Wednesday, 11/03/04. I am writing this review on Monday, October 4, 2004 when the index is priced at 1137.22. If this projection is close to the mark - you may want to consider buying this book.

Used price: $21.97

Worth the time to readReview Date: 2007-10-09
All in all a good book if you are new to the pizza business and looking for a map to opening your own.
How to Open a Financially Successful Pizza & Sub Restaurant by Shri L. Henkel & Douglas R. BrownReview Date: 2006-12-29
Great details have been provided in every phase of the business process from research gathering to the actual operations of the business including how to budget and control your costs, techniques on marketing the business as well as being aware of governmental requirements whether federal , state or local.
This book of instructions and guidelines will assist anyone in becoming successful in the Pizza & Sub Restaurant business if they are willing to follow the suggestions and advice the authors provide in this book. The CD included with the book is an added plus in that it provides all the necessary forms that are mentioned in the book. What better way to provide Readers with something they can use in the start-up and progress of their business.
A 'must' for any would-be pizza or sub shop owner or franchisee.Review Date: 2006-12-11
Diane C. Donovan
California Bookwatch
Great for Budding Restaurateurs!Review Date: 2006-12-11
Most importantly, the authors have already conducted their readers' market analysis: by limiting their analysis to a specific type of restaurant, they provide readers with information that is specific to their concerns. The book's twenty-three chapters cover every important aspect of the process, from buying a shop, to bookkeeping, to marketing, and to dealing with the local food and health safety officials. The CD-ROM that is included with the book features an editable business plan.
In short, this is a must-have for anyone even remotely considering opening a restaurant. Buy it, learn, and be successful!
Great book for opening your own pizzeriaReview Date: 2007-01-04
The first few chapters will help you understand if owning a pizza restaurant, or indeed any kind of business, makes sense for you. It clearly lays out the skills and talents you need and the first steps to make your business successful.
Read it from cover to cover. Every little detail is in here. What kind of oven should you buy? How should your menu look? Will you offer delivery? How will you evaluate employees? There are even about 70 recipes to get you started.
Most people who go into the pizza business probably won't read this book. Reading it will give you a leg up on the competition. They may have good recipes and a strong work ethic, but they'll struggle with bookkeeping, marketing, and so on. Meanwhile you have the answers from this book, or you know where you get them (from resources listed in the book). It includes a companion CD-ROM that includes all the forms, worksheets, and recipes.
I highly recommend it.

Used price: $25.48

A Wealth of KnowledgeReview Date: 2005-07-22
A great resource!Review Date: 2005-03-20
IntriguedReview Date: 2005-03-15
Selling and buying our last homeReview Date: 2005-03-09
A Great BookReview Date: 2005-03-09

Absolutely SuperbReview Date: 2005-03-21
Theodore H. White was one of the top journalists of the 20th Century, and perhaps best known for his MAKING OF THE PRESIDENT series (1960-1972). Very few writers have ever matched his eloquent prose, which is abundant in this superbly moving 1978 memoir.
encourage your children to develop second languageReview Date: 2003-05-06
ITs history, and what an amazing story!!Review Date: 2001-01-05
Great bookReview Date: 2002-04-26
An outstanding memoir from a legendary reporter...Review Date: 2004-08-07

Used price: $35.52

Must Read for Used Car Mgr and AboveReview Date: 2008-09-01
VelocityReview Date: 2008-06-02
A rare findReview Date: 2008-03-31
This is How to Become a Used Car SuperstoreReview Date: 2008-04-07
And it will make you wonder why we haven't been doing all of this stuff before.
Waking up a sleepy industryReview Date: 2008-03-28
The overall message of Pollak's book is adapt or die. As we see the US auto industry fighting for its life it's refreshing to see someone bring some insight and business sense into something that historically hasn't been very sophisticated.
Velocity is a wonderful read for any fan of business--especially as we watch an industry that's undergoing massive change on a global scale. Pollak offers up advice for local dealers on how they can remain more competitive. But for those not in the industry it's great insight into how to apply discipline and sound practices to make any industry better.
Now if he could only get the sales guys to stop wearing gold chains....

the best book ever!Review Date: 2008-10-02
Cliff Robertson is only a minor characterReview Date: 2008-05-28
A good, solid treatment of a fascinating subjectReview Date: 2007-12-25
I don't have access to people at this level, so I appreciate the peeping-Tom aspect of viewing the thought processes and actions of people who normally hide behind lawyers, secretaries, and call-screeners.
The author obviously interviewed many many people to put this book together, and I appreciate how he reported on the media coverage, as well. I never really thought of how people manipulate the news as part of the story, but course it is.
The book is like a newspaper story in that it is filled with information, but the narrative reads like a novel - very easy to read. The author does a good job of developing story-lines, so we have a sense of completeness, and a sense of an overview, while also sprinkling the famous names and the glamour that makes Hollywood so compelling to people.
I've never understood why Hollywood turns out bad movies month after month, year after year, when it is so easy to tell from the beginning that a movie is going to be awful. Why make awful movies?
This book doesn't directly address that issue, but it shows how irresponsible and irrational the leading powers that control Hollywood on both coasts are, and how corrupt the whole system is. It's obvious that normal things like making a good product become irrelevent to their attention span.
I guess it's not really corruption, if everyone knows it's happening, and it's just a way of getting things done.
My only complaint is that I wish I had more of a reality on the Board Directors. Their actions seem so irrational, but I'm sure it's because they were not forthcoming in their interviews, and did not take the opportunity to express their points of view. People at that level are notorious for avoiding the press, so it is not surprising.
The Ultimate Study in Greed and HubrisReview Date: 2007-04-05
Being from the Washington D.C. area I kept constantly asking why someone didn't leak this to the press and blow the whole compiristy.
The only comparable book is "The Great Salad Oil Swindle"
Domino EffectReview Date: 2004-04-08

Important Work - These authors have nailed it!Review Date: 2001-01-30
These Authors Know Their Stuff!Review Date: 2001-03-18
Best E-Mail Marketing Book In PrintReview Date: 2001-01-23
I applied the Author's recommendations and saw my e-mail response rates take off. On the most recent campaign, I saw a 247% lift in response resulting from the use of just one of their techniques.
The book is written in very clear and concise language. It's methodical and step-by-step method worked wonders for my company's program. I've read all the other books currently on the market, they just don't compare. If you're new to e-mail marketing or a serious pro, this book has information that you can put to use right away.
The tips and tricks in creating an e-mail program were dead on. I especially liked the chapters on the type of products that can be sold via the Internet and the characteristics of a successful Internet Buyer. The "Multi-Mailing" idea alone was worth the price of the book.
This is the definitive book on e-mail marketingReview Date: 2001-02-01
If you want to know how the pros are using email marketing buy this book.
It details the differences between opt in permission based lists, and SPAM, and how to avoid the pitfalls that can literally kill your business. It comes complete with information on where you can find the best email lists and email marketing services in the business.
It identifies the different types of copy, formatting, text Vs HTML, rich media, etc, and provides insight into which may be best for your business. I've been asking everyone about timing of our messages. No one was able to give me a clear answer that made any sense. This book gave me great insight into the time and day that is best for me to do my email transmissions... and the auothor's information produced immediate positive results for us.
Aside from the practical knowledge, I also liked this book because the author's share the latest thinking about where this medium is going, and what steps to take today to make sure that your business reaps the rewards of the future.
This book is not just for dot comers. I would strongly recommend this book to anyone involved in the sales and marketing of their company's products and services.
This book is now the definitive resource on email marketing.
Great book for a new marketing mediumReview Date: 2002-11-22
The author explores this new, exciting medium we call email and uncovers its powerful potential for direct response selling. It leads you through the basic techniques of marketing through email. What works and what doesn't. Most importantly, it steers you clear of potential pitfalls inherent in this new medium--like how to avoid spamming, etc..
A great book on email marketing that is thorough, timely, and bound to become a classic in its field.

Used price: $0.08
Collectible price: $24.00

This book only tells part of the story!Review Date: 2005-05-29
After reading this book, I became fascinated with Janet Flanner. I bought other books which educated me more about this situation. Sadly, this book is only a part of an amazing woman's story. I won't say that Janet didn't love Natalia but she had two other lovers, Solita Solano and Noel Haskins Murphy in France. Janet did not belong to anybody much less Natalia. Janet belonged to the world. She was larger than life. In fact, Noel and Solita did share a negative reception of Natalia's part of Janet's relationships. The reason that Natalia did not move to Paris was because Janet's partner Solita and Noel did not care too much for Natalia. They found her possessive and overbearing. Janet was not always happy in New York City with Natalia. She was happiest in Paris where she belonged. I won't say that they didn't love each other but it was not an ideal relationship. Natalia wanted Janet all to herself and Janet was torn between Noel, Solita, and Natalia. Janet was an amazing woman. This book only tells part of the story from Bill Murray's point of view. The book asks more questions than provides answers. I don't think Bill wanted to know about the true nature of Janet's relationships. She was not monogamous and she didn't belong to NAtalia but she did love her to spend time with her. Regardless, they're all in heaven having a ball.
Fascinating MemoirReview Date: 2002-08-01
This is a crisply written, completely fascinating account of William Murray's gypsy childhood in the literary circles of New York, Fire Island and Rome. It is a story of becoming a man, of weathering stormy relations with parents, and about his own struggles to make a life for himself as a writer.
There are two generations of literary lives detailed: I was fascinated to learn how much professional writers struggle even after achieving success. Janet Flanner lived in hotels across the world, constantly missing her deadlines; the author himself resorted throughout his 20s and 30s to gambling and part time jobs to scrape by. Even his first two years working as a writer for the New Yorker came and went without him getting an article published. This is the dark side of the artist's life, and one we hear too little of.
My only disappointment with this book -- and it's minor-- is that it is really the story of an artist's life, not the story of being the child of a lesbian. Janet Flanner's role in the author life could just as well be that of a step-father; the fact that she is a lesbian is superfluous. But, maybe that in and of itself makes a point.
A fascinating and well written memoir -- worth reading.
Phenomenal bookReview Date: 2001-07-10
Very interesting book on several levelsReview Date: 2001-01-24
A fascinating memoirReview Date: 2000-08-19
By the time I finished reading this book, which is a very lovely memoir, I had really taken a strong liking to Natalia with her patience, tenderness, humanity, character, and love.

Used price: $2.00
Collectible price: $24.95

I Wonder What Happened to that Jeb Bush guy?Review Date: 2002-07-24
Unfortunately, the web was just in its infancy, and access to Hiaasen's newspaper writing was apparently one of the few exclusive benefits of living in South Florida. KICK ASS turns out to be just the sort of collection that I had been craving for many years.
KICK ASS does not disappoint. It begins with a nifty introduction that provides a smattering of biographical information on Hiaasen, as well as a context for the subjects and tone of his columns. Hiaasen clearly resides in a longstanding tradition of muckraking American journalism, and I mean that in the best possible way.
This is no mere sampling of his work -- there are more than 200 columns here, organized by topic, and just about every one of them meets the mandate stated in the title of the collection. Hiaasen has a passion for the environment, consumer protection, crime control, and good government. His portrait of a Florida reeling after the flood of growth and development of the last three decades is even starker than the one in his novels. Speaking of the novels, it is also fun to see where he "lifts" some of his ideas for the things that happen in his books. The overamorous dolphin of NATIVE TONGUE appears in KICK ASS as well.
If there is anything to regret about this book, it is that the topical organization often generates confusion for the reader when certain figures re-occur. Some of them almost develop a roguish charm. After all, us non-Floridians don't have to live with the direct consequences of local corruption. A little wrap-up to let us know how some of the notorious figures and controversies ended up would have been nice. I always hated that device at the end of his novels, but it would be perfect for a collection like this.
Another Must-Read from HiiasenReview Date: 2000-06-26
it really kicks a__Review Date: 2006-07-30
If you like his novels, you will love his columnsReview Date: 2006-04-13
From the opening column of the book (Carl Hiaasen's Florida Stress Test) to some of the more serious writings (the group of prostitutes he talks to, the crumbling county health building) Hiaasen writes it all with a razor-sharp flair and zeal that can't be matched. You know this guys just loves going to work every day.
Who else would refer to the newly elected mayor of Miami as a "pernicious little ferret"?
Keep them coming, Carl. I'm waiting on Volume 3.
Most columns are winnersReview Date: 2006-07-06
If you've ever read a Carl Hiassen book (or Tim Dorsey for that matter) and you wonder where he became so cynical, or where he gets his outrageous ideas from, read this book. Taking only the best of his newspaper columns, this book gives little glimpses into the absolute mess that was Miami/South Florida in the 80's/90's. Taking on anything from connected land developers, to cartel-backed politicians, to prostitute employing evangelists.
Each column is 1 to 1.5 pages in length making it the perfect length to read here and there, or big bites at a time. If you're a fan of Carl Hiassen, try this book not for Hiassen's opinion, but just for the shear knowledge of ludicrisiosity he imparts.
Related Subjects: Supporters Public Relations Promotion Lobbying Product Smuggling
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