Industry Books

Edna Buchanan has written a multi-faceted book about many of the crimes in Miami and the nearby area from her career as a crime reporter for local newspapers.

She wrote about her childhood and the journey that led her to journalism.

The author related how publicity usually aids in solving cases and apprehending the guilty,but not always. The "Pillowcase Rapist" was used as an example where that tactic failed.

Victims are not always located. Like in the case of Christopher Wilder where two of his victims' bodies were never discovered.
The disappearance of a 17 year old girl was an unsolved mystery. The poignant story of her mother's courageous search in dangerous locales and her timeless determination was another side to that story.

Edna Buchanan documented the carnage of the race riots that resulted after the McDuffie police brutality-murder case.

There are a number of true life,colorful characters in "The Face had a Familiar Face" that make this book entertaining and hard to put down.

I WOULD GIVE THIS BOOK 4 1/2 STARS BECAUSE I WISH IT WOULD HAVE HAD SOME PICTURES. THE STORIES WERE REALLY DIFFERENT AND NOT SURE I WOULD LIKE TO LIVE IN MIAMI, FLORIDA.

Edna is a great (and very funny) speaker. Her writing is just as good. If you want to learn exactly what a crime reporter does and learn it in a truly very amusing book, this is for you. I read this book before I heard her speak. I expected that the talk would be boring (i.e., couldn't be as good as the book), and was I wrong! She kept all of us laughing for about 45 minutes. If you ever get a chance to hear her speak, don't hesitate! If hearing her appears to be extremely unlikely, you are in luck because you can read her book! Seldom do I laugh out loud while reading a book, but I did while reading this one. If I ever hear the song "I shot the Sheriff" I know I will start laughing out loud again. This is light reading and you won't regret the time you spend!

I finished this book in 2 days. I found it different from most true crime books I read, but very interesting.

First book. Mesmerizing. Tough, critical, witty, a read-to-the-end book (forget sleeping for about two days). A tough lady who won the respect of law enforcement and fellow novelist. Humorous, sad, caring,
historical and factual with no sugar coating. Just the facts, Ma'am! Street smart. If you don't have a member of law enforcement in your family, you need to read this book to garner some idea of their lives.

The editors, Catherine Fitzgerald and Jennifer Garvey Berger, came up with a high quality, lucid and readable book which is a diverse collection of contributions from an elite group of experienced and knowledgeable executive coaches. I was excited to go through the different perspectives and methodologies which should appeal to a wide readership.

Those wishing to develop their coaching skills will find the book fascinating and enlightening. I believe that this is one of the most important coaching related books on the market.

The book is excellent reading for coaches, executives, human resource professionals, trainers, consultants and others with an interest in executive coaching.

I admit to more than a bit of bias since many of the authors are colleagues of mine; however I urge you to look at this book. It's the only one on the market, I believe, with diverse contributors and methodologies. The commonality among the authors is that they are all highly experienced and successful executive coaches, and I doubt that there's a "certified" coach among them. Some of these authors are also contributors to The Executive Coaching Handbook: Principles and Guidelines for a Successful Coaching Partnership, January 2004, third edition. It is written by The Executive Coaching Forum, (TECF) whose charter is to advance the highest standards and best practices of executive coaching with all members of the "coaching partnership" (Executives, Coaches, HR Professionals, and others interested in Executive Coaching). The Handbook is available to read or download at no cost at TECF's website: theexecutivecoachingforum.com

This book really is what books on coaching should be. Solid, theoretically-based and applicable. Beats most of the other executive coaching books hands down. One of the best books on coaching around.

Executive Coaching: Practices & Perspectives, is an excellent and timely text consisting of 16 chapters written by 20 contributors, the editors also being contributors, providing a wide breadth of information and references. It provides a rare opportunity to shadow many experienced coaches from diverse backgrounds and learnings. I applaud the editors for what is a very successful attempt to weave many different "essays" into a coherent book. The writing styles and approaches are different for each of the chapters resulting in many practices and theories, and many modes of learning for the reader. Executive coaching is still a fairly new profession and this book provides a wide variety of perspectives not typically shared among peers.

Although titled Executive Coaching, it indirectly explores the diversity of individual and organizational learning and change with a keen appreciation for the complexities of the human mind. For executive coaching, as in organizational development consulting, one size does not fit all. The diversity of approaches from the respective authors reflects the strength of belief in their own methods when dealing with the complexity and diversity of the human mind; and reveals the many barriers to individual learning and ultimately organizational learning. In many ways the book is about organizational development and organizational learning brought to an individual level.

Most of the contributors have psychology backgrounds; however, the editors have made a good attempt to look at executive coaching from a variety of lenses, with a noticeable influence of Carl Jung and Robert Kegan. As an organizational development consultant and executive coach, I find some bias toward the need for a psychology or psychotherapy background in some of the chapters. Does one need a degree in psychology to have an understanding of a variety of perceptual views through intentional, behavioral, cultural, and social dimensions, for example? I don't believe so.

There are many issues that emerge when we have conversations at personal and sometimes intimate levels. Do we dare go where no non-psychotherapist has gone before? I believe the human psyche is much less fragile than most psychotherapists, and even psychologists, might have us believe. And as organizational change consultants, how much damage have we inflicted because we dared not to tread, or even look, in those heretofore-protected domains?

Where is the line drawn between learning and repair, or between personal growth and cure? The authors have drawn their lines and they are in different places. I do believe, when coaching Executives, it is essential to have a greater depth of knowledge and abilities as an observer and guide.

I believe executive coaching can increase the potential for profound change. Peter Senge, in his book The Dance of Change, describes profound change as "organizational change that combines inner shifts in people's values, aspirations, and behaviors with 'outer' shifts in processes, strategies, practices, and systems ... In profound change there is learning." (p 15) W. Edwards Deming said, "Nothing changes without personal transformation."

Executive coaching allows us to further shift the learning paradigms of our clients. We are beginning to apply to individuals what we have applied to organizations. Coaching appears to be the natural progression to double-loop learning at a personal level, in addition to the organizational level, and further progression to triple-loop learning. Double-loop learning is a concept developed by Chris Argyris and Donald Schon based upon the work of Gregory Bateson. The term "triple loop learning" was used by William N. Isaacs, in Taking Flight: Dialogue, Collective Thinking, and Organizational Learning. "Double-loop learning encourages learning for increasing effectiveness. Triple-loop learning is the learning that opens inquiry into underlying 'why's.' It is the learning that permits insight into the nature of paradigm itself, not merely an assessment of which paradigm is superior." Effective coaching includes the practice of Dialogue at a one-to-one level. This "third" level of learning can be called transformational learning. As such, this book could be about transformational learning.

A noticeably missing piece was a chapter on distinguishing coaching from therapy, and addressing some of the boundaries to be considered and what resources the executive coach should have available in assessing and dealing with those boundaries.

Another missing piece was the role our body plays. Recent studies suggest a more holistic approach is needed in our learning - the integration of language, emotions and the body. I am referring to more than the traditional concept of "body language." Albert Einstein said, "My primary process of perceiving is muscular and visual." Richard Heckler, a psychologist and director of the Rancho-Strozzi Institute, says in his book The Anatomy of Change, "An education that connects us with our body would teach us the difference between what we are experiencing and what we are thinking and fantasizing about." (p 12)

Full awareness goes beyond what we are thinking. The body can reflect what we are thinking and feeling and the body can support what we desire to think and feel. Stuart Heller, mathematician, operations researcher, and psychologist, says in his book Retooling on the Run, "To make a change in any part of you, you have to change all of you." (p 10) "Your results are a function of the way you organize and use yourself. By studying your patterns of reaction, belief, tension, feelings, and posture, you learn how you both hinder and help yourself." (p 17)

I highly recommend this book to anyone involved with coaching and executive development. In addition, it offers many insights to any organizational change consultant wishing to search deeper in the psyche of an organization. Many organizations, and individuals, are struggling to find ways of breaking free of traditional thinking and modes of operation to enhance continuous learning. At a minimum, these insights may help forge better partnerships with clients and help facilitate greater awareness, reflection, and ultimately learning.

Organizational consultants Catherine Fitzgerald and Jennifer Garvey Berger offer a collection of articles by 16 executive coaches, including themselves. The essays cover executive coaching perspectives, practices and management. This book examines the range of managerial and psychological approaches shaping this emerging field. These expert articles provide a diverse overview, varying in complexity, practicality and therapeutic philosophies. The hazard of anthologies is the mix of voices, so there is some blurring between what is coaching and what is therapy, and some drift about exactly who is being spoken to, the coach, the manager or the executive. The book seems to focus primarily on the analytical, psychological and tactical tasks of coaches. However, we from getAbstract suggest that if you are hiring a coach for yourself or your organization, you may find this very practical in understanding what coaches do and in being sure you select a good one.

IF YOU ARE TRYING TO BECOME A FILM DIRECTOR THIS IS ONE OF MANY BOOKS YOU SHOULD READ AND STUDY!!!

This puts the duties of a director into perspective. It emcompasses a lot of the tasks that amateaur directors neglect. It was an easy read and hit a lot of bases that film books miss.

Learn from the big picture to the nuances. I have a horrible memory and I find having the 'big picture' helps keep everything organized.

#1 - The first big plus;
I have been learning to write screenplays for several years. This book helped me understand what was wrong (and right) in my last two writings.
It turned them into a movie and showed 'where and why' they failed.

#2 - Secondly;
It demonstrated that writing and directing are much more integrated, than one would imagine. Learn them both and become better at each.

Start with the big picture, this book accomplishes that.

....the first book to make sense of it all...where to put the camera...how to stage the scene...how to help actors find the performance...it teaches these things as much as any book can, and will save you the cost of one third of film school

This book is filled with valuable and helpful information for budding directors. I'm currently in the process of putting everything in this book to good use. The thing I like about this book is that it's not just one of those books that says you need to storyboard everything, because unless you have good drawing skills that really isn't feasible. The book gives an in depth look on how to pre-plan your film shot by shot and the use of floor plans to illustrate camera set-up's. It's so simple, but this is the type of thing that will make you prepared when you come to shoot, instead of just winging it.

Valuable both for individuals contemplating alternatives and for cemetery managers like myself thinking of establishing a green cemetery.

What a great book, really well done. Mark Harris has written a concise but very informational book on alternative options to the traditional method of caring for the dead. I've been uncomfortable with this method since I was a pre-teen and attended my first funeral, for an uncle who died of cancer in his early 20s. It seemed so strange to me, the artifical blush of his face against the voluptuous bedding in the enormously ornate and polished coffin. It seemed so removed from him, his life, and who he was. The actual burial place seemed removed as well, very sterile and manicured, the standard level emerald green lawn with no understory, trees, and little wildlife. I juxtapose this method with the natural burial method in the last chapter of this book and I'm blown away at how different it can be. Mark Harris has done a fine job of illuminating the realities of the funeral business today in a non-confrontational manner, without sarcasm or a posturing. I appreciate the description of the alternatives in under 200 pages; so many authors these days feel it necessary to expand on a topic ad nauseum for 500-600 pages. This book isn't perfect; there are a few contradictions in the summaries at the end of each chapter when he compares state requirements and Harris doesn't really address the high costs of burial at some of the natural cemetaries (the ones in California come to mind), which is only fair after he extensively discusses the costs of traditional funerals. But these are minor issues with an overall excellent book. Highly recommended.

This book is concise and informative and provides a great overview of the various burial alternatives that are accepted in the US today. It presents the options, which range from one end of the spectrum to the other. This is an eye-opener for those who think the modern funeral industry is the way to go (pun intended). I have already passed this book on to my family and will encourage all my friends and loved ones to read it. At least they can make decision about their own burial from an informed point of view.

I really enjoyed this book. It's organized very systematically with each chapter covering one topic or burial scenario. The first two chapters lay out the current state of affairs in burial. One was on the specifics of embalming and funeral-prep, which was nauseating yet fascinating, and another on the funeral business of selling services - both needed and unneeded - to grieving families. From there, the book goes into actual burial options, starting with the least green of the eco-friendly options (cremation), following through to the most eco-friendly scenario at the end. The chapters themselves are broken down even further with the bulk of the chapter telling a story of a family burying their loved one in the prescribed manner, and ending with a basic informational snapshot or "how-to."

The storytelling tone of the book made for a quick, entertaining read (well, as entertained as one can be when peering into the funerals of others), and occasionally left me a bit choked up due to touching nature of each of the burials and contentment that each family seemed to feel by taking the "green" route and fulfilling their loved ones wishes at the same time.

The book often referred to other well-know books on the funeral industry (Mitford's "American Way of Death," for example), which was smart seeing as the information presented here is more brief than I had hoped. But, really, that's the only criticism I can give it. And if "it was too short!" is the worst the author can do, he should probably be pretty pleased with himself :)

I highly recommend this book to anyone interested in a more natural way of death and burial, whether to protect the environment or to just keep life - and death - as simple as it should be.

These pages do the human race a great service. Every Funeral Director needs to read this book. Death is not a pleasant subject. This book is more than worth the price. Everyone has trouble thinking about grave matters. Just as cremation came to America, so comes the green funeral. This book is the future in Funerals, it is well thought out, researched and well written. Practical How to tips are in the back of each chapter. Everyone needs to read these tips. Everyone! Great work, Mark Harris.

Funeral Directors please read this book with an open mind. Personally, I have found this book helpful in my work with families in the Funeral Profession.

I agree with Van55. (What else is new?!) This is a fantastic book. I bought my copy used through Amazon over a year ago, and I am still making reference to it. If you are a fan of quality Cuban cigars, you need this volume along with Min Ron Nee's work. In contrast to Min Ron Nee's book, this one has much more on the history and production of the cigars. The photos, many full page, are colorful and moving.

While this book does have descriptions and evaluations of various vitolas, the ones in MRN's book are much more thorough and complete. That does not mean that the ones you will find in the book are not useful, but they are best treated as an overview. Don't look for detail here. But then again, this book is less than half the price of the MRN book, and it is much easier to find.

Again, you probably need both books, but buy this one first. You won'd be disappointed. Makes a great coffee table book too!

I really appreciated this book for the photography and the explanation of the manufacturing process. Del Todesco does a great job of walking the reader through the myriad processes of creating a puro. The only thing about this book that left me a little disappointed was the review of cigars in the back. It seems a little difficult to review a cigar in one sentence, especially cigars that are as complex as a Montecristo #2 or a Hoyo de Monterrey...but time and again, he sums up an otherwise world famous cigar as "suitable for a beginner" or "mild, not much to recommend about this cigar". It just struck me as odd to have a compilation as deep as what is presented in this book and then give the cigars an extremely indifferent and passing glance en masse. The first 130 pages were interesting no matter what level of aficianado you are...the encyclopedia could use a good second edition enhancement.

This is a great reference book for specific havana brands. Life sized images of most cigars from nearly all brands is included along with vitola information and author's tasting notes/suggestions. This is in addition to general cigar information like history of tobacco, tobacco cultivation and creating a cigar. The specific details are a bit dated (1997) but still the best I have seen published in the US. However, Min Ron Nee's text is superior if you can obtain it.

I found this book at Amazon while searching for the second printing of "An Illustrated Encyclopaedia of Post-Revolution Havana Cigars" by Min Ron Nee, that I understand is soon to be released for sale within the United States.

Mr. del Todesco's book, though now nearly ten years old, remains a valuable addition to the library of anyone who has an interest in Cuban cigars. The first 130 or so pages contain a detailed history of Cuba's cigar-making as well as a seed-to-cigar description of the creation of Cuban cigars. Most of these pages consist of excellent photographs of Cuba and of the farmers, torcedors and others whose skill and knowledge contribute to the manufacture of, arguably, the best cigars on earth. The last half of the book consists of sepia photgraphs and brief descriptions and tasting notes of the brands (marcas) and sizes (vitolas) of Cuban cigars that were in commercial production in 1996. Comparing these notes to more recent reviews of examples of later productions of these cigars is fascinating.

I'm glad that I happened to have stumbled onto the existence of this beautiful volume.

With the plethora of books currently available on cigars in general and on Habanos in particular, this is (still) the one item no cigar aficionado dare be without.

Wow, what a fantastic book! In my quest to understand the financial workings of American society, I came across this book. What an education. As a British expat now living in the US, I have been shocked by just how insecure I feel in my financial life here. Attempting to build an element of security into my family's new life, I am faced with insurance companies that no longer keep their promises, pensions that no longer exist and a host of eager sharks fighting to get me to invest my meagre savings with them. College costs are exorbitant and the economy so fragile that even a masters degree is now more of an albatross around the neck (debt) than a guarantee of a stable income.
Peter Gosselins book confirmed what I was beginning to realise myself. I'm caught in a game that I have no chance of winning. It is a call to arms; a warning shot across the bow of the presidential campaigns to ensure that the real issues facing this country are included in the ballot. These are the issues that affect Americans every day, so 'Excuse me, Mr. President. In your run for the White House, could you please remember the electorate.'

I read this at work. Mr. Gosselin's descriptions of the displaced "c class" executives shows an expanded view of how so many of us may be going to the dogs. I am just wealthy enough to be able to cruise through the rest of my life, if nothing bad happens. By the way, the book arrived quickly and in excellent condition.
jb

What an interesting book! High Wire goes a long way in explaining why our society seems so fragile in relation not only to our economic lives, but also in our relationships with our communities as a whole. This book also confirms the notion of how shifting so much risk away from employers, insurance companies and the government onto individuals creates an environment of "it's every man for himself" rather than "we're all in this together". Maybe this might explain some of the disconnectedness we experience in our day-to-day interactions. High Wire is very easy to read and very informative as well.

I don't think this book will get much notice or have much impact. Sure, it will encourage those who agree with its points, but I can't imagine that it will reach the general population in a big way. The idea of the book is that Americans, all but the very richest, are being sacrificed on the alter of private ownership that only benefits that thin upper crust of wealthy people. The rest are losing their ability to retire, to have health care, to securely own their homes, provide college educations for their children (or get them for themselves), or even have a job with a good company.

The author does point out the very interesting idea of the "unjob" where many of us work because the traditional career is closed to us for a variety of reasons, yet we can't start our own profitable company (or are working towards that goal), and we scrape by making a living and providing our own benefits with consulting, contracting, or other short term work. Usually we have multiple gigs running at the same time.

My own view is that our system does put too much of the burden of dislocation and disruption on the workers and too little on the companies and executives who either create or decide to use these dislocations as part of their business strategy (even if that is bankruptcy). However, many of the examples Gosselin cites in his book, while unfortunate, are also fairly well to do people who chose to live a life of consumption rather than with prudence and thrift and now want someone to bail them out of their difficulties. Sure, some of them got some very bad breaks in health or dishonest companies. And others did not read their insurance policies closely enough. Still, there is no doubt that some insurance companies push those with expensive claims into court hoping that either the claimant will die before they can collect or that the legal approach will simply be more costly than they can bear.

I thoroughly disagree with Gosselin's notion that somehow we need to turn back the clock and go back a few decades to large corporations that employed people for life and provided pensions. We can't go back because the world has changed, people live too long after 65 to have that be the retirement age. Do you realize that when Social Security was first created only about 3% of the population lived to collect it? We would have to push the retirement age up past 72 or more to achieve similarly "secure" retirements that would not bankrupt companies or society.

While I appreciate Gosselin's good heart and like some of his observations, his prescriptions are faulty and too nostalgic to be taken as a serious prescription for what ails us.

Reviewed by Craig Matteson, Ann Arbor, MI

This is a GREAT book and I would encourage every citizen of America to read it, young or old. It's actually a hair-raising book. Well researched and each chapter has a personal, true life story of a family or individual that has been challenged with the topic being discussed.

Since the other reviews to date go over the book, I want to share what I took from it. First, I got out all my insurance policies after reading the chapters on how the insurance industry has slowly & slyly sandbagged us consumers. I read them with a fine tooth comb and voila! wouldn't you know it - just like the author said they were doing, well that is what they are doing. Sneaky company (and this is one of the Big Three property/casualty companies in California and the rest of the country) well guess what, they did exactly what the author said they were doing - changing the terms of the policy in such a way that the ordinary consumer, you & me, who (unfortunately) trust our agents so well ... are/were clueless that this got by us. Yep they changed me from the Guaranteed Replacement coverage on my home to the Limited Replacement + some percentage of cost overrun. And it got by me and I'm pretty smart (at least I thought I was). Just as it has probably gotten by most of you too. I called my agent last month and he told me it was the best policy money could by, Limited but with a 150% total replacement ratio, and furthermore the company I was considering replacing them with, well they had a reputation of quoting low and then next year WHAM they would sock it to me. I don't think so because that company is the one used exclusively by AARP and I just don't think AARP would stand for that kind of treatment. But back to my agent .. funny, but my policy said ... 125%. My agent disagreed with me and spoke to me in such a way that I would never want to go look further. But I did look further and HE WAS WRONG. I called the Home Office and got clarification and it is 125%. MY AGENT DIDN'T KNOW WHAT HE SOLD ME and my agent has been my agent since 1988 - or my agent wants that commission. He's a nice guy, I really don't know. But I'm not asking him. I got very angry when I realized that I had been sandbagged and g-d forbid if my house did burn to the ground, I would end up paying out of pocket over $200,000 to rebuild it just as it is.

Just as many of the Oakland/San Diego and other parts of California that have faced total losses have had to do.

The case studies in the book are all the same - about how the families of Oakland and San Diego fires really took it on the chin. The losses above the policy limits were/are staggering. Guess what, with rare exception, I'll bet you a zillion bucks that if you are reading this review or the book, chances are you are grossly underinsured.

I changed that. I changed companies and policies in the last 2 weeks. And surprisingly, between my car, home and umbrella policy, I went DOWN $600/year in premium along with going up from $1M to $2M in my umbrella. That was worth the book right there.

Then on to the ERISA chapters. What a shocker. I really was stunned at what I read. Imagine this law, passed to protect US the workers, in reality does not protect anyone except the insurance companies. Coincidentally there was a story in the LA Times last week about a woman whose 30-yr old husband died and was covered with $400,000 in his group life policy through his job. Guess what, the company and the insurance company refused to pay the death benefit even though the deceased employee paid the premiums for over the 3 years he worked there. The widow sued in state court, the insurance company knows its rights and got it into federal court (because this is ERISA) and the grieving widow was ordered by court to get the premiums paid returned to her and no payment for the policy. And it is not appealable. Who in the world ever knew that? Did you? I didn't. Does this mean that all life insurance policies through your job won't get paid? I guess I was lucky when my dad died 21 years ago because his group life policy did pay me. But then again my dad owned the company so suspect they didn't want to futz with that claim. However the gall of the company to deny the claim and then the courts, under ERISA precedent rulings, denying the payment. I almost fell off my chair. This is just as the author described is happening in the book.

So if ERISA is undermining employee's benefits (and this includes health coverage too, not just pensions, IRA's & other employer provided plans, employer offered disability and the rest of the benefits of the job) and if ERISA is stripping all our rights of we workers, what is left?

The chapters and stories on employeer provided disability coverage almost left me in tears. I usually shed tears only when reading fiction. This was just a scandalous nightmare to read. But I believe it. And the reason I believe it is that my former husband went blind in his last job due to a detached retina-like condition and his privately held disability company policy (coincidentally the same one talked about in the book) denied him his benefits for close to 4 years. Good thing my ex is an attorney and could take them on. 4 YEARS. While my ex is an attorney what he wasn't able to do was to pull money for living expenses out of a hat along with a few rabbits. He ended up on the brink of bankruptcy with this stunt the company pulled. How an attorney that goes blind can continue to be a litigator and read his briefs is beyond me - and the disability company plays the 'let's see who can hold out the longest' game.

This really is sick stuff.

I realize this is a long review. But I decided to list real life stories to support exactly what this book is all about. I have to say, anybody reading this review that is thinking about buying the book, STOP NOW and buy this book. I came upon it at Borders by accident, it was shelved under Economics and not my favorite category which is Investments - and I don't really like economics, but this is an easy & engrossing book to read. And the time has now come at this passage of time in our history that the public, ALL OF US, need to get our heads out of the sand and meet these challenges head on, informed, and not stupidly ignorant. Ignorance costs and at this point of our historical times, NOBODY can afford to be ignorant anymore.

Please read the book. And thank you for reading this review.

I work at a Production company and a lot of contracts we hand to outside lawyers, but this is a good tool for me because it goes into details and discusses each point in a contract. This is something I'd love to have had many years ago, when I just got started in the business, and now that I have it, I am learning a lot of new things. There isn't any other book out there- quite like this.

Best book I ever bought dealing with the industry, bar none! I can't believe it's under $20!

Good but I liked the lingo section in the book Twelve Step Plan To Becoming an actor in LA but it was definetly helpfulGood Read

Josh Simon CAlifornia

This is a great resource for dealmaking, but most actors and writers that I know aren't negotiating their own deals. The trick is to get your agent to work harder at creating opportunities, so that they actually have deals to make. Yes, your agent should read this book ... but for myself, as an actor/writer the book HOW TO AGENT YOUR AGENT...is my bible. It helps me kick my agents in the butt ( without them knowing)and I get results...they're working harder and I'm getting work. Also I liked that book with all the casting directors pictures...just in case you see them in Starbucks and want to say hello.

THIS IS THE MOST USEFUL BOOK I HAVE SEEN ON THE ENTERTAINMENT INDUSTRY. BEST DEAL-MAKING BOOK ON THE MARKET. 5 STARS!

FADE IN...You network, network and network some more. Just keep smiling as you get S%$@!. The book really is excellent and a must read before taking the leap to LA. As part of the rules, I really shouldn't be letting you know about it. The book will not tell you how to get that luck break, but it will save you some pain along the way. I would also suggest Hollywood 101: The Film Industry for a excellent break down of the various jobs that are need to make a movie. FADE OUT

When I bought this book, I was prepared to read the words of someone who had watched Swimming With Sharks and The Player one too many times. However, this is not a book that teaches you how to be a player. This is a book that teaches you how to get noticed. You can tell that "Anonymous" knows his or her stuff about how to set yourself apart in Hollywood-- by playing by the right rules. There are insightful tips in this book that it would take three years worth of meetings to realize yourself. It is like the Hollywood version of Strunk & White's Elements of Style. Don't leave the east coast without it.

I am a writer and found this book to have helpful information in it for me. It is geared towards the film industry but is a good read with some good information if you are a writer, actor or in the entertainment industry or want to be.

This book not only specifically applies to how one should comport themselves in "the Biz", but has lessons that apply to all industries across the board. A must-read for all who choose to succeed. Buy it! You won't waste your money.

The Hollywood Rules - this book has a special aura about it. It encourages you to understand your talent and how it will most likely be perceived and handled by those in power who can enhance/create your career in movies. It brings Hollywood to your living room for some brief moments, making you believe that you can find the way to whatever you're striving for. And not only that - it shows you the way, providing that you are prepared to work hard, play by the rules, break the rules, and dream on until you make it [...]

I must admit that I am not too keen on this book. Although it doesn cover the basics of fashion illustration I just don't think its a great illustraton book. Its a great referance don;t get me wrong but I know for a fact that Bina Abling's Fashion Sketchbook (the most recent veersion) has a heck of alot more than this book and it may be a bit pricer (just buy it used!) but The Fahsion Skecthbook it well worth it. TRUST ME!

Illustration Fashion: Concept to Creation appears to be popular with a wide range of students who are both beginners, intermediate students and advanced designers. This book offers a step-by-step approach to movement of designs from the croquis (base, working sketch) to the final copy. It has references to designs for facial and body features and it has detailed illustrations of a huge range of different pieces of clothings. Stipelman explains as well as gives examples of ways to successfully convey the mood of an outfit.

Overall - it's very handy. For advanced students, however, bear in mind that it would probably be more of a reference for you than anything. It wouldn't be a bad idea to have a look at other books available here on Amazon.

I found this book to be extremely helpful and useful, far superior than some I have encountered.

I did not realize how resourceful a book this was until I actually sat down and looked through it. I had this book and another fashion illustration book (by Kathryn Hagen) for six months and all this time, I was referencing the other book only to gain insignificant knowledge of fashion illustration. While the other book contains beautifully drawn illustrations, it did little to enlighten me to the techniques, which is important when learning.

I didn't look through Steven Stipelman's book before because I deemed it boring and uninteresting based on a brief flip through. When I actually sat down to start reading it, it all seemed to make sense. What Mr. Stipelman does that other books on this topic fail to really do is to talk about technique and concepts. He outlines standards for drawing croquis (working sketch) in steps, which is a must because a croquis is a foundation for fashion illustrations and will eventually lead to a final drawing.

He also applies the step by step explanation of how to do different poses and how clothing rests on the body in different ways. A big bonus is that he also provides a historical background wherever he can to each section because each period of time had its own ideal for "the" silhouette or body type. It really just ties in well because you get a broader understanding of fashion's past and its relation to the current ideals of fashion.

Whereas some fashion illustration books merely display pages of illustrations done by the author or professionals in the fashion industry, this book is written and arranged in such a way that you feel you're actually in the classroom being taught one-on-one all that it takes to illustrate fashion effectively and beautifully.

I am intrested in fashion design and this book has helped me to learn how to draw the figure and face, etc. If you are a beginner in fashion design this should be your first book to get. This book is a keeper!!

In the rough and tumble world of today's fickle consumer and customer, being creative is not enough. It's the science of marketing; knowing your customer and delivering on that knowledge with well measured insights that drives business today. In Improve Your Marketing To Grow Your Business, Hunter Hastings and Jeff Saperstein show us that organic growth is the backbone of business success. In order to deliver consistent and profitable growth a fact based marketing driven organization is best able understand how to generate this growth.

This book covers a lot of ground; marketing process, automation, accountability, and evolution of the marketing organization among other topics.

However, in my view it does a particularly good job of breaking down the steps companies need to take to become more customer / consumer centric in their innovation efforts. You can't just show up at a conference room for an ideation session and expect to deliver high quality results when it comes to innovation. Great innovation starts with insights about your customers, which can be methodically and consistently converted to market leading innovation when you have the right processes and tools at your disposal.

In addition to providing an overview of the processes and tools you need to drive business growth through innovation, the book provides a number of real world examples sourced from the innovators themselves. They make for an interesting read and really brought the concepts presented in the book to life for me.

I found the book to be essential reading. If you don't want the marketing dept. to lumber along being an under-funded after thought in the enterprise, Hunter's new book can help. I think The New Marketing Mission was perhaps somewhat better but this new book is also very useful

When I was employed by a company that developed mapping software, the marketing strategy was to create a flyer or card and mail it out to every name on a large list. The list was purchased from another company and supposedly contained the names of people who had expressed some interest in products similar to ours. At times, more than one person at my company received a copy of that same material advertising our products. I coined the term "mini-mind marketing" to describe this strategy. In other words, buy a list of names that was probably padded and send out the same item to all of them and hope something sticks. Needless to say, all of the mailings were a complete flop; the response rate was for all practical purposes zero.
Using that same analogy, the material in this book could be described as "mega-brain marketing." The information is a detailed description of how to engage in intelligent and user focused marketing strategies, the kind that leads to success in the modern world. In fact, the kind that is necessary in the modern world.
The chapter titles provide a brief description of the steps to follow in order to make marketing your internal/external killer app.

*) Open your mind to new marketing
*) Four principles supporting the marketing capability
*) Building blocks of the new marketing capability
*) Translating insights into innovation for brand financial growth
*) Measuring consumer engagement
*) Dispatches from the leading edge of the new marketing
*) Integration of technology and marketing
*) Open innovation and new product development through communities of practice
*) Brand building through global brand growth
*) Growth through brand portfolio and risk management
*) Insights-led brand building in technology
*) Marketing knowledge centers
*) The New CMO (Chief Marketing Officer)
*) Managing Information
*) Metrics and building the culture of accountability
*) Communities of practice for consumer connection and open innovation
*) Empowering change from the top down

If the marketing people where I used to work had read and applied the information in this book, I would have led the applause rather than curse them.

This book is about growing your brands to grow your top line revenues. That sounds traditional enough. However, rather than merely trying to get the customer's head with your brand so they pick your product off the shelf, you use modern research to know what the customer is looking for even before they know it themselves and make that for them. Your brand becomes part marketing software, part business discipline, and incorporates "the organization, skills, knowledge, technology, and resources to operate the software effectively, efficiently, and competitively."

You track customer behavior and create profiles. This knowledge allows you to create marketing on demand. You create a portfolio of brands and establish marketing knowledge centers. I think to this point the book has some valuable insights.

Where the book goes off the rails, in my view, is the advocacy of a combined marketing and IT function as a Chief Marketing Officer. Really, do we have to have yet ANOTHER C-level executive? I am not convinced.

They present the book's 16 chapters in three parts. Part I makes their argument for the "New Marketing Capability". Part II looks at some trends in current marketing, calls it the Leading Edge and makes the case for you running with it. Part III is all about incorporating this new executive role in the management of the company and this marketing approach.

Reviewed by Craig Matteson, Ann Arbor, MI