Organizations Books

Great information, very practical. if you want to understand the biblical need for planned and purposefully church communications, read this book!

I am heading a marketing team for our church's Appreciative Inquiry process. Our team jumped in to the task with both feet, but were starting primarily from a corporate standpoint, and without this book's ability to refocus our efforts, we would have missed the most important question. "What face is our church showing the community now, and how can we change that?" ChurchMarketing 101 asked a number of hard questions, and is making us look at our church with new eyes which will enable us to move forward in a much more effective manner. It is a must read not only for the marketing team, but for our ministers and board as well. I highly recommend it for any church that wants to do a better job carrying the message.

Good book, great insights, will really make you think about yor church at whatever size or level you find yourself. I found it a little bit frustrating that the author does not include some "self-help" tools and "do-it-yourself" steps to surveying and ananlyzing the local church marketplace, however. This leaves the reader in the unfortunate position of feeling the need to hire a professional to get the results they want, something not everyone should do or can afford to do. -Pastor Gary Mauro

For those interested in pin-pointing some of the modern trends in successful church venues. This book is insightful. Short of hiring a PR person for the church or ministry, this book is a great directional tool in putting your best foot/face forward for success in working with people/the church as well as the unchurched visitors in the 21st century.
Basically saying first impressions are everything and talks about ways to accomplish this. Not so much image as best face and in my opinion not any cheesier than "Write(ing) the vision on the wall that all may see and fun with it." It is scriptural. Visual fortification is scriptural and effective. Great resourse.

If you know anything at all about basic marketing do not bother buying this book as it is just redundant to what you already know. I was looking for true ideas and strategies not run of the mill Marketing 101 info. If you know NOTHING about marketing then not a bad buy but even then do not expect any big inspirations.

So many of the articles and books I have read about vision and visionary leadership fail to practice what they preach...inspiring through vision. This book not only provides the necessary theoretical and practical information about vision, but the way Lasley talks about vision is so passionate, vibrant, and clear that her vision of inspiring vision in her readers shines through every part of this highly recommended book.

Martha Lasley's book is essential for anyone who wishes to know about the power of visioning for making things happen in the world. It also makes an excellent case for the power of business coaching. Highly recommended.

This is a book which should be read, digested, and incorporated into the conciousness of just about every entrepreneur. If this was simply a motivational work it would still excel its peers. What makes Lasley's tome exceptional are the steps leading from one's passion to the execution of actually living one's vision.

Unlike many self-help books this is a work for people who envision going well beyond inner changes and wish to extend their world through organizational superiority and leadership characteristics. A mature person can use this book with greater effectiveness than many Business School texts.

The chapter on "Turning Vision Into Action" was perhaps the most critically valuable as it integrated much of the book around principles such as planning and goal-setting, providing methodologies to bring everyone on-board and to get from "A" to "G", altering attitudes, delegating, and inviting everyone to embrace risk, newness, and calculated changes for growing an organizaiton with is stable and dynamic simultaneously.

The author attaches a short 3-page bibliography and a 6-page index, but her 87 chapter sections are easy to use if the reader looks to the table of contents for guideance. This is a valuable addition to a select short-list of humanistic organizational development books. Its utilization of self-awareness themes of our times coupled with highly specialized and knowledgeable experiences of an executive coach makes this appropriate for stocking in our Business as well as Personal Growth sections.

I loved how the author clearly addressed using the material for both individual and group work. I've now had a chance to experience her methods both personally and as a corporate coach/facilitator. I recently utilized some of the storytelling exercises with a team that had gotten a bit off track and found trust waning. There was a richness and uniqueness to the experience that completely shifted the tone of the session and set the stage for a more collaborative interraction. Thank goodness I found this tool!

Written by an expert executive coach, Courageous Visions: How to Unleash Passionate Energy in Your Life and Your Organization is an instructional concerning the art and skill of visioning and learning to unleash one's passion and energy to better fuel leadership in business and personal life. From how to share one's vision in an inspirational manner, to laying plans for the future based on what is most urgently needed, to fostering transformation in response to changing situations that demand adaptibility, and much more, Courageous Visions is a powerful, can-do testimony. Practical advice in plain terms and a positive emotional drive fuel this first-rate guide.

Having completed a B.A. degree in youth ministry, no textbook was more influential for my ministry than this one. I read it again and again to remember why I chose the career path I did. Far from explaining "how to" of "what", this book inspires the reader to answer the question "why". Not a model of ministry, but a theology of transforming lives. Reading this book helps me remember my roots. A practical guide to build a foundation of incarnational theology to youth. In other words, this book helps its reader live as Jesus calls us to.

Working with teenagers in a Catholic highschool, I needed this information and all the stories that went with each theme.I not only was encouraged and inspired by this book,but informed so that I can share this information with those who teach in my department. THANK YOU!

This book, more than any other I have read to date, describes the changes that must take place as youth ministry enters the 21st century. The authors focus upon the necessity of having spiritual, youth relationships rather than just social, youth recreation. The crying need today is for churches to minister as only they can do to the emptiness young people face in their lives. Rather than competing with secular programming, Christian youth ministries are called to offer something entirely different from the secular world.

The authors describe in detail various measures to be taken that will energize youth in their Christian faith. This title is far from a book of programming ideas, but rather a very readable volume of philosophy and theology on youth ministry. I recommend it highly to all youth pastors, and other Christian professionals who will interact with teenagers on a regular basis.

This book reminds those in youth ministry why we are here: to be "God-bearers" to the youth whose lives we are entrusted with. This book is not about methods, how to grow a youth groups, or how to impress the rest of your church. This book is about realizing that at the core, youth ministry exists in order that we can form authentic relationships with young people. This book is a great read for a new youth pastor in order to make sure you have the correct focus in ministry. It would also make an exceptionally good read for the youth pastor who doesn't feel "successful" in youth ministry. Reading this book will encourage you and strip you away from the pragmatic standards of success and remind you that youth ministry only needs to have one authentic relationship with a young person in order for it to be successful.

I didn't give this book five stars because of the way in which it deals with Mary and some of the extra-biblical assumptions it makes. I found this part to be molded to fit the authors' desired point. Neverthless, this was a fairly minor drawback for me and I believe that every youth minister needs to read this book.

While the focus is on youth ministry, the ideas and principles in this book should be read by anybody who is a minister within the church. The "radical" idea of the book is that the church should be focused on changing the heart of people and society in order for all people to reach and strive for a relationship with God.
If you are looking for another gimmick in order to make a youth ministry program grow, this book is not for you. If you are looking for a book in how to minister to youth, thier families and the people who work with them, then this needs to be on your shelf.

If you follow Shel's advice in this well written, easy to use book, you will be successful. My copy is full of post it notes marking pages and highlighted areas, my advice is to buy this book if you want to be successful.

I am not usually one to get all gushy and promotional about a book (unless it's mine!) but I've just finished Grassroots Marketing and I think anyone who is trying to market or promote themselves or their work, in any way, MUST have this book!

Regardless of your budget (the books starts at a $10 marketing budget and works up) this books has ideas, links, how-to, and tip that had me highlighting almost every page. I've read a dozen books on marketing in the last year and this was, by far, the best.

In fact, I wish I'd read it first as it would have saved me buying and reading all the others.

I don't think that there are two consecutive pages that I haven't highlighted, lol!

Perry P. Perkins
Author
"Just Past Oysterville"

"Grassroots Marketing" is an excellent textbook on small business marketing and advertising. It is an enjoyable and useful book. After reading the book, one will really understand that marketing is all about understanding the customer needs and finding solutions that delight the customer. The reader will come to appreciate that marketing is a philosophy of doing business for those organisations that are going to thrive in the current highly competitive markets.

This work is densely packed with valuable insights, guidance, and marketing techniques. It offers enormous potential to receptive and motivated readers who are able to move from thought to action. The book carries pertinent information, but it is organized and written in such a way that is easily digestible.

I would recommend it to newcomers to marketing or business entrepreneurs or small business consultants or trainers or those who just wants some insight into how to effectively market goods or services.

I bought this book after hearing Shel speak. He came off as extremely knowledgeable, very down to earth, and hype-free. So is the book - I was not disappointed.

In my opinion, this is a "friendly" textbook on marketing ALL small businesses, consultants, etc. should read, and certainly applicable to big biz as well. It answered questions I never knew I had. There was information I could use IMMEDIATELY! For example, I went back and made minor yet significant edits to my (very few) Press Releases right away.

Let's step back for a few minutes, I knew very little about marketing despite having run my own business for 15+ years. I never paid attention to marketing, sales, or much of anything but my core competencies - what I was getting paid for as a consultant. Yeah, I'd been "lucky," but don't want to count on luck anymore. There were some basic marketing principles I lacked, and this book taught those well.

I understood some advanced marketing issues and techniques very well, as I've been studying marketing the last few months out of interest and curiosity, but I lacked most basics. It's like understanding advanced calculus and topology, but not being able to add and subtract reliably. This book taught those basics. I should have read it 15 years ago, had it been published then! I still lack experience in some marketing areas, but now at least I have a "clue."

In my first pass I read the topics that interested me with extreme interest. For example, I have, or thought I had, zero use for "Yellow Pages" ads as just one example. I was wrong. I've read this book cover to cover a few times and keep getting more value - and actionable information. It's been on my nightstand now for months and I often read a random section before retiring at night.

If there is a downside, it's that the Internet section is somewhat out of date. That is no surprise as the Internet is evolving rapidly and the book is copyright 2000, but I still think it would be the perfect primer for the uninitiated. Hey, I'm a 25 year Internet veteran and I learned things!

"Grassroots Marketing" is a great book for small business owners who want to improve their company's marketing and do so inexpensively. The book surveys nearly every marketing method known to man.

Horowitz says that the average U.S. adult is exposed to about 2,000 messages each day. So, entrepreneurs really need to make their message stand out from the crowd. Further, Horowitz argues that the average small business, individual, or organization needs to market very inexpensively.

Horowitz summarizes marketing as 1) Identifying your target market; 2) getting the right information and message to your market; and 3) Convincing the target customer to do business with your company.

Horowitz discusses:

- Choosing a company name and how it impacts marketing
- Designing logos
- Writing press releases
- Writing professional articles to market your business
- Using Yellow Page ads effectively
- Direct mail and when its effective and when its not
- Bumper stickers and billboards
- Radio and TV advertising via free publicity
- Internet marketing and getting listed on search engines
- Affiliate marketing
- Telemarketing
- Personal sales and mulitlevel marketing
- Word-of-mouth referrals and networking to get them
- Branding and creating 'buzz'

The chapter about effective copyrighting is especially strong. Horowitz expands the basic AIDA formula (Attention, Interest, Desire, Action) into ten points of effective copywriting.

The strength of the chapter on writing effective copy isn't surprising, given that Horowitz is a professional copywriter who helps companies develop advertising. Horowitz also helps entrepreneurs plan marketing and publicity campaigns.

"Grassroots Marketing" gives many resources throughout. Not every marketing method discussed in "Grassroots Marketing" will be appropriate for your company. For example, while a plumber will benefit greatly from a Yellow Page Ad (Horowitz says that people tend to consult the Yellow Pages during emergencies among other occasions), other entrepreneurs will benefit more from direct mail. And, while Horowitz says that balloons with logos are best used to draw people to events, financial advisors will probably not want to place their business logo on balloons.

Peter Hupalo, Author of "How To Start And Run A Small Book Publishing Company."

Karen Sommerfield receives news that she is being laid off, despite years of loyalty and the fact that she helped build the company to what it is today. She also receives bad news that a cancer that she thought she would not see again has returned. Her doctor has asked her to make an appointment as soon as possible, as he thinks that the initial test results are pointing towards the return of this disease, but he is not one-hundred percent sure.

Karen has not been home since the death of Grandmother Rose two years ago. Going home brings back many happy memories of a woman Karen had loved. While at home dealing with the emotional drama taking place in her life, Karen also becomes involved in a summer camp program called JUMP KIDS. As Karen's her outlook on life changes, her heart opens and she learns to love again.

THE LANGUAGE OF SYCAMORES is a beautifully written story about a woman who finds herself needing direction in her life. This book about family and the ties that come with them is a novel to be cherished. The central plot of this novel may center around Karen, but it is the secondary characters and the love that shines from the pages that make this an emotional read. Learning about her history Karen finds the things her Grandma Rose did and said all come from a past that she knew nothing about. As she learns about her ancestors, her life takes on a new direction and she grows as a person.

Lisa Wingate is definitely a talented writer. As the third novel in a four book series, THE LANGUAGE OF SYCAMORES can definitely stand alone, but having read and become enthralled with Karen, and her family, this reviewer definitely will be seeking out the previous (TENDING ROSES, GOOD HOPE ROAD) and the fourth novel, DRENCHED IN LIGHT. Having previously been released in 2005, luckily for this reader, all four novels are on bookshelves everywhere.

Review Courtesy of LoveRomancesandmore

This is the third of the "Tending Roses Series" It is just as wonderful as the previous two books of this warm series. Book 1:Tending Roses....Book 2:Good Hope Road.

I believe each book can be read on their own, but hope you can read each book in order because the wonderful characters or their decendants appear in the books that follow.

This book is a warm, heartfelt story, sometimes sad and sometimes quite humorous. A very entertaining story.

Lisa Wingate is one of my favorite writers whom I have recentlly discovered. Plan to read all she writes.

This was a great read in my opinion. It's one of those books that makes you rethink how you're living your life or how you plan to live it. It makes you think, maybe I should spend more time with my family since you never know when someones going to die or maybe you're going to die. You just never know. Anyways, I enjoyed reading this book very much.

Karen Sommerfield is facing great life challenges when her 23 year job at Lansing, a big company is laying off everyone including her department. She is also at a stale point in her marriage to James, her pilot husband who works all hours. Karen had a bad miscarriage when it was discovered she had cancer at that time-and things haven't been normal since. And then, returning to her doctor for a check-up, it was again discovered she had abnormal cells again and may have cancer. Karen chooses to turn her back though, and ignore all of it.

Her sister Kate, who is very well settled on their Grandmother Rose's farm, calls Kate and invites her one of these days to come for a weekend visit. So on the spur of the moment, without thinking, Karen decides to pack her bags right then, and get out of her turmoil-even though she has some misgivings. So she leaves a message for James, and takes off.

While on the plane, she meets Keiler, a young guy who is studying at college, and possibly seminary. Karen learns that he is counselor of the Jumpkids program-a summer length program to keep kids out of trouble, and help them develop their skills in the musical arts, other arts, and theater. At the time Karen has no idea how this will touch her life when Dell comes into it.

Once she reaches Missouri, Karen can't bear to tell Kate that she has lost her job. There was always such sibling rivalry there that the two women have trouble feeling close to each other. Kate was always the best at everything, while Karen was always second best no matter what. Karen also meets Dell, the impoverished girl across the lake from the farm who lives with her Grandma who is very sickly can't really watch her, and Uncle Bobby, who is nothing but a drunkard, and treats Dell shamefully, calling her a "nigger child," since she was born of both races.

Karen hits it off with Dell right away, and sees the potential in this poor child. She has special talents for music and the arts that no one has ever cared to recognize. So Karen really takes a deep interest in Dell, and pulling some strings, inquires into the Jumpkids program through the church minister. Dell was very very low in self-esteem, and afraid to try anything new-but with much coaxing on Karen's part, she decides to try. Karen made a promise that she would be there for her the first couple days-and what happens is that Karen falls in love with this program, and becomes one of the workers herself.

After a little time, Karen along with James decide to stay in Missouri and change their lives in a new direction. The authorities are called in for Dell finally after something strange happens in her broken home, and arrangements are made for Karen and James to become Dell's foster parents. It seems that Dell is the child they always needed-and from there the child will flourish and grow in many ways.

Karen really comes down to earth in this story, and giving up her high-powered job after being called back, decides that it is better to live with much less money, yet be happier helping youth talent develop. She and Kate also have a new beginning as sisters.

I love all of Lisa Wingate's books, but I particularly enjoyed this one. Her perfect mixture of faith and authentic life situations, not to mention characters who are as real as my next door neighbors, always make for an absorbing read. I've yet to be disappointed with one of her books and I recommend them to anyone who likes their fiction sincere, well-written and believable.

After reviewing several books on Strategic Execution, I was continuously left with the feeling that the authors had ommitted a key ingredient. This book has convinced me that that key ingredient was "Alignment".
This book was published 10 years ago (OK, I am embarrassed that I have only just got around to reading it) but it is as significant today as it was when it was first published. Probably more so considering the rapid state of change that most companies are faced with today.
It is a simple read, and the concepts are easy to follow. What I enjoyed most about the book is that the suggestions are practical and you can take them and implement them immediately within an organization.
I noticed that one of the readers who has reviewed the book said that the book was required reading for his MBA course. 10 years on, I still think it should be required reading for any business executive.

I'm always looking for visual ways of understanding critical elements of strategy. The Power of Alignment offers a very helpful way of thinking about four important ingredients in keeping the main thing, the main thing. Vertical alignment, the relationship between your strategy and the people on your team, "energizes...provides direction, and offers opportunity for involvement." Horizontal alignment refers to the connection between your processes and customers. Taken together the two measures provide some great insight into the development of genuine alignment.

One of the most interesting elements of the book is a 16 question diagnostic tool that is designed to provide a graphic view of your organization's alignment. Very helpful!

Great book! The basic premise is that once a business has a raison d'etre, or a 'main thing', that profits are maximized by the alignment of four key business areas: Strategy, Processes, People, and Customers. Built on this premise are actionalbe ways to build a self-aligning organization. I got the sense of discovering truth while I read this book. Leadership isn't really about power, it is about responsibility. This book shows a manager at any level how to align his area to the overall strategy of the company and to the end products of the company. It shows how processes should be designed and what factors should be used to reward, recognize and evaluate employees. Great food for thought and realistic to implement.

Five Stars

Quite simply, this book was one of the best business management and leadership books I have ever read. It was well-written and expertly balanced management and leadership concepts with real-world examples of effectively aligned organizations, such as Federal Express and Southwest Airlines. This book should be read and discussed by leaders and managers at all levels, especially by mid- to senior-level executives.

In brief, alignment deals with the relationships among the people, processes, strategy, and customers of an organization relative to that organization's purpose, or what the authors called "the main thing." Alignment is both a noun, a state of being, and a verb, a set of actions. Vertical alignment connects organizational strategy with the people responsible for transforming that strategy into meaningful work. Horizontal alignment deals with understanding your customers' wants and then creating processes to deliver what your customers want, when and how they want it. Effective leadership nurtures the organizational culture that is built around and upon "the main thing," and it is this culture and leadership combination that drives and sustains self-aligning organizations in turbulent times.

The authors' analogy of landing a plane helped me to visualize the dynamics involved with organizational alignment. To land a plane, a pilot must adjust and react to multiple simultaneous factors and conditions (i.e. air speed, altitude, angle of approach, wind speed and direction, etc.) and then understand how a change in one will affect the others. Likewise, to align an organization, a leader must adjust and react to feedback about his people, processes, strategy, and customers, and then understand how a change in one will affect the others.

The authors clearly and thoroughly explained the alignment factors and conditions throughout the book. They followed their explanations with incisive questions for readers to ask about themselves and their organizations to assess their degree of alignment. Those questions were definitely a highlight of the book for they really helped to stimulate my thinking and should help inspire organizational progress to alignment. Another highlight was the appendices that contained examples of actual tools and products used and created by some of the aligned organizations studied by the authors.

The inside back cover jacket sums up why I give the book my highest recommendation: "Essential reading for all managers and executives, "The Power of Alignment" offers a new way to reestablish focus and sustained energy, and is a dynamic approach for staying balanced and achieving extraordinary levels of performance."

I found this book easy reading, concise, and presented it's basic premise well with specific examples and good suggestions for creation and implementation.

Working as a Director in Managed Care for several pharmaceutical companies, it creates a focus for any organization and a roadmap for the future(physician, health plan, pharmaceutical company) to avoid many of the mistakes and pitfalls that have already been experienced in an attempt to align with the ever changing healthcare landscape.

For those who do account management, it provides a construct and roadmap to use to optimize alignment with internal customers and maximize resources to create value and return with the external customers (....and their customers.) As the authors point, alignment is a continuing process, not a single event in time. Many companies become quickly aligned with the past, and misaligned with the present & future, and can not sustain the competitive edge because they forget this basic premise that the authors reinforce.

The concepts are basic and fundamental, but usually overlooked and forgotten in the day to day business of rapidly growing companies and changing environments.

I have spent 12 years on a spiritual quest, and ran into this book while doing a search term. I had heard so many negative things about Scientology, that I ignored my findings for 3 years. 3 years later, and hundreds of abandoned books, again I search, and this book comes up. So I buy it. And now I kick myself for not acknowledging it when I first discovered it.

I have read thousands of books, I read every day, I study every day, and this is by far the best practical guide to life I have ever encountered. I use the information daily. Whether it is dealing with my children, setting goals, performing nerve assists or touch assists on friends and family with pain, public relations, organization - I spent 4 days doing the practical applications in my home and in my office, and I felt lighter and free to think when the clutter was removed, marriage, and something I use with myself and taught my kids was the technology of study. The entire educational system should adopt this, and it is so easy you could do it in under a week. The cause of suppression - since reading this I have never had a cold or illness since. There is much more, and this book would make the best gift to a son or daughter heading off to college, or for any adult that is not flourishing.

Until you discover an answer for yourself, the rest is heresay and gossip.

Wow where to start on this book? There is so much data in this book you could literally start a career in just about any of it's chapters. This is most basic yet powerful tools Scientology has to offer and using them will change your life.

Whether you want to improve your study skills, your ability to analyze data or help a person with physical injuries, this book will have something for you that will just grab your imagination & you can RUN WITH IT!

You cannot go wrong with this book! Get it and enjoy!

It had everything I had ever been looking for to change my life and turn it around for the better.

This really is a very useful handbook with real answers that work well to help with almost any situation in life, to improve your life or help someone else. Very easy to use with lots of pictures and illustrations. I think the study technology should be used in all schools...actually should be the first course that kids do in school. I love the chapter on management and use it all the time. This book also helped me to get over a major loss.

I love this book because it is so useful. Each chapter contains methods for handling problems in some aspect of life.

From childrearing to studying more effectively, to increasing the production in a company, you can find very useful information - and processes - that, when applied, can improve your life.

This book, on its own, is an incredible resource. I recommend it to everyone!

While the author states that this book is to be targeted to persons seeking to enter senior management or higher roles within non-profits, I think this reads more like a general job search book. It sounds like the author is writing from the standpoint of a headhunter. Here is the table of contents:

1. Defining the Nonprofit Sector
2. If You're New to the Nonprofit World
3. Organizing your search
4. Focusing your search
5. Finding openings
6. Establishing and Cultivating your Network
7. Creating a Great Resume
8. Writing Persuasive Cover Letters
9. Acing the Interview
10. Recruiting the Right references
11. Negotiating Salary & benefits
12. If you don't get the job
13. When the job search ends

Chapters 3-13 are what I consider topics you can find in any "job search" book. Though I should say that the author does *touch* upon how the Non-profit sector is unique in some of these respects. What I did find useful are all the website references that may provide more information.

It reads quickly- I think I finished it in about an hour. I appreciate the amount of information that it packs in its 100 pages, especially if you are looking for a resource book that is quick-and-dirty and to-the-point.

As an alternative (or as a supplementary), I think Transitioning to the Nonprofit Sector by Kaplan, published in 2007 (Laura Gassner Otting), might be more informative, depending on what your objectives are.

I read this book in the fall 2006 when I was in the midst of looking for a job in the DC area. It was a helpful resource. It reinforced information I already knew and then mentioned new information. It gives tips on creating a resume, informational interviews, interviews, the importance of a thank you card and what to include in it. I will definitely continue to refer to this resource again. I've mentioned it to other friends as well looking for a job in the nonprofit sector.

A must have resource for finding your dream job in the non-profit sector. What's great about this book is that it is comprehensive, but short. It contains all you need to know to find and get your job in one slim, easy-to-read, volume.

This book is small, but it's packed with useful information. It helped me put together a resume and strategy for successfully landing a leadership position in the nonprofit sector.

Slesinger's book is an excellent blueprint for beginning a search and following through, even when life gets in the way. The step-by-step game plan and practical advice alone are worth the cover price, and best of all Slesinger leaves you motivated and feeling like you want to immediately get started hunting for your next great job. I have to confess that I literally missed my bus stop while examining the section on resumes; I do a lot of hiring and I see a lot of resumes, and his advice is dead on.

If you want a new job or think you might, get this book now.

This book is special in that it adds empirical support for the authors' business hypothesis. However, their ideas themselves are not revolutionary. Rather they organized and framed a lot of the ideas that today's business leaders already know and practice.

I suppose that the book is in the tradition of academic research paper rather than overblown business hyperbole. As with any academic oriented publications, they make less than interesting reading, but valuable nevertheless.

Survival of the Smartest is reviewed - very positively - in this month's Fast Company. And having now read it I see why: clear, insightful, and packed with great examples for high tech managers working to improve the performance of thier organizations.

By examining the information managment practices of a sample group of short life-cycle high tech companies, Mendelson & Ziegler create a valuable framework to evaluate your company's ability to manage information in the information age. Also chock full of terrific soon-to-be popular industry buzzwords, including: "Decision Architecture," "High/Low IQ Company" and "Internal Information Dissemination." Use 'em while they're hot.

Survival of the Smartest is one of those management books that made its way through the academic world (or so-called the Ivory Tower) into the real-world. In contrary to what is expected, it does a very good job in connecting these two seemingly unrelated fields.

The novel concept, "Organizational IQ", was developed theoretically by Prof. Haim Mendelson and published in some leading academic journals such as Management Science and Information Systems Research. This book summarizes the results of those publications in an easy-to-read way. Organizational IQ is defined as "...a quantifiable measure of how organizations assimilate information and put together their decision and information architectures." It is argued and proved empirically in the book that High-IQ organizations on average are more successful than Low-IQ organizations. A company's organizational IQ describes how well the organization performs along five dimensions:

(1) External Information Awareness
(2) Effective Decision Architecture
(3) Internal Knowledge Dissemination
(4) Organizational Focus
(5) Information Age Business Network.

Mendelson describes each of these dimensions in detail and supports its arguments through the use of case studies from Dell, Hewlett-Packard, Acer, British Petroleum (BP), and Modex (a real company with a disguised name).

Although, the main focus of the book is on the use of Information Technology applications along these dimensions, an average reader will not have any difficulty in understanding these concepts if s/he knows what an Internet or Intranet is used for.

The book can be recommended as a supporting textbook for Strategy, Marketing, or Information Systems courses, especially in the graduate level. Whether you are in academia or in business, it is one of the books you should read if you are interested in how business should be done in the Information Age. Forget about the past Industrial Age books, they are already history... Chrysler has learned it in its own way (page 100 in the book)

PS: One may think that I am too generous in rating the books I comment on. However, one should keep in mind that among the books I have read, only those that are worth reading can make it here-my way of decreasing the information overload for Amazon.com members :)

The importance of this book can be judged by any employee asking why can't we work in an organisation which is better developed on the author's 5 Organisational IQ factors:

1 EXTERNAL INFORMATION AWARENESS, ie each part of our organisation captures external information (customers, technology opportunities, competitors' actions) quickly and accurately

2 EFFECTIVE DECISION ARCHITECTURE, ie in our organisation decisions are made at the right level (by the people with the best information and perspective). As a result decisions : are made quickly, have high quality, instill ownership and accountability

3 INTERNAL KNOWLEDGE DISSEMINATION, ie each part of our organisation knows what it needs to know when it needs to know it. Effective information flows 4-dimensionally: Horizontal, cross functional Top-down, org-wide goals and priorities Bottom-up, operational challenges and opportunities Learning, review over time of all of above

4 ORGANISATIONAL FOCUS, ie organisation systematically fights overload and complexity by: Limiting scope of the business; focusing on core competences; simplifying processes

5 CREATING AN INFORMATION AGE BUSINESS NETWORK, ie Organisation maximises the value of eternal partnerships by applying the above 4 High IQ factors to the entire business network

Would love to share experiences with anyone working or reading up on how to improve organisations IQ factors

chris macrae, chief infomediary, brandknowledge.com e-mail wcbn007@easynet.co.uk

This book sets out and reasserts the moral compass that all companies - and individuals - need to be successful, not only in business but as humans and partners. It's beautifully written, compelling and should be required reading for all executives and managers of companies. It may seem basic but the more sophisticated we are - or think ourselves to be - the more likely we are to neglect these lessons. A book to remind us of our essential fallibility - and our essential goodness, if only we care to care.

This is the best current work on honesty and leadership. It is well-written and enjoyable to read. Johnson is a consultant and speaker. Phillips was in human resources for 30 years with several known companies. Their ideas come from their work and consulting observations. Their six laws are good points we all could inculcate in our lives and leadership.

This book is outstanding. Bob has extensive experience in Intel, Tektronix and other technology companies as a senior HR executive and has captured the power of honest communication. There are so many things that get in the way of honest commination and working towards this end can be discouraging if your culture does not support it. However, using the principles that Bob outlines will provide a powerful bottom line impact and should not be ignored. Very powerful book. Now if only every one followed it.

This handy guide endeavors to reduce the complex challenge of ethical leadership - with which great minds have struggled for thousands of years - to six simple and absolute rules of honesty. The authors, Larry Johnson and Bob Phillips, clearly explain each rule of absolute honesty they have derived and provide many illustrative anecdotes and examples drawn from daily life. There is a fascinating, moving story of one co-author's unforgettable experience as a high school track star, and another account about a couple whose marriage ended in divorce after the wife insisted on acting dishonestly. Perhaps the authors believed that this volume would move even the greatest crooks to resolute and unswerving honesty. Alas, that is beyond their scope. However We find that ordinary businesspeople seeking general guidelines might find useful counsel here. Hey, at least it's a start.

I enjoyed reading this book because anyone can relate to it. There are always "real" stories in each chapter which is an excellent way to describe what the writers are trying to emphasis. "Absolute Honesty" is also a wonderful book for women. Many times women find themselves in situations where they want to be honest, but are extremely uncomfortable or fear they won't be listened to. "Absolute Honesty" has great ideas on how to approach people allowing them to be sincere without the fear.