Internet Books

I have purchased many books on web site design and usability, most of them more expensive than this one, and yet this book is the one with worn pages because I go back to it again and again. Many "how to" books give you plenty of tips but never tell you what to do with them. Not this one! This book gives you sound, no-nonsense advice about what works on web sites and what doesn't. Part 1 clearly explains the "hows and whys" of crucial web site elements, while Part 2 tells you how to put what you learned in action. And as if that's not enough, you also get real life examples of how it all comes together, whether you're selling products, are a one-person show working out of a home office, or a large corporation. I was so impressed with the level of knowledge demonstrated in this book that I recently participated in Marcia Yudkin's (the author's) Web Marketing Makeover mentoring program. If you want your web site to bring in business you should read this book and religiously apply what you learn.

There are so many books on designing websites available today that it is easy to be overwhelmed by the sheer volume. Among these it is rare to find one that really stands out from the crowd. Marcia Yudkin's "Website Marketing Makeover" is an exception to this rule. She avoids a lot of the fluff that tends to be in other books and gets right down to the nitty-gritty of website design. One of the things that I particularly liked about the book is that she not only provides advice but also provides the means to actually accomplish the goal. For example, most of the website design books discus the need to see what your website looks like using different browsers. Marcia's book also makes this very important point. However, she not only makes the point but also points the reader to software and websites that can help determine what your website looks like in different browsers. When other books are saying what to do without telling you how to do it, Marcia is showing you how.

From beginning to end, Marcia lucidly explains what works, what doesn't work, and why. Although it is predominantly focused on how to "turn visitors into buyers" and so is most appropriate for a site that sells something, there is a lot of information that is also appropriate for any site including purely informational ones. "Poor Richard's Website Marketing Makeover" is a highly recommended read for anyone looking to create or improve their website.

I don't normally do reviews or read work-related books, so this has been an interesting process. After all, I sweated through college, marketing qualifications and I've run an internet business for three years, so why do I need to read what some American who I've never heard of thinks - after all, its not really relevant to a UK-based business... Wrong!

What a great book - I had to keep putting it down to make notes on changes needed for my sites. Marcia thinks about this stuff all the time, whereas most of us don't, and she really takes apart the whole site and marketing process. It's all about the detail, about how the site visitor sees our offer, one that we are over-familiar with but so often fail to get over in a few seconds. It is when you realise how massively you could increase the return on your objectives by making simple changes (what are the objectives of your website, by the way?) that you realise the power of this book.

Marcia takes you though all the elements of your site, step by step - why you have one, what you want it to do, the copy, design, style and real nuts-and-bolts stuff. Throughout she illustrates her point with screen shots of hundreds of sites - and there are some very well known ones in there that still fail to fully exploit the opportunity. Plus, a selection of make-overs - some seem minor, but have documented results, for example, $24,000 of extra sales in one month. Her style is very open, non-technical and moves at a pace that doesn't make assumptions on acronyms, jargon and your physical location - so often US books seem irrelevant to overseas readers. There are also lots of references to further reading, for example, on copy-writing, too many sites just lift pre-approved copy from printed brochures that fails in a new medium.

So, who should read it? Me, again, for a start. With specialist sections or even whole chapters for professional practices, membership or charitable organisations, local small businesses like B&Bs, organisations selling single or multiple products, there really is something for everyone. If you're the owner of a business, or the person that's directly responsible for websites in a business, you'll find it a useful read. Why not buy it for a colleague to read and report back on if you can't spare the time yourself? And the key point is change will not cost big money, so you really can see a return on modest spending - a couple of hundred pounds will make a difference to most sites. Perhaps that's the acid test of the book: whether you actually do anything after reading it that in turn actually pays off. If you don't do anything at all, then I think you've missed the point.

One thing that may put you off is the legend `Poor Richard's' across the top of the book and the cover style - I've no idea who Richard is, nor his pecuniary standing and the folksy cover may suggest the book's audience is low-budget, but this does it a disservice. Its also not expensive - ...

So, in summary, the chapters that make up 200 pages of readable and thought-provoking writing, are organised in two parts - site elements and then implementation. I make no apologies for including the chapter headings as they help illustrate the breadth and relevance of this book: Elements: the name plate; navigation/on-site searches; copy; who are we?; building trust; content as bait; gathering leads/members/subscribers; order forms/customer service and graphics/layout. Putting it all together: single product sales; multi-product sales; solo service provider; professional firm; advocacy organisation; event reservations; local businesses and internet services. This is followed by a makeover checklist and pages of further resources in print and online. Go on, read it, implement it and reap the rewards - and tell me if I'm wrong!

Mark Wibberley ...

I have been procrastinating in upgrading our website so I figured I'd read a few books... a great way to procrastinate some more. Well Marcia writes in a step by step practical way, creating a marketing foundation first then getting to the beef. I'm now educated and inspired, have a notebook full of notes and ideas that I'm actually implementing. It's getting done. I'm actually recommending this book to friends who are redoing their marketing message since the first two chapters do that so well... great book, not heavy, beefy info.

My mind is spinning; this book is awesome! I have been successfully selling on the web for 2 years and have even paid some "big names" to critique my site, but I have found TONS of ideas and changes I need to implement as soon as possible. Ms. Yudkin writes in a specific, down-to-earth manner; her suggestions make SENSE and she includes many before-and-after examples. The advice in this book will undoubtedly save me time and increase my sales.

All the information you need in one place to quickly and efficently secure your networks and computers . Easy to read and understand but yet very technical in nature. Highly recommended for all levels of users from students to professionals.

This is a very comprehensive Internet security book that details the nuts and bolts of the problems and solutions in elbow-deep detail. It also addresses specific causes of the issues we face; from government interventions and plans to terrorism and crime motivations. Great book, I highly recommend it.

Internet security is critical to most modern organizations--which have systems links across enterprisewide networks and VPNs, as well as exposure to customers, competitors, browsers, and hackers. This practical guide to Internet security provides the means for such organizations to effectively protect their sites from internal and external threats. It provides real-life scenarios and examples, as well as hands-on instruction for securing Internet communications.

So many Internet security books focus on theory and concepts but miss the practical aspects of security. This book gives it all to you, theory, concepts and practical steps you can take to deal with Internet security. I highly recommend it.

John Vacca has done it again. He has not only made a complex technology easy to understand, he also identifies the pitfalls and solutions that one has to be aware of in order to survive in this ever increasing world of network hacking, terrorism and identify theft. The book is extremely well organized and very consistent in the way it describes the various Internet and Intranet technologies, and the security issues and solutions associated with them. This book is a must for operating system and network managers, as well as information technology specialists that must develop and maintain distributed data management applications that operate in secure environments.

Este libro, es excelente para personas las cuales hemos trabajado mucho con aplicaciones para internet, pero que estamos interesado en el web 2.0, ajax y el mundo del MVC.

Hasta el momento no tengo quejas sobre este libro, y creo que no la tendré, aunque tengo que mencionar, que deberian explicar que el libro hace uso de Zend Framework y que sin el seria dificil aplicar Web 2.0 basandonos en el libro.

CodeIgniter es mi framework para desarrollo, pero ahora que el libro me introduce hacia Zend Framework creo que tengo mas posibilidades, si eres alguien que desea aprender Zend Framework, introducirte en el mundo del web 2.0, creo que este es el libro perfecto.

This book is outstanding. Not only does it guide you through on building online applications but it also drags you through the Zend PHP framework. I would recommend this book to anyone is going down the path of becoming a fantastic PHP developer. It is a good resource.

I have been working with PHP for several years now yet the first part of this book had me pulling my hair out (whats left of it). Setting up the environment is tricky and it probably would of helped me if I had a stronger background in OO programming. With that said, this is a good book and I would recommend it to any intermediate level PHP developer.

This book is easily the most useful and well-written PHP book I've ever read. It runs you through the complete development of a web application using PHP5, Zend Framework, Smarty, Ajax (via Prototype and Scriptaculous). It also includes a useful section on Deployment and Maintenance, which includes error handling/logging/reporting, database backup and restoration, and application deployment (dev, staging, production).

The book has a heavy focus on the Zend Framework, and does a better job of explaining (and using) the intricacies of it then any other book or online resources I've come across.

I would highly recommend this book to anyone looking to use PHP5 with the Zend Framework.

This is an excellent book and I have enjoyed reading it over the past day. For someone trying to piece together the various technologies like Auth, ACL, Config, Logging and Session it's a great resource for the first several chapters, going into detail about the configuration and setup of this simple environment without any of that padding and guff that a lot of other authors include. The book doesn't treat you like an idiot, which I certainly appreciated.

The only issue I would raise is that the Author has used his own classes for database Table access instead of employing the frameworks standard Zend_Db_Table and Zend_Db_Table_Row bases. This means that anyone wanting to adhere closely to the Zend Framework (for corporate reasons) will have to reverse engineer the approaches used. An odd choice for a book almost entirely based on the Zend Framework.

As a professional db developer, I found this book from Rick Dobson to be an excellent guide to getting you on your way with Access using SQL Server as the back end. This a rite of passage for many Access developers, like me, who find SQL Server kind of intimidating. Rick takes you through every step of the way very logically, preparing you for your next benchmark. He thoughtfully anticipates your next question with a paragraph or two that explains the reasons why you're doing what you're doing and how to do it. No smarmy digressions, bad jokes or confusing examples. Highly recommended reading for IT developers who want to get to the next level of database development. Great job, Rick!

By far the best book I have seen regarding the difficulties encountered when moving an Access application to SQL Server. Until reading this book, I couldn't figure out why my Access queries that were 'converted' into Stored Procedures could not reference each other, why my forms would not work, why the tables weren't updateable (primary keys weren't copied during conversion), etc.
All these and many more perplexing issues are clearly explained here. For quickest results, read Appendices B and C, then the first 7 chapters before trying to convert your first Access database to SQL Server.

Having spent a number of years using Access to develop commercial solutions I recently moved on to Access projects and found this book a real find in getting up and running in a short space of time. Covering each topic in logical chunks I found it to be more than a good grounding in the subject. It is also well written in plain English and avoids the unnecessary complications that are often found in such books and I would thoroughly recommend it to anyone who is considering developing Access projects.

I have years of experience in programming but knew nothing about Access, SQL or VBA when I got my latest assignment. I can't stand those 1000 page books that want to hold me by the hand while I build some simple-minded application through eight chapters. I just need to know the basics quick and then see a few examples of some typical tasks. This book is just what I needed to quickly get me up to speed and working on my own application. There are a few minor differences with Access XP (like changed menus) so you'll need a good XP reference also. I recommend this book to any developer that needs to come up to speed quickly on either SQL or Access.

I just received this book so I cannot comment on its technical merits. However, I have noticed the book is littered with spelling errors and errors in general. Examples are (1) On page 11 "As but this architecture won't be specifically considered furhter".. and yes, I included all the spelling typos. (2) On page 19 "if you had an Access poject" instead of "project." Isn't this what spell checkers are made for? There is at least one more error that I glanced over but did not record. And I have only read to page 19! My experience has been when a book contains many typos then then code should be suspect. I hope not, because a good Access 2000 to SQL book is needed. Caveat emptor!! Paul

I've been using QuickTime for nearly ten years, and have often been frustrated when trying to explain to people that it is not just for video and sound any more. The frustration stems from the lack of examples and explanations to use these powerful features for non-programmers. This book changes that. It explains clearly and wittily how to use QuickTime to enhance your website or CD-ROM, and take advantage of over 10 years of cutting-edge digital media technology for free.

[Full disclosure - I work for Apple on the QuickTime Engineering team, and know the author - believe me I wouldn't endorse this book if it wasn't great]

This book is a must have if you plan on working with QuickTime to make multimedia content available! I call this book 'a rare find', as it is great for beginner through master, leaving few questions unanswered or stones unturned. The text is a good mix of "how to" information combined with "tips and tricks" to get your implementations to work.

I purchased this book for its material regarding steaming content over the Internet, and learned a great deal in the process. The chapter on QuickTime VR answered my "how do they do that?" questions, and has led me to explore the use of this technique for my upcoming projects.

The QuickTime VR chapter is a good example of the depth of knowledge used to develop this text, as it gives in-depth information on photography techniques that only a mid- to experienced photographer would know.

My only criticism of the book is that it only begins to explore about half of the knowledge needed to set up your own streaming web server, but I can hardly fault the authors for that -- it says right on the cover "A Hands-On Guide for Webmasters, Site Designers, and HTML Authors." It says nothing about being aimed at System or Network Administrators. If your main interest in this book is the setup of streaming servers, you might want to consider another book (or better yet, purchase this book along with another to round out your knowledge).

With the ... QuickTime Pro included, I can say without reservation that this is one of the best computer book values I have ever purchased. The book paid for the rest of the cost by showing me how to trick Microsoft Internet Explorer / Windows Media Player in such a way that it will not try to open your .mov files (great in a Windows-dominated environment)!

Highly recommended, even if you have only a passing interest in QuickTime.

This is an important resource for anyone who is serious about maximizing the potential of Quicktime. At Rayhawk.com we have been using this book to enhance our web productions and the results have been noticable, not only to us, but to our clients (KFC, Taco Bell, BMW, Porsche).

The book is full of useful info and the author is fun and helpful. He assumes we have little prior knowledge with either QuickTime or HTML and by the end of the book, he teaches us how to produce some amazing content.

Mastering QuickTime is essential to quickly and easily building exciting, dymamic and interactive web sites. This book (QuickTime for the Web) is essential to mastering QuickTime for the web. It has saved me more time and energy than any book I've bought in the last two years.

This book is a must have! From how to create VR with interactive sounds and sprites - to getting your video or photos streaming on the web - this book shows you how. As a web master of a site with over 100 different Virtual Reality and QT movies, I found this book (and the free tools and interactive sprites for my use) to be invaluable. I reccommend it without hestitation. Luke Wonderly, Web master - vrbakersfield.com

I've always as more than 40 years professional in direct marketing and advertising cited Hopkins. This 2008 edition of his book from 1925 was the opportunity to meet "personally" the master.
It is a must for all that want do work in this trade,especially in the web!!!

Before you purchase this book, you must know that it was written so long ago that the english used is, well... old school for lack of a better cliche.

With that being said, this is the book that started marketing. Before this book and Claude Hopkins, there was no discipline called marketing. So you have to give the man the respect he deserves. In his day, Claude Hopkins revolutionized the world with his ideas on marketing. In particular, he created the science of marketing by applying the scientific principle to advertising. The very definition of marketing which is the ability to quantify and measure your advertising efforts (if you aren't measuring how well your ads are doing then you are not doing marketing at all but instead PR) came from this man, in this book.

If Claude Hopkins was alive today, he would absolutely dominate Internet marketing.

Yes, the concepts are way dated. Yes, the english used is hard to understand and follow at certain points. No, this book will not cause your sales to triple by giving you an easy, step by step roadmap to follow. But does that mean it isn't worth reading? I think not. Anyone who is on a quest to become a master marketer must buy this book. As the cliche goes, if you don't know where you've been, then how do you know where you are going?

From the author of Internet Marketing-Profits That Lie Hidden In Your Website: How To Triple Your Web Sales In 25 Days

This book is great! I read it cover to cover and found many good techniques and strategy's that i applied to PPC marketing.

this book is a quick read and stays clear and concise in all its arguments. the book is almost 100 years old, but the points made are applicable to everything today. it was written when mass mail marketing was first being developed, and when statistics were first being integrated into marketing. the lessons shared could have saved many companies in the first internet boom, and despite the change in medium, are still extremely applicable to every type of marketing today.

there are hysterical examples as well (egg incubators!), that, although outdated in content, are still prime examples for marketing today's products and services.

This book change our perspective about our business strategies. If you are serious about making profits in your business you need to read this book.

Juniper already provides excellent technical documentation for their products. Having gone through Juniper's PDFs I expected this book to offer something new. By the time I got to chapter three I realized I'm reading the same content, just worded differently. This book offers nothing other than having a printed book instead of a PDF.

This is well written and well organized book. It is truly written for firewall engineers. Its configuration and troubleshooting examples are very helpful to the real problems. The discussion section and tips are particular useful if you want to know the inside stories of screenOS. This book is a must have for anyone who is working in Netscreen firewall at any level.

The writing is superb! And I love the Problem |Solution |Discussion sections of each chapter. It gives great every day problem and solution. I've been working on a large VPN project and this book is EXCELLENT from start to finish. It explains very well in details about VPN - in our case we also had integrated wireless; policy-based routing, BGP, RIP, content security (ICAP; URL filtering), NAT, QoS, VoIP (Avaya & Cisco), firewall and user authentication (802.1x). You can't get any more complicated than our VPN infrastructure - yet the book explains extremely well every aspect of those features in great details. Plus it was a very easy read! I highly recommend this book if you're serious about deploying VPN and firewalls. Great stuff.

This is a must-have book for anyone managing Juniper firewalls. The writing style is very accessible and to the point. The book is organized so you can jump right to the information you are looking for without reading it from cover to cover. Highly recommended.

Simply put, anyone who is currently evaluating or managing ScreenOS based Firewalls should own this book and have it close by.

The 1st chapter of the book alone shows the most useful commands that every administrator needs to know. It also details the architecture of ScreenOS which is the key to creating and implementing a relevant security policy in any network.

The book is well written and organized with CLI commands in bold and CLI responses in plain text which make it easy to differentiate what the user should be typing and what they should be seeing. (There are also some GUI screen shots in the book as well.) The book has excellent examples of packet walks, O.S. Architecture, and network diagrams.

A huge benefit of the book is that it doesn't bore the user with the history of the Internet or TCP/IP, etc. It jumps right in to specific examples and configuration guidelines relevant to what the chapter is trying to cover. The book is also very current and covers almost the latest version of ScreenOS. A great example is that there is an excellent chapter on configuring NSRP (HA) with Dynamic Routing Protocols (to sync routes from DRP's) and how that is configured in ScreenOS 6.0 which was the first release to support that feature. ScreenOS 6.0 is a very current release of ScreenOS.

As a user of ScreenOS for 5 years, I can absolutely say this book will be a welcome addition to my library!

Last note: Chapter 21 covers VSYS or Virtual Systems which is a major strength of ScreenOS and not well understood by many users. That chapter alone makes the book worth the cost.

I highly recommend this title along with all the other SEO titles available at www.Lynda.com. I have an annual subscription that lets me watch this and hundreds of other training tutorials. This is a GREAT company. You should subscribe to the site if you want the best deal in town.

I just finished this training and have to say it is wonderful. SEO is such a hot topic, and the trainer, Richard John Jenkins, does a wonderful job in covering the topic in fine detail. The foundation of what is obtained from this training can be used to drastically improve a website's ranking in the major search engines using ethical methods, without resorting to "black hat" tactics.

This video explains not only SEO processes and sources, but also how to go about the thought processes and the also the correct way (white hat) to go about performing SEO services for your site and your customers if you are in the business. I thoroughly enjoyed Richards cavalier and no nonces approach in this video. If you want a quick jump start into the SEO world, I recommend this video.

I have gone through a few other tutorials and the only thing they had in common was that they were BORING. This is not the case with Richard Jenkins' SEO videos. He is able to present vital information in a way that is very easy to understand and his scense of humor makes the video series very enjoyable to watch. I would recommend this tutorial series to anyone who wants to understand search engine optimization.

This resource is a must for anyone who has anything to do with a website...whether it be design, marketing, analysis...anything. Richard Jenkins and Lynda.com deliver a thorough review of Search Engine Optimization that is highly watchable, insightful and inspiring. From beginning to end, Richard Jenkins addresses important strategies for ranking with search engines, driving site traffic, important web design considerations, meta descriptions and tags, and much more. He also introduces the viewer to many tools that will ensure SEO success. This resource is well worth the investment of time and money.

I have spent many hours on WS-Security, and this book was what finally got me up to speed on XML security.

Don Eastlake is an old IEFT head. He did a great job with this book both in completeness and explanation. It is complete in that he covers everything. The explanations are clear with good examples.

I would note in passing, however, that you should consider the use of Fast Infoset, where the XML instance documents are replaced by ASN.1 instance documents. That is, if you serialize and deserialize based on an XSD, you are usually better off using the Fast Infoset approach. This can have an improvement of 40% smaller instance documents and 40% faster processing. This is a big win. See "Fast Infoset" in the Wikipedia. ASN.1 security is trivial because the RSA PKCS CMS specifications are all in ASN.1, using digitial signatures and encryption.

This is a great book. I rarely give a book 5 stars, but this one has earned it.

The author's technical and standards body background is a tremendous help in helping the reader sort out the substance from the hype. This book covers XML and cryptography basics, DTDs, XML Schema, XML digital signatures and encryption, and SOAP.

I like the author's comparisons of XML with other encoding schemes, particularly ASN.1 DER which is prevalent in the security standards world.

Also helpful are the author's "soapbox" comments, which handily dispel the notion that you should accept all parts of a standard as the absolute truth and the final word. For example, "X.500 identities are baroque hierarchical names in which each level of the hierarchy consists of an arbitrary, unordered set of attribute-value pairs. They are just one of the complexities and false assumptions (such as the assumption that everyone would allow themselves to be listed in one global public directory, including companies listing all their employees) that doomed the X.500 Directory as originally conceived". I love it!

You'd be hard pressed to go wrong with this book.

In researching business requirements for enterprise web services, it soon became obvious that XML security would be an important issue.

I happened across this book, with a seemingly simple format and am impressed with the information it provides, the progression of information, and how well I was able to understand and comprehend the concepts detailed.

After reading serveral books on XML in general, I would recommend this book to anyone just wanting to learn XML concepts.

I wish more technical books gave me the same feeling of usefulness that this one gave me.

As they say in the movie industry... "An enthusiastic thumbs up"

Collaboratively written by Donald Eastlake (Co-chair of the joint IETF/W3C XML Digital Signature working group) and freelance technical writer Kitty Niles, Secure XML: The New Syntax for Signatures and Encryption is a solid, accessible, step-by-step guide to the processes for encrypting and ensuring security of XML applications. Individual chapters competently address canonicalization and authentication, encryption, cryptographic and non-cryptographic algorithms, and much, much more. Highly recommended for advanced XML users, Secure XML is a comprehensive, technically proficient, and detailed instructional resource and reference filled from cover to cover with extensive discussion and practical examples.

Suppose you have XML data that you want to regularly
send to Bob, across the Internet. But it is of a
confidential nature, so you don't want to send it as
plaintext. Well, you can try using low level
encryptions, like SSL or TLS. But these don't give any
authentication, ie. Bob can't tell that you actually
sent them. Also, once Bob gets the messages, they are
all in plaintext, so he can't easily protect these
against others, if he is on a multiuser computer.

One answer is to incorporate encryption into XML, by
defining cryptographic standards that sit atop XML,
and generate XML documents with encrypted data. These
let you and Bob use powerful XML-based routines like
XPath, XLink and XPointer. Plus, you can now do things
like append your digital signature to your plaintext
file, encrypt the combination with Bob's public key,
and get a resultant XML document that you can send
Bob. Upon receipt, he can decrypt it and verify that
you are the author, all the while dealing with XML
documents.

This book explains the emerging XML standards that
make this possible. They discuss at a high level the
various cryptographic algorithms, like AES [Advanced
Encryption Standard], Diffie-Hellman and MD5. Little
mathematics is needed, as they leave the mechanics of
the algorithms to other books. Instead, they describe
the XML infrastructure that uses these.

The book has a necessarily comprehensive description
of canonicalisation; which refers to the rewriting of
an XML document in a standard form, prior to
encryption. Otherwise two semantically identical
documents would give different ciphertexts, which is
confusing.

If you have been wondering if you should encrypt your
XML documents, and how to do so, this book may clarify
many issues.

This is an excellent walkthrough of Skype all the way from getting started to using special phones and other VoIP appliances. I'm impressed by the depth of the coverage, and the quality of the writing. This is easily the best book I've seen on Skype.

"Skype Me" is an excellent book for both beginners and advanced users of this free Voice over IP (VoIP) application. With easy instructions for downloading, installing, and using on any system, Skype is remarkably effective, but simple. It allows you to talk by voice in computer-to-computer conversations, conferencing, and even video capabilities with the necessary security features to protect your conversations.
This "family and friends" phone plan could put the phone companies out of business - except to bring us the DSL line. I've seen my wife use Skype to conference with her local partner and their Australian customer.
While basics are great, there's plenty here for the more advanced users including using Skype with other hardware and software (eg, wireless devices like cell phones). The authors also walk you through the security aspects of Skype - absolutely necessary these days.
Overall, a great book to own and keep handy as a reference for expanding your cyber knowledge.

Skype is a simple to implement Voice Over IP (VOIP) solution for the average computer user. If you are tired of long-distance charges, want to be able to tell when someone is online and you can call them, chat in a secure, encrypted environment, engage in video chatting with others, or call someone who has a regular phone system at substantially reduced rates then Skype may be the product you need. This book covers installation, configuration, and basic usage as well as configuring advanced features and personalizing your Skype. While this is useful, I found the software to be so user friendly that it was easy to figure out most of this by just exploring the basic options of the system. That being said Chapters seven and eight were well worth the price of the book by themselves. These chapters cover software and hardware add-ons that can greatly enhance your Skype system and make it work the way you would like it to. The final two sections of the book cover setting up Skype in a business environment and writing custom interfaces to it by accessing the Skype API. This section includes important information on how to set up Skype behind a firewall. Skype Me is a highly recommended purchase and a great way to access the VOIP world for anyone with a computer and good Internet access speed.

Skype Me! is the perfect introduction to Skype for users of all skill levels. It could serve as an example of how to write a product-centric book that delivers real value. The text is well written, clear, and focused. The material becomes progressively complex as the reader moves from learning about Skype, to installing it, to using it, to extending it into areas I hadn't previously considered. Anyone who wants to get the most out of Skype should read Skype Me!

I believe Skype is an incredibly intuitive and simple piece of software. I didn't spend much time with the first four chapters of the book, since I think the ease of installing and using Skype is one of its main attractions. Beginning with Ch 5, however, author Michael Gough started expanding my sense of what could be done by Skype. With advanced features in Ch 6, software add-ons in Ch 7, and hardware accessories in Ch 8, I was entering new territory. The material was well-covered.

I have no real concerns with Skype Me! I have a minor issue with the author's suggestion on p 270 that using a 900 MHz cordless phone is a sign they need to be "upgraded". A 900 MHz cordless phone is a great way to avoid interference in the 2.4 GHz range used by modern wireless networks and newer cordless phones. I would have also liked some expert commentary by a security professional regarding controlling Skype in the enterprise.

Overall I highly recommend Skype Me! I would feel comfortable sharing this book with my parents as a way to encourage them to try Skype. I would also share it with friends who want to tinker at the edges of traditional Skype usage.

Skype Me! is a book that everyone needs to have. It's less technical than Skype Hacks, which makes it more accessible to non-techies. Gough starts off with basic lessons about VoIP, Peer-to-peer technology (as it's used in VoIP), even Skype security. These basics will help anyone who is looking at setting up Skype in their home.

Installation is covered in Chapter 2. Gough gives detailed instructions on testing individual computers setups to make sure that Skype will work properly, and shows how to install Skype on Windows, Pocket PC, Mac OS X, and Linux. Then, in chapter 3, he covers the basics of using Skype.

Gough spends a lot of time on using Skype from Pocket PCs, even Pocket PC cell phones and smart phones. This is something I'd never thought about, honestly - my cell phone bill is pretty small, and we've got a good family plan. I can see where people who use a lot of cell phone minutes each month could save some money.

Skype Me! also goes into detail when it comes to implementing Skype in a business setting. This is one area where I think that Skype is being under-utilized. There's a perception that Skype is for home users, but isn't powerful enough for enterprise use, but it's clear that Skype is a lot more powerful than people think. There's a lot of potential for business use - especially when you look at the call center hack that I mentioned in the review of Skype Hacks.

One disappointment I had with Skype Hacks was that it didn't really talk much about the Skype API. Skype Me! does this in chapter 14, and goes into enough detail that people with a computer background will be able to take advantage of the API in customizing their own installation of Skype. Skype Me! also goes into more detail in discussing the various Skype-enabled devices that are available, or will soon become available. Gough includes mini-reviews of a lot of popular Skype hardware add-ons that will make your Skype experience much more pleasant - and productive.

For new users, Skype Me! is a valuable addition to their library. The fact that Michael Gough is the guy who runs SkypeTips.com and is constantly adding material at that site is just another reason to get this book.