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Outstanding, but not what I expectedReview Date: 2008-04-17
Very interesting, but could have been shorterReview Date: 2006-06-25
I think the author really understands these difficulties. You want to make an emmersive worl, but you need to do it very quickly. So he talks about dialog, and how to convey as much information as possible in as few words as possible. He talks about how to get the player to sympathize with a chaacter, from the situation that characetr is in, to the design of the character art, to the words that the character says. All of the information is very practical, not like some books that leave you with a bunch of high-level nonsense that doesn't work in a real game. I really appreciated that he wasn't one of these "video games are mindless because they don't tell a story" type of guys. Or acting as if video games need to learn how to tell a story in order to "grow up" like movies or TV have. In a straight up action game or fighter, you don't need as much of a story as you do in a more adventure game. Playing a video game is a just a different experience, and the story has a different role, it's NOT the holy grail like some people think. Rather than trying to tell you how to convert video games into novels, he describe ways that you can inject story without taking away from the inetraction. I think he makes a good case that in almost any game, you can introduce just a bit of characetr depth and relationships, without stopping for a ten minute cutscene, and it adds value to the game.
This author's background was originally in TV, but he also has considerable experience in video games. I felt like he has a good background to be writing the book, and was speaking from experience.
The only negative comment about the book is that I found several of the chapters to be very similar. Like you'd be reading a chapter, and you'd think, "Hey, didn't I just read this exact same thing a few chapters ago?" Actually, you didn't, this chapter is covering a very slightly different topic. In other words, I think he could have consolidated a few chapters, which would have saved me some time. I suppose this makes it easier to jump around, since you don't rely on information from previous chapters. But I found it a little repetitive.
All in all, a really good book for anybody interested in video game design or storytelling in general.
An excellent book for all writersReview Date: 2004-12-14
Writing for games has a lot in common with writing for other media (e.g., character and theme) and a lot that is unique to itself. Lee does an excellent job of covering both aspects - so much so that I would recommend this book to writers with absolutely no interest in interactive media. (I've read my share of writing books over the years, and this one stands at the top of the heap.)
Of particular interest to me were chapters 3-6 on character and chapter 14 on modular storytelling, the most elegant way I've seen of organizing a linear experience into a non-linear structure. The book also does an excellent job of discussing storytelling in massively multiplayer games and provides extensive background material, much of which is intended to set up and justify Lee's modular storytelling model - rather more background than necessary, actually, since you should be sold on the need for something like modular storytelling long before he gets around to explaining it.
The book's does have a few faults. For example, a couple of the later chapters feel out of place, and the text is dusted with a handful of puzzling and sometimes repeated typos (Eowen? Kalishnakov?) But these are of little consequence and should not detract from your enjoyment.
Highly recommended.
ExcellentReview Date: 2007-11-07
Breaking through barriersReview Date: 2007-07-05
While the title of the book is "Character Development and Storytelling for Games," the book really focuses more heavily on the latter. I was expecting the former, but by no means am I complaining! I have been able to break through blocks in my own role as a writer for this project.
If you are looking for the "right" way to write your story, you won't find it here. What this book does instead is to open doors, and then let you decide whether to walk through them or not. And even then, you still have to choose for yourself what to do once you've walked through them. If you are looking for new openings in crafting your game _and_ writing your story(and synthesizing them both together), this is the book for you.

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Great Starter book.Review Date: 2001-10-22
Good enough to use as a reference.Review Date: 2002-11-22
Excellent multi-protocol bookReview Date: 1999-02-22
Our company uses IPX and Appletalk for various departments although we are moving with haste to an all IP shop. I found this book to help me with building a multiprotocol network and to better understand the details of IP routing. The book covered IP routing in depth and covered enough of IPX and Appletalk to help me optimize my network. I found the example network with the full IOS configuration files quite useful.
Excellent book to follow the CCNA prep library.Review Date: 2001-10-05
In 350 plus pages you'll begin with a good breakdown of the OSI model followed up with the basics of how to configure the router. The information has screen shots to show you what things should look like.
After that you move in the always challenging world of TCP/IP with routing protocols and access lists. This section has a great deal of information but you may want to check other sources for more detailed information.
You also go into areas like AppleTalk with LAN and WAN configuration, IPX, SAP and basic management of the router including time control. While most of the book is geared towards the beginner all skill levels should be able to find some useful information within the book.
I found that the information seems to be up to date including topics like Network Time Protocol and Simple Network Time Protocol. Overall a very good value for the money.
ExcellentReview Date: 1999-06-08

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Buy this best book about grassesReview Date: 2008-02-06
Excellent information, awesome photographsReview Date: 2000-01-28
Thirty pages on the botany, anatomy, and classification of grasses. Twenty pages on native habitat, thirty pages on designing with grasses, and twenty pages of growing and propagating grasses. 170 page encyclopedia listing 400+ species / varieties of grasses. Each species is described in a paragraph or two of text along side a clear photograph of the plant. In the back of the book, you find a 2 page glossary, 5 page bibliography, 2 page grass nursery listing, USDA and European hardiness maps, and a complete index of all grasses by common name. Very complete book.
As a bonus, the book is also filled with awesome photography.
If you garden with ornamental grasses, this book is a must buy. Excellent information, well worth the money!
Absolutely FantasticReview Date: 2003-03-17
Buy 2 copies...Review Date: 2001-01-24
Masterful, Encyclopedic Guide Full of Helpful PhotosReview Date: 2006-03-10

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A common-sense approach to software process improvement.Review Date: 1997-02-11
A needed dose of software development sanity.Review Date: 1999-04-26
More a catalog of ideas than a how to guideReview Date: 2005-08-06
A must read for everyone in the software industry!Review Date: 1999-01-28
Essential especially for small IS shopsReview Date: 1998-08-27

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You don�t have to be a lawyer to appreciate CyberRegsReview Date: 2001-11-28
When many people think of the Internet and e-commerce, they think of a series of open and non-proprietary standards that enable computers to speak networking Esperanto. As the book shows, that does not necessarily jive with reality. Many companies have tried to homestead on pioneering technologies and use them to gain a lock on the market. Author Bill Zoellick cites numerous cases -- many still in litigation -- to illustrate this point.
The book starts with a brief background of the nature of copyright and patent law and doesnýt assume any type of legal background or expertise. Zoellickýs writing style is easy going but to the point, and he accomplishes his goal of examining the disruption and instability that the Web has introduced into the world of intellectual property.
Zoellick looks at the Web from many different perspectives, from business and legal to technological and political. While some may think they don't need a book about Internet law and regulations, the reality is that, for any organization doing business on the Internet, there exists the strong possibility that they may be infringing on someone elseýs intellectual property rights.
One of the most controversial issues that the book looks at is one-click patents issued to Amazon.com. The one-click patents preclude any Internet business that has not licensed the technology from Amazon.com from enabling their customerýs to complete their purchasing experience with a single mouse click. The question of whether one-click is even patentable is a controversial one. Those who say it is, feel that Amazon.com is protecting a vital business asset. Those who donýt support it say that it only serves to stifle productivity. Zoellick gives numerous other examples.
CyberRegs also goes into such issues as digital signature and privacy. Zoellick does not take sides, but provides a fair-minded look at the debate between greater and lesser control of privacy and the Internet. The book also tackles such controversial topics as the Digital Millennium Copyright Act, Napster and DeCSS.
In part 3, Zoellick provides an excellent overview of digital certificates. He goes into detail on the parameters around the groundbreaking E-SIGN (Electronic Signatures in Global and National Commerce) act. Many have complained that E-SIGN is extremely light on details and specifics, which it is.However, Zoellick says that with E-SIGN, Congress took the approach that we donýt really understand how to do business on the Internet so issues surrounding authentication of electronic signatures are not necessarily easy problems to solve.With that, Congress restricted government action to the parts of the problem where they are directly involved and required.Congress recognized that for any effective solution, markets need time to develop and patience is required. Although this approach is hard when dealing with Internet time, it is nonetheless necessary.
You donýt have to be a lawyer to appreciate CyberRegs. Anyone who wants to have a business presence on the Net should read this book so as not to get involved in a legal tussle. While John Grisham may own the legal fiction market, CyberRegs is as close to a non-fiction legal thriller as you can get.
A surprising must-read, even for technical peopleReview Date: 2001-09-30
The book is exceptionally well-written, with a clear style and a welcome lack of typos (gasp). In a former life I read plenty of boring, repetitive policy books, but I had no trouble digesting "CyberRegs."
The book is arranged around the themes of copyright, patents, electronic signatures, and privacy. "CyberRegs" gives both sides of each argument, but wisely includes the authors own helpful opinion. (I was pleased to see the author share many of the security community's views on the DMCA, Napster, and so on.) Because Zoellick presents balanced arguments, readers will understand the opposition's complaints and can more effectively counter them.
"CyberRegs" was written to help business people engage in the debates and legislation shaping the Internet. Along the way the reader gains a solid historical understanding of how we arrived at the current state of affairs. Would you believe that software or business methods weren't patentable until recently? Would you believe the United States was the world's most egregious intellectual property pirate until 1891? Given this background, readers gain a sense of why policies developed, and how one can help influence the present and future of the Internet.
I found no major weaknesses in this book or its arguments, but I have two technical/security comments. First, "Web bugs" can be used to transfer more information than an IP address; some use "Web bugs" to validate email addresses. Second, giving customers access to data collected by businesses opens bigger doors for malicious hackers to manipulate that data. Readers may share these concerns, which the author doesn't address.
"CyberRegs" seems marketed as a "business guide," and speaks in part to "business people." As a technical person, I gained the knowledge needed to better defend my opinions on copyright, patents, electronic signatures, and privacy. Technical staff looking for the "why" of state of the Internet will probably love this book -- I certainly did!
(Disclaimer: I received a free review copy from the publisher.)
Complete IP primer for e-commerceReview Date: 2002-05-14
Digital Millennium Copyright Act (DMCA)- this is probably the most important discussion in the book because it continues to be controversial.
Complete discussions of all aspects of intellectual property law as it pertains to cyberspace. The clarification of the protections afforded to patent holders that are not given to trademark holders is invaluable. In addition, I learned much about the value of patents and how a business model can be developed around patents alone. I particularly liked the discussion of patent ownership (employee inventor vs. company to which the patent was assigned). This alone makes the book worth reading.
Case studies - many of the case studies which are used throughout the book focused on pending court cases when the book was published. Many have now been resolved, the resolution of which open more questions and further cloud issues. I'd like to see an update or second edition that provides closure.
Excellent introduction to technical issues. The author has a knack for reducing the key elements into easy-to-understand chunks of information that teach non-technical readers quite a lot about technology.
If you buy one book on intellectual property law from a cyber-business perspective, this is the one to get.
A must read for all business people who use the InternetReview Date: 2001-10-10
This backdrop serves to demonstrate how critical this book is to the management of the modern business. Since an Internet presence that allows for interaction is nearly mandatory, this could be the most important book you read this year. It already has a place on my best books of the year list for 2002. What makes the book so impressive is that the author pounds home the point that copyrights and patents are not fundamental rights, but are in fact derived under the basic notion of the common good. They are designed to encourage the creators of new things to make them available for the general society, while reserving certain key aspects for the inventors. The case involving the music swapping company Napster is examined in detail without a step up on a virtual soapbox. Zoelick also recapitulates the famous legal case over the video cassette recorder, which went all the way to the Supreme Court, where the decision turned out to be a sensible one.
The end result of that case should provide all of us with an object lesson concerning new technologies. It is clear that fighting the new technologies is at best a holding action rather than an effective long-term strategy. The best solution is simply to ferret out the best ways in which your business can open new markets and profit from the changes. Yes, changes in copyright law take many years to resolve, but in the end, the market and society will get the greatest good, which is the way it must be.
This is a book that should be required reading of anyone in business who makes decisions concerning intellectual property. In fact, some of the chapters are recommended for any citizen concerned about how our society is changing, as the effective resolution of these issues may have a dramatic affect on our economy.
The other side of CIReview Date: 2001-11-09
The first two topics, copyrights and patents, are the foundation of intellectual property and by extension, corporate and shareholder value. The author's discussion of both copyrights and patents expose loopholes that can work for or against you, depending on which side you are on. One theme the author repeatedly addresses is the fact that copyright and patent law is lagging behind the technology. He cites numerous case studies, all of which you will either applaud or condemn depending on which side of the issue you happen to be. As a CI specialist who engages in "white ops" (collection of competitive intelligence using legal methods), I was somewhat dismayed by aspects of the Digital Millennium Copyright Act (DMCA) because it draws legal boundaries that didn't previously exist. The CI community needs to be aware of this particular law because what was heretofore "white ops" may fall under black ops (illegal intelligence gathering) under the provisions of the DMCA.
The more technical topics, electronic signatures and privacy, are presented in the same balanced and thought-provoking way as copyrights and patents. Having recently read Bruce Schneier's SECRETS & LIES I had some insights into the technical aspects, but the nuances that Mr. Zoellick brings to these topics makes for compelling reading. He manages to raise thorny issues and provide answers from both sides of the issue.
Overall this is an invaluable book that should be read by anyone who seeks to understand the current state of intellectual property laws, the challenges imposed by the connected world, or how the laws and challenges combine to change the playing field. As stated above, the DMCA alone will have wide implications in my profession, and is certain to affect business operations and corporate policy in far ranging ways.

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A wonderful mix of theory and practiceReview Date: 2008-06-08
Statistical concepts are clearly explained, and examples with very smart SQL queries and Excel sheets are shown.
For instance, no other book will explain you so clearly Survival Analysis, and how to practically implement it (I mean, with working code!).
As a previous reviewer wrote, why should you believe me? I'm one of the authors of another Wiley book, "MDX Solutions", and I earn my living by consulting with DaisyLabs, a Business Intelligence company.
Keep Gordon's book on SQL, and my book on MDX, on your desk, and no data analysis project will scare you anymore!
Review from a non-statistician and business intelligence managerReview Date: 2008-06-27
First, the reader should have a solid understanding of SQL. If the extent of your SQL interaction comes through a program on the level of Access, then you can still benefit from this book, but you will have to apply yourself more than others. Keep in mind, that proprietary releases of SQL might cause problems in directly translating the author's examples.
Second, if your statistics knowledge is a little rusty, have a secondary resource on-hand. Sometimes the definitions or explanations of the statistical concepts may not be as intuitive for some readers as they are for others.
With those caveats in mind, the reader need only to keep his or her patience and work through the concepts of the first 4-5 chapters. These chapters tend toward simple exposition of the concepts. For those with little patience, it may seem as if it is just a laundry list of concepts with little effort to tie those concepts into practical uses. Thinking like this is a great way to miss the enormous benefits of the book!
For me, the "Ah Ha!" moment came in Chapter 6 and 7. The concepts I had worked on in the previous chapters suddenly came together with customer tenure onward, when the techniques use will call to mind everything learned in the previous chapters.
In short, spend plenty of time in the first few chapters - the extra effort to master those concepts will only enhance the benefits of later chapters.
Lastly, there are a few odd differences between the text and the files downloadable from the web site. Whenever I hit a snag based on the text, opening the accompanying Excel files and seeing the formulas, queries or table/graph structures resolved all issues for me.
This is a text that will always have a place on my shelves.
Nice Combination of Explanation, Business Examples and ExecutionReview Date: 2008-03-04
But why should you believe me? Just a little on my background. I wrote two books on databases and data analysis for McGraw-Hill: "Building Data Mining Applications for CRM" and "Data Warehousing, Data Mining and OLAP" and have led teams that have built data mining engines for super computers that later became Oracle's data mining engine, as well as implementing sophisticated data mining applictions (CART) in SQL and integrated between a relational and OALP database. Though I don't get to do a lot of 'data mining' in my current business I would definitely find this book very useful if I did.
Anyway, I thought this book was tremendously thorough in providing common sense explanations on everything from the Null Hypothesis to the Monty Hall Paradox (very cool). Buy this book if you want a single reference that will allow you to quickly solve real world business problems in a rational and doable way.
Invaluable Guide for Data AnalysisReview Date: 2008-01-31
1. Wide Audience: Different groups of people are addressed. Management and leadership will see what is possible with great examples (e.g. "Three Scenarios" on pg 333). "Doers" (e.g. analysts) get a clear view of the big picture along with the ever so important how-to aspects (which is often not included in other texts).
2. Popular Tools: As the title states, this book utilizes Microsoft Excel and SQL. Not only are these tools often readily available, but many people are familiar with at least one of these, if not both. This familiarity enables the reader to focus more on learning useful approaches than the tools themselves.
3. Methods: A host of useful methods are covered from Survival Analysis to the more traditional like RFM. All, especially those related to statistics, are explained well - simple but not so simple as to be inaccurate or incomplete.
In my opinion, "Data Analysis Using SQL and Excel" is invaluable to those who want to get the most out of their organization's data.
A "Must Have" Reference for Analysts in All FieldsReview Date: 2008-01-28
Bototm line: whether you are a seasoned expert or novice, this is an invaluable, practical guide that will provide quick answers for anyone needing to analyze data using Excel.

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Mr. Gunning has done it againReview Date: 2008-03-03
Having studied under Phil Gunning and knowing the dept of his expertise this book brought to life real world experiences in a classroom like setting. As a DBA I found the Chapter#8 on "Tuning Buffer Pools" and Chapter #9 "The Optimizer" to be of great help to me personally. This book is a great reference material for any DBA faced with the challenge of daily performance. I was excited to read Mr. Gunning's explanation of the `Utilities" incorporated in DB2 V9. I would recommend this book for any DBA or DBM who needs an in-depth understanding of developing and monitoring DB2 V9.
DeWayne Stansell DBA
Great book for Developers and Development DBAsReview Date: 2008-03-06
Just keep in mind that this book is focues on the LUW(Linux, Unix and Windows) version of DB2, I say this because a friend of mine bought for using with z/OS by mistake.
Good Overview of DB2 9 XML Development and PerformanceReview Date: 2008-02-24
Another excellent reference Review Date: 2008-02-19
The chapter on understand the DB2 optimizer is required reading because it provides deep insight into how DB2 will go about getting the data out of your relational database. Understanding this is fundamental for performance in your application.
The chapters on monitoring and peformance tuning are also very insightful and relay the authors years of experience in a very straight forward manner. Using the methods described in this book makes it easy to put procedures in place to track the performance of your database over time, and to spot problems before they start.
This book is a "must have".
Excellent Guide to the Newest VersionReview Date: 2008-02-19


Excellent bookReview Date: 2002-12-27
Cheers to the author for writing such a wonderful book!
One of the best books on DB2Review Date: 2002-06-07
Also , anyone preparing for the DB2 Certification ( for OS/390 ) would benefit from this .
DB2 for Z/OS and Os/390 Development for Performance by GabriReview Date: 2003-01-15
by Gabrielle Wiorkowski
This book is extremely helpful for all levels of DBAs, system programmers and DB2 developers. It is most comprehensive and includes all features of v.6 and v.7.
At our shop, we have always used Gabriell's book for all releases
of DB2. This particular edition is very helpful, in the sense it is a text book for all levels and all parts of DB2 world.
Anytime in question, we look it up in this book for answer.
I will recommend this book as a must for DB2 tech team.
This book provides practical information of use to you todayReview Date: 2002-06-21
The best !Review Date: 2002-10-05
Gabrielle's book is the best ever I've read (and use) for DB2 on OS/390 (Z/OS) platform.
Very good explanations, clarity of write and easy to find structure.
I have many other books, but this is my leading (by far) favorite.
If you ever wish to know DB2 - this is the book you must have.

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For C++ developersReview Date: 2004-03-10
A few first chapters are extremely useful (something I had to learn hard-way. Have I had this book, I would have saved myself many hours restructuring my projects). Basic ATL types are also explained and recommendations given are very good.
Concise but very useful is explanation of BSTR, OLESTR, CComBSTR, _bstr_t types.
Required reading for COM+ developersReview Date: 2001-03-16
This book picks up where introductory COM books left off. The first chapter is about error handling in your COM+ objects - not a good place to start learning COM :)
Particularly useful to me was the last third of the book, the design patterns. Here, the authors give us a meaty example of a "real world" COM+ enterprise solution. What other book gives you this? Answer: none. Get this book!
Best ever COM bookReview Date: 2001-02-27
Real-world COM+ solutions laid bareReview Date: 2001-08-28
A excellent book for designing COM+ based systemReview Date: 2001-02-12

Applications to environmental SciencesReview Date: 2008-03-14
I think that for people involved in image processing and analyisis, this book is a must.
Great TextReview Date: 2007-05-12
The best of its kind.Review Date: 2005-01-02
I have lots of experience in computer graphics and in programming languages like C++ and C#, but prior to reading this book I had never really used Matlab nor implemented complicated image processing algorithms. This book is a great introduction to both.
The book is divided in twelve chapters touching both low-level image processing (e.g. spatial filtering) and higher-level concepts required for computer vision, like image registration and segmentation. Gonzalez et al are talented writers, explaining relatively complicated concepts clearly and concisely, without getting lost in the mathematical details. People interested in the more theoretical aspects should (and probably already have) check their other book.
The only potential downside of this book is that it's definitely designed to be read sequentially, one chapter at a time. The matlab concepts are introduced piece by piece. For example, if you skip Chapter 5 (on image restoration, i.e. getting rid of noise) you may not realize that you missed the introduction to the image registration functions. Personally I liked this style (it added variety to a potentially dry subject), but a reader with less time to cover all of the matter may find this to be a problem.
Practical and UsefulReview Date: 2006-01-10
The color image processing chapter is excellent, and the image processing chapter is pretty good. Lots of explanation and code.
While the book stands alone, it can also be seen as a useful companion book to the more theoretical "Digital Imaging Processing" by Gonzalez and Woods (2nd edition). This is a different book even though it has close to the same name.
Superb instructional book for my needsReview Date: 2006-04-10
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Pros: It didn't matter that it didn't go where I wanted it because it was still very entertaining and unexpectedly beneficial to follow the writer on his path. The book is solid from start to finish and doesn't have a false air of superiority about it; everything is very practical and friendly. Definitely a good read that rewards the effort.