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Commercials Books sorted by Average customer review: high to low .

Commercials
New York: Architects 01-02
Published in Paperback by PSA Publishers LLC (2001-11-30)
Author: Carl G. Friedrich
List price: $39.95
Used price: $32.97

Average review score:

New York ý Inside and Out
Helpful Votes: 0 out of 0 total.
Review Date: 2002-03-21
Someone gave me New York: Architects 01-02 as a gift. What a great gift! I really enjoyed this book even though I am far from artistic and know nothing about architecture and design.

The book has a stylish cover that features a pattern of geometric, almost-three-dimensional boxes that are in different shades of blue. The internal layout is easy to follow and provides a way to compare architects and their styles virtually side-by-side.

At least one reason I personally liked the book so much is that I've lived in NY for many years, and a decent number of the pictures in this book were of buildings and interior spaces I've walked by or through, admired or have always meant to see. It was interesting to focus on the art, design and structure of these buildings and spaces that are a part of my daily life and nice to realize how much New York architects have contributed to the character of New York.

Architect buffs, people getting ready to build or design a home or office or urbanites planning to design or restructure an apartment anywhere in the world will all love this book, will appreciate the easy access to information about a large number of architects and will find it incredibly useful as a source of design ideas.

Finally, modern NY architects are in the spotlight!
Helpful Votes: 0 out of 0 total.
Review Date: 2002-03-16
What a great idea! Organized as a directory of modern architectural firms based in the New York area, this book allowed me to really get an in-depth perspective on each firm. I particularly enjoyed the section in each architectural profile where the architects themselves talk about their personal design philosophy. And of course, all those wonderful photographs of spaces and buildings! This would be a great gift book both for the serious lover of modern architecture or for someone who just likes to dream about beautiful spaces.

you don't even have to be an architect...
Helpful Votes: 0 out of 0 total.
Review Date: 2002-03-16
You don't have to be an architect to really enjoy this book.

The concept of the book, to present a number of incredibly diverse NY architects in once space, is fantastic and one I haven't seen before. And the book itself, while functional, is also great to look through and easy to read and follow. The pictures of the architectural works beautifully illustrate the diversity, style and capabilities of each architect, while the written information accesses the entire world of the particular architect by showing the scope of that architect's experience and the works for which each is responsible.

What a great book to have on your shelf or coffee table, both for the architectural of mind and the architectural lay person.

Useful tool, great pictures
Helpful Votes: 0 out of 0 total.
Review Date: 2002-03-16
I found this book quite helpful to get to know some of the top architects in New York. You can see what the various offices are doing, what projects they've completed and which awards they got. The wealth of beautiful pictures is very inspiring.

Useful tool, great pictures
Helpful Votes: 0 out of 0 total.
Review Date: 2002-03-16
I found this book quite helpful to get to know some of the top architects in New York. You can see what the various offices are doing, what projects they've completed and which awards they got. The wealth of beautiful pictures is very inspiring.

Commercials
Norman Rockwell
Published in Hardcover by Harry N. Abrams (1996-09-01)
Author: Thomas S. Buechner
List price: $49.98
Used price: $14.99

Average review score:

The Best Norman Rockwell Book Made
Helpful Votes: 0 out of 0 total.
Review Date: 2008-06-11
I have an Early 1970's copy. I bought it used and in the inner sleeve was written Merry Christmas 1972 Mom and Dad, From Bob and Carrol. I found this book is as old as I am and has lived another life altogether.

Anyway here's my review. This is the biggest Norman Rockwell book I have ever seen and I own 90% of the popular ones. This being said, i must comment on the greatness of the printing. Some paintings like The Land of Enchantment, A problem We all Live With, Strictly a sharp shooter, Yankee doodle and quite a few others are available in a gigantic fold out version in startlingly great color. Thats not all....The book is also full of small Prints glued into the pages. WOW!!! and to add to all that theres a Ton of color pictures printed directly in the book. Alternate sketches, Pictures he used as reference for the paintings such as shuffletons barbershop. I paid Under 5 bucks for this used and Its a crime. But its now one of my treasures and hopefully you'll get one too.

If you must buy only 2 Rockwell books get this one (Norman Rockwell Artist and Illusttrator) and The Saturday evening Post (The Complete Cover collection 1916 to 1971)

Norman Rockwell "Artist and Illustrator"
Helpful Votes: 12 out of 22 total.
Review Date: 1999-12-01
I have the one that is published in 1970. I have picture that can be removed out of mine, and I just love it I don't know if the 1997 published version has the same but I will never part with my book.

Just Great !

A Must for The Art Enthusiast
Helpful Votes: 14 out of 23 total.
Review Date: 2000-03-30
My mother bought this book in 1970 and it is a precious family treasurer. Our library board which is in the process of fund-raising for a new library is considering this book as a drawing card for donations for a give-away. It is one which board members said they would love to own. Mother's large heavy book has several large prints that can be framed. It's a heartwarming book which emphasizes the truth that a picture can say a thousand words.

An art lesson, in and of itself.
Helpful Votes: 3 out of 3 total.
Review Date: 2007-03-17
My family is artsy, and when I was little, my dad or my uncle (I was too young to notice) gave this book to Grandpa for Christmas. It was the BIG GIFT that year. We all ooohed and aaahed over it. Grandpa and Grandma handled it so reverently. Whenever I would visit Grandpa and Grandma, I loved to sit down and look at every picture. (I had to wash my hands first.) This is a big book, like a coffee table book, with many, many pictures in full color, and big enough to see all the details. I could see how he painted each picture, how he handled the light, the expressions on the faces, how he made each person seem like someone you knew (or yourself), and how he make each story in the paintings reveal itself. The pictures are not shrunken down, black-and-white half-tones. They are reproduced like fresh Post Covers. I would sit there for a long time absorbing every page. I don't know if it has EVERY post cover, but it seems to, as well as other things like calendar pictures. When I grew up, I wanted that book so badly, so I went to a used book store (before the Internet) and bought it for $80, which was a lot for a young adult, but worth it. If you can get it for less, more power to you. This has more Norman Rockwell pictures than another Norman Rockwell book that I have ever seen. So if you only get one Norman Rockwell book, this is the one to get(except for his autobiography, which is hilarious.)

fabulous book
Helpful Votes: 3 out of 3 total.
Review Date: 2006-06-12
I was certain this was a 100 dollar book. It's a work of art. You will never get a book of this quality for so little money ever again.

Commercials
Paintbox No 1
Published in Hardcover by North Light Books (1996-12)
Authors: Albert Winkler and Andreas Fitzner
List price: $39.99
New price: $9.99
Used price: $3.00

Average review score:

Better than the First
Helpful Votes: 1 out of 1 total.
Review Date: 2002-07-28
Simply better than the first... and it's on my bookshelf now.

Stunning Photographic Work in Advertising
Helpful Votes: 2 out of 2 total.
Review Date: 2001-12-09
I got this book from a local bookstore. Only one was available and the cover was not in a very good condition. But I find the content stunning... the combination of photographs and no faults with the manipulations/modifications done could have easily fooled many in earlier days. Today we know such mastery is possible powerful computer software.

This book eye candy to me.

Quantel Paintbox Artistry
Helpful Votes: 3 out of 6 total.
Review Date: 2000-01-28
Paintbox No.1 shows the power of image manipulation. With a simple digital pen these artists blend together images that will amaze your eyes. Pages upon pages of eyecandy!

Collection of Good Examples of Digital Image Manipulation
Helpful Votes: 4 out of 4 total.
Review Date: 2001-06-14
This book is chocked of photographic pictures that are skillfully modififed to blend seamlessly. Some of these may be done by using plug-ins, but others require more effort, skill and thought. For example, you cannot just mask an object and paste it on another photo; need to consider shadow, lighting, etc. and I think the pictures here involved such considerations. Great work. When I look at the pictures, I think, "That's great..." and a great challenge to me to produce similar results.

I am also intending to get "Paintbox No. 2" !!

Eyecatching Effects and Stunning Ideas
Helpful Votes: 7 out of 7 total.
Review Date: 2001-12-01
Sometimes we come across advertisements (eg. posters) that catch our attention and make us wonder---"How REAL!!" and amaze us. This book is filled with wonderful pictures, carefully designed, composited, etc. with consideration of details such as shadows to make things realistic. Everything in the pictures blends well with other elements in the pictures. With the power of today's photo editing software, some of these may not be difficult to produce but for the rest, they seem like wonders to me. Imagination and skills are essential.

If you are in advertising and designing, it would be a great challenge to yourself to try to produce similar effects in the book. Or if you are just looking for a book that shows you great pictures in advertising, you will find this book to be an eye-candy. However, this book does not teach you how to produce the effects; which, I think is not the aim of the book.

I am happy to have a copy of this book.

Commercials
Painted Prayers: The Book of Hours in Medieval and Renaissance Art
Published in Paperback by George Braziller (1999-10)
Author: Roger S. Wieck
List price: $30.00
Used price: $19.99

Average review score:

Painted Prayers: The Book of Hours in Medieval and Renaissance Art (Book of Hours of Pannonhalma 1-11)
Helpful Votes: 1 out of 3 total.
Review Date: 2005-08-31
good illustrations, intertaining book

Marvelous illustrations carefully explained
Helpful Votes: 12 out of 12 total.
Review Date: 2000-09-13
While this book contains chapters of material e.g. introduction, calendar, Gospel Lessons, Hours of the Virgin, Pentitential Psalms etc., the core of the book is the descriptions of the illustrations themselves. These description provide a variety of information - bits of biography of the artist, history of the manuscript (confirmed and confirmed), information regarding the style, the imagery etc. The "chapter" material provides samples of the texts, the development of the specific portion of the Book of Hours, etc. This provides the overall context for the materials.

The indices provide access by manuscript, artist, early owners; an appendex provides the outline of the major offices by incipit (first phrase) to place individual illustrations in the overall context of the prayer hour.

Don't be intimidated - the text is easily followed but one unfamilar with the prayer book content or with illuminated manuscripts. But you can also enjoy the book simply going through the pictures - like a stroll through a museum without a docent or tape.

Fantastic!
Helpful Votes: 2 out of 3 total.
Review Date: 2005-09-21
This is a beautiful book. It has full color images througout and contains examples of several pieces that I have not seen in other books. I have a coleection of lllumination books and am thrilled with this addition.

Beautifully Illustrated Gem
Helpful Votes: 8 out of 8 total.
Review Date: 2000-08-21
This well-organized survey of the Book of Hours in Medieval and Renaissance art takes the reader through the various parts of the book of hours illustrating both the historical and artistic development from the earliest manuscript examples to incunabula. Lavishly illustrated with examples taken only from the Pierpont Morgan Library, where Wieck is a curator, the book is also a mini catalog of that collection. While the "reader" could fully enjoy this book by simply looking at the pictures, Wieck's text is full of illuminating tidbits. The book also contains some detailed descriptions of medieval liturgy and religious practices that may be of interest to some readers.

A Nicely Illustrated Volume of Books of Hours
Helpful Votes: 9 out of 9 total.
Review Date: 2004-01-25
The Pierpont Morgan Library's collection of manuscripts and printed works contains some truly beautiful works of art. I was privileged to see some of them at an exhibit in the Kimbell Art Museum. This book was offered as a catalog of the exhibit and I immediately bought it as a reminder of what I had seen. The illustrations in this book, though not quite as visually stunning, are nevertheless representative of the originals. Bibliographic information is rather sparse but the further reading section is nice.

Painted Prayers gives both the structure of the book itself and the reason behind its popularity during the late Middle Ages and the Renaissance. It was the laity in general, and more specifically the female laity, that owned these works as a kind of, "direct, democratic, and potentially uninterrupted access to God, the Virgin Mary, and the saints." (p.14). It is fascinating to see the incorporation of Christian, and sometimes pagan, symbols and iconography, and even humor, in the miniatures and marginalia of the Books of Hours. The miniatures often depicted biblical, or historical, scenes in modern settings and dress. Patrons would often have their portraits, coats of arms, monograms, or intials incoprorated into the Books of Hours that they had commissioned. With the advent of printing in the 15th century Books of Hours, with their pictures, became even more successful as they could now reach out to a wider audience.

If you ever have the opportunity to see an exhibit featuring Books of Hours I recommend you see it. Failing that, Painted Prayers is a good stand in.

Commercials
The Political Economy of International Relations
Published in Hardcover by Princeton Univ Pr (1987-05)
Authors: Robert Gilpin and Jean M. Gilpin
List price: $75.00
New price: $45.62
Used price: $37.29

Average review score:

Good for students new to IPE
Helpful Votes: 1 out of 1 total.
Review Date: 2006-11-03
Very clear and concise analysis and overview of International Political Studies.

Wait until the dust settles
Helpful Votes: 1 out of 9 total.
Review Date: 2003-05-23
Of course neo-conservatives and the pro-war left will chant at me that the world has changed since the US/UK entente acted bilaterally and did not approach the UN for a second resolution on Iraq. Save your breath! I've heard it all before...

When the dust settles and there is a world realignment, the realist tendencies of states will again rise to dominate IR. You can even quote me on it.

I'm sure the framers of NAFTA and the FTAA had just these ideas in mind. Students of IPE: take notes!

Thorough scholarship and somewhat prescient
Helpful Votes: 12 out of 14 total.
Review Date: 1999-01-27
This is an extremely pertinent book for the next millenium. It is also quite popular in policy circles inside the Beltway. It is an indeispensible text for all Americans concerned with the future of international trade and the ongoing pathologies of our current trade regimes and the power relations they sustain to the detriment of the vast majority of human beings and the planet. It is thorough and scholarly throughout. While it is best read with a cup of Joe on a rainy day, it is worth the time and pays rereading many times over in light of current events. It's only shortcoming is it's neglect of the ecological dimensions of international trade and politics, nevertheless, it is a book for all who care about the human future.

An excellant work on political economics
Helpful Votes: 2 out of 2 total.
Review Date: 2007-09-30
Robert Gilpin's work is excellent addition to the study of political economics, albeit one that is starting to show its age 20 years after being written. This notwithstanding, the theoretical components of the book are mostly still valid and have been built upon by Gilpin in further works. As a matter of historical record and of economic history, it makes fascinating reading and it is especially interesting to consider the author's speculation as to the future of American hegemony prior to the fall of the Soviet Union. Obviously many of the authors fears were ill-founded, but it is interesting to note how different it could have all been. Additionally, many of the examples used, primarily dealing with the economic ascendancy of Japan, could today almost be replaced with China. It will be interesting to see whether this time it is the end of US hegemony or whether history will repeat itself.

Overall well worth the read.

A multi-course meal to political economy
Helpful Votes: 5 out of 6 total.
Review Date: 1996-09-10
Robert Gilpin's in-depth coverage of the multi-faceted world of political economy comes to fruition in tedium in the pages of this book. There is not a single author who puts together a traditional or classical view of the enviornment, international relations, economic policy, and strategy in such a comprehensive manner. Gilpin shows his true scholarly intellect of those before him and provides encouragement for those to follow.

Commercials
The Power of Product Platforms
Published in Hardcover by Free Press (1997-03-05)
Authors: Marc H. Meyer and Alvin P. Lehnerd
List price: $35.00
New price: $2.98
Used price: $0.02

Average review score:

must read for product architect
Helpful Votes: 0 out of 0 total.
Review Date: 2004-07-13
If you are senior RD, then it's the book for you, especially in hardware system industry. I personally appreciate the section of composite design and the concept of product platform. It provide general guide to learn from competitor and way to surpass them.
Software portion is not recommended since the example it provide is not solid enough to work out the argument to apply the same concept to software. However, you may workout your ideas from original platform concept in software planning. Maybe. It remain as a question to me until now.

A must read
Helpful Votes: 1 out of 2 total.
Review Date: 2002-09-23
This book changed how I approach product design. It focuses on designs that will succeed in the market place. It's not a book specifically on designing for a market, but how a set of systems built on a common platform will allow you to compete in multiple markets at the same time. Meyer and Lehnerd combine marketing, manufacturing, design and strategy. It's loaded with great examples from companies like Black and Decker and EMC. Also impressive is that the authors show how apply platform principles in software and service markets as well as traditional manufacturing

Position a product line for sustained success.
Helpful Votes: 1 out of 2 total.
Review Date: 2002-03-06
This terrific book explains how to plan and execute a product platform which leads to a series of continuously improved products. We have used the system at our company to plan and evolve both software products and services. We have been able to spin out many different services that seem very different, but were really variations on the basic platform we had previously built. We can provide tailored solutions for clients with less than 10% of the effort that went into the initial platform development.

A new follow up to the Power of Product Platforms coming....
Helpful Votes: 2 out of 7 total.
Review Date: 2000-03-16
As the co-author of this book,using this text in teaching at 3 universities, Northeastern, Boston Univ. and U. Of Penn. in their graduate programs, I have come to realize the power of this book's teachings, its rules and tools for robust product platforms and derivative products, goods and services as well as software platforms.

We are now in the 4th edition and have published it in Spanish with a Barcelona publisher.

Companies that Marc Meyer and I consult with have found it extremely informative and useful.

Our follow up book will be an extension of this book, filled with rich examples of applications to goods, services, software and processes.

Included will be workshop materials for easy application to the users' unique products and business services.

Keep looking.......

Al Lehnerd

Fantastic book, easy to read, to the point, insightful
Helpful Votes: 3 out of 4 total.
Review Date: 1999-02-11
After taking a course at Northeastern University taught by Marc Meyers I decided to read his books. He is very forward thinking and offers ideas coupled with real-world experiences. This book is a must read, right up there with The Goal. As a supply-chain consultant, I give this book to my clients to read.

Commercials
Priceless: On Knowing the Price of Everything and the Value of Nothing
Published in Hardcover by New Press (2004-02-24)
Authors: Frank Ackerman and Lisa Heinzerling
List price: $25.95
New price: $5.00
Used price: $1.88

Average review score:

Priceless -- Precisely!
Helpful Votes: 0 out of 0 total.
Review Date: 2006-04-27
I think Heinzerling and Ackerman show within their very first chapter that they are totally "on" to the tricks of the "C/B/A" Dick Graham policynakers of our day, that they have a powerful critique of and rebuttal to that technique, and a talent for putting forth some very good, easily-understood examples that enable anyone with interest in the subject and a decent amount of common sense to figure out the great (hmm) game being played "out there."
I hate economics jargon, but i really liked this book.

Priceless Provides a Worthy Perspective
Helpful Votes: 1 out of 1 total.
Review Date: 2007-11-23
Frank Ackerman and Lisa Heinzerling's book Priceless takes a critical look at the economic method of cost-benefit analysis which is often used to direct policy and behavioral decisions regarding health, the environment and social values. The authors' primary conclusion is that such analysis is often far too opaque to be relevant. Additionally, most cost-benefit analysis is unreflective of the true values of human health, life, ecosystems and other `priceless' elements these methodologies often deal with. It's argued that using cost-benefit analysis too often leads to sub-optimal and unjust outcomes. These outcomes are rationalized only by an academic exercise where everything is deduced to monetary terms.

The book does an excellent job presenting current-day policy decisions and breaking down the assumptions and arguments that led to their adoption. In doing so, Ackerman and Heinzerling show that the `pro-free market' mantra championed by business interests, and gaining popularity in some political circles, is proclaimed a success on the grounds of cost-benefit conclusions. However, the authors dig deeper to examine the questionable methods which seemingly prove that the market creates efficient outcomes and that regulation is often only a costly hindrance. Additionally, Priceless invites readers to consider injustices imposed historically, and in the current-day free market, in the absence of regulation and laws restricting certain activities. Slavery, child labor and toxic pollution are just three examples used in the book where free market efficiency is questioned. Seemingly, "anything profitable that is not prohibited by law is likely to occur" in a free market scenario.

Free market efficiency dictates that labor is first directed to produce the most fiscally profitable goods regardless of what's socially optimal or needed. This is one serious danger of relying purely on monetary terms and profit-maximizing behavior to make choices. Similarly, cost-benefit analysis falls into the same trap. Things which are seemingly priceless, such as human life, are given a monetary value to determine whether endangering activities are prudent and/or have the right to occur. Furthermore, the costs and benefits of action are often calculated using questionable methodologies which can be manipulated to justify decisions based on the analyst's preference. One poignant example provided was the federal government's Office of Management and Budget's (OMB's) 2002 estimate that the value of protecting 60 million acres of forest land was a mere $219,000/year. This value was calculated solely by using the cost saved from not building roads in the area and not needing to provide for their ongoing maintenance. Any environmental benefits of the forest's ecosystem and the value it served as a home to plant and animal species were completely ignored. Also disregarded were the future values society might derive from its existence. In terms of cost, the OMB asserted that preserving the land was preventing society from realizing $184 million in economic activity which the forest could provide for. Given such manipulated estimates, government protection of the land was argued to make no sense from a cost-benefit standpoint and regulations which are seemingly beneficial were discounted to inefficient protectionism by free-market advocates.

Priceless devotes much time to examining human-life valuation and estimates in monetary terms. The authors' review of literature on the subject concludes that $5-6 million (in 1999 dollars) seems to be a generally agreed upon range for the value of a human life in most U.S. studies conducted during the past two decades. A quite disturbing aspect of these valuations is that all human life is purportedly not of equal value. The $5-6 million term is often discounted for the elderly, poor and those who are disabled. For example, using a Quality Adjusted Life Years (QALY) model common to health economics, those in a wheelchair are often given less valuable lives than someone who can walk. However, does a disabled or elderly person value their lives less than a healthier or younger individual? Clearly, justification for such valuation would be morally opposed by much of society and the cost-benefit calculations which assume such values would be viewed as equally unacceptable.

One of the more infamous cases of life-value discrimination appeared in the 1995 Intergovernmental Panel on Climate Change's (IPCC's) life-evaluation section. In the report, the value of lives affected by climate change was determined using the economic value produced by the countries they inhabited. This meant assigning a $1.5 million value to those in rich countries, a $300,000 value to those in middle income places and a $100,000 value to inhabitants of the world's poorest countries. The outrage which ensued led to a modification of the number in the 2001 IPCC report to $1 million/person, regardless of where they lived.

Beyond the debate regarding proper methods for financial valuation of life, the authors question whether this academic practice is even relevant. Ackerman and Heinzerling contend that reasonable people do not make choices based on the value of their lives and that the supposed price of an individual's existence is nothing more than a dangerous simplification. Rather, they argue for society to make decisions using the precautionary principle where policies should err on the side of caution when irreversible and/or devastating health and environmental effects are at stake. Qualitative factors and a sense of morality should be prioritized before any quantitative measures of how society directs or restricts their resources. On the surface, this approach may seemingly be at odds with the calculable predictions of economic practice. However, the authors argue that conventional economics do not have jurisdiction over the realm of `priceless' elements of the world and human life. After all, should human life and the environmental conditions of the earth be treated as a commodity which can be assigned a monetary value and then `sold' on the market? `No' is the resounding answer provided by the authors of Priceless.

One final critique the authors deliver against cost-benefit analysis regards the practice of discounting for the future. This method, common to modern financial decision making, `shrinks' the value of outcomes on the distant horizon so as to make them seemingly insignificant. The practice assumes money not spent now will appreciate in nominal and real terms before being handed over to future generations. In regards to climate change, there are seemingly two choices a society can make: 1) research and implement clean, renewable energy now and embark upon conservation practices; or 2) save the money which could be put to these programs in a trust fund for future generations which will deliver them principal plus the interest earned. However, the irrelevance of such an analysis becomes clear when considering that the problems of climate change may become unsolvable for future generations. Melted Polar Regions, widespread species extinction, evaporated water sources and infertile growing conditions are certainly going to not be compensated for by any amount of money put away by past societies in a trust fund. For these reasons, it appears wise for current-day society to proceed using the precautionary principle lauded by Ackerman and Heinzerling in regards to the human activities creating climate change.

Priceless concludes with the authors providing four principles which can be relied upon in lieu of the cost-benefit approach. These include: using holistic, not atomistic, methods; favoring moral imperatives over cost comparisons; adopting the precautionary approach when dealing with uncertainty; and promoting fairness towards the poor and future generations. Additionally, we should heed the extreme forecasts when contemplating potentially catastrophic events, such as climate change. Society should consider the potential implications of action (over-investment in pollution control and clean energy) versus inaction (irreversible, widespread environmental change and threats to humanity) and note that the errors on each side are not symmetrical. Erring on the side of caution in this case seems to be the indisputable ideal for society, regardless of what different economists' cost-benefit analyses prescribe.

In summary, Ackerman and Heinzerling's Priceless provides solid reasoning in favor of alternative methods to cost-benefit analysis when regarding the environment, human health and life. I would recommend this book to economists, policy makers, practitioners of law or anyone else interested in considering how such valuations and their subsequent polices are, and should be, created.

A hugely important book - brilliant and scary
Helpful Votes: 15 out of 18 total.
Review Date: 2004-03-18
If someone tells you that a regulation will cost $100 million but produce only $50 million in benefits, you'd probably think it was a good example of government bureaucrats running amok. But what if you then found out that what the regulation would really do was force polluters to cut emissions in order to prevent thousands of cases of life-threatening illness over the next three decades? And that the $50 million benefits "pricetag" was developed by a bunch of green-eyeshade types who regard each life as worth about $3 million, and who then use a statistical trick to make 87% of that value disappear?
Ackerman and Heinzerling have written a brilliant and scary book that lays out in chilling detail just how widely such techniques are now being used in making decisions about when to adopt health and environmental safeguards - and when NOT to. They also reveal that many of the horror stories repeatedly trotted out by critics of environmental and health standards NEVER ACTUALLY HAPPENED.
The authors' prose is engaging and their arguments are compelling. Essential reading for anyone who cares about health and the environment - and who thinks that industry shouldn't be blindly trusted to do the right thing in safeguarding them.

Not Everything Has a Price
Helpful Votes: 4 out of 5 total.
Review Date: 2005-10-19
Although sometimes threatened by dry matters of obscure economics, here Ackerman and Heinzerling manage to keep their intriguing moral arguments in full view. The authors convincingly condemn the cost-benefit analysis that has become fashionable for the current administration, and corporations, when evaluating public health and environmental regulations. Such economic practices have resulted in embarrassing, and frankly inhuman, corporate decision making – the most famous example being the case of the Ford Pinto in which the company decided not to fix a minor defect in design because the lives of the people who could potentially be killed were (economically) worth less than the up-front costs. This type of heartless economic analysis is now being used by the Bush administration, and especially the imperious Office of Management and Budget, to "evaluate" all existing and proposed regulations, particularly any advanced by the EPA or other politically targeted agencies. Hence, all regulations are subjected to purely economic cost-benefit accounting. Tellingly, military spending is inherently "inefficient" by this standard, but has never been subjected to such statistical determinism.

Ackerman and Heinzerling convincingly demonstrate that this accounting is heavily politicized, with the costs of health or environmental regulations vastly overestimated, and the benefits to society vastly underestimated. This is often because matters of life quality and morality, which are essentially "priceless," tend to be given zero value in these purely accounting-oriented analyses. And in all cases, arcane and shifty accounting methods can further push the results of the cost-benefit analysis in the direction desired by the politicos who are crunching the numbers. The authors tend to shy away from the obvious conclusion that such supposedly impartial economic "science" is really a cover for politicians and corporations to advance their harsh anti-regulatory agenda and ideology. However, they still do a marvelous job of pointing out not just the errors of such accounting methods (via many real-life examples), but also in showing that supposedly "impartial" economics are advanced for immoral, unjust, and even anti-human ends. As Ackerman and Heinzerling conclude, true economic and environmental justice requires holistic thinking about the state of the real world, not atomistic politics. You can't put a numerical price on everything, especially human life and public health. [~doomsdayer520~]

Very readable, very important!
Helpful Votes: 9 out of 15 total.
Review Date: 2004-03-05
This book will truly open your eyes. This book presents a rare chance to peak behind the curtain and see how our government goes about making life and death decisions.

Commercials
Principles of Two-Dimensional Design
Published in Paperback by Wiley (1972-12-15)
Author: Wucius Wong
List price: $40.00
New price: $18.00
Used price: $15.00

Average review score:

Great Book
Helpful Votes: 0 out of 0 total.
Review Date: 2007-09-06
Being new to the design world I needed a book that was simple and not encumbered with a bunch of mumbo jumbo. This book is easy to understand and perfect it really helped me to understand 2D Design. I really love this book!

Great Job
Helpful Votes: 0 out of 4 total.
Review Date: 2007-08-23
did a good job in sending my item I would order another book from them in the future

A tiny gem
Helpful Votes: 16 out of 18 total.
Review Date: 2000-11-18
A romp through the construction of visual form and pattern. This book is subtle yet deep. Although the example designs are not exquisitely rendered (but rather student projects), the principles that Wong exposes should be part of any designers knowledge base.

very good little handbook, but really ugly
Helpful Votes: 21 out of 21 total.
Review Date: 2002-11-12
This book is full of information, and is really well laid out. I use it frequently in the 2D class I teach, along with two other 2D design books. I like the clarity and the examples. However, there's no getting away from the fact that although this book is loaded with great stuff, that it is also as ugly and cheesy looking as a bad Xerox. That might be okay for a math book, but ummmmm, 2D design?

A classic of the biz!
Helpful Votes: 3 out of 3 total.
Review Date: 2008-03-01
A definitive classic for any true graphic design student, as it shows the fundamentals of developing a designer's eye in the relationship of objects in space in conveying communication through imagery. A bit abstract in terminology for the armchair reader, but its foundational language still manages to be engaging and thought-provoking for designers, seasoned and newbie alike.

Commercials
The Pritzker Architecture Prize: The First Twenty Years
Published in Hardcover by Harry N. Abrams (1999-05-01)
Author: Amery Colin
List price: $49.50
New price: $27.77
Used price: $8.20

Average review score:

well presented book
Helpful Votes: 11 out of 15 total.
Review Date: 2000-01-08
This book presents the winning works of those architects who have left their marks in the architecture world & as a consequence, been rewarded with the Pritzer Prize. There are a lot of beautiful & high grade pictures complemented by documents which are rather user-friendly to read. You don't need to be an architects or architecture students to appreciate this book. It deserves a place in your shelf or on your coffee table hinting to your guests what a discerning & sophisticated reader you are.

A must for anyone who enjoys architecture
Helpful Votes: 2 out of 4 total.
Review Date: 2000-04-02
As a student of architecture who hopes to one day win the Pritzker, this book in invaluable to me. The variety of architecture in this book gives the reader great insight into many different kinds of architecture. It's great even to just flip through the pages and look at the pictures... Of course, the written content is also very insightful and enjoyable to read. This book inspires you to learn more about the 20 architects featured in the book, as well as the future winners of Pritzker Award.

You be the judge.
Helpful Votes: 3 out of 4 total.
Review Date: 2000-05-10
This book was preety much like i expected, a display of the greatest architectural works for the last 20 years of the 20th century. As a Rogers, Piano, Gehry and Calatrava admirer the works of other architects that you wer'nt aware of their existance certainly open your eyes, some possibly inspiring, as i know they were for me.

For those people not practicing or learning architecture but admire the beauty, a display of SOME of the worlds most fabulous buildings open your eyes to look beyond the street you live in.

Although this is a fantastic book there are many other fabulous buildings left out, which you would expect. There arn't a lot of images of each building, but how thick can a book be? if you love the guggenheim in bilboa, 5 images certainly arnt going to show you the whole story, as is the same with the getty, or the creativity of calatrava BUY THEIR BOOKS there is so much more to an architect than just one building. How they can award a single prize to someone out of so many masters must be the hardest job in the world.

I love this book!
Helpful Votes: 3 out of 5 total.
Review Date: 2000-03-31
I first saw this book at The Getty Museum. My boyfriend, an architect, picked it out as a great architecture book. The pictures are absolutely beautiful. The architecture represented in the book are some of the most famous in the world and a wonder to look at. From the famous Guggenheim in Bilbao to Falling Water, it's my best buy. It's worth more than the money that you'll pay at Amazon!

Martha Thorne is a very sensitive woman.
Helpful Votes: 3 out of 57 total.
Review Date: 1999-05-27
Pritzker is to Architecture as Martha Thorne is to Ar

Commercials
The Privileges of Beauty
Published in Hardcover by Pentimento (2002-01)
Author: Eugene Drabent
List price: $22.00
New price: $10.00
Used price: $1.99
Collectible price: $29.99

Average review score:

The Privileges of Beauty
Helpful Votes: 0 out of 0 total.
Review Date: 2002-08-08
The novel is a refreshing look at life in San Francisco in another time. It is a book after my own heart full of raucous humor, enigmatic characters, intrigue, deceit and mystery. What more could a reader want?

The Privileges of Beauty
Helpful Votes: 0 out of 0 total.
Review Date: 2002-08-08
The novel is a refreshing look at life in San Francisco in another time. It is a book after my own heart full of raucous humor, enigmatic characters, intrigue, deceit and mystery. What more could a reader want?

DIFFERENT WITH A SURPRISE ENDING
Helpful Votes: 0 out of 0 total.
Review Date: 2002-03-10
I FOUND THIS NOVEL INTERESTING ENOUGH TO WANT TO READ IT A SECOND TIME ALMOST IMMEDIALTLY IN CASE I MISSED ANYTHING THE FIRST TIME. ITS INTRIGUING WITH CHARACTERS AND A PLOT YOU WILL NEVER FORGET

The Privileges of Beauty
Helpful Votes: 1 out of 1 total.
Review Date: 2002-08-08
The novel is a refreshing look at life in San Francisco in another time. It is a book after my own heart full of raucous humor, enigmatic characters, intrigue, deceit and mystery. What more could a reader want?

THE PRIVILEGES OF BEAUTY
Helpful Votes: 1 out of 1 total.
Review Date: 2002-08-08
What a good book, a logical successor to Tales of the City and Midnight in the Garden of Good and Evil. Hiassen would have been happy to have written the book.


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