Commercials Books
Related Subjects: Food and Drink History
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New York ý Inside and OutReview Date: 2002-03-21
Finally, modern NY architects are in the spotlight!Review Date: 2002-03-16
you don't even have to be an architect...Review Date: 2002-03-16
The concept of the book, to present a number of incredibly diverse NY architects in once space, is fantastic and one I haven't seen before. And the book itself, while functional, is also great to look through and easy to read and follow. The pictures of the architectural works beautifully illustrate the diversity, style and capabilities of each architect, while the written information accesses the entire world of the particular architect by showing the scope of that architect's experience and the works for which each is responsible.
What a great book to have on your shelf or coffee table, both for the architectural of mind and the architectural lay person.
Useful tool, great picturesReview Date: 2002-03-16
Useful tool, great picturesReview Date: 2002-03-16


The Best Norman Rockwell Book MadeReview Date: 2008-06-11
Anyway here's my review. This is the biggest Norman Rockwell book I have ever seen and I own 90% of the popular ones. This being said, i must comment on the greatness of the printing. Some paintings like The Land of Enchantment, A problem We all Live With, Strictly a sharp shooter, Yankee doodle and quite a few others are available in a gigantic fold out version in startlingly great color. Thats not all....The book is also full of small Prints glued into the pages. WOW!!! and to add to all that theres a Ton of color pictures printed directly in the book. Alternate sketches, Pictures he used as reference for the paintings such as shuffletons barbershop. I paid Under 5 bucks for this used and Its a crime. But its now one of my treasures and hopefully you'll get one too.
If you must buy only 2 Rockwell books get this one (Norman Rockwell Artist and Illusttrator) and The Saturday evening Post (The Complete Cover collection 1916 to 1971)
Norman Rockwell "Artist and Illustrator"Review Date: 1999-12-01
Just Great !
A Must for The Art EnthusiastReview Date: 2000-03-30
An art lesson, in and of itself. Review Date: 2007-03-17
fabulous bookReview Date: 2006-06-12
Used price: $3.00

Better than the FirstReview Date: 2002-07-28
Stunning Photographic Work in AdvertisingReview Date: 2001-12-09
This book eye candy to me.
Quantel Paintbox ArtistryReview Date: 2000-01-28
Collection of Good Examples of Digital Image ManipulationReview Date: 2001-06-14
I am also intending to get "Paintbox No. 2" !!
Eyecatching Effects and Stunning IdeasReview Date: 2001-12-01
If you are in advertising and designing, it would be a great challenge to yourself to try to produce similar effects in the book. Or if you are just looking for a book that shows you great pictures in advertising, you will find this book to be an eye-candy. However, this book does not teach you how to produce the effects; which, I think is not the aim of the book.
I am happy to have a copy of this book.


Painted Prayers: The Book of Hours in Medieval and Renaissance Art (Book of Hours of Pannonhalma 1-11) Review Date: 2005-08-31
Marvelous illustrations carefully explainedReview Date: 2000-09-13
The indices provide access by manuscript, artist, early owners; an appendex provides the outline of the major offices by incipit (first phrase) to place individual illustrations in the overall context of the prayer hour.
Don't be intimidated - the text is easily followed but one unfamilar with the prayer book content or with illuminated manuscripts. But you can also enjoy the book simply going through the pictures - like a stroll through a museum without a docent or tape.
Fantastic!Review Date: 2005-09-21
Beautifully Illustrated GemReview Date: 2000-08-21
A Nicely Illustrated Volume of Books of HoursReview Date: 2004-01-25
Painted Prayers gives both the structure of the book itself and the reason behind its popularity during the late Middle Ages and the Renaissance. It was the laity in general, and more specifically the female laity, that owned these works as a kind of, "direct, democratic, and potentially uninterrupted access to God, the Virgin Mary, and the saints." (p.14). It is fascinating to see the incorporation of Christian, and sometimes pagan, symbols and iconography, and even humor, in the miniatures and marginalia of the Books of Hours. The miniatures often depicted biblical, or historical, scenes in modern settings and dress. Patrons would often have their portraits, coats of arms, monograms, or intials incoprorated into the Books of Hours that they had commissioned. With the advent of printing in the 15th century Books of Hours, with their pictures, became even more successful as they could now reach out to a wider audience.
If you ever have the opportunity to see an exhibit featuring Books of Hours I recommend you see it. Failing that, Painted Prayers is a good stand in.

Used price: $37.29

Good for students new to IPEReview Date: 2006-11-03
Wait until the dust settlesReview Date: 2003-05-23
When the dust settles and there is a world realignment, the realist tendencies of states will again rise to dominate IR. You can even quote me on it.
I'm sure the framers of NAFTA and the FTAA had just these ideas in mind. Students of IPE: take notes!
Thorough scholarship and somewhat prescientReview Date: 1999-01-27
An excellant work on political economicsReview Date: 2007-09-30
Overall well worth the read.
A multi-course meal to political economyReview Date: 1996-09-10

Used price: $0.02

must read for product architectReview Date: 2004-07-13
Software portion is not recommended since the example it provide is not solid enough to work out the argument to apply the same concept to software. However, you may workout your ideas from original platform concept in software planning. Maybe. It remain as a question to me until now.
A must readReview Date: 2002-09-23
Position a product line for sustained success.Review Date: 2002-03-06
A new follow up to the Power of Product Platforms coming....Review Date: 2000-03-16
We are now in the 4th edition and have published it in Spanish with a Barcelona publisher.
Companies that Marc Meyer and I consult with have found it extremely informative and useful.
Our follow up book will be an extension of this book, filled with rich examples of applications to goods, services, software and processes.
Included will be workshop materials for easy application to the users' unique products and business services.
Keep looking.......
Al Lehnerd
Fantastic book, easy to read, to the point, insightfulReview Date: 1999-02-11

Used price: $1.88

Priceless -- Precisely!Review Date: 2006-04-27
I hate economics jargon, but i really liked this book.
Priceless Provides a Worthy PerspectiveReview Date: 2007-11-23
The book does an excellent job presenting current-day policy decisions and breaking down the assumptions and arguments that led to their adoption. In doing so, Ackerman and Heinzerling show that the `pro-free market' mantra championed by business interests, and gaining popularity in some political circles, is proclaimed a success on the grounds of cost-benefit conclusions. However, the authors dig deeper to examine the questionable methods which seemingly prove that the market creates efficient outcomes and that regulation is often only a costly hindrance. Additionally, Priceless invites readers to consider injustices imposed historically, and in the current-day free market, in the absence of regulation and laws restricting certain activities. Slavery, child labor and toxic pollution are just three examples used in the book where free market efficiency is questioned. Seemingly, "anything profitable that is not prohibited by law is likely to occur" in a free market scenario.
Free market efficiency dictates that labor is first directed to produce the most fiscally profitable goods regardless of what's socially optimal or needed. This is one serious danger of relying purely on monetary terms and profit-maximizing behavior to make choices. Similarly, cost-benefit analysis falls into the same trap. Things which are seemingly priceless, such as human life, are given a monetary value to determine whether endangering activities are prudent and/or have the right to occur. Furthermore, the costs and benefits of action are often calculated using questionable methodologies which can be manipulated to justify decisions based on the analyst's preference. One poignant example provided was the federal government's Office of Management and Budget's (OMB's) 2002 estimate that the value of protecting 60 million acres of forest land was a mere $219,000/year. This value was calculated solely by using the cost saved from not building roads in the area and not needing to provide for their ongoing maintenance. Any environmental benefits of the forest's ecosystem and the value it served as a home to plant and animal species were completely ignored. Also disregarded were the future values society might derive from its existence. In terms of cost, the OMB asserted that preserving the land was preventing society from realizing $184 million in economic activity which the forest could provide for. Given such manipulated estimates, government protection of the land was argued to make no sense from a cost-benefit standpoint and regulations which are seemingly beneficial were discounted to inefficient protectionism by free-market advocates.
Priceless devotes much time to examining human-life valuation and estimates in monetary terms. The authors' review of literature on the subject concludes that $5-6 million (in 1999 dollars) seems to be a generally agreed upon range for the value of a human life in most U.S. studies conducted during the past two decades. A quite disturbing aspect of these valuations is that all human life is purportedly not of equal value. The $5-6 million term is often discounted for the elderly, poor and those who are disabled. For example, using a Quality Adjusted Life Years (QALY) model common to health economics, those in a wheelchair are often given less valuable lives than someone who can walk. However, does a disabled or elderly person value their lives less than a healthier or younger individual? Clearly, justification for such valuation would be morally opposed by much of society and the cost-benefit calculations which assume such values would be viewed as equally unacceptable.
One of the more infamous cases of life-value discrimination appeared in the 1995 Intergovernmental Panel on Climate Change's (IPCC's) life-evaluation section. In the report, the value of lives affected by climate change was determined using the economic value produced by the countries they inhabited. This meant assigning a $1.5 million value to those in rich countries, a $300,000 value to those in middle income places and a $100,000 value to inhabitants of the world's poorest countries. The outrage which ensued led to a modification of the number in the 2001 IPCC report to $1 million/person, regardless of where they lived.
Beyond the debate regarding proper methods for financial valuation of life, the authors question whether this academic practice is even relevant. Ackerman and Heinzerling contend that reasonable people do not make choices based on the value of their lives and that the supposed price of an individual's existence is nothing more than a dangerous simplification. Rather, they argue for society to make decisions using the precautionary principle where policies should err on the side of caution when irreversible and/or devastating health and environmental effects are at stake. Qualitative factors and a sense of morality should be prioritized before any quantitative measures of how society directs or restricts their resources. On the surface, this approach may seemingly be at odds with the calculable predictions of economic practice. However, the authors argue that conventional economics do not have jurisdiction over the realm of `priceless' elements of the world and human life. After all, should human life and the environmental conditions of the earth be treated as a commodity which can be assigned a monetary value and then `sold' on the market? `No' is the resounding answer provided by the authors of Priceless.
One final critique the authors deliver against cost-benefit analysis regards the practice of discounting for the future. This method, common to modern financial decision making, `shrinks' the value of outcomes on the distant horizon so as to make them seemingly insignificant. The practice assumes money not spent now will appreciate in nominal and real terms before being handed over to future generations. In regards to climate change, there are seemingly two choices a society can make: 1) research and implement clean, renewable energy now and embark upon conservation practices; or 2) save the money which could be put to these programs in a trust fund for future generations which will deliver them principal plus the interest earned. However, the irrelevance of such an analysis becomes clear when considering that the problems of climate change may become unsolvable for future generations. Melted Polar Regions, widespread species extinction, evaporated water sources and infertile growing conditions are certainly going to not be compensated for by any amount of money put away by past societies in a trust fund. For these reasons, it appears wise for current-day society to proceed using the precautionary principle lauded by Ackerman and Heinzerling in regards to the human activities creating climate change.
Priceless concludes with the authors providing four principles which can be relied upon in lieu of the cost-benefit approach. These include: using holistic, not atomistic, methods; favoring moral imperatives over cost comparisons; adopting the precautionary approach when dealing with uncertainty; and promoting fairness towards the poor and future generations. Additionally, we should heed the extreme forecasts when contemplating potentially catastrophic events, such as climate change. Society should consider the potential implications of action (over-investment in pollution control and clean energy) versus inaction (irreversible, widespread environmental change and threats to humanity) and note that the errors on each side are not symmetrical. Erring on the side of caution in this case seems to be the indisputable ideal for society, regardless of what different economists' cost-benefit analyses prescribe.
In summary, Ackerman and Heinzerling's Priceless provides solid reasoning in favor of alternative methods to cost-benefit analysis when regarding the environment, human health and life. I would recommend this book to economists, policy makers, practitioners of law or anyone else interested in considering how such valuations and their subsequent polices are, and should be, created.
A hugely important book - brilliant and scaryReview Date: 2004-03-18
Ackerman and Heinzerling have written a brilliant and scary book that lays out in chilling detail just how widely such techniques are now being used in making decisions about when to adopt health and environmental safeguards - and when NOT to. They also reveal that many of the horror stories repeatedly trotted out by critics of environmental and health standards NEVER ACTUALLY HAPPENED.
The authors' prose is engaging and their arguments are compelling. Essential reading for anyone who cares about health and the environment - and who thinks that industry shouldn't be blindly trusted to do the right thing in safeguarding them.
Not Everything Has a PriceReview Date: 2005-10-19
Ackerman and Heinzerling convincingly demonstrate that this accounting is heavily politicized, with the costs of health or environmental regulations vastly overestimated, and the benefits to society vastly underestimated. This is often because matters of life quality and morality, which are essentially "priceless," tend to be given zero value in these purely accounting-oriented analyses. And in all cases, arcane and shifty accounting methods can further push the results of the cost-benefit analysis in the direction desired by the politicos who are crunching the numbers. The authors tend to shy away from the obvious conclusion that such supposedly impartial economic "science" is really a cover for politicians and corporations to advance their harsh anti-regulatory agenda and ideology. However, they still do a marvelous job of pointing out not just the errors of such accounting methods (via many real-life examples), but also in showing that supposedly "impartial" economics are advanced for immoral, unjust, and even anti-human ends. As Ackerman and Heinzerling conclude, true economic and environmental justice requires holistic thinking about the state of the real world, not atomistic politics. You can't put a numerical price on everything, especially human life and public health. [~doomsdayer520~]
Very readable, very important!Review Date: 2004-03-05

Used price: $15.00

Great BookReview Date: 2007-09-06
Great JobReview Date: 2007-08-23
A tiny gemReview Date: 2000-11-18
very good little handbook, but really uglyReview Date: 2002-11-12
A classic of the biz!Review Date: 2008-03-01

Used price: $8.20

well presented bookReview Date: 2000-01-08
A must for anyone who enjoys architectureReview Date: 2000-04-02
You be the judge.Review Date: 2000-05-10
For those people not practicing or learning architecture but admire the beauty, a display of SOME of the worlds most fabulous buildings open your eyes to look beyond the street you live in.
Although this is a fantastic book there are many other fabulous buildings left out, which you would expect. There arn't a lot of images of each building, but how thick can a book be? if you love the guggenheim in bilboa, 5 images certainly arnt going to show you the whole story, as is the same with the getty, or the creativity of calatrava BUY THEIR BOOKS there is so much more to an architect than just one building. How they can award a single prize to someone out of so many masters must be the hardest job in the world.
I love this book!Review Date: 2000-03-31
Martha Thorne is a very sensitive woman.Review Date: 1999-05-27

Used price: $1.99
Collectible price: $29.99

The Privileges of BeautyReview Date: 2002-08-08
The Privileges of BeautyReview Date: 2002-08-08
DIFFERENT WITH A SURPRISE ENDINGReview Date: 2002-03-10
The Privileges of BeautyReview Date: 2002-08-08
THE PRIVILEGES OF BEAUTYReview Date: 2002-08-08
Related Subjects: Food and Drink History
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The book has a stylish cover that features a pattern of geometric, almost-three-dimensional boxes that are in different shades of blue. The internal layout is easy to follow and provides a way to compare architects and their styles virtually side-by-side.
At least one reason I personally liked the book so much is that I've lived in NY for many years, and a decent number of the pictures in this book were of buildings and interior spaces I've walked by or through, admired or have always meant to see. It was interesting to focus on the art, design and structure of these buildings and spaces that are a part of my daily life and nice to realize how much New York architects have contributed to the character of New York.
Architect buffs, people getting ready to build or design a home or office or urbanites planning to design or restructure an apartment anywhere in the world will all love this book, will appreciate the easy access to information about a large number of architects and will find it incredibly useful as a source of design ideas.