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An Artfully Powerful Book!!!Review Date: 2008-08-01
Important BookReview Date: 2008-07-18
The Art of PowerReview Date: 2008-02-08
A Completely Different Approach to PowerReview Date: 2008-03-06
But, of course, the Buddhist writer Thich Nhat Hanh defies our normal assumptions about power: that it is something we strive to attain so that we can control and perhaps even dominate people around us. That's the typical model of power in our culture -- power as "winning" in a competitive world.
Anyone who has read his previous works -- or heard his talks in person or on video -- knows that his traditional Buddhist approach to life is to set aside striving and competitiveness. Instead, compassion becomes the glue that should hold together our community.
So, what he really is writing about here is the social force that flows from the kind of authority we build through our exercise of compassion and a positive approach toward life. Some critics have observed that, over the years, Thich Nhat Hanh's books have tended to repeat themselves. And, yes, frequent readers will find the same heart of Buddhist teaching here that we know from other works.
But there are fascinating, fresh anecdotes and emphases in his teaching in this volume. For example, there's an intriguing story here about his return to Vietnam -- after many years of exile -- and the way he approached this extremely challenging journey. There are a couple of practical supplements in the back of the book, including some plain talk about Buddhist principles in the realm of business.
Yes, there is a deliberate twist in the title -- but it's a play on words in the service of wise and compelling teachings.
A wonderful read.Review Date: 2008-02-03


Good, but could be better.Review Date: 2003-02-26
Can the Clans be stoped?Review Date: 2002-07-06
The Conclusion of the Clan invasionReview Date: 2002-02-01
The final confrontation between Precentor Martial Anastasius Focht of ComStar and ilKhan Ulric,along with Kai and Deirdre getting in love with each other (FINALLY!although it requires
almost half a year in the wilderness),only to break up again.
I LOVED the fact that SOMEONE puts an end to Romano Liao's life
(the whacko had started to get on my nerves),and Victor and Galen.......oh,well you'll see.This book, alongside with the rest of the 'Blood of Kerensky'trilogy is impossible to put down!I,personally, finshed the trilogy in two weeks.It is , simply the best of the best.READ IT!
The best I've read so far (note : PAY ATTENTION HERE)Review Date: 1998-12-30
The book is enthralling!Review Date: 1999-06-20


great book but end made no sense.Review Date: 2008-08-28
Great as alwaysReview Date: 2008-01-01
You've got to read this book!Review Date: 2007-12-04
another funny one from the same authorReview Date: 2007-01-09
...a spooktacular tale featuring some tricks, and quite a few treats...Review Date: 2006-10-05
I don't know how Barbara Robinson does it, but she manages to turn every holiday from a bad experience into the best day ever, and all with the help of the Herdman clan. The Herdmans are enjoyable characters, who, regardless of their bad behavior, knack for pulling pranks everywhere they go, and ability to steal just about anything, obviously have a soft spot, and it is showcased in Robinson's Halloween effort THE BEST HALLOWEEN EVER. Robinson shows a different side of the Herdmans in this particular installment into their trying life, allowing readers to see the kindness that they can emanate, when they feel the need. If you're looking for a spooktacular tale this Halloween featuring some tricks, and quite a few treats, look no further than THE BEST HALLOWEEN EVER.
Erika Sorocco
Freelance Reviewer


Another great book by mr TroutReview Date: 2008-04-15
As always Jack Trout makes tough and complicated things easy and comprehendable. As all of his books this is a great read, but if you haven't read 'positioning' and 'marketing warfare' I would highly recommend you to read them first.
Keep It Simple and Stupid !Review Date: 2007-01-17
A real page turner. Read itReview Date: 2004-07-27
By going through ample examples of famous brands, Mr. Trout dispel some of the conventinoal strategies most companies blindly undertake. Line extention according to him, has done nothing but damage to At&T and Miller Brewing. The giant P&G has lost big on the toothpaste line becasue they forgot what made their brand a hit. Fashionable outlets such as Levi' and M&S needs to rise out from the past and look more into the future by developing their own unique "brand lifestyle".
On the dark side, the book is relatively redundant and by the end of it, it looses out. Also, the recurring negative remarks on another business guru "Michel Porter" was needless and hence lost the book the full the mark.
Deliver a Clear Message - Perception is the most important!Review Date: 2003-09-13
This book impress me the most is that Jack Trout illustrated all mistakes clearly by showing how the big brands, like Levis, Burger King, AT&T and Marks and Spencer made in the past. Then you may discover that some of the existing well-known brands are actually making mistakes for their marketing strategies. Moreover, you may get surprise that some of the popular marketing strategies, like line extension, benchmarking cannot promote your product, conversely, they will hurt your company seriously. So you must read this book if you want to surpass your competitors by using appropriate marketing strategies for your company.
Overall speaking, this book is easy to read and understand because Jack Trout delivered a concise and important message in the book ¡V ¡§Marketing is a battle of perception, not product¡¨
Deliver a clear message-Perception is the most important!Review Date: 2003-09-13
This book impress me the most is that Jack Trout illustrated all mistakes clearly by showing how the big brands, like Levis, Burger King, AT&T and Marks and Spencer made in the past. Then you may discover that some of the existing well-known brands are actually making mistakes for their marketing strategies. Moreover, you may get surprise that some of the popular marketing strategies, like line extension, benchmarking cannot promote your product, conversely, they will hurt your company seriously. So you must read this book if you want to surpass your competitors by using appropriate marketing strategies for your company.
Overall speaking, this book is easy to read and understand because Jack Trout delivered a concise and important message in the book ¡V ¡§Marketing is a battle of perception, not product¡¨


Facinating, inspiring, but I have some reservations!Review Date: 2008-07-23
Don't get me wrong, this is a very inspiring story. But it just seems too good to be true. How was the book publishing funded? The publisher, Public Affairs, and the distributor,Perseus Group, are openly funded by outside organizations. I find it significant that there is a review of the book on the Atlantic Philanthropies website, with only passing reference to the connection between them. Is there a covert connection?
Finally, from a purely editorial perspective, I find the book rather dull. The writing style lacks color and verve, and the concatenation of multiple incidents does little to hold my enthusiasm.
Great man, great story, ok authorReview Date: 2008-03-20
Chuck Feeney is a very unique individual. We need many more like him in the business world, instead of the Nardelli's and that ilk.
This should be required reading for any wealthy person. The Feeney way of living and giving is spectacular in its simplicity and heart.
simply fascinating...an excellent biographyReview Date: 2008-08-08
This is the biography and arc of success of Chuck Feeney, a man with hustle who invented Duty Free shopping as it is known today. The interviews are thorough, the detail is helpful, and the subject matter is fascinating.
The prose and narrative style is fine, a clear journalist's telling and voice. Perhaps the only disappointment with the book is that the subject is so fascinating while the narrative style is fine, but simply not as excellent as the subject. I was so riveted a book double the size would still have held my fascination, this is that strange of a story.
Highly recommended.
If you want to make a difference in the world start here.Review Date: 2008-07-20
This is the most inspiring book I have read so far. This book was more motivating and inspirational to me than books such as the `Secret' by Rhonda Byrne. Here's a real `existing' role model we can all look up to. He did it, and so can we. He is a living proof that helping others in unselfish ways is possible. He is living proof that that there is good on Earth, and being good is not only possible but feasible.
This is the story of Chuck Feeney, born into a poor family. Not having enough funds to pay for his college education, Feeney joins the Air Force, and is stationed in Japan. There he realizes the profit making potential of duty-free sales. He starts selling duty-free goods to soldiers, such as tobacco and alcohol, and to make the story short, ends up owning duty-free shops across the world. Within a few years he becomes a billionaire. He is ranked as the 23rd richest man in the United States by Forbes magazine.
Feeney was not happy with his billions. He did not like the life of excess lived by the rich. `How many shoes do you need?' he would often ask. He did not like the competition between the rich in owning luxury goods. For example, a yacht is never big enough; someone else will have a bigger one. Someone else will have a bigger mansion.
Feeney was also worried for his children. Kidnapping was prevalent at the time, and Feeney did not want to live his life surrounded by bodyguards and in fear for his family. So one day, he secretly flies to the Bahamas and donates all his profits to his newly established charity organization.
Many find it hard to part from a few dollars. Feeney parted with billions. All the proceeds from Feeney's company went straight to his charity foundation. Unlike Bill Gates (whom I also admire for his philanthropy), Feeney gave away his whole fortune without announcing it. No one ever knew of Feeney's philanthropy, not even his partners. His name is not on any library, University, or building. Feeney gave secretly. He believed that your left hand should not know what your right hand is doing when it comes to charitable donations. Feeney is a man who gives not for selfish reasons such as recognition and fame, but to help make a change in people's lives.
Feeney did not feel guilty about making money, but he felt guilty keeping it. He felt his money should not be for the sole purpose of giving him and his family pleasure, but for giving pleasure to the world.
Feeney also helped solve the IRA (Irish Republican Army) problem together with Bill Clinton, and opposed the war in Iraq. He did not vote for Bush in 2004, and marched against the war of Iraq in the streets of London in 2004. He also felt that the US was unfair to Vietnam, and flew several times to Vietnam offering anonymous help.
Chuck Feeney is a great man, and his story should be an inspiration to all of us. This book should be read by everyone, and should be required reading in schools and universities. If one man can make such a difference, how much can we all do together? For one thing, we would end world hunger and poverty!
This book made me realize that ending world poverty is not such a farfetched dream: all it takes is a humble heart, like the one Chuck Feeney has!
Money can be the root of all evil. Money does corrupt, and in excess corrupts absolutely. But money can also end all of the world's suffering. It is a two edged sword. One edge will bleed the world to death; the other edge will bring an end to suffering.
I have chosen how I want to hold my sword. Have you?
Prosperity ClassicReview Date: 2008-04-23
This is two books in one: the remarkable story of duty free retailing and its leading company, DFS, whose extraordinary growth and profits paralleled the rise of jet travel; and that of Feeney himself, a slightly shambolic businessman, linguist and traveller, who took the needs of the world on his shoulders and became a model philanthropist.
It is nicely written and pulls you in like a novel. As a business biography alone, O'Clery's book is valuable, showing that huge money can be made from very simple business models. DFS's success could be put down to `four men in a room' working out what they would bid for airport duty-free concessions, and winning them. Once established, profits came easily. Feeney insisted that luck played a big role in the company's fortunes, that they reaped the benefits of being the first trusted brand in a fast-growing new field. Yet the book is also peppered with Feeney's advice to other to always `think big' (in both business and philanthropy), and in his restless desire to build a great business even the other partners admitted that Feeney had been its driving force.
I liked this book so much I included it as one of the classics of philanthropy in my own book "50 Prosperity Classics: Attract It, Create It, Manage It, Share It - Wisdom from the best books on wealth building and abundance".
50 Prosperity Classics: Attract It, Create It, Manage It, Share It (50 Classics)


A Gifted writer and a great aid for all Christian leadersReview Date: 2005-11-11
KEE (Ohio)Review Date: 2005-07-14
It's about relationships...Review Date: 2005-05-26
Thoughts for dealing with peopleReview Date: 2005-04-28
Tough Leaders Don't QuitReview Date: 2006-04-11


Barry, ......I never get tired of hearing from you. Review Date: 2007-05-16
Listening to Barry Switzer has always felt like listening to what I imagine listening to a Grandfather is like. Does that make sense?
He has a very calm, matter of fact way of telling a story. Seeing him talk on TV or live in person is a delight. He seems to have such control of himself, and he has always appeared composed and respectful. One thing I have always liked about the King is his way of telling it like it is, he won't pull punches if there is something controversial to talk about. He attacks conspiracy and controversy with a straight face, and a cool head.
Bootlegger's Boy is a great autobiography in that it tells a very complete story. Barry does a good job of describing the important events in his life that shaped the man he became, and the man he continues to be. He knows that he is no saint, and I appreciate how he is a man about things. Barry's philosophy is one of taking responsibility for your words and actions, and also holding others to that standard as well.
Sooners will never get tired of the King, for he was a great coach, and he continues to be a great man. A very inspiring book in my opinion. If you want a book that will get the hairs all over your body to stand on end and light a fire under your tail, look no further.
An Icon In Oklahoma!Review Date: 2005-09-09
I chuckled as I read some of the stories, and cried when I read others. Barry holds nothing back and his personality comes through. This man is Hall of Fame anyday, in my book.
If you care about your team, read this book.Review Date: 2000-09-06
A bible for Sooner football fansReview Date: 2000-12-28
Barry covers his childhood, personal struggles, and his years at Arkansas. He then talks about those great 70s teams that we know get to see on ESPN Classic.
Probably the most interesting part is his line item by line item response to every NCAA violation that OU was found guilty of. Barry pulls no punches and is not afraid to admit guilt where he saw it. His candidness is something special.
You might find this book hard to find, but try your hardest and hit the auction sites, etc, you should be able to turn it up, and you won't be sorry.
An Entertaining Read from "The King"Review Date: 2004-04-29
The title is not an exaggeration; Switzer's father was a womanizing, hard-drinking Arkansas bootlegger, while his quiet mother battled mental problems and an addiction of her own. Able to overcome such dysfunction (and some of his family tales are fascinating), Switzer was able to utilize his athletic ability to play football at the University of Arkansas under legendary coach Frank Broyles. When his college career was over, Switzer realized his calling was coaching; Broyles gave him the opportunity by letting the young lineman join his coaching staff. In the mid-60s firebrand coach Jim MacKenzie was hired to restore the football "monster" at OU, a monster that the great Wilkinson had created. MacKenzie offered Switzer a position on his coaching staff; Switzer became a Sooner, and the seeds of destiny were sewn.
Chuck Fairbanks, succeeding MacKenzie (who died tragically after just a year on the job), promoted Switzer to offensive coordinator. Switzer writes he was looking for an offense to revolutionize college football; an unorthodox, high-risk option offense, known as the "wishbone," captured his attention. Switzer installed the offense and the Sooners took off, figuratively and literally, as NCAA rushing records were shattered. When Fairbanks bolted in 1973 to go to the NFL, Switzer was handed the keys to the OU program, and the rest, as they say in the Sooner Nation, is history.
For sixteen seasons, Switzer commanded a college football powerhouse; during his tenure the Sooners captured twelve Big Eight championships and three national championships. Switzer attributes his success to his Arkansas upbringing; growing up, most of his friends and neighbors were African-Americans. As a result, Switzer was more than comfortable approaching black athletes--at a time when other major programs were tentatively recruiting minorities--while reassuring parents that he would take good care of their sons. His recruiting redefined collegiate athletics, opening the doors for black athletes nationwide to participate in Division One football.
Switzer's affection for his players is genuine. Page after page, account after account, the King (as he's known by Sooner diehards) fondly recalls his relationships with a plethora of All-Americans: the Selmon brothers; Joe Washington; Billy Sims; Tony Casillas; J.C. Watts; Keith Jackson; Brian Bosworth. Switzer was no stern disciplinarian, he readily admits it, and this "lack" of discipline created a perception of an outlaw program--a perception that came home to roost in 1989, when he was forced to resign by the OU administration during a series of troubling incidents that ultimately put the Sooners under NCAA probation.
Switzer defiantly addresses the NCAA allegations, refuting some and pleading "guilty" to others. To enhance his arguments, he points to antiquated NCAA regulations (and keep in mind, this book was written years ago), regulations that, Switzer maintains, permeate a double standard. As an example, Switzer argues, why is it permissible for a chemistry professor to dig into his pocket and buy an airplane ticket for a homesick student during Christmas break, but not an athletic coach? Switzer's defense, along with his account of the events leading up to his ouster, make for fascinating page turning.
Praise him or revile him, Barry Switzer's mark on college football is eternal, and BOOTLEGGER'S BOY is the King at his good ol' boy best. I only wish he would come back with a second edition describing his four seasons with the Dallas Cowboys. Three national championship rings and a Super Bowl ring. Not bad for a bootlegger's boy.
--D. Mikels

Never bet on an eggplantReview Date: 2004-07-11
The narrator's insane foreign uncle shows up at his door (He could be Norwegian, because of his dog's name or the sort of tea he likes to drink, but he also has a vaguely Yiddish accent in the audio edition I'm familiar with, and tells stories that sound vaguely like Aesop's fables) and trains the narrator as a time tourist, a person capable of traveling through space and time, and the narrator tells of a series of madcap adventures (Think "Pinocchio","Hitchhiker's guide", or "The Adventures of Baron Munchausen") through outer space, having a dog swear at him,watching an energy being looking for planets to devour, or watching his uncle zapped into another time.
The way Pinkwater reads aloud his books, the characters all talk differently but you can still understand what they're saying.
Great fun for the whole family.
Somethings never changeReview Date: 2004-12-23
This is a brilliant tale of a boy (Melvin), his dog (Fafner) and someone who claims to be somehow related to the family, but is called "uncle" since they don't know quite how (Borgel). I highly recomend it to the young, and old since it is such an awesome book.
I may be getting a new pet soon... and I plan to name it Borgel, just becuase I hope it has just as hilarious of personality and such a care free disposition.
And as a warning- if a popsicle is dancing around and you can't stop being happy and feeling the effects of it... you probably shouldn't eat it :)
The Borgel ExperienceReview Date: 2002-08-27
"Borgel" has become one of my favorites. From the first chapter I was hooked. The arrival of Borgel ,a flaky, casual genius, to the home of Melvin and his family is like a spark to dry wood. The world that "Uncle Borgel" takes his "Nephew" is fantastic but oddly comparable to our own (though I don't believe you'll be able to get any french fried meteorites in your local McDonald's).
This story moves along with a series of events that keeps one's mind sparked and one's lips twitching with laughter.
Mr. Pinkwater's "Borgel" flows like melted popsicles.
, Discovery, and the Pursuit of Enlightening PopsiclesReview Date: 2002-06-03
Borgel and FafnerReview Date: 2004-11-10
"Borgel" tells the story of Melvin Spellbound and his uncle Borgel. Borgel is of no clear relation and shows up one day out of the blue. He stays in his room for weeks at a time and the family children may only enter through invitation, wearing a tie. One night Melvin is invited to Borgel's room and he believes that they are running away. They wind up on an adventure through space-time-and-the-other.
Pinkwater peppers his story with hilarity mixed with reality. Borgel and Melvin's space travels are delightfully funny and deepen our appreciation of the wide cast of characters, including Fafner the dog and Freddie the Grivnizoid, as they search space and Hell for the Great Popsicle. Throughout all his whimsy and witty words, Pinkwater truly makes us care about the characters and wraps up a story that may seem to have wandered so far that there would be no coming back. Just like what would happen in space travel, if the Dorbzeldge was to drift past the road barriers.


Best Korea Travelogue Since Henrik HamelReview Date: 2008-04-04
The most touching and disturbing part of the book deals with the author's friendship with a character identified only as Green. Green, married to a Korean prostitute, is serving time for murdering his own half-Korean children. Upon his parole, Green is deported and immediately relocates to Koreatown in Los Angeles, finding a home where outsiders are not supposed to have a place. Why would he choose to get as close as he possibly could to his former captors? After reading Thomas's extraordinary book, you will understand why.
so good I didn't sleep for two days..Review Date: 2007-08-23
Could not put it downReview Date: 2007-07-25
PhenomenalReview Date: 2007-08-13
As for my own reactions to Brother One Cell, I feel that everyone can take something from it. While receiving a prison sentence is obviously no small deal, the appeal of this book is broader than many might assume. Some readers who never had to deal with a jail term may still find that it strikes a chord, have they ever found themselves faced with a prolonged set of difficult circumstances far away from home. The soul-searching that Thomas does, the way he articulates his pain over being kept apart from his loved ones, his insistence on "going it alone" despite his feelings of isolation, and his discussions of the fear of losing himself (on a fundamental and psychological level) are all of universal interest. He talks at length about the internal change that leads him to value the most mundane of acts -- things that he does not have in jail -- such as reading whatever he wants, looking at members of the opposite sex, walking around outside, and so much more.
I feel that there are probably a number of people out there who could relate to the types of emotional and psychological changes explored and documented in this book. He even mentions (in varying amounts of detail) experiences such as phantom pains, flashbacks, and his unique relationship with Korea and feelings about the time he spent there. The author starts off by showing us the aimless vagabond he once was, allows us to accompany him very intimately through his periods of rage and depression following his arrest, and concludes with a sense that Korea is now very much a part of who he is.
I would recommend this book to anyone interested in the following
-prison memoirs
-unique glimpses into seldom-seen aspects of Korean culture
-anyone familiar with Korean culture who is interested in outsiders' impressions of it
-stories of self-discovery
-culture shock
-autobiographical accounts of the profound personal changes borne out of unrelenting hardships faced in relative isolation (as well as the changes in an individual's perspective on said hardships as time wears on)
The latter reason to read this book appeals not only to those who have been forever changed by circumstances that their loved ones will never truly know, but it could also be of immense help to anyone trying to understand their loved one's experience and the depth of the impact it has left.
Brother One Cell is fascinating--this book is raw, yet compassionate and, above all else, honest. Just as other reviewers have noted, I too can see this book taking a place on required reading lists; it is only a matter of time before it becomes a classic.
Finding Absolution in the Least Likely PlaceReview Date: 2008-01-26
Ever since I read a Giant Robot article about Asian and Asian-American inmates stockpiling ramen, ketchup packets, soy sauce packets and other odds and ends to create ersatz versions of the dishes they craved, I've been fascinated with prisoner resourcefulness. In this respect Brother One Cell is a very satisfying travelogue. Cullen is a big, unseasoned foreigner, not yet fluent, completely inexperienced as a criminal, who must learn to survive as a prisoner - how to talk to people, how to make sure he gets his mail, how to deal with mosquitos, extreme cold and fluorescent lights that stay on 24 hours a day...
Even more satisfying is the transformative mental and phillosophical journey upon which the author embarks, at first unconsciously and then with growing determination. The appreciation and grace at which he eventually arrives is a good reminder for those of us who've been spoiled by taken-for-granted freedom, cooshy living conditions and Get Out Of Jail Free cards we didn't necessarily deserve.


A Classic!Review Date: 2008-07-08
There is nothing to be gained by lyingReview Date: 2007-04-27
His book is a mighty illustration of the ruthless fight for the top spot: emperor. The ambitious and the wealthy fight one another without mercy. `The truth is that revolution and strife put tremendous power into the hands of evil men.' The vanquished are brutally slain.
For Tacitus, the most important factors in the power struggle are money (`money was the sinews of civil war') and control of the military (`the lesson that an army can create an emperor'). If you could `reward` your soldiers, you could win. However, the legions were not interested in war itself only in looting, plundering, raping and enslaving. `The men wanted campaign and set battles, as the prizes here were more attractive than their normal pay.' The victims were innocent peasants, women and children.
Overall, `Italy found it hard to put up with such hordes of infantry and cavalry, and with violence, financial loss and acts of lawlessness.'
While the `Annals' contain more human touch, the `Histories' are nearly completely centered on military, diplomatic and tactical manoeuvres, followed by terrifying and merciless violence after the battles (`the fury of the soldiers').
This for mankind severe and pessimistic book is a must read for all those interested in the lessons of history and for lovers of great classical literature.
Still a benchmarkReview Date: 2006-10-09
A word on this translation in particular - I found Mr. Wellesley's translation very readable and poetic. He seems to have captured the literature value of the text as well as the content. Well done.
A nicely done translationReview Date: 2008-07-28
corrupting effects of powerReview Date: 2004-02-03
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Important aspects of the book highlight boundless love, being present at home & work, taking care of non-business, & meditations to cultivate power which are provided as practices that you can easily integrate into your day to day life.
I especially like the idea the author presents about 'the bottom line.'
"We know that the bottom line in business is profit. But 'to profit' means 'to benefit from.' There are many ways one can benefit from being a bodhisattva. If our work brings about well-being, there's nothing wrong with making money. It's possible to make money in a way that is not destructive, that promotes more social justice and more understanding and lessens the suffering that exists all around us. To do this, we need to be free from the pursuit of power, wealth, fame, and sex. These four go together. If you don't practice mindfulness, you'll be the victim of these four lures. Looking deeply, we see that it's possible to work in the corporate world in a way that brings a lot of happiness, both to other people and to us. When we're doing something for the benefit of all humankind and the environment, our work has meaning. Even if it's also making money, it has meaning. Even if it's also making money, it has meaning, because it can bring well-being to the world." Thich Nhat Hanh.
I highly recommend this book.
Even better read together with a spiritual novel NEXUS by Morrison & Singh about a heart-centered & transformative journey.
Nexus: A Neo Novel