Cultural Books


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Cultural Books sorted by Average customer review: high to low .

Cultural
We Borrow the Earth : An Intimate Portrait of the Gypsy Shamanic Tradition and Culture
Published in Paperback by Thorsons (2000-09-01)
Author: Patrick Lee
List price: $16.00
New price: $72.50
Used price: $49.99
Collectible price: $104.95

Average review score:

We Borrow the Earth...A Rom Gypsy story
Helpful Votes: 10 out of 10 total.
Review Date: 2001-12-29
Jasper's intimate expose of family lifeand history of the mysterious Tacho Drom..the Way...is music to my ears andeyes. I truly was enchanted and couldfeel the people in their journey fromIndia and the thousands of miles andyears that led them to North Wales. For me this book was healing and beingwhat he calls the diddiker, one quarterGypsy, made sense. The courage it tookto go public, and make a book availablethat the Gypsies and Gaujo world canparticipate with the fairy tales of ourIndo-European childhoods...is a greatconnecting link in a pluralistic society, here racism is a political wayof creating hatred and fear. Jasperdeals kindly with all aspects of religion and spiritual practices of theindigenous tribal people. There areeleven million gypsies of the Rom whobelong to the Romany Union, worldwide.I wish they knew about this book.Suzette Lynn Price...aka Sophia Mubarak

Must-read for gypsy and shamanic interests
Helpful Votes: 11 out of 11 total.
Review Date: 2001-08-11
Fascinating, warts-and-all first-person account of Gypsy life and traditions. His experiences are rich and his meditation suggestions make the Otherworld far more accessible than most books related to "magickal" studies. In this respect, it's a breakthrough book for shamanic explorations. However, even if you're simply interested in the context of Gypsy life, this can be a tremendously insightful book.

Believe in the reality of your imagination!
Helpful Votes: 14 out of 14 total.
Review Date: 2000-11-07
The Romani drom (path) calls individuals to believe in themselves and their imaginations. Not a book of initiations or techniques or an anthropological report of a tribe's practices, "We Borrow the Earth" vividly depicts key concepts and experiences in the development of an indigenous Romani Chovihano (shaman) as well as many examples from his students' own journeys to self-discovery. Through a gradual, grounded, earth-based process students of this path face challenges with the aid of fairy tale characters and structures familiar from childhood. Sleeping Beauty, Jack, ogres, castles - the characters and places which populate these journeys resonate with the ancient blood memory of those with Indo-European roots. Through these journeys, exercising our wits and senses, the students can find within what was always there - the courage, honesty, trust, and confidence to deal with the problems and opportunities in their everyday lives. We can learn to believe in ourselves again, as we did when we were children. If you read this book and if your heart is open, I believe you will find a magic key, an ancient memory. And you will find yourself longing to return to your 'wild,' natural and joyous self.

Writing and publishing this book required courage, honesty, and trust in the guidance of his Ancestors for Jasper Lee faced opposition and obstacles to sharing the Romani inner world. Having found the book even more enriching on a second reading, I thank him for facing these obstacles and not allowing his culture to be lost.

A Review from a Romany
Helpful Votes: 24 out of 25 total.
Review Date: 2000-10-07
I am a British-born Romany. It is incredibly rare to find a mainstream-published book about Romany life written by a Romany. I am not convinced of the wisdom of sharing such a large portion of a way of life that has been private for centuries with the gaujo world. But that reservation aside, if anyone is going write about us, it may as well be a real Rom rather than one from another race who will twist and misunderstand where we come from, our traditions and our way of life. For that reason, I recommend this book. If you want to know about us - ask US, don't listen to wannabes who think they know and know nothing. For this reason, this book is a good purchase...Romany on Romany.

We Borrow the Earth
Helpful Votes: 7 out of 7 total.
Review Date: 2000-09-27
Patrick Jasper Lee's personal account and description of the Romani Gypsy life is an excellent introduction into an ancient tradition .He describes in intimate terms what life was like for his ancestors and for himself. I found his story telling style and humor very uplifting and refreshing.For those whose interests lie in the Shamanic tradition, this book is a good introduction to this once secret tradition. I thank Jasper for sharing his past and his future with us all.

Cultural
Weeki Wachee, City of Mermaids: A History of One of Florida's Oldest Roadside Attractions (Florida History and Culture)
Published in Hardcover by University Press of Florida (2007-05-27)
Author: Lu Vickers
List price: $34.95
New price: $19.84
Used price: $19.93

Average review score:

Terrific historical study of a fun place to visit!
Helpful Votes: 0 out of 0 total.
Review Date: 2008-04-25
A highly detailed account that is part of a published series from the Florida University System. It has terrific detail and the writing style is enjoyable. Chock full of photos! Gives a perspective on the park that tells the positive and negative impacts on Florida of these attractions. I liked that it also gives a perspective on development of other water attractions in Florida and the people. I never knew that Ricou Browning, who played the underwater role in "The Creature from the Black Lagoon," had so many other accomplishments and played a large role in the Florida springs attractions. I really enjoyed this book and I believe it is a real bargain for the price. Recently, I visited the park and if you get to Florida I can recommend Weeki Wachee Springs for a great fun-filled day!

Wonderful Book
Helpful Votes: 0 out of 0 total.
Review Date: 2008-01-21
I ordered this book by mistake thinking I put it on my wish list, and am sooo glad I got it!! It is a wonderful book not only about the mermaids of Weeki Wachee, but also a history of Florida and the Roadside shows. It brings one back to a simpler, more wonderful era. Very moving and nostalgic. Now I must make a trip to Weeki Wachee. Great book for mermaid lovers.

Weeki Wachee - City of Mermaids
Helpful Votes: 0 out of 0 total.
Review Date: 2008-01-13
Book was recommended by a former Mermaid from Weeki Wachee - it's a great book, well done - wonderful pictures and history from the area.

Weeki Wachee memories
Helpful Votes: 0 out of 0 total.
Review Date: 2007-09-06
I grew up in a small town just a few miles from the Springs in the 40's and 50's and Weeki Wachee was our old 'swimming hole' where the men of the town would go clean out the 'grass' every summer so we could all swim and play even tho the water was ice cold and we would shiver and shake but refuse to get out and warm up. I remember a lot of the things happening that are included in the book and knew some of the 'mermaids' since I went to school with them and our P.E. teacher was also a mermaid. I spent many summers trying to learn how to eat a banana and drink a grapette under water(I never did accomplish this). This book brings back lots of memories and I think anyone who can 'remember when' would enjoy it and also anyone wanting to see a slice of 'old Florida' would also enjoy this book. I took my grandchildren back to the Springs last summer where we saw the mermaid show twice and once again swam in the icy water. They tried to be mermaids for weeks after and were enchanted with the 'mermaid' idea just as I was back in my day.

A Lovingly Written Tribute to a Unique Florida Icon.
Helpful Votes: 3 out of 3 total.
Review Date: 2007-07-15
Lu Vickers has captured the history and essence of a very special Florida attraction in this book. This book offers a glimpse into a fascinating place during a very interesting time in Florida's tourist history, where the unusual was the draw. It has obviously been written with great care and attention to detail, and is a beautiful homage to the legacy of Newt Perry's vision & creation. We are very lucky to still have this historical and unique attraction~ perhaps this book will help to further encourage locals and tourists alike to take a trip and visit this special Florida icon. Doing so will help to make the experience of watching such graceful and talented performers available for future generations.
~Marina~MeduSirena~

Cultural
When Cultures Collide: Managing Successfully Across Cultures
Published in Hardcover by Nicholas Brealey (1996-04)
Author: Richard D. Lewis
List price: $28.00
New price: $94.11
Used price: $3.34

Average review score:

The definitive textbook for navigating the global economy...
Helpful Votes: 0 out of 0 total.
Review Date: 2008-03-28
Amidst the plethora of business books out there, here's one that is likely to remain in print for many years without ending up in the $1.98 bargain table at your local Borders Books. Lewis's tract covers over 60 different countries and virtually every major region in the world. New chapters in this Third Edition include information on doing business in Iraq, Pakistan, Serbia, Columbia and Venezuela.

"When Cultures Collide" is more than just a book on doing business internationally; it is guide to communicating effectively with the individuals of these diverse and emerging markets across the global marketplace.

Divided among the "Lewis Model," the author examines and divides cultural types through what he calls "linear-active, multi-active, and reactive variations." For example, the Germans and the Swiss are considered "linear-actives" as they thoughtfully plan, schedule, organize, doing one thing at a time; in contrast, the Chinese, Japanese, and Finns tend to be "reactives" since they value and priortize courtesy and respect, as they listen quietly and react carefully to another's proposal.

The book has been tremendeously helpful to me in negotiating deals foreign clients allowing me to avoid the faux pas we Americans erroneously commit while doing business with our international customers.

In a nutshell, the author examines how the mind--any mind is conditioned even at an early age. As a result, the irreversible nature of this childhood training establishes a relationship between langauge, action and thought.

For anyone who does business internationally, or simply wishes to find out more about the other cultures on this ever-shrinking planet we share and inhabit, Lewis's book is a must read.

When in Rome
Helpful Votes: 0 out of 0 total.
Review Date: 2008-03-14
A fascinating and comprehensive review of national characteristics and cultural differences and the critical role they play in the conduct of international business dealings. The book deals with issues such as business and social etiquette, spoken language, body language, negotiating styles, and the role religion, politics, and culture play in informing international business behavior.

Author Richard D. Lewis believes that graduates of liberal studies are often better equipped to deal with foreign nationals in a more meaningful way than graduates of programs from which business persons typically come, such as the social sciences, and observes that liberal studies graduates rarely end up with careers in international business. That was music to the ears of this reader, a lawyer whose BA was in English and History and who is eager for an opportunity to exercise his professional skills in an international setting.

I only read the Parts I and II; I didn't get to Part III, which provides detailed analyses for individual nations and regions. But when I have the opportunity to do business or travel abroad, I will certainly come back to this wonderful book.

jeffbrownlegal@gmail.com

Great resource for international business
Helpful Votes: 0 out of 0 total.
Review Date: 2008-01-04
Great resource to help you understand the cultures you'll encounter when working abroad. The first half provides an overview of cultures and how they are formed, etc. The second half is full of short 5 page overviews of cultures by country. A great combination of background (1st half) and country specifics (2nd ahlf) that you can reference as necessary depending on where business takes you.

Working only in the USA? Well this is a good resource to understand some of the folks you'll manage or work with from other cultures.

Everybody is foreign to somebody but we can all work together
Helpful Votes: 0 out of 0 total.
Review Date: 2006-10-24
If you're managing a project outside of your cultural home country, this book is worthwhile reading, or at least skimming (as I did) to get ideas on how to work more effectively with your "foreign" partners. If nothing else, it'll remind you that for them, you're the foreign person. Also good to remember that even if you yourself immigrated, your cultural outlook is likely still from your country of birth, especially if you lived there through adulthood and first job.

The first half of the book covers different concepts (e.g. time, communication, life outlook) for a variety of countries. The second half is an encyclopedia of short chapters on different specific countries.

While being expert at working in another culture comes only with time, it's certainly worth reading parts of this book (the general chapters plus a specific country's chapter) before your first working meeting on a multi-cultural project.

Excellent
Helpful Votes: 12 out of 13 total.
Review Date: 2005-07-30
This is an excellent book. From its marketing, I thought that "When Cultures Collide: Managing Successfully Across Cultures" pertained specifically to dealing with people of different nationalities in the business place. And indeed, it is a most useful book for that purpose. However, I was struck by how much one could apply Lewis' analyses to other situations, for example, dealing with people of other nationalities on a social level. Indeed, I have many aquaintances, and some close friends, from diverse backgrounds, and this book sometimes occupies us for entire evenings, discussing our experiences with one another. The chapter on Hungarians I found particularly accurate, and entertaining. I believe that Lewis would have enjoyed hearing some of these discussions (and arguments). My point is: don't dismiss this book thinking it is a businessman's tool. It's a good read for anybody who encounters people of other nationalities and cultures, irrespective of the context.

Cultural
Whiteness of a Different Color: European Immigrants and the Alchemy of Race
Published in Hardcover by Harvard University Press (1998-09-30)
Author: Matthew Frye Jacobson
List price: $32.50
New price: $24.95
Used price: $12.31

Average review score:

great racial history
Helpful Votes: 1 out of 2 total.
Review Date: 2005-01-04
Jacobson provides a great deal of the formation of whiteness and how it has changed through time. It shows how the construction of a white race came about in America from Anglo Saxons to all Euroepans. It shows how legislation and attitudes about white ethnic groups and Jews have changed through time. It also takes a good look at how whiteness has been transformed by contacts with other races through non-European immigratin, civil rights and America's colonies such as the Phillipeans.

An excellent piece of scholarly work
Helpful Votes: 14 out of 19 total.
Review Date: 1999-08-20
In *Whiteness of a Different Color,* Matthew Jacobson draws upon congressional legislation and discourse, historical documents and memoirs, and popular culture in an attempt to explain racism's affect on immigration, American domestic and foreign policy, and the self-perceptions of various racial and ethnic groups in the United States. Jacobson mentions in the preface that it is his hope to move into the foremost rank of immigration experts with this book, and I think that he accomplished what he set out to do. Eloquently written and thoroughly researched, Jacobson, who is obviously very liberal, argues his points in such a way that any person with common sense would agree with him, given the evidence and excerpts included in the book. Everyone involved in American Studies or American History would be well advised to pick up a copy of this book.

Are "white" Americans "passing" as white?
Helpful Votes: 15 out of 16 total.
Review Date: 2003-11-25
Matthew Frye Jacobson 's Whiteness of a Different Color tells us all how we got into this mess. The book is subtitled European Immigrants and the Alchemy of Race. "Alchemy" is correct. It means that the "base metal" of Nordic, Alpine, Mediterranean and even Western Asian "races" were turned into the "gold" of unadulterated white status. Jacobson explains how "whiteness" was created by colonial elites for the purpose of defending the state from Indian invasions and slave insurrections, and continued by the American republic in order to create a sense of unity in its polyglot European immigrant population. In 1790, United States naturalization law granted citizenship to "free white persons" -- which meant, mostly, those of Anglo-Saxon descent. As the U.S. population became more culturally mixed beginning in the 1840s, with an increase in immigration from non-Anglo Europe, the nation experienced "a fracturing of whiteness into a hierarchy of plural and scientifically determined white races."

In other words, people who came from Ireland, Poland, Germany, Italy, Greece, and Jews from Russia and other Slavic nations all became, by virtue of the "melting pot" ethic, "Caucasian" whites. But, the creation of whiteness was - and still is - by no means an easy, continuous process. The Celtic, Nordic, Alpine and Mediterranean "races" were abolished in favor of the myth of one homogenous "white" race (with the adoption of the "scientific" term "Caucasian" providing a new legitimacy to the honorific "racial" term "white."

Jacobson contends that traditional historians have deliberately dismissed the "racial" distinctions of the 19th century and before as "misuses" of the word "race." Of course they didn't mean that Irish, Germans, Bohemians, Nordics, etc. were separate races; they just didn't know what they were saying. This is a courtesy not given to mulattoes. Jacobson, however, shows that there was no "misuse." "Patterns in literary, legal, political and graphic evidence" show that the perception of race was very different from the standard rhetoric promoted in today's U.S. I have a sense of deja vu here. As stated in Lawrence R. Tenzer's The Forgotten Cause of the Civil War, mainstream historians' inability to acknowledge the fact that 19th century Northern "whites" saw predominately European slaves as "white," makes them deliberately blind to the role "white slavery" played as a cause of the Civil War. Few historians wish to deal with the fact that, while "white" privilege in various forms has been a constant in American political culture since colonial times, whiteness itself has been subject to all kinds of contests and has gone through a series of historical vicissitudes.

Jacobson divides the history of whiteness in the United States into three great epochs:

The nation's first naturalization law in 1790 (limited naturalized citizenship to "free white persons") demonstrates the republican convergence of race and "fitness for self-government"; the law's wording denotes an unconflicted view of the presumed character and unambiguous boundaries of whiteness.

Fifty years later, however, beginning with the massive influx of highly undesirable but nonetheless "white" persons from Ireland, whiteness was subject to new interpretations. The period of mass European immigration, from the 1840s to the restrictive legislation of 1924, witnessed a fracturing of whiteness into a hierarchy of plural and scientifically determined white races. Vigorous debate ensued over which of these was truly "fit for self-government" in the old Anglo- Saxon sense.

Finally, in the 1920s and after, partly because the crisis of over-inclusive whiteness had been solved by restrictive legislation and partly in response to a new racial alchemy generated by African-American migrations to the North and West, whiteness was reconsolidated: the late nineteenth century's probationary white groups were now remade and granted the scientific stamp of authenticity as the unitary Caucasian race - an earlier era's Celts, Slavs, Hebrews, Iberics, and Saracens, among others, had become Caucasians so familiar to our own visual economy and racial lexicon.Legal History of the Color Line: The Rise And Triumph of the One-drop Rule

Contemporary scholarship at its finest.
Helpful Votes: 22 out of 26 total.
Review Date: 2000-05-02
"Whiteness of a Different Color" is a marvelous work of modern scholarship. In this excellent work of historiography/history, Jacobson explores the American conception of racial "whiteness" and how it has changed over time. This book won virtually every major scholarly award in 1999, most notably the American Studies Association's Award for the best book dealing with American istory and culture.

In the 19th century, "whitness" was reserved for Anglo-Saxons, and descendants of immigrants from the British Isles. Slowly, the concept of whiteness evolved to include Northern Europeans and Scandanavians, then other white gentiles, then Jews. Jacobson traces two major influences for this change -- assimilation into the American mainstream and the need to rectuit other "whites" to help polarize the nation between white and black. The previous was common in northern industrial centers and large cities, while the latter was especially prevalent in the Jim Crowe south.

This is a modern study because it takes unconventional themes such as the arbitrary construction of "whiteness" and explores it, as opposed to the more traditional form of research, which would include choosing an historical event and studying the facts. "Whiteness of a Different Color" is about people's conceptions, and misconceptions, rather than specific facts. Reflecting on that subject, I wonder if that isn't what's most important.

Excellent content analysis of a social construct....
Helpful Votes: 26 out of 31 total.
Review Date: 2002-04-30
WHITE OF A DIFFERENT COLOR by Matthew Frye Jacobson is an excellent historical summary and deconstruction of the social construct called "the white race." Anthropologists, sociologists, demographers, and historians like Jacobson who study race and ethnicity have suggested over and over that even if race differences exist they are not fixed (the definition of white has changed over time and no consensus has been formed concerning it's constiuent parts). The biological sciences provide no evidence that race exists. Humans with different hair color, skin color, eye color, eye shape, and/or other "race" characteristics straddle all the "race" groups.

Jacobson uses a variety of written sources to make his case --that "non-Anglo-Saxon immigrants and their children were perhaps the first beneficiaries of the modern civil rights movement." He has compiled evidence from many historical legal cases involving various individuals who attempted to establish evidence of "whiteness" in order to obtain U.S. citizenship or some other perq reserved for the "native white race." He points out that the legal evidence is conflicted. Are Armenians white or aren't they? How can Japanese with a white skin be nonwhite and Italians with a dark skin be white in one set of court proceedings and the reverse found in different courts on different days?

Jacobson includes information from literature, news journals, and other written sources to illustrate that authors as diverse as Mark Twain and Joseph Conrad and Mr. Hearst of newspaper fame all offered an opinion about race at one time or another, and that while everyone started out assuming they knew what it meant to be white, most soon discovered the operational definition was another matter. There is not now nor ever has been a consensus on what it means to be white.

I enjoyed Jacobson's book very much and I think it is an excellent qualitative analysis. However, I have a few concerns: 1) Race is a contentious topic, but mixed race is even more troublesome. In 2000, the U.S. Census Bureau identified more than 60 race groups in the U.S.; While Jacobson alludes to this issue, he might have discussed it a bit more as it supports his idea that race is a nebulous notion; 2) In discussing the acquisition of civil rights, Jacobson makes the mistake many men make--Black men had the vote and basic rights many years before women of any color; 3) Jacobson begins his history with 1790 and assumes (as did many) that the so-called Anglo-Saxons were a monolithic group--they were not. The early settlers were a diverse lot from many nations and included landed gentry, endentured servents, and prisoners who worked side by side with slaves in Georgia and other colonial penal colonies until the Revolution. I have read that Jews funded the Revolotion, Poles and French trained the military (a highway in VA is named for general Pulaski); and that the first person to die in the Revolution was a free Black man named Crispus Attucks. 4) Jacobson starts the civil rights movement with the acceptance of "non-white" immigrants to "white" privilege, but evidence suggests that the U.S. Revolution was about the rights of the property owners or Aristocracy. Not until Andrew Jackson did the "common" man get the vote. Black men got the vote 30 years later and women got the vote in the 1920s although many rights were not accorded them until recently. The history of the U.S. is the history of the Civil Rights Movement for all human beings and as Americans we should be grateful for our rights.

Cultural
Witness to the Truth: John H. Scott's Struggle for Human Rights in Louisiana
Published in Hardcover by University of South Carolina Press (2003-02)
Authors: John Henry Scott and Cleo Scott Brown
List price: $29.95
New price: $20.34
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Average review score:

Easy Reading - Historical Perspective
Helpful Votes: 0 out of 0 total.
Review Date: 2008-03-03
Had this book recommended to me over two years ago; however, just got around to reading it. It is so well written and provides a perspective that is so clear and truthful. Anyone who is interested in the historical perspective of the Deep South and the attitudes which prevail (ed) should read this book. AWESOME!! INSPIRING!!

An Historically Significant Book
Helpful Votes: 2 out of 2 total.
Review Date: 2005-04-11
I applaud Ms. Scott for compiling her father's interviews and writing this book, which has enormous historical significance. It is customary to read and hear about the heavy weights in the struggle for civil rights, such as Martin Luther King and Booker T. Washington. However, this book serves as a reminder that grass roots workers like John H. Scott represented pivotal forces in helping to bring about justice for African Americans. As a South Carolinian, I tend to read with greater frequency about historical events of places like Charleston and Savannah and Atlanta, GA. Reading about Louisiana broadened my knowledge and I was able to garner a history lesson from nearly every page.

It is unbelievable how steadfast John Scott and others were in fighting simply to be able to vote. Equally unbelievable are all of the atrocities perpetuated against them. But they persevered, and the story is very well told.

At a recent book signing in Charleston, SC, Ms. Scott told me that she is writing another book. I look forward to it.

Compelling history lesson that reads like a novel...
Helpful Votes: 2 out of 2 total.
Review Date: 2004-11-07
The late John H. Scott and his daughter Cleo Scott provide a griping account of the life and experiences of a civil rights pioneer. The book makes something as bland as history, something engaging and entertaining. I learned a great deal from reading this book and enjoyed every minute. Looking forward the movie...

A great start
Helpful Votes: 2 out of 2 total.
Review Date: 2003-10-01
This book is the testament of a determined person who has raised the consciousness of a parish. He along with others refused to be refused a right that many of us take for granted today. From the Scott Scholarship to the visits Cleo Brown makes to Louisiana (thank you Tallulah for bringing her October 2003!), John H. Scott lives on. His words ring out pride in yourself and hope for your community. I am challenged to not let his and others' efforts go in vain. This book, which certainly has a place in (a certain book club), should be read by every student in the Delta area. They should know that great people can come from humble beginnings. Thank you John H. Scott Memorial fund for helping me through school and thank you Cleo Brown for compiling this book to help me through life.

Thank You Cleo...
Helpful Votes: 4 out of 4 total.
Review Date: 2005-09-13
I just finished this book and am so glad and elated that Cleo Scott Brown decided to document her father's story.

My great uncle is Francis Joseph Atlas, Sr., the other man who testified with Reverend Scott as well as the one who endured financial hardship just because he wanted to vote. My family has been in East Carroll Parish for centuries, and through this book, I have learned a ton of information that I did not have available to me. It also helps me a lot with my genealogical project.

This book was written wonderfully; there were many times I couldn't put it down because I just had to know what was going to happen next! I also enjoyed the perspective from which the story was told, and the righteous spirit that Reverend Scott held onto, even when it was extremely hard to do so.

Every African American owes it to themselves to read this.

Cultural
Advertising Today
Published in Hardcover by Phaidon Press (2001-06-13)
Author: Warren Berger
List price: $75.00
New price: $101.99
Used price: $38.89

Average review score:

Great Layout, very up-to-date with today's top Ad firms
Helpful Votes: 1 out of 8 total.
Review Date: 2002-03-25
Wonderful, wonderful, wonderful....not only because I'm in it, (brother used me in one of his shoots for Village Voice campaign)...but, buying this book is a great way to see innovation and artistry normally slated for galleries...

The Curmudgeon
Helpful Votes: 3 out of 8 total.
Review Date: 2001-11-03
Warren is the best there is when it comes to reviewing the current Ad scene. However there are some factaul errors in the book. i.e. He talks about the breakthrough work that PKL did for Smirnof vodka in the sixties... It was'nt for Smirnof, it was for Wolfschmidt Vodka. Even more important was the work PKL did to launch the first Xerox dry copier, with the famous "Monkey" commercial.
However, the most dramatic ommision was that there was absolutely no mention of Jack Tinker Associates, the InterPublic think tank that kick started Mary Wells into Wells Green Inc.
Otherwise, a great book.
Warren, email me, Ive lost your phone number.
George Parker

Got advertising?
Helpful Votes: 6 out of 7 total.
Review Date: 2002-10-02
Hardly anyone outside the industry itself has a high opinion of advertising, and I'm probably no different -- most of the time. However, I've long appreciated the occasional high degree of originality and wit of which ad writers and artists have shown themselves capable, especially since the late 1950s. This fat volume brings all of them together, beginning with Volkwagen's groundbreaking "Think Small" campaign. There are chapters on the influence of European copywriting on American ads, the development of a new "visual language," the rise of backhanded "oddvertising," the growth of advertising as a reflection of (and finally an agent of) social change, and the advent of guerilla anti-advertising, each of them an entertaining and instructive mix of graphics and text. There's even a separate chapter on the ups and downs of the famous and long-running "Got Milk?" campaign. This gorgeous book will keep you studying the artwork and reading the discussions far into the night.

You get a lot of book for your money
Helpful Votes: 6 out of 7 total.
Review Date: 2001-11-29
This isn't just a book for ad students and insiders, though I imagine they'd love it. I'm not an ad junkie myself, but I happen to love this book because it's a very different and interesting coffee table book, that you can spend hours looking at. The ads featured in the book are amazing - funny, clever, intriguing, sometimes works of art in themselves. And the captions explain what's going on, all that sly thinking and logic behind the ads. I find it's the kind of book that really gets people talking. But be forewarned - it's a huge book, so make sure you have a strong coffee table!

rave reviews for this book
Helpful Votes: 7 out of 18 total.
Review Date: 2001-12-28
As the proud author, just wanted to share w/readers some of the recent press reviews for Advertising Today:
"An amazing book," says Esquire magazine; a 4-star rating from Maxim magazine; Village Voice says "media archaelogists will pore over it for decades to come"; praised on ABC World News; on her radio show, Joan Rivers called it "fabulous" & the hot new coffee table book; J. Walter Thompson pres. Bob Jeffrey says, "Never has a book captured the heart and soul of advertising as much as Advertising Today."

Cultural
The Angry Black Man's Guide to Success: And the Women that Help Them
Published in Paperback by Outskirts Press (2008-01-24)
Author: George T Farrell
List price: $10.95
New price: $9.86

Average review score:

An Academic Black Man's Take on the Angry Black Man's Guide
Helpful Votes: 1 out of 1 total.
Review Date: 2008-04-12
As a professor who teaches courses in African and African American Studies, I found George Farrell's book insightful in terms of the experiences of many Black men. It offers a number of valuable lessons for Black men struggling to succeed in a society that traditionally has not afforded them the same opportunities, and more often takes away opportunities. A prime example is the section on the credit scoring system and how it works against Blacks. I often tell my students that everyone views the world through a lens that reflects his/her background, upbringing, race, social class, etc. Those who have not had the experiences of the angry Black man as described in Farrell's book may find it hard to identify with his reflections on the lessons for success. However, for those who have become angry, his book is an eye-opener.

Finally!
Helpful Votes: 3 out of 3 total.
Review Date: 2008-01-19
A book that addresses the frustrations that man men feel when the top of their head is bruised by the marble ceiling and an avenue on how to toughen their afro so the marble ceiling can be broken. Purchase this for every man that you know!!

Nita Field

Excellent Book
Helpful Votes: 4 out of 4 total.
Review Date: 2008-01-30
George Farrell gives you the truth and the truth shall free you to succeed. His books is not just a wake up call; it provides you with a way to channel your anger to succeed. These are well supported arguments most of us can identify with and accept.

Super
Helpful Votes: 4 out of 4 total.
Review Date: 2008-01-16
The stories about Nolan Richardson and Bill Cosby realy hit home for me. George Farrell did a masterfull job of relating ways to turn anger into motivation. I passed over five other success books prior to picking this one and I am glad I did. Instead of the usual rah rah smile all day and be happy success book, this guide gives real strategies for African-American men to use to achieve success. Wheather you are a trapped by the criminal justice system or a PhD, you need this book to open your eyes. I bought copies for all of my relatives.The Angry Black Man's Guide to Success: And the Women that Help Them I cannot wait to speak to this man in person and share my gratitude.

What An Important Book!!
Helpful Votes: 5 out of 5 total.
Review Date: 2008-01-14
I applaude George Farrell for writing this guide to success for men and for acknowledging that women are partners in men's lives. This book is invaluable in giving step-by-step information told in a very straight-forward manner. In this book, George Farrell uses his personal experiences and those of other men to explain how not to get trapped by life's roadblocks. After reading this book, men will be better equipped to achieve success in their professional and personal lives. Also, women readers will gain understanding regarding the obstacles many men encounter as they work toward their goals. The Angry Man's Guide to Success is an important book and should be on everyone's must read list!!

Cultural
Atlas of Ancient Egypt (Cultural Atlas of)
Published in Hardcover by Facts on File (1980-07)
Authors: John Baines and Jaromir Malek
List price: $45.00
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The original edition!
Helpful Votes: 1 out of 1 total.
Review Date: 2002-10-23
I see this has been revised and is now entitled "Cultural Atlas of Ancient Egypt" which makes sense because it is really is focused on how the culture of Egypt is a reflection of the geography and natural environment and how humans learned to adapt it to them. This was one of the books we used in a course I had back at Columbia University and I've kept using it ever since. The maps are wonderful, the insets about the society are great, and the pictures both drawn and photographs of surviving artifacts are very useful. I plan on using the updated version of this for my own class on Egyptian history.

The original edition!
Helpful Votes: 1 out of 1 total.
Review Date: 2002-10-23
I see this has been revised and is now entitled "Cultural Atlas of Ancient Egypt" which makes sense because it is really is focused on how the culture of Egypt is a reflection of the geography and natural environment and how humans learned to adapt it to them. This was one of the books we used in a course I had back at Columbia University and I've kept using it ever since. The maps are wonderful, the insets about the society are great, and the pictures both drawn and photographs of surviving artifacts are very useful. I plan on using the updated version of this for my own class on Egyptian history.

Factual, very informative.
Helpful Votes: 1 out of 2 total.
Review Date: 1999-03-12
Having visited Egypt during January, 1998 and travelled through Cairo, Alexandria, El Elamein, Hurghadah to Luxor, Aswan and Abu Simbal I have found the book very interesting. Contains excellent photographs, text and explainations.

A great book for anybody proposing a trip to Egypt or having been to Egypt to re-inforce where they have been and what they have seen.

Highly recommended.

An essential addition to your library on ancient Egypt.
Helpful Votes: 3 out of 10 total.
Review Date: 1999-12-12
Research on my first novel--COME KILL THE PHARAOH, published in Germany as DER GELIEBTE DER NEFROTETE and in France under the title L'AAMANT DE NEFERTITI--depended heavily on this excellent atlas. It saved me hundreds of hours of additional research, and brought into focus the geographical history of ancient Egypt. See Amazon in Germany for review.

*the* atlas to own on Ancient Egypt
Helpful Votes: 8 out of 8 total.
Review Date: 2000-06-14
The first part of the book introduces a comprehensive, condensed yet accurate summary of Ancient Egyptian history. The second part presents archaeological details and plans of the main cities of Upper and Lower Egypt, as well as Nubia. The last part offers a description of Ancient Egyptian society, with its scribes, its army, its religion, and its gods. The authors have also included a list of kings and pharaohs. Readers will see how the pyramids were hypothetically built through reconstructions and diagrams. Excellent maps, a glossary and a bibliography are to be found at the end of this wonderfully illustrated book. Highly recommended, it makes a good reference for all.

Cultural
Backfire: A History of How American Culture Led Us into Vietnam and Made Us Fight the Way We Did
Published in Paperback by The Johns Hopkins University Press (1998-06-03)
Author: Loren Baritz
List price: $25.00
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Review of Vietnam, Preview of Iraq
Helpful Votes: 0 out of 0 total.
Review Date: 2008-04-15
I read this book before the US invasion of Iraq after reading an article in 2002 by Philip Gold, a Seattle-area conservative, who spoke highly of it. He believed the US was going to end up repeating its mistakes in Vietnam, for similar reasons. He was right.

I'll list just one example: the myth that technology is a panacea, and a substitute for troops on the ground. Donald Rumsfeld appeared to believe that he had discovered a revolutionary breakthrough that would allow for an easy victory in Iraq, one no one had ever thought of before. In fact, he'd just fallen for the same exact myth as the planners of the Vietnam War, for the same reasons.

Numerous other comparisons can be made reading this book. It's not a moral critique of the war, but rather a chronicle of bureaucratic disaster, and a blueprint for what was to come.

Plus ca change . . . .Americans just don't get it
Helpful Votes: 0 out of 0 total.
Review Date: 2008-01-16
Every politician should read Loren Baritz's analysis of the delusional thinking that got us into the Vietnam quaqmire. It bears directly on how we got ourselves into the Iraq War.

Loren Baritz describes the complete ignorance of foreign cultures, the complete inability to predict consequences, of the presidents, politicians, and military commanders who dragged us into a no-win war with "north" Vietnam. In his preface Baritz says:

"The war presidents beieved in what they were doing. I have no doubt they were sincere. Victims of Cold War jitters, they meant to curtail the spread of communism. With deep-seated American idealism, they intended to engineer a more sanitary and more democratic Vietnam. LBJ desperately wanted to "win their hearts and minds," and Nixon described the war as a "noble cause." They wanted to save the Vietnamese, sometimes from themselves, always from their ideologically crazed brothers. Our sense of moral superiority to the rest of the world, our missionary compulsion, is a story as old as the settlement of America. . . Our commanders lusted for a massive conventional battle . . . [but] There was never a front line -- never any line at all -- and no territory to be won and held. The Vietcong looked exactly like our allies in South Vietnam, never appearing in uniform and easily blending into the village life of the countryside. . . . For the GI grunts in the field, it was a grisly nightmare. Think of the soldier "lucky" enough to have his laundry done by a sweet old woman who, after dark, changed into a Vietcong guerrilla, laying mines on the path to the mess hall."

Nothing has changed. We are still putting our GI's at unnecessary risk due to presidential delusions. We are still labeling our real enemies (Iraqi's, Saudi's, Pakistani's) as friends -- just to keep that oil flowing. And soon we will be importing thousands of so-called Green Zone Iraqi "friends" into the US when we cut and run.

It's fifty years after the Vietnam debacle, and Repubs and Dems are just as clueless as they ever were about the dangers implicit in anti-Western, anti-rule-of-law, cultures and value systems. Now our democracy-sloganeering president has put our soldiers into Iraq, as Nixon said about Vietnam, to "win their hearts and minds." But for the GI grunts, it's a nightmare even more surreal than Vietnam was: This time our clueless military commanders are not only inviting the enemy Shia into the Green Zone to do the GI's laundry and translation, this time they are forcing the naive, young GI's go on patrol with Shia gunmen, who could easily shoot them -- the infidels -- in the back at any moment and in good Islamic conscience. This time the oil-blinded leadership is TRAINING the enemy.

Too bad it didn't get read by our leaders
Helpful Votes: 2 out of 5 total.
Review Date: 2004-11-10
I can't add to the description of the book, except to say that it's too bad more people haven't read it. Especially our leadership. It's horrendously important to recognize the failures that we're repeating in Iraq.

Backfire
Helpful Votes: 4 out of 5 total.
Review Date: 2006-01-21
John Sweet
Book review #3

Baritz, Loren. Back Fire: A History of How American Culture Led Us into Vietnam and Made Us Fight the Way We Did. Baltimore: The John's Hopkins University Press, 1985.

Loren Baritz takes a look at the Vietnam War in a way that lets us understand why we decided to fight and why we fought the way we did. Unlike most surveys of the war that focus on the logistical elements and command decisions which explain what the war was Baritz explains why it was. "To understand our present role in the world" Baritz explains, "we must understand the Vietnam debacle." (p.9) Indeed, if we are to learn anything from our mistakes, and virtually everyone now agrees that Vietnam was a mistake, it is essential to know why something happened and not just what happened. To explain why Vietnam happened the way it did Baritz proposes that there is "an inherent connection between war and culture [that is] present in all nations." In our case, Vietnam was fought the way it was because our culture left us no other way to fight it.
Baritz divides the book up into three parts. The first part, Tinder, explains why America decided to fight in Vietnam and the myths that forced us to make war half way around the globe with a people that we did not understand. The second part, Fire, explains how we fell into an ever deeper war in Vietnam and how our means of fighting determined how we fought and why we were unable to effectively combat a vastly inferior military force. The third part, Backfire, is the most telling part of the book for it presents an explanation of how our culture forced us to fight the way we did, why we ultimately lost, and why we are still making the same mistakes today.
In Tinder, Baritz convinces us that Americans firmly believe that we are the best. We are a "chosen people" inhabiting a "city on a hill" doing "Gods work" bringing a "Great Society to Asia." Such blatant solipsism is part of our entrenched American dogma. So ingrained is this self righteousness that we truly can not comprehend someone who does not wish to be like us. One GI put it simply "The Vietnamese are so stupid that they can't understand a great people were trying to help a weak people." So it was, as Baritz explains, that Gods Country went to Vietnam to save them.
Our almost total ignorance of the Vietnamese culture is now legendary but at the time it did not seem important. Our sense of righteousness and invincibility was so complete that we never even considered the possibility that we were the real enemy to the South Vietnamese. One of the greatest blunders of the Vietnam War was the refusal to see the indigenous forces of the South as the main target. Instead, we assumed that the North was behind our failures to win the hearts and minds of the "backwards" South Vietnamese. Baritz is careful to explain that all nations have myths about their own greatness, but it is when these myths of inherent superiority are combined with power that terrible things happen. As was the case for us in Vietnam. Indeed, Baritz's book is now routinely quoted to expose the similarities between Vietnam and Iraq in an attempt to put the brakes on what is turning out to be a similar debacle.
Our moral superiority has often been derived by our technical superiority according to Baritz. Our obsession with the power of technology is absolute. It has been, and is today, the firm belief of most Americans that technology is the answer for most problems. This dependency on technological solutions, according to Baritz, blinded us to the proper response in Vietnam which was counterinsurgency. To truly win the hearts and minds of the South Vietnamese, intelligence and human interaction, practiced on a national scale might have handed the US a victory. But such a strategy offered no stage to display our superior technology. Even when our use of technology was obviously not working the Army responded in a typically American way. "When something failed to work we did more of it."(p.233) While such insanity is self-evident today, at the time it was perversely logical to the American generals who were so caught up in their own myths that to do otherwise would be tantamount to admitting the entire American way of life was wrong. After reading Backfire the belief in American military strategy as an extension of what is essential about America is not such a slippery slope. Baritz is very convincing connecting American culture to the way we fight. We are a technological nation and, more than anyone, dream of winning wars by the push of a button. "Shock and Awe," "smart bombs," and "stealth" are all extensions of our desire to separate us from harm and have the wonders of American ingenuity save the day. In Vietnam, as well as in the war on terror, where there is no front line intelligence gained from good foot soldiers and not bigger and better missiles are the deciding factors in achieving victory.
If all of this is so clear now why do we continue to make the same mistakes? In the third part, Backfire, Baritz explains that we have no choice. We fight the way we do because our culture defines who we are and how we fight. As long as our culture remains the same we will continue to be more efficient in our fighting but no more effective. This is because we are prisoners of our faith in technology. In order to maintain a high tech society the functioning of government, business, and the military must reside in a bureaucracy. As Baritz explains "when the technological mind is turned to the problem of organizing human activity, the result is bureaucracy." (p.48)
Baritz demonetization of the effects of bureaucracy on the military is total. With clarity and logic he explains how the fighting of such a technological war necessitated the bureaucisation of the military and its tragic consequences. The most damning of the outcomes is the development of careerism within the officer corps. The shift of officers from "leaders to managers" created such hazards as a drop in morale, insubordination, lack of responsibility, lack of experience, and unimaginative tactics. When officers are working to "get ahead" the job takes precedence over the mission and the mission suffers as it did in Vietnam.
The combination of bureaucracy and technology in Vietnam led to the eventual, extreme conclusion in strategy, that of having no strategy; the body count. When killing becomes and end unto itself the morality of war breaks down quickly. War becomes cold and passionless. Baritz correctly finds fault with such thinking claiming that "passion is an appropriate response to war." Without passion and debate the bureaucratic ship will be on autopilot. Incidences such as My Lai are the tragic results.
Did we learn from Vietnam? Baritz claims that "one antidote for folly is experience" and the experiences of Vietnam should have cast our invincibility myth into the ashcan as well as our reliance on technology as a panacea. Yet, it seems that the lessons of history are nothing in comparison to the American Myth that we are a city on a hill. Ronald Reagan against the Soviets, Clinton against the third world and the Bush Doctrine of preventive strikes and the forced spread of democracy all have repeated some of the mistakes that we made in Vietnam.
Baritz concludes that "our power, complacency, rigidity, and ignorance have kept us from incorporating our Vietnam experience into the way we think about ourselves and the world." (p.349) To fight a different, more humane, more effective war, will require more than a change in the military structure but a change in American cultural thinking. Looking at the current global policy of the United States, this does seem likely to happen any time soon and so we will continue to fight the way we do: with a national myth that shows us that we are good, with technology that makes us strong, and a bureaucracy that gives us standard operating procedures. Unfortunately, it has proven not to be a winning combination.

Hard book to put down
Helpful Votes: 5 out of 7 total.
Review Date: 2004-01-27
This is a remarkable book that I found very hard to put down. If you are interested in discovering why we went to war, and how we lost it, Backfire if for you. The author avoids the usual mantra of both the left and the right and gives us what may be the most comprehensive analysis of this war written to date. Although I will take issue with some of the authors assumptions, this book should be must reading for the politicians and military who wage war, and for parents who send their children to fight wars.

It is difficult to find fault with the author's contentions that we fought the wrong war. Our enemy fought a political and psychological war, a war against American culture; whereas we fought a conventional war and were trapped by our own cultural assumptions of American invincibility. It is the author premise that American foreign policy was, and is, driven by our cultural myth of America as the City on a Hill. Baritz observes that as Americans we see ourselves as the new Israel, God's chosen people. The author contends that because of this myth the American people see themselves as a moral example to the world, Baritz wrote: It means that we are a Chosen People, each of whom, because of Gods favor and presence, can smite one hundred of our heathen enemies hip and thigh. . . . We believe that the people of the world really want to be like us, regardless of what they or their political leaders say. So Baritz takes the Ugly American approach to our foreign policy.

In a sense, he is right. Our belief in our own invincibility, and that the Vietnamese people wanted to be like us and welcome us drove the war. It was inconceivable to us that they would not share our values, applaud our intentions or embrace our presence. It led us to trust in our guns and to our failure to state our national objectives for this war.

Here are a few of the remarkable insights the author gives us:
There was a tendency for American war planners and policy makers to think the job was done when their plans and policies were approved, leaving no one to monitor whether or not what they decided was effective. He points out that we supported a regime that had little popular support and our conventional military tactics made the problem worse because bombing, artillery, napalm and Agent Orange would wound and kill the very people whose support we needed. After Tet, the Viet Cong insurgency was defeated and the Phoenix program of the assassination of Viet Cong leaders had decimated the leadership of the Viet Cong. By 1970 General Giap had concluded the only way the North could win the war was through regular war, the very kind of big-unit engagement American Generals had hoped for. But by this time, the political war at home was lost. Yes, the press was partially to blame for our defeat. The constant stream of defeatism by the Press, especially during and after the Tet offensive cannot be underestimated in turning American opinion against the war.

Baritz takes issue with the claim that the war could have been won if the military had been allowed to fight it differently. Not because we could not win, but because the American culture at the time precluded such a victory. Vietnam was not perceived as a  threat to American, there was no anger in the American public to support such a war.  In the end, the North Vietnamese understood American culture, they believed they could win if they did not lose. All they had to do was to outlast American patience. The Americans war leaders believed that they would lose if they did not win. The failure to achieve quick and decisive victory doomed the American war effort.

Has the America changed? Are we now willing to do what we were incapable of doing in the 1960's? that is to wage an effective war? Or has the American public, like that of ancient Rome as the barbarians gathered on their frontiers, grown tired of defending its freedom? Only time will tell.  

Cultural
A Band of Angels
Published in Paperback by Aladdin (2002-01-01)
Author: Deborah Hopkinson
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Great Historical Fiction
Helpful Votes: 0 out of 0 total.
Review Date: 2007-04-02
A Band of Angels is a moving story by Deborah Hopkinson based on real events and people from history. The book is appropriate for readers in third through fifth grade, and would particularly be appropriate for those studying American history in the late 1800s. The experiences and emotions that Ella faces in the book provide a good depiction of the feelings and events people encountered during that time period in a subtle way. The watercolor and colored pencil illustrations are presented in soft and appropriate colors that are well-suited to the text. The pictures are unique examples of the illustrator, Raul Colon's work, and add to the mood and setting of the story. Overall, A Band of Angels is a touching story that children can enjoy.

Powerful Story
Helpful Votes: 1 out of 1 total.
Review Date: 2004-04-09
The storyteller, Aunt Beth, relates to her niece the story of her great-great grandmother Ella Sheppard. This is the story of the determination of a girl to save her school by forming a chorus and taking them on tour to raise money. While the story is fiction, Hopkinson reveals in a note at the end of the text that is was inspired by factual events. Raul Colon's earth-toned art gives this book a historical flair. The glowing illustrations are suggestive of old photographs. The child narrator gives the book the personal effect to entice the reader to be indulged. This story illustrates the power of hard work and determination.

A great introduction for children
Helpful Votes: 2 out of 3 total.
Review Date: 2000-04-26
If you have read Andrew Ward's new book about the Jubilee Singers, Dark Midnight When I Rise, you will also be interested in this award-winning book that introduces children to their inspiring history.

NPR should feature more children's books like this
Helpful Votes: 3 out of 3 total.
Review Date: 1999-03-07
When I heard about this book on NPR I wished there were more places to hear about children's books like this one. It seems as though bookstores often carry only light and fluffy or series books. I love to share historical fiction with my children and love books like A BAND OF ANGELS.

Jubilee
Helpful Votes: 4 out of 4 total.
Review Date: 2003-03-13
A Band of Angels tells the story of Grandma Ella, a character who is inspired by Ella Sheppard Moore who was a pianist for the Jubilee Singers of Fisk University. We learn that Grandma Ella was born into slavery and freed at fourteen when the civil war ended. The story details how young Ella worked tirelessly to save money to attend a new school for freed slaves known as Fisk School. After saving her money and arriving at Fisk, Ella continues working so that she can stay in school and also joins the school chorus. In spite of her personal efforts, she still faced the very real possibility of having to leave school because the school itself was experiencing great financial hardship. While school officials had pretty much given up hope of keeping the school open, the school chorus and Professor White, the choir director, believe that they can help save the school by doing concerts throughout the North. The story then chronicles the experiences of the choir which range from jubilant moments to performing in virtually empty concert halls.

A Band of Angels is a book that provides a colorful way to share a proud part of African American heritage with your children. Colon's illustrations add greater depth to the story and will help children better visualize the events that take place. While this is a work of fiction, the story is based on real people who selflessly used their talents to keep Fisk's doors open. The book also provides a good introduction to Negro Spirituals, which were kept alive through the voices of the Jubilee Singers. In addition, readers will see how this brave group of singers would not let racism quiet their talented voices. Above all, the story will help inspire children to hold fast to their dreams in spite of the hurdles or difficulties they may encounter along the way.

Reviewed by Stacey Seay
The RAWSISTAZ Reviewers


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