Industrial Books
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When Cattle was KingReview Date: 1999-10-15
The history of the Longhorns from beginning to endReview Date: 2005-01-11
THE BEST STORIES ABOUT LONG HORNS EVERReview Date: 2000-06-02
Tales of TexasReview Date: 1999-11-03
They provide great insight into the origin of those animals and their importance to people who lived in those times.
Another excellent Dobie book is "I'll Tell You a Tale," with excerpts from these two books and others. The anthology includes tales of gold, stories of irony, Old West characters, and saddle stories.
A History of Longhorn Cattle at the Grass RootsReview Date: 2001-01-11
If you enjoy Texas history you'll really enjoy this book.

Used price: $7.93

FasinatingReview Date: 2007-09-14
I also felt inspired to get one of these modern robots too.
I really want a robot!Review Date: 2006-09-04
"Loving the Machine" again makes this promise, and again I am inclined to believe it. Author Timothy Hornyak plays show and tell, taking you on a guided tour through robotics from the primitive first attempts to the modern marvels of Asimo and the semi-android Replee Q1expo. They really are stunning, and one can almost feel the fire of creativity and inspiration driving modern robotics research. The scientists are building robots out of passion, out of a real sense of discovery rather than commerce, and that is what always drives technology forward. All of the different fields are coming together, mixing software with hardware, sharing breakthroughs and triumphs that far outnumber failures and disappointments.
Ostensibly, "Loving the Machine" is also about Japan's relationship with the robot, and it is. Japan's culture of robots stretches back into its distant past, with the Karakuri automatons that are still wonders of ancient technology, unable to be replicated today. Whereas Western cultures have Superman, Japan has Mighty Atom, the robot superboy. Whereas the US has GI Joe, Japan has the super robots Gundam and Mazinger Z. Japan has nurtured a deep-seated love for the robot, and the whole country holds its collective breath waiting for the first truly intelligent robot to announce its own birthday. However, in attempting to contrast cultures, this is where the book loses its footing. The author makes much of The Terminator and the Replicants from "Blade Runner", stressing the West's fear of technology out of control, but never mentions R2-D2 and C-3PO from "Star Wars", Rosie the Robot Maid from "The Jetsons" Johnny 5 from the films "Short Circuit," Bender from "Futurama," or Isaac Asimov's heartbreaking hero from "The Bicentennial Man" There is not even a mention of how the fearsome Terminator returns for a second movie, this time as the hero saving a young boy. While not on the same level, the West has also long had a love affair with cute, friendly robots who are friends and companions rather than just functional machines.
I've been let down before, but "Loving the Machine" has given me a boost, returning me to the childhood where, when asked to draw a picture of what I thought life would be like in the year 2000, I drew a happy home complete with robot butler and flying car. The flying car may be out of the question, but there is at least still some hope that I might live to see the first truly intelligent robot announce its own birthday. Frankly, I can't wait.
fascinating, absorbing, informativeReview Date: 2007-01-04
My only carp--perhaps--is that the author fails satisfactorily to address the issue of why robots, so very hyped (albeit less so than, say, thirty years ago), have failed to establish significant inroads in domestic settings. Visit a Japanese automobile factory and you'll see robots everywhere--mounting parts, soldering, painting (even painting one another--accidentally, one hopes!). But in the home--as comedically immortalized in Woody Allen's 1974 hootfest, "Sleeper"--you don't see robots other than as curiosities, such as non-pooping "dogs."
Hornyak could have made the book more entertaining by including the anecdote about Herbie--had he known it. Herbie was a non-anthropomorphic robot that delivered inter-office mail in an AT&T facility in Silver Spring, Maryland. His route was not preprogrammed, but was "taught" to him by spray-painting a gradually fading metallic stripe onto the carpet: Herbie would follow the stripe, stopping whenever someone stood in his path. (Herbie was very polite: not only did he move slowly, but he did not step on feet.) One conniver thought it would be funny to spray-paint the stripe right over to the fifth-floor picture window, whereby Herbie committed hara-kiri in a spectacular blaze. (The jokester was less upset at being fired than at the eighty-thousand-dollar legal judgment.)
Robots friendly, robots niceReview Date: 2006-11-10
The book really shows how easily human-like robots are slipping in the psychie of Japan (and eventually the rest of us). Are we really ready for the coming robot world? Doesn't matter. We're all being softened up by these friendly and so nice robots. Nice, nice robots. Step by step with the help of their human inventors and advertisers, they've started their march into human society. I'd suggest watching the movie "I Robot" after you've read the book, or give both as a gift.
A fascinating and informative tribute to Japanese popular culture and its love affair with humanoid robotsReview Date: 2006-09-02


Excellent book both for students and packaging professionalReview Date: 2000-03-22
As someone who was in the industry, and currently working at the University of Oxford - I can say that the book works great for both. Altogether, an excellent and timely book for electronic packaging people!
A Great Value to the Packaging Engineers and ResearchersReview Date: 2000-03-21
The 16 chapters in this book cover a wide spectrum of flip chip technologies. Following the introductions in Chapters 1 and 2, it is a pleasure to find a full chapter focused on lead-free solders. This is an emerging area in electronic packaging and should deserve special attention. Chapter 4 is another important subject in this book. Without high-density PCBs and substrates, the applications of flip chips would become very difficult. Chapter 5 introduces flip chips with conductive adhesives. This is mainly for chip-on-glass (COG) applications. The next three chapters provide abundant information regarding underfill encapsulation. In particular, the analyses and discussion for imperfect underfills are rather unique. After a brief chapter on the thermal management of flip chip on board, a comprehensive coverage on wafer-level packaging is provided. This is another highlight in this book. Several wafer-level chip scale packages (WLCSP) are introduced and the technlogy of wafer-level metallization and redistribution is discussed in depth. Chapters 11 and 12 concern two special topics: via-in-pad (VIP) and Direct Rambus (RIMM), respectively. The provided information is rather new. The next three chapters are focused on three forms of plastic ball grid array (PBGA) packages. Although two of them use wire bonding as the chip-level interconnect, they serve as good references for the comparison with solder-bumped flip chip PBGA packages. The last chapter of this book gives plenty of experimental results from failure analysis. This information is very helpful for understanding the failure mechanism of flip chip assemblies.
In summary, the present monograph is a very good reference book on low-cost flip chip technologies. The information is unique and up-to-date. I enjoy this book a lot and find it very helpful to my research work. It is a great value to the packaging engineers and researchers!
Low Cost Flip Chip TechnologiesReview Date: 2000-03-13
This book comes just in time to fulfill the need and, in my opinion, is a best-in-class in the area of flip chip technologies for organic boards. Its 16 chapters cover a full spectrum from theory to application and provide scientists and engineers with an excellent, most up-to-date reference in flip chip technologies.
The book discusses major applications of flip chip technologies in direct chip attachment, wafer level CSP and plastic BGA, together with numerous examples of packages either being widely used in industries or emerging as a trend in the future. Each technology is discussed in detail from various aspects, such as design, PCB requirements, manufacturing, material, thermal management, failure analysis, and reliability, along with comprehensive references of literature. In fact, most of them represent previous work done by the author, who is not only a leading expert in electronic packaging industry but an active author of more than 10 books in the area of electronic packaging.
I found this book extremely useful to my research in electronic packaging technologies and thus highly recommend to whomever might need to understand and apply this technology to their work or studies.
Yi-Hsin Pao, Ph.D. Manager, Materials Engineering Dept. Visteon Automotive Systems Ford Motor Company
An excellent book for R/D engineers and graduate students.Review Date: 2000-04-07
On the other hand, it is also a very suitable reference book for a packaging class in the graduate school level. For students with material or chemistry/chemical engineering background, they can very much understand two-thirds of the contents. As to students with mechanical or electrical engineering background, with instructor's guidance, they can also grasp this part of knowledge with reasonable effort. For the rest one-third of contents that involves the use of the theory of fracture mechanics and finite element methods, most students should also be able to understand the spirit without much difficulty through the instructor's explanation.
Enboa Wu, Director for Electronic Packaging Technology Division, ERSO/ITRI, Taiwan; and Professor of Institute of Applied Mechanics, National Taiwan University.
An excellent book in Flip Chip TechnologiesReview Date: 2000-03-02
This book covers all the important subjects (many of those I am not aware of) on low-cost flip chip Technologies. Also, for each subject, useful data, technical know-how, and engineering analyses are presented.
I strongly recommend it to everyone who is working in electronic packaging and interconnetions. I am sure you will find it useful!


Start With This BookReview Date: 2006-11-21
The Latest Engineering Concepts for Lunar Base DevelopmentReview Date: 2001-09-10
While portions of this book maybe overly technical for some readers, there are numerous sections that provide a general overview of equipment, lunar exploration history, and transportation techniques. There are two sections, one written by Buzz Aldrin and one by Jack Schmidt that describe in great detail various aspects of lunar exploration. Typically, most astronauts authored writings found in books are simply a page or two. All in all, I couldn't find a topic that was omitted from the book.
I also conducted a comprehensive review of several sections of the book, which are related to my engineering area of expertise. Specifically, I reviewed the thermal control system, power system, EVA, and life support sections. In all these sections, I only found one error, which appeared to be a typo. The lone error leads me to believe that other sections were equally as error free.
In summary, I always enjoy reading books like these, because they show that even though the US government does not support going back to the moon, many individuals are still committed to returning people to the moon. Finally, regardless of your technical ability, you can learn a great deal from this book.
Most used book with my MSc. thesisReview Date: 2001-01-17
Most used book with my MSc. thesisReview Date: 2001-01-17
The Lunar Base Handbook (Space Technology Series)Review Date: 2000-12-15

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For the Adventurous and CuriousReview Date: 2004-08-31
"MacOSX Panther Hacks: 100 Industrial-Strength Tips &Tools" is an updating of the earlier "MacOSX Hacks" to address the newest operating system from Apple, OS 10.3, popularly known as "Panther". The Panther OS update continues to provide opportunity for basic users and power users to customize, tweek, and hack their machines. Unlike all previous Apple operating systems, the OSX iterations incorporating Unix underpinnings, legacy OS9 and Classic components, and a continuing evolving Mac GUI, provide unusually rich and complex textures allowing for all kinds of customizations.
The book is a compilation of 100 ideas, hacks, tips, and tweeks contributed by a large handful of developers and power users covering mostly productivity-enhancing items, but also security and maintenance items, and some fun and geeky items. It is designed for the adventurous spirits who may need some guidance in customizing their machine and applications.
There are nine chapters of such hacks. Chapter 1 covers the user interface including how to customize the Apple-provided animations like the "genie-effect". Available third-party applications for customizing the user interface, like Konfabulator, are noted and evaluated (Hacks #2).Others include launchers, desktop applications, keyboard shortcuts and the like. (Hacks 3-9).
Other sections include an introduction to Applescript, Safari tips and tricks, multi-media tricks, file and device synchronization, and Unix tips and tricks, including how to use the Terminal application. Hack #27 is a guide to the hidden debug menu, which provides access to otherwise unknown Safari and browser features. Hack #30 informs how to use RSS with the Mac. You can learn to build your own MPS server from Hack #41 and build an emergency boot volume with iPod in Hack #52.
Many of the hacks are quick and easy. Some require geek-level knowledge. The most interesting and perhaps most valuable sections deal with Panther maintenance and security. Hack #93 is a 19-page security primer useful for both basic and power users.
Very nice and useful reading!Review Date: 2005-09-25
The book is very particular about the subjects that related to OS X and because there are some differences between OS X and other UNIXes it is nice to have a book that deals with it.
I didn't know I could...Review Date: 2004-08-22
Once cracking this book open, it didn't take me long to have a "eureka!" experience. "I didn't know I could do that!" I heard myself say to myself. I learned something new that I bet no one else knows....or do they?
My favorite hack so far is using the services menu under the application menu. It's an amazing thing and has been used more often than anything else I read in the book. The next thing I'm going to do is use more scripting and attach those scripts to my file folders. Fortunately, the authors provide lots of great examples. Whew...I don't "do" Apple scripting.....yet. I will after reading this book.
The authors don't exclude the use of other applications in "hacking" the OS but they sure do provide a lot of helpful ways to use them. My very favorite hack in that way was their suggestion to "Clutter Your Desktop with Music." In that hack, #42, they suggest using a little iTunes add on called Clutter. Ohh...I don't want to give all of it away. I want everyone to have a copy of this book. You just have to use this little app. It's a great helper if you love your iTunes.
Some of these chapters will require return visits for me as I managed to find out that I knew very little about some aspects of "hacking" Panther. The book now resides on my desktop and will for the foreseeable future.
No one will lose by getting Mac OS X Panther Hacks and will surely be surprised at what they don't know when they get through this wonderful volume. Be sure to check one out for yourself very soon. You won't regret it.
A little bit of everythingReview Date: 2004-07-29
Something for everybody...Review Date: 2004-07-11
I found the hacks involving bluetooth, cellphones and your Mac worth the price of the book. Prior to this I "wanted" a bluetooth phone. Now I "need" a bluetooth phone. =) I was also happy to find the info on getting the Postfix Mail Server running.
The great thing about the hacks, IMHO, is that despite there only being 10 hacks or so that you might find useful enough to start using right away, you're bound to come up with another few on your own. For example, by combining what I learned from a few of the hacks, I was able to set up Virex to scan my Mail inbox for viruses every 15 minutes. So far, I've only found W32 viruses, but you can never be too cautious. =)
If you want to feed your inner geek, this book is for you.


Herramienta de diagnósticoReview Date: 2000-08-14
A must to have for machinery malfunction diagnosisReview Date: 1999-05-30
Muy intereante y amenoReview Date: 2000-08-16
Actualmente en America Latina existe un literal divorcio entre las universidades y la empresas, este libro constituye una herramienta vital para cerrar esa brecha, sirve tanto al profesional como al estudiante, suministra la teoria suficiente para manejar y entender como manejar las situaciones que en el día a día se presentan en los equipos y maquinarias.
Es uno de los pocos libros que debe incluirse en el maletin de herramientas de uso diario, es ideal para utilizarse en charlas técnicas y en grupos de análisis y discusión operacionales, ya que sus planteamientos son claros y precisos y estan al alcance del lector, sin llegar a un excesivo manejo teórico.
Excellant !!!!!!Review Date: 1999-04-21
Machinery Malfunction DiagnosisReview Date: 2000-01-25


A framework to understand how law can help or hurt businessesReview Date: 2005-08-08
Excellent book, so good that I had to read it twice.
Include Legal Stratagies in Your Business Planning!Review Date: 2004-07-20
I especially appreciated Dr. Shell's writing style that illustrated the heart of the principles of law involved without bogging down in difficult legal language.
I believe this book should be required reading for emerging MBA students and new managers alike.
If you're not using your legal team as an active advisor to your business management group, you may revise that after reading this book.
Include Legal Strategies in Your Business Planning!Review Date: 2004-07-20
I especially appreciated Dr. Shell's writing style that illustrated the principles of law involved without bogging down in difficult legal language. His explanation of the difficulties of tort reform was the clearest I have ever come across.
I believe this book should be required reading for emerging MBA students and new managers alike.
If you're not using your legal team as an active advisor to your business management group, you may revise that after reading this book.
Very readable & informativeReview Date: 2004-07-14
This is not an apologia for Lobbyists, it represents both sides of the fence. Some excellent case histories, such as when FDR re-scheduled Thanksgiving, and when Margarine had to be coloured pink.
It is not US-centric, it does contrast & compare many US & International customs, practices & procedures, and is comprehensive, covering many different Industries.
I liked the story in the Chapter on Litigation, how the Ancient Greeks discouraged Appeals : if you lost your appeal, you could be sold as a slave - nice idea we could do with today, to stop time-wasting.
Tough World, Good BookReview Date: 2004-09-16

Used price: $8.95

e-Markets GuruReview Date: 2002-09-10
A fascinating account of online marketsReview Date: 2002-09-01
Making Markets by Ajit Kambil and Eric van HeckReview Date: 2002-08-16
I highly recommend this book!
A Must ReadReview Date: 2002-10-22
Success stories such as eBay and lesser-known eMarkets such as PartMiner are dissected to reveal what they did right, while spectacular flameouts such as Chemdex are shown to have lacked important ingredients for a good e-market recipe. There is a very good section dealing with how e-markets should be categorized which helps make sense of the galaxy of initiatives underway. There is a very insightful section on Knowledge Markets and how auctions for intangibles could become an important wave of future online commerce. All and all a great read and highly recommended.
David Brett, CEO and Founder, Knexa.com
Frontier LearningReview Date: 2002-09-29
First, some perspective. The authors emphasize that "electronic markets are not technological interactions. They are human interactions supported by technology." Ignore this principle and failure awaits you in the way it doomed the electronic markets in the 1990s. "Cyberspace markets cannot be thin replicas of the traditional market. Rather they must be as rich, complex, and compete as the traditional markets themselves." The basic trade processes of search, pricing, logistics, payment and settlement, and authentication must still be in place. Value must be created for all participants, and the electronic marketing venture must fit with the firm's other marketing vehicles. Creativity will have a significant influence on success.
The authors begin with an explanation of the opportunities, the value of marketing in cyberspace. The first chapter includes an explanation of the design of their presentation in the remaining seven chapters. Chapter titles give us an insight into the content: From Place to Space, Making Markets Work, and Auctions: The Devil is in the Details. Readers will learn about Using B2B markets in the Supply Chain, Using Markets Creatively, and Market Tactics. Dynamic Market Strategies are address in the final chapter, followed by a call to action encouraging you to stick your toes in the water and try this approach.
Each chapter is filled with education, insight, and mini-case studies to show us what has worked and what hasn't worked. You'll learn the jargon and the steps in the process. A good notes section, including website addresses, is complemented by a helpful index. And, expectedly, the authors offer a website for the book where more information and support is available. If you're ready to open your mind to some fascinating possibilities, curl up with "Making Markets."

Used price: $80.00

Crystal Clear ThinkingReview Date: 2003-07-05
Great Project Management ResourceReview Date: 2003-05-01
Wonderful resourceReview Date: 2003-04-24
A thorough resourceReview Date: 2003-04-24
Managing High-Technology Programs and ProjectsReview Date: 2003-05-31

Used price: $67.41

Excellent ManualReview Date: 2006-12-20
A Fun Approach to a Complicated SubjectReview Date: 2006-07-25
Get a file with known correctionsReview Date: 2003-11-25
Job Well DoneReview Date: 2001-10-20
Awesome referenceReview Date: 2001-04-20
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