J Books


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J Books sorted by Average customer review: high to low .

J
The Cook's Illustrated Guide To Grilling And Barbecue: A Practical Guide for the Outdoor Cook
Published in Hardcover by America's Test Kitchen (2005-05-30)
Author:
List price: $35.00
New price: $19.99
Used price: $12.45

Average review score:

a great grilling resource
Helpful Votes: 0 out of 0 total.
Review Date: 2008-10-06
If you grill, and you want to expand what you are capable of, beyond basic techniques that may just be wrong, this work is a great reference and should help you exceed your present abilities as a grilling cook, especially with the complicated world of charcoal and smoking meets and vegetables

My desert island grilling book
Helpful Votes: 0 out of 0 total.
Review Date: 2008-09-17
Yes, if I had to choose just one grilling cook book, it would be this one--not just for the exhaustively clear and detailed instructions for barbecuing a comprehensive range of foods, but for the outstanding sauce, rub, glaze and marinade recipes. It's all carefully tested and presented for both charcoal and gas grillers.

There are even some "ultimate" recipes in here; the one for charcoal grilled maple glazed salmon comes to mind.

I upgraded to this new edition when it was first published, and it was well worth it for key additions like that grilled salmon.

For its sheer competent scope, this book has no true rival of which I am aware. It deserves a place in the core cookbook collection of the serious griller, from beginner to expert.

Good companion to Cooks Illustrated
Helpful Votes: 0 out of 0 total.
Review Date: 2008-08-22
If you like Cooks Illustrated or America's Test Kitchen, you will like this book dedicated to BBQ and grilling. Same style, same type of recipes.

Best Grilling & Barbecue Book Around
Helpful Votes: 0 out of 0 total.
Review Date: 2008-08-11
I got this book for my husband for his birthday and boy did I hit the mark! My husband doesn't read for pleasure but he, no pun intended, ate this book up. He refers to it constantly and everything he has tried from the book has been wonderful. He says that it is full of the reason why a technique is used and he has learned much from it. I then bought it for my twenty-something son and he says the same thing!! It was a good investment for both my culinary tastes and to get my husband to read something!! The food is great and I don't get chenobyl chicken anymore!!! Really worth the read. Period.

Fantastic!
Helpful Votes: 1 out of 1 total.
Review Date: 2008-07-07
I'm not much of a meat eater, but wanted to be able to cook really good meat when I grill. This book may make me a meat lover! Each recipe is very educational as they explain many of the methods they tried before determining the best method for grilling a particular item. I've tried four recipes so far and they have all been absolutely perfect. I grilled burgers for a crowd on the 4th of July and throughout the meal everyone kept commenting on how good the burgers were. Seems that burgers should be simple, but now I know how to make a perfectly cooked juicy burger! The pork tenderloin recipe was also superb; tender and juicy. I won't be looking for any other grilling or barbeque cookbook.

J
Eastern approaches
Published in Unknown Binding by J. Cape (1949)
Author: Fitzroy Maclean
List price:
Used price: $28.58
Collectible price: $25.00

Average review score:

Everything old is new again.
Helpful Votes: 0 out of 0 total.
Review Date: 2008-08-18
I bought this book in the 60's in the Time/Life edtion, but didn't get around to reading it until 1995, when I was in Jalalabad, Afghanistan for a few weeks. Of course, that was the perfect setting, but from any viewpoint in the world "Eastern Approaches" is quite close to the perfect travel book. I left my copy in the library of the American Club in Peshawar, trying to save luggage room for Afghan textiles, and I was very sorry to learn when I got home that it was out of print. Now it's back, and I look forward to reading it again while sitting in my armchair. "Eastern Approaches" is a great read, and never more relevant than today.

Eastern Approaches
Helpful Votes: 0 out of 0 total.
Review Date: 2008-02-11
This is an exciting autobiography, which I have read and reread over the years. Of particular interest is the author's introduction into the SAS.

This book will become a permanent fixture in your library.

A Look Behind The Iron Curtain
Helpful Votes: 0 out of 0 total.
Review Date: 2007-02-26
Pre WWII, Maclean finagled trips through parts of the USSR where no westerner had previously been, even crossing into Afghanistan from the north at one point. He spent much of WWI aiding Marshal Tito's effort to drive the Germans out of the Balkans. Fascinating stuff, this, eloquently written and he's a damn good storyteller.

Great Book.
Helpful Votes: 0 out of 0 total.
Review Date: 2007-01-18
This book is of great historical value. The narration is witty and elegant. I would recomant it to everybody interested in European history.

the truth is stranger than fiction
Helpful Votes: 3 out of 3 total.
Review Date: 2006-07-08
This is a truly unique book and comparable only with Churchill's 'My Early Life' as an adventure history. Some people write adventure books, some people have adventures but Fitzroy McLean, like Churchill, or TE Lawrence, is able to do both. A rare treat and very easy to read.

J
If I'd Known Then What I Know Now: Why Not Learn from the Mistakes of Others? : You Can't Afford to Make Them All Yourself
Published in Paperback by Cypress House (2003-03)
Author: J. R. Parrish
List price: $12.95
New price: $2.34
Used price: $1.65
Collectible price: $12.99

Average review score:

Practical Primer for Avoiding Life's Pitfalls
Helpful Votes: 0 out of 0 total.
Review Date: 2006-01-25
This award winning book presents practical, workable, life changing, concepts. These principles apply to parents who are teaching their children. They are relevant for the young person in high school or college. And for the adult on the threshold of a new stage of life: starting a family, a career move, or in retirement years. Whatever your age you will find the book applicable to your situation.

Parrish reveals secrets to success in the area of relationships, goal setting, and values. He then goes on to offer suggestions for a time line of adult life. He gives specific applications for marriage, family, others, finances, and healthy living. It is a book about making the best choices when wrestling with life's most important decisions.

Parrish quotes from the classic motivational authors. Among his favorites are Og Mandino, Napoleon Hill, Miguel Ruiz, Eckert Tolle, and James Allen. I especially enjoyed his "Lesson in a Nutshell" and "A Few Profound Thoughts" sections.

This is a book that you will want to read, reread, and internalize, and then take intelligent action steps into a successful future.

Wonderful Read
Helpful Votes: 0 out of 0 total.
Review Date: 2003-10-28
I was fortunate enough to receive this book as a gift from my parents (friends of Mr. Parrish). Not only did I find it assisted me in every aspect of my life, but others that I have loaned it to have said the same thing, and have bought their own copies. I honestly believe that this book is a must read for every one, and a wonderful gift.

A great book for everyone from any walk of life!
Helpful Votes: 1 out of 1 total.
Review Date: 2005-09-23
This book is easy to read, has great principals to guide anyone looking to learn some of life's most important lessons from a truly wonderful, successful and generous man. As a person who loves to read and learn from self help and self improvement books, I rate this one a 10.

I am not sure what planet the previous reviewer is from, (Planet Jealousy perhaps?) my guess is he has a personal issue. I suggest he give the book to someone who will appreciate it, which shouldn't be hard. My feeling is that it makes a great gift for someone getting started in life, so that they can take advantage of its lessons.

Read the rest of the reviews to see what everyone else feels about this book.

Life Guide and Owner's Manual for Life
Helpful Votes: 1 out of 6 total.
Review Date: 2003-12-01
Here is another excellent life guide book you may enjoy!

Life's Greatest Lesson: 20 Things That Matter by Hal Urban
www.halurban.com

This is an Owner's Manual for a Happy and Successful Life!!!,

Its timeless message on character education should be read by every child, parent and teacher. It is sure to become a classic.

I have given away at least five copies to family and friends!

It was awarded Best Inspirational Book of the Year 2000 by Writer's Digest Magazine.

I have donated a few select books that have been added to my local Public Library. This is by far the best inspirational and motivational book I have read so far. It contains the wisdom of the ages and essential life truths.

A few of the books I have donated are: HOW TO SUCCEED IN LIFE: Ideas and Principles They Don't Teach in School by Ned Grossman, MASTER SUCCESS: Create a Life of Purpose, Passion, Peace and Prosperity by Bill FitzPatrick, a local author from Natick, MA, FREEDOM FROM FEAR: Learn How to Live Life to the Fullest by Mark Matteson, The story of one man's discovery of simple truths that lead to wealth, joy and peace of mind, and I DARE YOU By William H. Danforth.

I highly recommend Life's Greatest Lessons, as it teaches the wisdom of the ages. This book is so wonderful, that after I finished it, I went back and re-read it again. Periodically, I will reread certain chapters again. I am very select in what I choose to donate to the library. I am donating it to the library so it can benefit the most people possible. This book on character education is a topic not normally taught in schools. It is an "owner's manual for a happy and successful life." It describes in a simple easy to understand manner, common-sense life skills that can be applied immediately to enhance and enrich anyone's life.

My life has already improved because of tips in this book
Helpful Votes: 4 out of 6 total.
Review Date: 2003-11-15
Ever since Mr. Parrish and his staff "adopted" a 5th grade class at Hester elementary school, my daughter Pearl, one of those 5th graders, has had a white board with a list of goals in her room. As I'd walk in and out of her room, year after year, the list would morph--checkmarks would appear, items would disappear, and interesting new items would appear. This pattern was steadfast as the tide. I was so proud when Mr. Parrish asked Pearl to speak at one of his company's morning meetings. She talked about the "Better World" theory--an idea Mr. Parrish and his staff had shared with Pearl's class. Part of the concept is that one should not blame others for their predicaments, and they should take responsibility for improving their own lives. Just this one concept alone can be life-transforming. But in "If I'd Known Then What I Know Now," Mr. Parrish shares MANY tips that can help you better your life NOW. One irony of this book may be this: it is divided into lessons for different age groups (for example, 7 to 15, 16 to 25, 26 to 40 and so on). It could be hard to get your 17 year old to sit down and read the section of the book that pertains to them, because at that age, they might think they do not need any advice. Yet if they would be open to reading and internalizing the advice, their whole future could be happier!!! I thank Mr. Parrish for sharing goal setting tips with Pearl that have enabled her to chart her life's course. Pearl is only 19, and she's already been to Paris, Amsterdam, Venice, New York, Riverside, Omaha, and had her own TV show! I used to love reading positive-thinking books when I was young, and this book reminded me of those days when all seemed possible. I realized after reading his book that all is STILL possible. Since reading Mr. Parrish's book, I got reacquainted with long lost friends, I've improved at keeping commitments (I want my word to be my "bond"), and I'm reviving some goals I set aside a long time ago. Thanks, Mr. Parrish! -- Debbie Wible (11/17/3)

J
The Jolly Mon
Published in School & Library Binding by (1988-04)
Authors: Jimmy Buffett, Savannah Buffett, Lambert Davis, and Savannah J. Buffet
List price: $16.00
New price: $11.58
Used price: $5.67

Average review score:

Sweet Story
Helpful Votes: 0 out of 0 total.
Review Date: 2008-05-02
This is a sweet story but I found the narration by Jimmy B. and his daughter a little lacking. I'm a Jimmy Buffet fan no doubt. I just don't think voice overs are his thing. It is cool to hear him doing something with his daughter though. Like I said, it's sweet but I don't think we will pull this one off the shelf very often.

Enlightened Reading
Helpful Votes: 0 out of 0 total.
Review Date: 2007-08-15
When I read the initial literary review, I had to laugh. The story is not weakened by the Jolly Mon's lack of efforts! Hah! The story is about the Jolly Mon's total surrender to his own destiny. He sings, the fish jump out of the sea, a musical instrument comes his way, he tries to play and makes a discovery. He trusts nature. He takes the opportunites that come his way with faith and grace. He uses the gifts he was given to the best and highest purpose. He does as he is asked to do. The book is a metaphor of faith and surrender. Besides that, it is beautifully illustrated, the music is lovely and my 2 1/2 year old son asks for it again and again. And, yes we are all parrotheads...

What's not to like?
Helpful Votes: 0 out of 0 total.
Review Date: 2007-07-07
Anyone who is familiar with Jimmy Buffett understands ~ fantasy and fun are important parts of life.

This book & CD get the dream underway...

Childrens Book
Helpful Votes: 0 out of 0 total.
Review Date: 2007-03-09
When I ordered this book I didn't realize it was a children's book. But when it arrived I read it then mailed it to my grand daughters. So it didn't go to waste and it was at least read/heard by three people in my family. I have loved the other Jimmy Buffett books and songs.

The Jolly Mon
Helpful Votes: 1 out of 1 total.
Review Date: 2007-07-20
The quality of the printing, the beautiful 'semi-true story', the bright and well done colorful pictures and the bonus CD of Jimmy Buffett's song, aka The Jolly Mon, make this an excellent purchase for anyone with young children in their lives. It can lead to laughter, clapping, dancing and giggles!

J
Make the Right Career Move: 28 Critical Insights and Strategies to Land Your Dream Job
Published in Hardcover by Wiley (2006-10-27)
Author: Rachelle J. Canter
List price: $21.95
New price: $7.93
Used price: $7.93

Average review score:

Inspirational and practical
Helpful Votes: 0 out of 0 total.
Review Date: 2008-04-12
This is a must-read for anyone launching a job search. Follow the instructions and you'll find greater clarity on what constitutes your "dream job" and how to land it. It's all good advice. Don't shirk the seemingly difficult tasks. You'll see their value once you've completed them. Best wishes!

Having a mid-career crisis? This book is for you!
Helpful Votes: 0 out of 0 total.
Review Date: 2008-02-10
This book is an outstanding resource if you're having any kind of career angst. Don't know what you want to do or what your core competencies (as opposed to regular competencies) are? This book will help you figure it out, prepare a kick-[...] resume and set you on the path to success. Loaded with helpful worksheets, resources, and a step-by-step approach to getting the job of your dreams, you can't miss with Make the Right Career Move!

Great for Professionals in All Sectors
Helpful Votes: 0 out of 0 total.
Review Date: 2007-10-07
This is a great book for jobseekers making a career move in all sectors. Coming from a nonprofit background, I found this book to be incredibly helpful. I felt that using a "for-profit strategy" to improve my nonprofit search gave me a leg up.

The book was a great resource, taking me step-by-step through the process of revamping my resume and improving my interview skills. I saw immediate results in my search and quickly landed a position that I will surely enjoy.

The book was much more helpful than guides I have used. Notably, it was much more helpful that guides I have used that were specifically geared to nonprofits jobseekers.

Practical, valuable, and a quick read
Helpful Votes: 0 out of 0 total.
Review Date: 2007-08-24
The author has distilled into this very accessible text a trove of practical advice about how to find and land a good job. "Make the Right Career Move" is like having a career counselor on your bookshelf. It serves both as a handbook about developing a job search strategy and as a reference guide about how to implement the plan. All job applicants would be well-advised to read the chapters on interviews (they are short) before every job interview. It will help them avoid making mistakes that would otherwise take them out of the running.

Solid, reasonable guidance for a career change
Helpful Votes: 0 out of 0 total.
Review Date: 2007-06-18
This book is a superb guide for making a career change. There are worksheets, guide lists for what to do (and what not to do), and the advice is solid and understandable.
Written in clear language, this book helped me enormously in a recent change. I found it especially helpful, as I am at the executive level, not at the bottom level. It provides web search assistance (where to look; what to look for), specific guidance on resume building, and even a glossary of words that are more direct and action-oriented than what I might have used otherwise.
No book is going to get a job for you; but this one helps you understand that a search well thought out is a search well done.

J
Million Dollar Habits
Published in Hardcover by Wynwood (1990-03)
Author: Robert J. Ringer
List price: $19.99
New price: $96.20
Used price: $0.09
Collectible price: $21.99

Average review score:

What a gem of a book :)
Helpful Votes: 1 out of 2 total.
Review Date: 2007-01-23
Ringer does it again, this and looking out for #1 are tied for my favorite Ringer books. Here is page after page of wisdom coming from the the experiences of an action oriented and open minded man.

Ringer bravely takes off the glasses of illusion and stares at reality for what it is, often it is painful/horrible, but it is the only way to truly "live".

Ringer's Best
Helpful Votes: 14 out of 14 total.
Review Date: 2004-03-26
I love all of Ringer's books, but this is his best. Much of his previous books were an offshoot of Ayn Rand's objectivist ethics, an attractive, but not always viable worldview. Ringer seemed to have written this book as an addendum to his previous works, when he was a hard-core Ayn Rand disciple. In Million Dollar Habits, he admits that Ayn Rand is great stuff- for people who live on a planet of Howard Roarks and Dagney Taggerts. Million Dollar Habits isn't for people who live on that planet- it's for the people of planet earth! In this book, he takes a more flexible, positive world view. The advice here is much more practical a real-world. Those who found Ringer's previous works good but impracticle should read this.

useful, insightful, and actionable
Helpful Votes: 15 out of 16 total.
Review Date: 2005-05-21
Robert Ringer discusses 10 habits (in order of importance) that contribute to success:

1. Accurate perception of reality

2. Developing an attitude to objectively evaluate alternatives and creative out-of-the-box thinking in the face of difficult situations.

3. Keeping problems in relative perspective, e.g., comparing day-to-day problems with true catastrophes such as death of near-ones, life-long disability / disease enables one to not panic unduly from more "normal" problems

4. Live in the present - identify what you enjoy doing and are naturally good at. Then, continuously seek opportunities that enable you to spend more time on these activities.

5. Morality - Every action has a consequence although the final result may be delayed. Taking short-cuts eventually come back to bite you and damage you in a variety of ways.

6. Numerous ways to improve human relations including brevity, compassion, assertiveness, discretion, closure, genuineness, refined behavior, responsibility & commitment, tolerance, and win-win.

7. Simplicity - evaluate your time / frustration costs and let more grievances slide,

8. Discontinue reltionships with folks that drain you

9. Self-discipline

10. Action / persistence

The habits are easy to understand and are intuitive. Reading the book will help you identify and act on several improvements.

Insightful and Useful Guidance
Helpful Votes: 3 out of 4 total.
Review Date: 2007-02-23

This is an insightful and enlightening guidance on how to achieve success through adopting some winning habits. Drawing from his experiences, Ringer presents the following ten basic habits which are crucial for succeed in life: simplicity, positive attitude, perspective, high moral principles, human relations, drain people habits, present living, self-discipline, and the action habit.

The book was very informative and helpful. It is simple, clear, and gives ideas that are sensible and workable. The book contains a lot of practical and useful ideas that can help you. The habits make sense but very often, they are not practiced, in view of the fact that, although they are simple, they are not easy. The author has a profound understanding of human behaviour as he has had some serious setbacks in life from which he recovered and went own to achieve remarkable success.

The book is recommended to anyone with a sincere desire in the development of their potential.

Read carefully and decide for yourself
Helpful Votes: 7 out of 11 total.
Review Date: 2006-04-29
I have a friend who is a self made millionaire. This is his favorite "success" book. Please notice that I give this book 4 out of 5 stars. The following comments are primarily critical, but I hope to add more value to the discussion by questioning the book. If you just want to read praise of the book, read all the other reviews.

Quote: "Life is nothing more than the sum total of many successful years; a successful year is nothing more than the sum total of many successful months . . . and a successful week is nothing more than the sum total of many successful days."
Reply: Life is not simple addition. The reality is one mistake can devalue 100 successful actions, or 100 successful days. Life is not always linear & progressive. I agree with the spirit of the author's statement, that success can be promoted by repeatedly doing profitable daily habits, but positive & negative actions are often not equally weighted. The cost of a negative action is often larger than the benefit of a similarly positive action.

Quote: "Success is not a grand slam home run. It's a matter of consistently hitting those singles and doubles every day."
Reply: Success can be a grand slam home run. It has been for me several times. But the author is right, most of the time it is not. But when life gives you a grand slam, it is important to know how to recognize it & perserve it. A person should appreciate their good fortune, and realize extraordinary acheivements & luck are not necessarily normal or sustainable.

Quote: "Reality is precisely the same for everyone. There is only one reality. What differs is each person's perception of reality."
Reply: While I agree in large part, it must equally be emphasized how different perceptions of reality and truth vary. There are at least 2 dangers. 1st: A person can get in trouble being too certain they have THE correct perception of reality. It's important to always have the ability to concede a perception of reality if data suggests the perception might be wrong. 2nd: Even if your perception of reality is correct, if you don't understand another person's perception of reality, you will still often err in dealing with them.

Quote: "Life is a never-ending stream of hardships . . . None of these are fatal; they're just life."
Reply: I like the author's intent here, but the principle is overstated. It is important to remember that some mistakes are fatal & final.

A final thought: The book regularly suggests that success is more simple than it is. The book hypocritically uses the "Something for Nothing" temptation it warns against. Success is not simple.

J
Momentum Effect, The
Published in Kindle Edition by Wharton School Publishing (2008-03-29)
Author: J.C. Larreche
List price: $22.99
New price: $9.99

Average review score:

An exceptional book! Must read!
Helpful Votes: 1 out of 1 total.
Review Date: 2008-07-24
A good selection of illustrative business cases, occasional thoughts that we had at the back of our mind organized and presented in a clear and enlightning way. Logical and convincing theory. Good reading for managers who want their daily routine to be in tune with the global picture.

Powerful and Compelling
Helpful Votes: 2 out of 3 total.
Review Date: 2008-09-22
This book is about how to create profitable growth and sustain that growth indefinitely. Achieving this state of indefinite profitable growth is called momentum. Momentum results from an intense customer focus that permeates the enterprise. Notions relating to customers - insights, value, equity, offering, satisfaction, retention, and engagement -- are given qualifying labels, explicit momentum oriented definitions, and represented as modules of a system of an iterative synergistic process. This process develops traction with customers and removes resistance to growth while focusing all the sources of energy of the firm on building and keeping the momentum going. This is a complete framework for what the title of the book claims - how to ignite exceptional growth. Each stage of the process is described along with related case studies that provide evidence of the effectiveness of the process.

Applying this momentum framework as an interpretive lens to businesses reveals compelling insights. One insight is that a business with a disciplined approach to providing compelling customer value and creating vibrant customer satisfaction actually does this at a lower cost than a business not so oriented. And, of course, the kicker is the phenomenal profitable growth and value that accrues to the firm practicing the principles of momentum. Another insight is the cumulative results that come about with such a tight-knit discipline. Over time, even small advantages in cost or growth factors in the business result in tremendous leads over competitors - like the miracle of compound interest - putting a firm into a whole new arena, i.e. leaving competitors trailing in their wake.

What is particularly good about this book is the thoroughness with which a very complex subject has been addressed. Each essential idea, such as `compelling equity' or `power offering,' is explicitly defined to bring home what it means specifically to this process. Frameworks and constructs explain how to pragmatically address the essential idea in each module of the overall process. For example, there is an Insight Discovery Matrix for flushing out Compelling Insights. There is the Customer Value Map and Wedge to define what the customer perceives as value. The frameworks bring effective guidance to what are otherwise too often unstructured activities. One particularly powerful framework is the Action Roadmap to Momentum that guides the mobilization of stakeholders, detects friction and insights, and converts customers. Disciplined use of this framework, even by the most successful firms, will prevent management from falling into the traps of hubris or complacency. Essential to effective management, possible performance metrics related to each of the essential ideas are provided as well.

What I think makes the momentum approach particularly effective is that the inherently messy process of exploration is given the structure needed to manage it but, at the same time, not destroy the messiness that is essential for creativity to thrive. A vital element of exploration is the technique of iteration. The power and value of iteration is often unrecognized and untapped by impatient management. Here it is a central theme to the whole approach.

An important contribution to the discussion of business models is noting the design and execution of the firm's offering as a business model in and of itself. Larréché identifies three renditions of an offering creation business model as it has evolved over time. First is the product-focused model: develop the product, make the product, and sell the product. Next is the value-delivery model: select the value proposition, create the value, and communicate the value. These first two models are linear models. The third model, the momentum model is an iterative, interactive, and integrative model that brings the design and execution of offerings into one symbiotic relationship.

The employee momentum, the internal momentum that complements the external momentum, is addressed with the same model and principles as the one that addresses the customer. The leadership to build momentum and create synergy between customer momentum and employee momentum is also addressed. Both the employee momentum and momentum leadership are part of the overall momentum puzzle to be solved.

A lot is packed into this book. It may require some study to capture its full value. It is a valuable contribution to the art and science of management.

Your Long Term Growth Ignition Guide
Helpful Votes: 3 out of 3 total.
Review Date: 2008-10-14
First off, this book is NOT for know it all types who believe their product and marketing is far superior already or those looking for quick fixes. What JC outlines is continuous sustainable improvement. Executives or business owners looking to improve quarterly numbers may walk away disappointed because there aren't a bunch of one time "jewels" in the book that can be implemented today with results to follow in a few hours.

JC's enthusiasm for the topic shines through like a beacon on a dark and dreary night. It's contagious as you read through the book. There are a lot of takeaways including but not limited to:

1. Small changes can have a huge impact on your business. For instance, 1% improvements in key areas can make exponential differences.

2. Look for traits in people you want your business to emulate then train them on the tactical stuff.

3. Build relationships by connecting emotionally with your customers and creating delightful experiences.

4. Give customers what they need--the extras are unnecessary. Make sure they're satisfied above all else. This seems to be a view being echoed by more and more marketing experts.

Among the benefits you may obtain:
A. 8 steps to a long term winning strategy. Who couldn't use that?

B. Review case studies which are beyond traditional statistics that demonstrate applied theory to relate back to your business.

C. Develop a holistic philosophy for your organization that incorporates excellence throughout.

D. Drive 80% more shareholder value through high performance marketing.

E. Challenge the status quo and your way of thinking so that you look at things from an innovative perspective.

Finally, this book builds upon Blue Ocean Strategy, and I would highly recommend it if you're looking to develop a culture of excellence in your organization.

Beyond the ordinary
Helpful Votes: 3 out of 3 total.
Review Date: 2008-09-28
With so much being written about 'delighting customers', the 'customer experience', 'customer satisfaction' and the like it is great to read a book that really goes beyond the ordinary, to really dig into how organisations can really leave their competitors behind.
And it's none of this; engage customers differently or deliver compelling offers, this book really takes it to the next level.....Compelling Value, Power Offers, Vibrant Satisfaction, Vibrant Engagement and Vibrant Retention.
Great descriptions that really help organisations understand the need to go beyond good to the heart of building momentum.
If you've read all the standard texts on the topic, I'm sure you'll find a stimulating, thought provoking journey beyond ordinary thinking.
Enjoy!

Must Read for Stainable Growth
Helpful Votes: 3 out of 3 total.
Review Date: 2008-06-07
THE MOMENTUM EFFECT - HOW TO IGNITE EXCEPTIONAL GROWTH covers all aspects of management, both external and internal, of a successful company sustaining high growth. It demonstrates how momentum powered firms significantly increase value for all stakeholders, including customers, employees and shareholders through the following eight steps:
* Momentum Design
o Compelling insights that can only come from time spent with customers;
o These insights lead to compelling values by understanding the deeper human drivers;
o Compelling values lead to power offers meaning power with customers and power to generate growth;
o Power offers generate customers with compelling equity maximizing the value of customers to the firm;
* Momentum Execution
o Power offers are continuously tweaked and improved until they become irresistible;
o The delivery of the power offer leads to superior customer satisfaction what the author calls vibrant satisfaction;
o Vibrant satisfaction leads to vibrant retention and
o Vibrant engagement of the customer. Momentum companies engage customers at an emotional level to generate positive, momentum-driven action.

Each of these eight essential components of momentum strategy are described in detail and richly illustrated by real life stories from momentum companies like Wal-Mart, BMW, Skype, Apple and IKEA, to name just a few. These momentum driving components allow you to systematically harness the powerful, sustainable energy that can take your firm to the new efficiency frontier, driving the exceptional growth that will propel you into a different league. Finally, the Momentum Effect is a never ending journey, not a destination.

Jean-Claude Larreche is professor at the renowned European management school INSEAD and a consultant with leading global corporations.

THE MOMENTUM EFFECT is a joy to read and a must read for anybody who needs to excel in today's competitive world. Kai Wenk-Wolff (MBA INSEAD) is a turn-around specialist for manufacturing operations.

J
New York Yankees: An Interactive Guide to the World of Sports (Sports by the Numbers)
Published in Paperback by Savas Beatie (2008-09-01)
Authors: Daniel J. Brush, David Horne, and Marc CB Maxwell
List price: $16.95
New price: $10.61
Used price: $5.00

Average review score:

NY Yankees - Sports by the numbers
Helpful Votes: 0 out of 0 total.
Review Date: 2008-11-21
This is a fantastic book for all sports fans whether you are a
Yankees fan or not. It contains a tremendous amount of facts, stories and statistics all melded together in a very enjoyable and entertaining format.
No matter how much you know about baseball or the Yankees you will
learn much from the detailed research that went into this fun book.
This book is a must for all baseball fans.

Fans of Don Mattingly
Helpful Votes: 0 out of 0 total.
Review Date: 2008-11-17
Don Mattingly is my all-time favorite Yankee, and I was glad to see that he got his own chapter intro in this book that offers a unique look at the history of the Bronx Bombers. All of the Hit Man's best numbers can be found in this book.

Well now, it's a series -- great idea
Helpful Votes: 1 out of 1 total.
Review Date: 2008-11-17
I'm the guy with a signed copy of the OU book, and by signed I mean by all three authors and Coach Stoops himself. So the only disappointment I had about the Yankees book is that, well, when I got it there were no signatures -- but I have to say, each book in this series seems to be getting better and better, and this Yankees book was fantastic. I'm an old man, to tell you the truth, and I remember when Mantle and Murcer and guys like Bench (yeah he was a Red but so what) came through here -- this part of the country bleeds for the Sooners, but we love our Yankees too. I have read a lot of books on both OU and the Yankees -- easily of the ones out right now these are my favorite, and I highly recommend anyone looking for holiday gifts to OU or Yankees fans to consider these items.

ARod is an overpaid slugger, but this book is a great value.
Helpful Votes: 1 out of 1 total.
Review Date: 2008-11-17
I live in Athens and so those of us who are Yankees fans (of which I am one) usually keep it to ourselves. The past couple of years weren't so bad, with Atlanta really struggling -- but when the Braves were in the mix every year it was tough wearing pinstripes around here. With that said, I love this book. I love the unique format, of having 1,000 stories that correlate to 1,000 numbers -- usually in an obvious way, but often in some quirky or creative or mindboggling fashion as well. And I esepcially loved the chapter on Thurman Munson -- RIP Captain -- you are still loved and missed today. This is not your typically history book -- this is a fun sports history book. I pretty much guarantee you that if you have an obscure Yankee player in mind, you will still find him in this book -- and without question you will be absorbed by the amount of knowledge that went into telling the stories of the many legends: Ruth, Gehrig, Lazzeri, DiMaggio, Mantle, and on and on they go . . . I love this book. And I highly recommend it to anyone who wants to read a great baseball book, Yankees or otherwise.

Numbers Junkies
Helpful Votes: 2 out of 2 total.
Review Date: 2008-11-17
This book proclaims that Yankee fans are "numbers junkies" because they boast 26 World Series titles and a host of other prominent numbers that are important not only to NYY history, but to baseball history in general -- and I happen to agree with the authors. I'm a baseball fan who tolerates NY most of the time, but I found this book to be very entertaining and the numbers, stories, and profiles of Yankee legends in this book were well worth reading. If you are not a Yankees fan you still have to admit that the Yankees' history and the history of baseball cannot be separated, which makes this book a must-read for anyone who likes to talk baseball stats and numbers.

J
The Night Lives On: The Untold Stories & Secrets Behind the Sinking of the Unsinkable Ship-Titanic
Published in Unknown Binding by Avon (1998-01-01)
Author: Walter J. Lord
List price:
Used price: $0.75

Average review score:

Questions finally meet their answers
Helpful Votes: 0 out of 0 total.
Review Date: 2007-01-09
Being a fan of Walter Lord's impeccably researched book "A Night to Remember," I was instantly intrigued upon learning of "The Night Lives On." I had had several lingering questions for years: why was an order given to turn the ship starboard when the iceberg eventually hit starboard? How, specifically, was the matter of the Californian's involvement dealt with? Which theories about "the gash" don't pan out? All of my questions and more were painstakingly answered as if I had asked Mr. Lord for an explanation myself. His ingenius weaving of history, statistics, personal testimonies, and logic, blended into an easily understandable format, made my love of the Titanic's story grow even more. Anyone can buy one book and know the generalities of the ship. But this book goes above and beyond to educate those already acquainted with the story and wanting a much more in-depth look.

NIGHT LIVES ON
Helpful Votes: 1 out of 2 total.
Review Date: 2002-12-28
WALTER LORD DOES IT AGAIN. HE BRINGS IT ALL TO LIFE. A MUST HAVE FOR ALL "TITANIC" FANS!

A Fascinating Listen for a Long Trip
Helpful Votes: 2 out of 3 total.
Review Date: 2000-07-25
I picked up this audiocasette due to curiosity. The information packed tape was interesting, and even made me angry because this tragedy did not have to happen. Like people say, most tragedies are a string of unfortunate events coming together at the same time. I don't think the sinking of this liner is anything different. It gives a glimpse into the technological limitations of the day, the caste system of the gilded age, and the prevailing seaman's attitude of the time. After listening to this (and reading The Perfect Storm), my interest was certainly piqued. I ordered some books on the Titanic and the SS Edmund Fitzgerald, and can't wait until they get here.

Mysteries explained about the Titanic.
Helpful Votes: 4 out of 4 total.
Review Date: 2003-04-14
Walter Lord follows up his best seller of the fifties-A Night to Remember--with this eighties version on some mysteries about the sunken liner. One learns about the musicians (two groups actually) and what they played that night while the life boats were being loaded. Another story details the negligence of the freighter Californian for not answering the eight rockets of distress from the Titanic. Another story details the shootings and suicide near the end of the launch of the last life boats. Still another story details why there were not enough life boats on the Titanic and most other ocean liners of the day. Walter Lord clears the air about these mysteries with his well informed writing.
If you want to know more about the Titanic, read both Lord's books on the subject (A Night to Remember, The Night Lives On). They will help the reader understand this tragedy. I have seen the movie and I know the producers consulted these books when they made the movie.

Updated information to supplement _A Night to Remember_
Helpful Votes: 8 out of 8 total.
Review Date: 2002-03-25
Calling this 'the sequel to _A Night to Remember_' is slightly misleading. Rather than the storytelling style employed to relate the story of the sinking of the Titanic, this is almost a collection of 17 1-chapter essays about various points of the disaster. Excellent stuff, but if you were expecting, say, the story of the Congressional and Parliamentary investigations of the disaster, you need to look elsewhere, e.g. Wyn Craig Wade's _The Titanic: End of a Dream_.

"Unsinkable Subject" - Overview of the popular fascination with Titanic.

"What's in a Name?" - The actual launching of Titanic from Harland & Wolff's shipyards.

"Legendary from the Start" - Titanic was indeed popularly supposed to be unsinkable, but the trend of sacrificing safety features for competitiveness had actually taken hold during her design.

"Had Ships Gotten Too Big for Captain Smith?" - Explores Smith's record, including a near-collision in harbor with Titanic's sister ship, the Olympic.

"Our Coterie" - The group of first class passengers, including Col. Gracie, mentioned in _A Night to Remember_.

"Everything Was Against Us" - Contrasts the ice warnings, lack of coordination between radio room & bridge, and lookouts, with the notion that the accident was a one-in-a-million chance.

"The Gash" - The collision itself.

"I Was Very Soft the Day I Signed That" - How and why ships the size of Titanic could legally sail while carrying so few lifeboats.

"What Happened to the Goodwins?" - Facts and figures about 1st class vs. 3rd, contrasting White Star's implication that those people down there couldn't understand English, with the Goodwin family (an electrical engineer and his family, emigrating from London to New York, all of whom were lost, including the 6-year-old).

"Shots in the Dark" - Explores the stories about Murdoch, one of the officers loading the lifeboats, and whether shots were fired.

"The Sound of Music" - An in-depth look at the "Nearer My God to Thee" myth, and the 2 bands on the Titanic. (I was aggravated to learn that that entire, touching sequence with the cornet in _Raise the Titanic!_, which I loved as a kid, was made up from whole cloth - the musicians were just as courageous as the movie made them out to be, but no cornet players.) And if you're a professional musician who thinks *your* agent is heartless, wait till you read this.

"She's Gone" - Compares the eyewitness accounts of Titanic's last moments with what we now know.

"The Electric Spark" Captain Rostron of the Carpathia, who picked up the survivors at great personal risk.

"A Certain Amount of Slackness" Discussion of Captain Lord (no relation to the author) of the Californian, in sharp contrast to the preceding chapter.

"Second-guessing" - The inquiries and subsequent litigation (Lord's treatment of Senator Smith should be contrasted with Wade's more detailed treatment, but then Wade has a whole book to play with).

"Why Was Craganour Disqualified?" What happened to some of the survivors. (Craganour, owned by a member of the Ismay family, was disqualified from winning a major British horse race.)

"Unlocking the Ocean's Secret" - The search for the Titanic, leading up to Robert Ballard's successful attempt in 1985 (written before others began plundering the ship for relics).

J
Old Friends: Great Dogs on the Good Life
Published in Hardcover by Chronicle Books (2003-07-01)
Author: Mark Asher
List price: $14.95
New price: $5.90
Used price: $2.94

Average review score:

Loss of an old friend
Helpful Votes: 0 out of 0 total.
Review Date: 2008-01-18
I purchased this book for my husband after the loss of his/our dog that he had adopted 15 years ago. The book is a beautiful look at why older dogs are the best and hardest to lose. I designed a page identical to those in the book with a picture of our dog and a list of a few of the items that made her life so great. It is a great book for dog lovers.

Warm, Insightful Book!!!
Helpful Votes: 0 out of 0 total.
Review Date: 2007-12-11
This is a wonderful book for anyone who loves dogs, especially people who understand the true beauty of older dogs. Asher's photographs are emotion provoking as they seem to capture the essence of the dogs' personalities. I bought this book as a present for someone and one for myself. I am going to buy at least 2 more as gifts. :)

dog book review
Helpful Votes: 0 out of 0 total.
Review Date: 2007-11-18
good pictures of the dogs; I liked the captions for the pictures. another good book for dog lovers as our doggies get older.

Such a cute book!
Helpful Votes: 0 out of 0 total.
Review Date: 2007-01-10
If you are a dog person, you'll love this book. The pictures and short "sayings" from the dogs match perfectly. I've given this as a gift to friends who love dogs, and they have all loved it.

Beautiful Old Dogs
Helpful Votes: 0 out of 0 total.
Review Date: 2007-01-05
Mark Asher has captured, in a series of haunting photographs, the rare beauty and vast wisdom that old dogs give to those of us fortunate enough to love them unconditionally. If you have ever loved an old dog, this book is for you. Nothing here but fabulous pictures of old dogs and the secrets of their longevity expressed in brief but memorable phrases. This book makes a beautiful gift for the dog lover in your life.


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